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Unit 1: Marketing (Speaking) pptx

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Tiêu đề Advertising/ Marketing
Tác giả Le Do Thai_BMNN
Trường học Not Available
Chuyên ngành Marketing
Thể loại Bài giảng
Năm xuất bản 2012
Thành phố Not Available
Định dạng
Số trang 10
Dung lượng 240 KB

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 ENG102 Pre-intermediate to Intermediate level  Unit 1: Marketing  Lesson: Speaking  Topic: Advertising/ Marketing  Objectives: By the end of the lesson, students will be able lesso

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to ENG102 class

March 15 th , 2012

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 ENG102 (Pre-intermediate to Intermediate level)

 Unit 1: Marketing

 Lesson: Speaking

 Topic: Advertising/ Marketing

 Objectives: By the end of the lesson, students will be able

lesson, students will be able to to

discuss together whether

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Unit 1: Marketing (Speaking)

Brainstorming (in 5 minutes)

product or a service popular, or making

as many people buy a product or use a service as possible)

businesspersons

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Some adjectives of feelings: (in 5 minutes)

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Watch this movie and this clip (3 minutes)

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Work in pairs in 10 minutes Then present in the front of the class

Explain your opinion.

advertised? If yes, why did you buy it? If no, explain why you haven’t

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Advertising is helpful and necessary.

 Help to relax (attractive, exciting, interesting, colorful,…)

 Provide information (price, quality, use, originality,…)

 Help consumers to make a good choice among products

 …

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Advertising is just a waste of money and time.

 Not all people watch advertisements

 Make viewers lose interest (annoying)

 Always exaggerate products/ services, or tell a lie

 Unimportant/unnecessary information

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Work in groups

of 4 or 5 (10 minutes)

Let’s market/advertise An Giang Universitas

for?

audience?

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 Speaking: Advetising

 Write an advertisement of AGU

 Reading 1 (logos and marketing campaign of Nike)

 Grammar 1 (so+adj+that-clause)

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