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Concrete Mixer Concrete Pump Concrete Pu.... Energy consumption Total annual consumption Energy Resources Time Resources used Social Mobile Cloud and #SFAPAC... Data Science: Turns Devi

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app soda machine watch

phone

sensor machine

thermostat

lightbulb Behind every

Closed Lost by Region and Product

Midwest Buildozer Tra

Concrete Mixer Concrete Pump Concrete Pu

Energy consumption

Total annual consumption

Energy Resources Time

Resources used

Social Mobile

Cloud

and

#SFAPAC

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I IoT: Even Today’s Hottest Devices Are Tomorrow’s Legacies

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I IoT: Even Today’s Hottest Devices Are Tomorrow’s Legacies

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Data Science: Major Shift in Technology

#SFAPAC

Machine Learning

Unlimited Computing Power Ubiquitous Data

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Data Science: IQ uses Relationship Intelligence

Automatically collects all your

data to…

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Data Science: Turns Devices into Experience

Subtitle text

#SFAPAC

How Artificial Intelligence Will Make Technology Disappear (Rand Hindi, June 2015)

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Customer Experience is The New Battlefield

36%

2011

Companies expecting to compete mostly

on the basis of customer experience.

89%

2016

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Mobile: Apps Turn To EcoSystems

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Mobile: Platforms are Evolving

blog.xamarin.com/expand-­‐your-­‐apps-­‐reach-­‐with-­‐googles-­‐app-­‐invites/ dzone.com/articles/android-­‐60-­‐marshmallow-­‐and-­‐ios-­‐9

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Mattel Imagines the Future of Play

#SFAPAC

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“Do what you do so well that they will want to 


see it again and bring their friends.”

Walt Disney

#SFAPAC

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Behind every thing

Closed Lost by Region and Product

Midwest Buildozer Tra

Concrete Mixer Concrete Pump Concrete Pu

Energy consumption

Total annual consumption

Energy Resources Time

Resources used

Social Mobile

Cloud

and

#SFAPAC

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c.

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#SFAPAC

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Thinking Like a Designer Not being a Designer

#SFAPAC

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Future Nature – Evolution will not be televised

#SFAPAC

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The Chau Chak Wing at UTS

#SFAPAC

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Empathy - L’Oreal

Subtitle text

#SFAPAC

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CHOOSE A PARTNER

Pair up with someone near you

One of the pair raise their hand

#SFAPAC

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If you raised your hand

CLOSE YOUR EYES NOW

We don’t want you to see the next slide !

#SFAPAC

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How did you do ?

Questions are the new answers

#SFAPAC

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Questioning - Mattel

Subtitle text

#SFAPAC

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Back in Your Pairs

Come up with as many ideas as possible

#SFAPAC

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Come up with a new way

to exercise

Come up with as many ideas as possible

#SFAPAC

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Come up with a new way

to exercise IN A CAR

Come up with as many ideas as possible

#SFAPAC

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Come up with a new way

to exercise using only a

car headrest

in your original pairs

come up with AS MANY IDEAS as possible

#SFAPAC

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Which question generated the most ideas ?

Questions we ask reflect the answers we get

1

2

3

#SFAPAC

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Who can help ?

#SFAPAC

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The steps your customers go through when engaging with your company

“Redesign the customer journey, reduce friction, provide delight and make customers

love interacting with us”

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Beauty Advisor Reimagined

Makeup Genius is a Beauty Advisor in Your Pocket

Film

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Methodology for collaborative re-invention

•action not discussion

•friction & pain point focus

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Discover Collaborate Re-imagine

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Example Persona

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Discover Collaborate Re-imagine

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Subtitle text

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Orthodoxy Busters

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Discover Collaborate Re-imagine

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Re-imagined customer journey

Share Onboard

Acquire Engage Try & Buy

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Get Ready for a New Kind of Customer Success

IoT

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We want to help imagine your future

Talk with your account teams

Join our Success

Communities Talk to experts in

the Product Area

Ngày đăng: 16/02/2016, 18:34

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