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Sending catalogues, price lists, prospectuses, and samples... Sending catalogues, price lists, prospectuses, and samples Remember to enclose the current catalogue and price list with you

Trang 1

Commercial Correspondence

Unit 2

Enquiries and

Replies

Trang 2

Replies to Enquiries

1. Opening

2. Confirming that you can help

3. ‘Selling’ your product

4. Suggesting alternatives

5. Referring the customer to another place

6. Sending catalogues, price lists, prospectuses,

and samples

Trang 3

Thank you for your enquiry of 6 June 20 in

which you asked about/for (asking about/for) …

Trang 4

 We were pleased to learn from your letter of

10 December that you are impressed with our selection of …

 Thank you for your letter, NJ 1691, which we

received this morning

 I would like to thank you for your enquiry of 10 May 20 , and am pleased to tell you that we would be able to supply you with the …

Trang 5

Confirming that you can help

Let the enquirer know early that you can help

with what he/she is asking about

We have a wide selection of sweaters that will appeal to the market you specified

Our factory would have no problem in

producing the 6,000 units you asked for in your enquiry

I am pleased to say that we will be able to

supply the transport facilities you require

Trang 6

‘Selling’ your product

Aim: to encourage or persuade your prospective customer to do business with you

Mention 1 or 2 selling points, including any

guarantees, special offers, and discounts

We can assure you that the Alpha 2000 is one

of the most outstanding machines on the

market, and our confidence in it is supported by our five-year guarantee

Trang 7

‘Selling’ your product

 When you have had the opportunity to see the samples for yourself, we feel sure that you will agree that they are of the highest quality; and

to see a wide selection online, go to

www.bettaware.co.uk

Trang 8

The model has now been improved Its steel

casing has been replaced by strong plastic which makes the machine much lighter and easier to

handle

Trang 9

Referring the customer to another place

You may not be able to handle the enquiry

 The book you mention is not published by us, but by Greenhill Education Ltd Their address

is …

 We manufacture the product you require, but

we only deal with wholesalers, not retailers

Therefore, I suggest you contact our agent,

R.L Depre SA, rue Montpellier 28, Paris

Trang 10

Sending catalogues, price lists,

prospectuses, and samples

Remember to enclose the current catalogue and price list with your reply

Take this opportunity to ‘sell’ your product

We enclose our booklet on the Omega 2000

and are sure you will agree that it is one of the

finest machines of its kind

Trang 11

Sending catalogues, price lists,

prospectuses, and samples

If prices are subject to change, let your customer know

We have enclosed our price list, but should

point out that prices are subject to change as the market for raw materials is very unstable at

present

Trang 12

Sending catalogues, price lists,

prospectuses, and samples

Also let your customer know if you are sending

samples under separate cover

Please find enclosed our current catalogue The samples you asked for will follow under separate cover

… by separate post

… by parcel post

Trang 13

Arranging demonstrations and visits

 As the enclosed booklet cannot really show the efficiency of this system, we would be happy to arrange for our representative to visit you and give a demonstration If you are interested in a visit, please fill in the enclosed pre-paid card

and return it to us

Trang 14

Thank your customer

Should also encourage further enquiries

 Once again we would like to thank you for

writing We would welcome any further

questions you might have

 Please contact us again if you have any

questions/ if we can be of any help

We would be pleased to supply any further

Trang 15

Practice 2

1. We are pleased to inform you that we have

today sent you by parcel post the following

samples

2. We are very pleased to enclose a fairly full

collection of our latest and best selling

designs/patterns

3. We are sure that you will find it sells very well indeed

Trang 16

Practice 2

your requirements for the time being.

(not in a position) to offer you any tea for immediate shipment.

Trang 17

Practice 3

Dear Mr Johnson

Thank you for your enquiry of 15 August and I

am pleased to enclose our illustrated catalogue and price list (as requested/ giving the details requested).

Trang 18

Practice 3

A full range of samples has also been sent by

separate post When you have had an

opportunity to examine them (see them for

yourself) , I feel confident that you will agree

(find) that the goods are excellent in quality and very reasonably priced.

(and very reasonable in price)

(are of high quality and at a reasonable price)

Trang 19

Practice 3

On regular purchases of quantities of not less than 500 items (of 500 items or more) , we would allow a trade discount of 33% For payment within 10 days from

receipt of invoice, an extra discount of 5% off net price would be allowed.

I am sure you will also be interested to see information

on our other products which are shown in our

catalogue If you need further details on any of these please contact me.

I look forward to hearing from you.

Trang 20

Practice 4

Thưa các ngài,

Chúng tôi xin các ơn thư của các ngài đề ngày 4 tháng

4 hỏi về các loại thảm của chúng tôi và điều kiện cho một đơn đặt hàng mua số lượng lớn Chúng tôi đã gửi bằng bưu kiện hàng loạt mẫu thảm thuộc các đề tài và bằng các nguyên liệu khác nhau kể cả bằng sợi tổng hợp.

Chúng tôi xin gửi kèm đây bảng giá, cùng với chi tiết

các điều kiện cho một đơn mua hàng mua số lượng lớn Chúng tôi mong được tin và ý kiến của các ngài về

Trang 21

Practice 4

Dear Mr Smith,

Thank you for your enquiry of 4 April (asking) for our

carpets and the terms for a large quantity order.

We have sent by parcel post a selection/range of

samples of carpets of various topics and types of

material including synthetic fibre.

We are enclosing our price list, including details of the terms and conditions for a large quantity order.

We look forward to receiving your comments (about our carpets).

Yours sincerely,

Trang 22

Practice 5

Thưa ngài Brown,

Chúng tôi xin cám ơn thư của ngài đề ngày 20 tháng 12 trong đó ngài hỏi mua xi măng nhãn hiệu Con Rồng Đỏ của chúng tôi.

Chúng tôi rất tiếc báo cho các ngài rõ là mặt hàng này hiện nay đã hết nhưng chúng tôi có thể bán cho các

ngài loại xi măng nhãn hiệu Con Rồng Xanh chất lượng tương tự và cùng giá như loại các ngài hỏi mua Loại xi măng này được nhiều khách hàng ưa chuộng nên bán rất chạy.

Trang 23

Dragon cement of similar quality and at the same price

as the range you asked for This range is very popular with customers here and sells very well.

We (are pleased to) enclose our price list, quoting FOB Haiphong prices, and hope to receive your order soon Yours sincerely,

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