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Lecture Economics (6/e): Chapter 3 - Stephen L. Slavin

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Chapter 3 - Supply and demand. After studying this chapter you will be able to: Define and explain demand in a product or service market; define and explain supply; determine the equilibrium point in the market for a specific good, given data on supply and demand at different price levels; understand what causes shifts in demand and supply; understand how price ceilings cause shortages; understand how price floors cause surpluses.

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• The schedule of quantities of a good or 

service that people are willing and able to  buy at different prices

– Sometimes a schedule is also called a table

Demand

Copyright  2002 by The McGraw­Hill Companies, Inc.  All rights reserved. 3­4

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10 20 30 40 50 60 70 Quantity (in thousands)

D

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D

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D

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D

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D

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D

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D

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D

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10 20 30 40 50 60 70 Quantity (in thousands)

D

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10 20 30 40 50 60 70 Quantity (in thousands)

D

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D

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Supply

• Is the “schedule” of quantities of a good 

or service that people are willing to sell at  various prices

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Copyright  2002 by The McGraw­Hill Companies, Inc.  All rights reserved.

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$500 450 400 350 300 250 200 150 100 50

10 20 30 40 50 60 70 Quantity (in thousands)

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$500 450 400 350 300 250 200 150 100 50

10 20 30 40 50 60 70 Quantity (in thousands)

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10 20 30 40 50 60 70 Quantity (in thousands)

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10 20 30 40 50 60 70 Quantity (in thousands)

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10 20 30 40 50 60 70 Quantity (in thousands)

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10 20 30 40 50 60 70 Quantity (in thousands)

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10 20 30 40 50 60 70 Quantity (in thousands)

would move back to the equilibrium price 

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10 20 30 40 50 60 70 Quantity (in thousands)

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Copyright  2002 by The McGraw­Hill Companies, Inc.  All rights reserved. 3­28

$500 450 400 350 300 250 200 150 100 50

10 20 30 40 50 60 70 Quantity (in thousands)

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Copyright  2002 by The McGraw­Hill Companies, Inc.  All rights reserved. 3­29

$500 450 400 350 300 250 200 150 100 50

10 20 30 40 50 60 70 Quantity (in thousands)

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Price

Quantity (in thousands)

50 100 150 200 250 300 350 400 450 500

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Price

Quantity (in thousands)

50 100 150 200 250 300 350 400 450 500

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Price

Quantity (in thousands)

50 100 150 200 250 300 350 400 450 500

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Price

Quantity (in thousands)

50 100 150 200 250 300 350 400 450 500

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Price

Quantity (in thousands)

50 100 150 200 250 300 350 400 450 500

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Quantity of loanable funds (in billions of dollars)

20 18 16 14 12 10 8 6 4 2

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D

S2

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Hypothetical Demand for and Supply of Loanable Funds

If the demand for loanable funds rises to D2 the interest rate would  rise to 9% and the amount of money borrowed would rise to $700  billion

Quantity of loanable funds (in billions of dollars)

20 18 16 14 12 10 8 6 4 2

S

D1

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– Provides consumers with an endless stream of goods  and services

• In a sense, the price system has failed poor 

people

– Many are working 50 or 60 hours a week, but they  are still poor

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