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Ways to find your audience

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Who they are age, sex, education, economic status, political/social/religious beliefs Try imagining a prototype person who is your main audience 2.. What do they want and need3. ● Econom

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WAYS TO FIND YOUR AUDIENCE

1 Who they are (age, sex, education, economic status, political/social/religious beliefs)

Try imagining a prototype person who is your main audience

2 Do you have more than one audience?

3 What do they want and need?

4 Identify where your audience is and what they do

● Name the person: Võ Thị A.

● Give them an age: 19.

● An outlook on life: girl med hair normal.

● A job: student.

● A family: mom, dad, older sister.

● Economic status: Lower Middle Class.

● Political/social/religious beliefs: Not Interesting.

● A city to live in: Da Nang.

● Interests: Parkour.

● An Education: University Student.

● Do you have more than one audience? Yes, it’s above

50

● Why not list them all out? We have listed everything to

make a data sheet to look more broadly

● What is cool to these people: Everyone knows about

environmental pollution, and they want to join hands to protect it but don't know where to start

● What impresses them: the design convenient for users,

can be reused many times

● How do they interact: Make posters and post on social

media, such as, facebook, instagram or post on

environmental protection groups

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● Are they technical: yes.

● Are they sophisticated: Yes.

● Are they conservative: No.

● Are they radical: yes.

● What do they want and need? They want convenience

and need environmental protection

● What are they missing? A product with a reasonable price

and ensures environmentally friendly criteria

● What are their problems? Environmentally friendly

products are quite troublesome to bring And they often

forget to bring them when they go out

● What do they value? Environmental Protection.

● What is most important to them? Environmental

Protection

● What are they least likely to care about? Price.

● Where do they hang out?Coffee shops, restaurants,

clothes stores

● What activities are they taking part in? Parkour,

shopping

● Are they readers? not quit.

● Social animals? a dog or cat

● Do they have their own jargon? teen languages.

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