Sách kinh doanh Email Marketing
Trang 1Email Marketing
Here it is! The most exciting recruiting System on the Internet! Follow this guide carefully and you can build an unimaginable income with very little effort
I'll admit that it takes a little bit of work setting everything up - anywhere from two days
to two weeks - but it's not complicated This Guide will lead you, step-by-step through the whole process, explaining every little detail along the way
Then, once you have everything set up and running, the whole thing shifts into
automatic and you'll never have to work more than 10 hours a week again in your life!
The guide is devoted to Bulk Email There is no question that email is the best method for marketing anything on the Web Many people have made fortunes with Unsolicited Commercial Email But it is dangerous!
This guide was written to eliminate most of the hazards of bulk email and is by far the best bulk email system available But, be very careful and NEVER use your website(s) address in any emails you send using anything but "safe-lists"
Before you begin, let me warn you that this book was not designed to entertain, but rather, to place you firmly on the road to riches Print it out and keep it beside you at the computer And don't just skim the material read it carefully!
When action is required, do exactly as instructed Don't proceed if you don't understand
something You must clearly understand every detail and be able to explain them to your own downline later
Much of the first part of the Bulk Mail section is devoted to giving you an insight into the logic behind the routines you will be using But this not a pie-in-the-sky fantasy, it is a well tested and proven program, verified by thousands of Internet Marketers in many separate and diverse programs
Every step is explained in great detail and I can't stress strongly enough, how important
it is for you to follow through the tutorial, from start to finish, without the smallest
deviation from the text
Before we go on, I'd like to spend a couple more minutes on the rather negative aspects of un-solicited bulk mail But, please don't let me worry you, I am merely pointing out the problems so you will never be surprised or hurt by them
The only acceptable Spam on the Internet
Trang 2Downloaded at www.ebusinesshelpcenter.com
Thousands of eCommerce & eMarketing eBooks
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Free Traffic Generators
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Free Ezines and Newsletters
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Free Bulk Email Software
Free Up-to-Date Opt-in 75 Million Email Lists
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Free How-to Tutorials for Everything Small membership fee then everything is
FREE!!!
Trang 3You already know that bulk email is the most effective promotion technique you can use
on the Internet And you also know it is the most dangerous Unless you are very
careful, sending out bulk mail will result in everything from an in-box full of very
offensive "flames" to having your internet connection closed
You must be aware that Anti-spammers are everywhere, looking for the slightest excuse
to hurt you You must take every precaution to avoid them and hide your identity from
the odd one you are bound to stumble over You must never use a web-site URL in any
bulk email, unless it is your own personal site and you are prepared to rebuild it on another server
You should subscribe to a couple of Internet Email services to use for replies to your mailers Click here for a list of Email Services you can subscribe to FREE
So then, if you are going to email in safety, you will need a continuous source of "safe" email lists And the lists you'll "harvest" from the Business Opportunity sections of the Classified sites are about as safe as you will ever find These people are entrepreneurs who understand the importance of advertising, and are generally very tolerant of
reasonable commercial email They are also in need of help, and most will actually welcome your email offer of free help and tutorials
And now, knowing that classified advertisers and safe, receptive, prospects for your advertising messages, let's move on to the methods we will use to "harvest" the
addresses and create usable lists for bulk mailing Your ultimate success will depend on your ability to collect as many URLs as you can, so it is very important to find as many classified sites as you can I'll get you started with a fairly substantial list of sites, but there are a great many new ones starting up each month, and it will be an easy task for you to find them
In this tutorial, I am going to walk you, hand in hand through the complete
process of generating the new partners you need to make you Rich! Here is what
we are going to do (But don't try to do it now This is just a preview) You will:
1 create the following directories and files on your hard-drive I know it looks
difficult, but it's not I'll guide you every little step of the way, later
c:/ QuickStart (main Directory)
xxxxxxSoftware (Directory)
xxxxxxxxxMailFinder.exe (compressed application)
xxxxxxxxxregister.zip (compressed application)
xxxxxxxxxlstmngr.exe (compressed application)
xxxxxxxxxwcst2118.exe (compressed application)
xxxxxxProspecting (Directory)
xxxxxxxxxMailFinder (Directory - software installed)
Trang 4xxxxxxxxxListManager (Directory - software installed)
xxxxxxxxxBulkMailer (Directory - software installed)
xxxxxxxxxLists (Directory)
xxxxxxxxxxxremoves.txt (remove addresses file)
xxxxxxxxxxxbizop-url.txt (URLs of Classified Ad sites)
xxxxxxxxxxxbizops.txt (bizop prospect list)
2. then you will download all of the software you will need for this program
3. you'll learn how to extract the software into special directories on your hard-drive and to set it up properly
4. I'll show you how to create shortcuts to the software, right on your desktop
5. you'll learn how to search for and save the URLs (addresses) of hundreds of Classified Ad sites
6. I'll teach you to use the Targeted E-mail Finder program to extract thousands of email addresses from the Classified Ad sites, in just minutes, every day!
7. you'll learn how to clean and manipulate your lists with ListManager
8. when you are finished, you'll know how to send your message to huge numbers
of "targeted" prospects every day
9. you'll become a professional Internet Marketer in less than 24 hours!
The first thing we are going to do is learn how to harvest email addresses from the classified sites, but before we do that, I'd like you to take a look at the software you will be using to build and manage your email lists, and to deliver your message to them
Three Powerful Tools for building your downline!
Our "Quick Start" program includes the most powerful collection of marketing software available anywhere If you take the time to learn how to operate each program properly, you will find them easy to use and extremely efficient It will be hard for you to find better software anywhere on the Internet, even for many hundreds of dollars Each unit
performs a critical function, and is indispensable to the success of your program
TIP: Make it a habit to cut and past
addresses and paths instead of typing them
That way, you'll avoid some very costly
Trang 5typing mistakes
To copy something, hilite it by holding your mouse button down and dragging across it Then press "Ctrl-C" on your keyboard Paste it in, by putting your cursor in the desired location and press
"Ctrl-V"
Targeted E-Mail Finder MailFinder is a Search Engine Robot, but it will also extract e-mail
addresses from Classified ad sites and various other sources It will extract lists from Classified sites at lightning speeds
Although our email extractor uses search engines, such as Webcrawler and Lycos, to gather a large list of websites from which to collect all the e-mail addresses listed for our purposes, we are going to feed it a list of Classified ad site URLs that we will collect manually
ListManager Loads the lists you got with the Targeted E-Mail Extractor into your List
Management program, to remove duplicates, unwanted domains, and addresses of people you definitely don't want to send your offer to (anti-spammers and flamers in particular)
Worldcast Bulk Mailer No matter how careful you are, there is always the chance of
your email offending someone You always risk losing your ISP For that reason, it is very cheap insurance to have a second ISP (Internet Service Provider) you can use if you get "taken down" by an anti-spammer
You are also going to need at least 3 new email addresses of your own The reasons for this will become apparent later on, but right now, I recommend that you set up boxes at
http://www.beer.com and http://www.mail.com They are free, and both have good mail forwarding facilities that can save you a lot of work and hassle Click here for a list of
FREE email boxes.
DOWNLOADING THE SOFTWARE Setting up the Operating Directories on your computer
IE QuickStart4.0.605
Trang 6Download : http://www.webattack.com/download/dliequickstart.shtml
launch multiple sites in IE
IE QuickStart is a tool that allows you to automate the opening of multiple web
pages You have many options to help you along the way, delay between each
window opened, how the windows are opened, (Min, Max, Normal, Normal without focus, Hidden, and Custom Pop-ups) and then you can also choose to send
commands to the web page (Logins, Ok Prompts, and much more) With a simple right click on the site entry you can also save, print, launch, add to favorites, view source, view page properties, perform a DNS and Host lookup and more While the program offers a large amount of features - you could consider it a favorites
manager on steroids, the interface could use some serious improvements
License: Freeware
Price: Free
Windows: 9x/NT/ME/2K/
File size: 53 kb
Author: Website
Release: 4/26/2002
Before downloading your new software, you must make a "QuickStart" directory with a Subdirectory called "Software", where you will put the compressed files you are going to download
1 Open your "C" drive window and right-click on an empty space in the list of files and directories
2 From the pop-up menu, select "new", then "folder"
3 A new folder will appear in the C-drive, with the name "New Folder" highlighted in blue
4 Rename the folder "QuickStart" and you have successfully created your new directory
5 Double click on the new "QuickStart" folder, then right-click on an empty spot in the opened folder and create a new folder, using the procedure outlined in 2, 3, and 4, above
6 Rename the "New Folder" to "Software" This is the folder into which you will download all of the software files associated with this guide-book
Note: most Web Browsers can easily download three files at the same time, so when you get one started, It isn't necessary to wait until the download is finished, before starting the next
Trang 7Before you do the downloads, though, it is a very good idea to run a virus Check on your system Then, when you have finished downloading, check the
files to make sure their sizes are as follows:
Targeted E-Mail Finder 699 Kbs
ListManager 1,054 Kbs
Worldcast
If the files are smaller than they should be, the file has been truncated or
distorted during download If they have an extra few bytes, you have a virus in your sytem (not from our software or website)and you check run a virus-checker
on your system before continuing
Click here to download MailFinder, registration patch, ListManager and Worldcast Bulk Mailer
• Download MailFinder and the registration patch
The download is very simple Just click on each of the links, in turn, and save the programs to your hard-drive
When you click on a link, a pop-up window will appear Click the down arrow in the "Save in:" box, then locate your new "Software" directory When you get that directory name in the box, make sure the proper file name is in the box
(MailFinder.exe or Register.zip) is in the "file Name:" box, then click Save
Once installed, the Targeted E-Mail Finder goes to all of the classified ad sites you load into it, and makes a list of the email addresses of everyone who has advertised there
• Download ListManager
As with the targeted E-Mail Finder program, when the pop-up window appears, click the down arrow in the "Save in:" box and find your new "Software" directory When you get that directory name in the box, make sure that lstmngr.exe is in the
"file Name:" box, and click Save
• Download the Worldcast Bulk Mailer
Just use the procedures outlined above and you should have no trouble
Preparing the software for use
The next part of the process is very easy
Trang 81 You have already learned to create sub-directories so you won't have any trouble making a new directory on your "C" drive called "Prospecting" or some other appropriate name that will be able to remember easily (Right click on a blank area of your hard drive window and select "new", then "folder" and rename it
"Prospecting")
c:/QuickStart (main Directory)
xxxxxxSoftware (Directory)
xxxxxxxxxlstmngr.exe (compressed application)
xxxxxxxxxMailFinder.exe (compressed application)
xxxxxxxxxregister.zip (compressed application)
xxxxxxxxxwcst2118.exe (compressed)
xxxxxxProspecting (Directory)
2. Installing MailFinder
Before you do anything with this program, please understand that you must make Sure the files Sonic.exe and either register.exe or SDKILL.EXE (depending on what version of MailFinder you you have) end up in the same directory and that
you run register.exe or SDKILL.EXE before you open Sonic
Now, go to the "Software" sub-directory and click on the MailFinder icon click
"setup" on the pop-up screen, then "continue", and "continue" and the program will install itself Press "OK" and the program is installed Now go to your "C" drive and find the SONIC folder Rename it "MailFinder" then highlight the folder and press Ctrl C Open the C:\quickstart\Prospecting directory and press Ctrl V to
copy the folder there You will now have a new directory:
c:\quickstart\Prospecting\MailFinder with the Sonic.exe file in it
Do not open MailFinder yet Click on the "register.zip" file in the software
directory and extract it (you must have Winzip installed on your computer for
this FREE at Winzip.com) into the c:\quickstart\Prospecting\MailFinder
Directory Once the extraction is finished- about 1 second - you'll see a new file called either SDKILL.EXE or register.exe in the MailFinder directory Click on it and it will create a registration patch for the MailFinder (Sonic) program Your screen will flicker briefly then stabilize A blank DOS screen may or may not appear,depending on your computer If it does, just close it Your MailFinder program is now activated, ready for use
If, after you try to run Sonic, you find youself having trouble with the registration process, download a fresh copy of Register.zip from
http://www.wiseoldmule.com/partners/register.zip
to the MailFinder directory then extract it to the same directory Check to ensure that you have the following files in the MailFinder Directory:
• PC
Trang 9• SDC
• SDKILL
• SONIC.EXE
• SONIC.HLP
• WARNING.TXT
• FILE_ID.DIZ
Now click on SDKILL and a black DOS screen will appear momentarily then disappear
Congratulations! You are now ready to run Sonic
There's just one final thing before we move on to installing ListManager Let's make a short-cut for Mail Finder on your Desktop This is done by opening up the
MailFinder folder in the Prospecting directory Find the file SONIC icon and right
click on it Hold the mouse button down and drag to a convenient spot on your desktop Release the mouse button and click "make Shortcut" That's it!
When you are finished installing ListManager and Worldcast, do the same thing for them and group all three short-cut icons in the same area of your screen for convenience
3. Installing ListManager
Go back to the "Software" sub-directory and double-click on lstmngr.exe Click
Ok and the install program starts Click "next", "yes", and "next", then enter your name and company name in the "user information" screen
Now, click next and "browse" Enter C:\QuickStart\Prospecting\ListManager in the "path" filed and press "yes" Then click "next" three times The program will install itself then ask you to press "finish" to complete the installation
4 Installing BulkMailer
Go again to the Software sub-directory and double click on the "wcst2118.exe"
file When the small dialog box opens, press "Next" twice In the next box,
Browse, select C:/QuickStart/Prospecting/BulkMailer - then click Next, Next,
Finish
The only thing left to do now, is to go back to each of the three directories in turn, and right-click on the program icons Continue holding the mouse button down and drag the icons to a common location on your desktop, where you can "create shortcut(s)" to the programs This will make it easy to open your programs
whenever you need to use them
Trang 10In anticipation of the following session, please go to the Prospecting directory and create a fourth sub-directory named Lists
Your Directory structure should now be:
c:/ QuickStart (main Directory)
xxxxxxSoftware (Directory)
xxxxxxxxxregister.zip (compressed)
xxxxxxxxxlstmngr.exe (Compessed)
xxxxxxxxxMailFinder.exe (compressed)
xxxxxxxxxwcst2118.exe (compressed)
xxxxxxProspecting (Directory)
xxxxxxxxxListManager (sub-directory - software installed)
xxxxxxxxxLists (sub-directory - List files)
xxxxxxxxxMailFinder (sub-directory - software installed)
xxxxxxxxxBulkMailer (sub-directory - software installed)
xxxxxxxxxxxbizop-urls.txt (to be created in the next session)
Putting it all Together
Lead generation is the most important part of any Online marketing business What I am going to teach you now is how to get a constant supply of fresh targeted leads You probably already suspect that this process involves harvesting addresses from
classified ads
Collecting Classified Site Addressess
What I'd like you to do now is to connect to the Internet and call up "Google" or any other search engine For Google, just click the link in the previous sentence or type
www.google.com into the address line of your browser
Note: if you have an older browser, you may have to type the entire address
http://www.hotbot.com , but most modern browsers don't require you to use the whole URL You can simply type Yahoo, Infoseek, or hotbot and the search engines will
appear
Now type "classified ads" into the Search Engine's search field, you'll be presented with
a page containing 10 classified ad sites At the bottom of the page is a link to the "next" page containing another 10 In total you will be presented with between 60 and 100 pages Yahoo lists a total of 874 classified ad sites at this moment