HO CHI MINH CITY - INTERNATIONAL UNIVERSITY SCHOOL OF INDISTRIAL ENGINEERING & MANAGEMENT REPORT INTERNSHIP 2 SCHNEIDER ELECTRIC VIET NAM Order Processing Intern Name: PHAM THI KIM
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HO CHI MINH CITY - INTERNATIONAL UNIVERSITY
SCHOOL OF INDISTRIAL ENGINEERING & MANAGEMENT
REPORT INTERNSHIP 2 SCHNEIDER ELECTRIC VIET NAM
Order Processing Intern
Name: PHAM THI KIM NGOC
Student ID: IELSIU18097
Advisor: M.Sc Duong Vo Nhi Anh
Ho Chi Minh City, Viet Nam Dec, 2021
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Table of Contents
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II Business Description — Customer Satisfaction & Quality Department (CS&Q) 6
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3 Administration Tasks and Team SUppOrF - cà nh nh ngàn HH TH TH HT TH BH ket 15 Vi COMCIUSION 0000 15
Trang 3Report Internship 2 — Schneider Electric
I Introduction
1 History and Milestones
a Schneider Electric (SE)
Schneider has gone through four main historical period:
¢ Beginnings — 19™ century: The Schneider brothers invested in the Creusot foundries and became major players in the steel and machine industry After that, Schneider & Cie entered the electricity market
e Reconstruction — Early 20 century: After World War II, our company emerged as a diversified business that quickly expanded into new market, including construction and electricity
e Evolution — Late 20" century: The Schneider Group grew through strategic acquisitions and focused on the electrical industry, energy operation and innovation technologies
® Today — 21‘ century: With a unique portfolio of connected technologies: connected products, edge control and apps, analytics and services, Schneider is the global specialist
in energy operation and automation
b Schneider Electric Viet Nam (SEVN): Historical 25 — year milestones
in Viet Nam
After more than 180 years of continuing dedication,
in — depth knowledge and combined strength of
businesses, SE continues to bring us innovation at Life Is On Schneider any level SE aims to empower all to make the most & Electric
of energy and resources bridging progress and
sustainability for all At Schneider, “Life is On”
Figure 1: “Life is On” — Maxim of SE
e 1991-1993; SEVN participated in 500 kV North — South Electric Line project
e 1994: SEVN established office in HCMC and Ha Noi
Trang 41996 — 1999: SEVN established CLIPSAL factory in Dong Nai (1996), Medium — Voltage equipment SM6 & RM6 and APC office in Ha Noi (1999)
2001: SEVN opened training center in HCMC
2005: SEVN established APC office in HCMC
2006 — 2007: Clipsal (2006), APC and MGE (2007) became trademark of SE
2007 — present: SEVN has been developing the network of 80 distributors and more than
250 stores throughout the country
2 General Background Information
a Scale of operation
1,000 employees
3 offices (Ha Noi, Da Nang and HCMC)
1 factory (Saigon High Tech Park) im Pam
130 Contractors h
31 System Integrators a 4 yste
30 Generalist Distributors ; 2 ¬
27 Panel Builders
19 Specialist Distributors +
11 Direct OEMs a
04 IT Distributors \
02 Industry Automation Distributors
c Business Partners
16% Data Centers
15% Industrial and Machines
14% Residential
Figure 2: Schneider Footprint
Trang 5Report Internship 2 — Schneider Electric
d Destination Market e Direct Customer Mix
3 Organizational Chart
BAN GIAM DOC
PHONG BAN CHUC NANG PHONG BAN HO TRG PHONG BAN KINH DOANH
Phòng chăm sóc khách hàng [ Sản phẩm Điện |
Phong Marketing
Marketing Communications Customer Satisfaction & Quality Power Products
Phòng Phát triển kinh doanh Sản phẩm Dân dụng
Business Development Home and Distribution
San pham Năng lượng số
Phòng Logistics
Logistics
|
Phòng thực thi
Execution Center Low Voltage & Digital Energy
Phòng Nhân sự
Human Resources
Phòng Tài chính Sản phẩm Tự động hóa Công nghiệp
Finance Industrial Automation
Kinh doanh dich vu
Field Services
San phẩm về năng lượng
Secure Power
Sản phẩm về Hệ thống năng lượng
Power System
Figure 3: Organizational Chart
Internal
Trang 64 Six Business Units (BU)
H&D
Đivision
3⁄4 HC
Sales ranking
#3 (23%)
Partner:
General Distributors
Wholesalers
End customer:
Residential, Small
Buildings
Power Product
DWwision r2
26 HC
Sales ranking
#1 (26%)
Partner:
Specifiers, Panel
builders, Contractors
and Power OEMs
End Customer:
Commercial & Critical
Buildings Industry /
Infrastructure
Digital Energy Division
07 HC Sales ranking
#6 (2.5%) Partner:
EcoXpert, SỊ
End Customer:
Buildings, Residential solutions, Industry / Infrastructure
Secured Power Division
16 HC
Sales ranking
#5 (7%)
Partner
IT Distributors and System Integrators End Customer:
Business, Residential, Enterprise Datacenter, Utilities &
Infrastructure, Cloud &
Service Providers
Figure 4: Six BUs
ll | Purpose — Personal goals
My main goal working at Schneider is to gain working experience in different environments rather
Sales ranking
#4 (11%
Partner Specialist Distributor System Integrators End Customer:
Food & Beverage, Retai] MMM, Life Science, and Others
Power System Devision Hị
16 HC Sales ranking
#2 (24%) Partner System Integrators, Contractor End Customer: Food & Beverage
Retail MMM, Life
Science, and Others
than university With limited approach to practical environment, it might be hard to get a well — paid job in the future Therefore, I want to find an appropriate place that I can work out all the knowledge learned in university The working experience will be helpful as it reflects how we apply what we learned and how we can make a living from that
My second goal is to explore how the flow of goods in a supply chain Since Schneider is an international operation and Viet Nam acts as one of main Distribution Center in Southeast Asia, contributing a great proportion to our country’s GDP Therefore, the goods might be imported from different countries, making the goods flow as well as logistics complicated
My third goal is to find out which position suits my expectation I starting to work in downstream
as an Order Processing intern I hope that this internship will serve as a beginning of my career path By working here, I can expand my networking, meet and work with new people, who are experience and expert in this field By working with them, I hope I can learn not only expertise but also the way they work and deal with problems
Internal
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lll Business Description — Customer Satisfaction & Quality
Department (CS&Q)
1 General Information
a About CS&Q
Business Hours: ee
Internal line:
e 8:00am to 5:00pm
Customercare.vn@schneider-electric.com
e Monday to Friday
e 24/7 for Technical Support Live chat
Figure 5: Communication channel of CS&Q NETWORK OF INTERACTION (acr interaction partes
€g coteagues Sales § laarverng Dert Unions § etc Extemai eg lega! sovisoy, customers cisinbutors cients & ei)
External Internal External
Suppber Order Management Manager Distributon
Partners
Direct Partners
(Contractors Panel
`: Sts)
GSC Logistics &
Finance
Figure 6: Network of Interaction
We interact both internally and externally, acting as a bridge connecting customers with the organization Regarding external interaction, we communicate with our End-Users, Partners, Direct Partners and Suppliers In term of internal communication, we work with Logistics, Finance, Sales and Product Manager to ensure the order is processed smoothly
Internal
Trang 8The process of E2E Stage involve:
All Customers:
e Power Product
e Industry
e Home & Distribution
e Secure Power
e Power System
e Indirect Customer
All Queries:
e Listen, explore
e Select, inquire, consult
e Get quote, contract
e Get delivered, install
e Operate, maintain
e Stay connected, optimize
b Ambition — Objective — Technology
Ambition: Ensure customers’ needs are met and increase sales performance
Objective: Customer Experience — Self Service Adoption — Revenue Generation
Technology: bFO Database, Customer Voice platform (Transactional Survey, Relationship Survey), MySE, mySchneider App, FAQ, 247 hotline, Avaya one-X Communicator, Logistic catalogue, Product Selector
Trang 9Report Internship 2 — Schneider Electric |)
ce Organizational Structure
Order Management Manager Order Management ——
Technical Support Manager Technical Support ——
Customer Support Manager
Customer Service
Customer Experience Development
: Revenue Generation Revenue Generation ——
Manager Continuous Improvement
Experience
ISO Executive
Quality Manager
Management
Issue to Prevent / HSE
2 Order Management (OM)
Order Entry: Once the order is received, order entry team will check the price to see
whether it is true and process them to SAP
Order Administrator: This task is done by manager He/She will track all the order, PR and
PO status to ensure the order flow is smooth
Billing: Once the goods are available, Billing team will communicate with customers to
issue invoices and release Outbound for products
SEOA Orders
mySE Access — Instruction: mySE is a website where our partners can check the material,
price, standard discount, availability, estimated delivery date and other information related
to their order
Trang 103 Technical Support (TS)
Product Consultation: Each member of TS Team is expert in different type of product They can check and consult customer the right way to use the products
Product Configuration: TS Team can also knowledgeable about configuration of products who can help customers to choose the products that match their expectation Issue Resolution
Warranty & Trouble Shooting: TS Team will receive defective products which are still
in warranty date They will check whether the product can be fixed or it should be replaced with the new one
Document Submission
Revenue generation
4 Customer Service (CS)
Handling general pre-sales & post-sales queries: Stock levels, logistics and basic product information
Case management
Revenue generation
5 Revenue Generation - CJM Champion
a Revenue Generation
Follow up/ Nurture leads
Qualify the potential customers
Detect Opportunities
Follow up with sales teams on CCC-detected opportunities to ensure that they are taken care and updated
Get the feedback up and down streams to increase the success rate of quotation
b CJM Champion
Understand how to use/ create Customer Journey Mapping (CJM)
Engage & Coach CJM project leaders through the process
Trang 11Report Internship 2 — Schneider Electric Support stakeholders to write the project charter
Monitor the improvements of opportunity progress
Support to identify the CJM success measurement indicators
6 Customer Experience
a Continuous Improvement
Built continuous improvement culture within and/or across departments/ functions to improve customer experience, internal efficiency
Ensure SE staff obtain awareness of simple tools A3 (PDCA), 8D
b ISO Executive
Lead Internal Audit based on ISO 9001:2015 standard
Manage External Audit for renewing SEVN ISO Certification
Complain Management
In-charge of all products quality
Follow up product quality & feedback to plant to improve about quality issue through I2P tool
Execution of Containment Actions at customers for safety-related recall cases Provide Plant ISO certification
7 Complain Management
In-charge of all products quality
Follow up product quality & feedback to plant to improve about quality issue through I2P tool
Execution of Containment Actions at customers for safety-related recall cases Provide Plant ISO certification
Trang 12IV Tasks
1 Order processing — Sales Orders, Free-of-charge (FOC) orders
(Warranty / Sample / Promotion) and Credit / Debit Memos
“* Check clean orders with customers before processing to system, especially adaptation goods (ACB, MVS, etc.)
e SALES ORDERS
There are 2 kinds of Sales Order (SO):
© MySE Order: Customers order by themselves throught MySE website Only Partners have permission to place order, check item availability, standard discount, price list and other information related to materials Contractors are only allowed
to track their orders only
© Manual Order: Customers send orders to Customer Care SEVN customercare.vn@schneider-electric.com (CCC) using SE’s Purchase Order
Template
Regarding Manual order, all required information that they need to fill in the form is:
© Purchase Order (PO) Number: PO number must be unique for all orders
© Salesman information: who offers customers information This information is important as CCC Team will key in sales figure for salesman
© Delivery place: All partners except Project Dealers must have one fixed delivery address only All the goods will be delivered to the agreed location and Buyers are responsible for unloading cargo from the truck and transfer to storage facility or designated site for installation
o Customer Requested Delivery Date (CRD): This information is one of the most important blank that customers have to fill in Based on this information, the system will automatically generate Contractual Delivery Date (CDD)
* CDD = MAX (Standard Lead Time, CRD)
The CRD must be less than or equal 100 days from the current date If CRD exceeds
100 days, customers have to deposit 20% on the order value