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CHAPTER 2 THINKING LIKE AN ECONOMISTMicroeconomics and Macroeconomics  Microeconomics is the study of how households and firms make decisions and how they interact in markets.. CHAPTE

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Chapter 1

MICROECONOMICS

BASIC PROBLEMS OF ECONOMICS

UNIVERSITY OF FINANCE AND MARKETING

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CHAPTER 1 PRINCIPLES OF ECONOMICS

In this chapter, look for the answers to these

questions:

 What kinds of questions does economics address?

 What are the principles of how people make decisions?

 What are the principles of how people interact?

 What are the principles of how the economy as a whole

works?

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CHAPTER 1 PRINCIPLES OF ECONOMICS

What Economics Is All About

Scarcity refers to the limited nature of society’s resources.

Economics is the study of how society

manages its scarce resources, including

– how people decide how much to work, save,

and spend, and what to buy

– how firms decide how much to produce,

how many workers to hire

– how society decides how to divide its resources

between national defense, consumer goods,

protecting the environment, and other needs

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CHAPTER 2 THINKING LIKE AN ECONOMIST

Microeconomics and Macroeconomics

Microeconomics is the study of how

households and firms make decisions

and how they interact in markets

Macroeconomics is the study of

economy-wide phenomena, including inflation,

unemployment, and economic growth

 These two branches of economics are

closely intertwined, yet distinct: they

address different questions

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CHAPTER 2 THINKING LIKE AN ECONOMIST

The Economist as Policy Advisor

 As scientists, economists make

positive statements,

which attempt to describe the world as it is

 As policy advisors, economists make

normative statements,

which attempt to prescribe how the world should be

 Positive statements can be confirmed or refuted,

normative statements cannot

Govt employs many economists for policy advice E.g.,

the U.S President has a Council of Economic Advisors,

which the author of this textbook recently chaired

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A C T I V E L E A R N I N G 3:

Identifying positive vs normative

Which of these statements are “positive” and which are

“normative”? How can you tell the difference?

a. Prices rise when the government increases the

quantity of money

b. The government should print less money

c. A tax cut is needed to stimulate the economy

d. An increase in the price of gasoline will cause an

increase in consumer demand for video rentals.

7

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b. The government should print less money

Normative, this is a value judgment, cannot be

confirmed or refuted.

8

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A C T I V E L E A R N I N G 3:

Answers

c. A tax cut is needed to stimulate the economy

Normative, another value judgment.

d. An increase in the price of gasoline will cause an

increase in consumer demand for video rentals

Positive, describes a relationship

Note that a statement need not be true to be positive.

9

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CHAPTER 2 THINKING LIKE AN ECONOMIST

Why Economists Disagree

 Economists often give conflicting policy

advice

 They sometimes disagree about the validity

of alternative positive theories about the

world

 They may have different values and,

therefore, different normative views about

what policy should try to accomplish

 Yet, there are many propositions about

which most economists agree

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CHAPTER 2 THINKING LIKE AN ECONOMIST

Propositions about Which Most Economists Agree (and % agreeing)

 A ceiling on rents reduces the quantity and quality of

 A minimum wage increases unemployment among

young and unskilled workers (79%)

 Effluent taxes and marketable pollution permits

represent a better approach to pollution control than

imposition of pollution ceilings (78%)

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CHAPTER 1 PRINCIPLES OF ECONOMICS

HOW PEOPLE MAKE DECISIONS

 Decision making is

at the heart of

economics

 The first four

principles deal with

how people make

decisions

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HOW PEOPLE MAKE DECISIONS

 Principle #1: People Face Tradeoffs

 Principle #2: The Cost of Something

Is What You Give Up to Get It

 Principle #3: Rational People Think at

the Margin

 Principle #4: People Respond to

Incentives./

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CHAPTER 1 PRINCIPLES OF ECONOMICS

HOW PEOPLE INTERACT

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HOW PEOPLE INTERACT

 Principle #5: Trade Can Make Everyone

Better Off

 Principle #6: Markets Are Usually A Good

Way to Organize Economic Activity

 Principle #7: Governments Can Sometimes

Improve Market Outcomes./

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HOW THE ECONOMY AS A WHOLE WORKS

 Principle #8: A country’s standard of

living depends on its ability to produce

goods & services

 Principle #9: Prices rise when the

government prints too much money.

 Principle #10: Society faces a

short-run tradeoff between inflation and

unemployment./

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CHAPTER 1 PRINCIPLES OF ECONOMICS

CONCLUSION

 Economics offers many insights about the

behavior of people, markets, and

economies

 It is based on a few ideas that can be

applied in many situations

 Whenever we refer back to one of the

Ten Principles from this chapter,

you will see an icon like this one:

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CHAPTER 2 THINKING LIKE AN ECONOMIST

In this chapter, look for the answers to these

questions:

 How is the Production Possibilities Frontier related

to opportunity cost? What other concepts does it

illustrate?

 What are models? How do economists use models?

 What are the elements of the Circular-Flow Diagram?

What concepts does this diagram illustrate?

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CHAPTER 2 THINKING LIKE AN ECONOMIST

Our Second Model:

The Production Possibilities Frontier

 The Production Possibilities Frontier (PPF) :

A graph that shows the combinations of

two goods the economy can possibly produce

given the available resources and the available

technology

 Example:

– Two goods: computers and wheat

– One resource: labor (measured in hours)

– Economy has 50,000 labor hours per month

available for production.

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PPF Example

5,000 0

4,000 100

2,500 250

1,000 400

50,000 0

40,000 10,000

25,000 25,000

10,000 40,000

0 500

0 50,000

Wheat Computers

Production Employment of

labor hours

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CHAPTER 2 THINKING LIKE AN ECONOMIST

0 100 200 300 400 500 600

Computers

Wheat (tons)

A B

C

D E

PPF Example

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A C T I V E L E A R N I N G 1:

Points on the PPF

A. On the graph, find the point that represents

(100 computers, 3000 tons of wheat), label it F

Would it be possible for the economy to produce this

combination of the two goods?

Why or why not?

B. Next, find the point that represents

(300 computers, 3500 tons of wheat), label it G

Would it be possible for the economy to produce this

combination of the two goods?

22

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0 100 200 300 400 500 600

Computers

Wheat (tons)

F

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A C T I V E L E A R N I N G 1:

Answers

24

0 1,000 2,000 3,000 4,000 5,000 6,000

0 100 200 300 400 500 600

Computers

Wheat (tons)

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CHAPTER 2 THINKING LIKE AN ECONOMIST

The PPF: What We Know So Far

Points on the PPF (like A – E)

– possible

– efficient: all resources are fully utilized

Points under the PPF (like F)

– possible

– not efficient: some resources underutilized

(e.g., workers unemployed, factories idle)

Points above the PPF (like G)

– not possible

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CHAPTER 2 THINKING LIKE AN ECONOMIST

The PPF and Opportunity Cost

The slope of a line equals the “ rise over the run ” –

the amount the line rises when you move

to the right by one unit.

slope = = –10

Here, the opportunity cost of

a computer is

10 tons of wheat.

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0 100 200 300 400

Cloth

Wine

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0 100 200 300 400

Cloth

Wine

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CHAPTER 2 THINKING LIKE AN ECONOMIST

0 1,000 2,000 3,000 4,000 5,000 6,000

0 100 200 300 400 500 600

Computers

Wheat (tons)

Economic Growth and the PPF

outward.

Economic growth shifts the PPF

outward.

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CHAPTER 2 THINKING LIKE AN ECONOMIST

The Shape of the PPF

The PPF could be a straight line, or bow-shaped

 Depends on what happens to opportunity cost

as economy shifts resources from one industry

to the other

– If opp cost remains constant,

PPF is a straight line

(In the previous example, opp cost of a computer

was always 10 tons of wheat.)

– If opp cost of a good rises as the economy produces more of the good, PPF is bow-shaped

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CHAPTER 2 THINKING LIKE AN ECONOMIST

Why the PPF Might Be Bow-Shaped

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CHAPTER 2 THINKING LIKE AN ECONOMIST

even those that

are better suited

to building

mountain bikes

So, do not have to

give up much beer to

get more bikes

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CHAPTER 2 THINKING LIKE AN ECONOMIST

B

Why the PPF Might Be Bow-Shaped

At B, most workers are

producing bikes

The few left in beer are

the best brewers

Producing more bikes

would require shifting

some of the best

brewers away from

beer production,

would cause a big drop

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CHAPTER 2 THINKING LIKE AN ECONOMIST

The PPF: A Summary

 The PPF shows all combinations of two goods

that an economy can possibly produce,

given its resources and technology

 The PPF illustrates the concepts

of tradeoff and opportunity cost,

efficiency and inefficiency,

unemployment, and economic growth

 A bow-shaped PPF illustrates the concept of

increasing opportunity cost

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3 basic problems of economics

organization

 What we should produce?

 For whom we produce?

 How is production?

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Economic Models

 Market Economic Model

 Command Economic Model

 Mix Economic Model

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CHAPTER 2 THINKING LIKE AN ECONOMIST

Our First Model:

The Circular-Flow Diagram

 The Circular-Flow Diagram : A visual model

of the economy, shows how dollars flow

through markets among households and firms

 Includes two types of “actors”:

– households

– firms

 Includes two markets:

– the market for goods and services

– the market for “factors of production”

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CHAPTER 2 THINKING LIKE AN ECONOMIST

Factors of Production

 The factors of production are the resources

that the economy uses to produce goods &

services They include:

– labor

– land

– capital (buildings & machines used in production)

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CHAPTER 2 THINKING LIKE AN ECONOMIST

FIGURE 1: The Circular-Flow Diagram

Households:

sell/rent them to firms for income

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CHAPTER 2 THINKING LIKE AN ECONOMIST

FIGURE 1: The Circular-Flow Diagram

HouseholdsFirms

Firms:

use them to produce goods

and services

Firms:

 buy/hire factors of production,

use them to produce goods

and services

 sell goods & services

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CHAPTER 2 THINKING LIKE AN ECONOMIST

FIGURE 1: The Circular-Flow Diagram

Markets for Factors of Production

HouseholdsFirms

Income

Wages, rent,

profit

Factors of production Labor, land, capital

Spending

G & S bought

G & S sold

Revenue

Markets for Goods &

Services

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CHAPTER 2 THINKING LIKE AN ECONOMIST

CHAPTER SUMMARY

 As scientists, economists try to explain the world using

models with appropriate assumptions

 Two simple models are the Circular-Flow Diagram and

the Production Possibilities Frontier

 Microeconomics studies the behavior of consumers and

firms, and their interactions in markets

Macroeconomics studies the economy as a whole

 As policy advisers, economists offer advice on how to

improve the world

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