design the questionnaire survey

PRE-CODED VERSUS OPEN-ENDED QUESTIONS.. Using simple language wherever possiblea How regularly are you a passenger on the local public transport service?. Avoiding leading questions the

1.TRẦN QUỐC

2.PHAN MẠNH TIẾN

3.NGUYỄN THỊ KIM LIÊN 4.NGUYỄN THÙY THẢO LY 5.ĐẶNG THỊ ÁNH TUYẾT 6.NGUYỄN THỊ NGUYỆT

DESIGN THE

QUESTIONNAIRE

13.WHAT SHOULD BE BORNE IN MIND

WHEN WE DESIGN THE QUESTIONNAIRE?

A NUMBER OF ISSUES SHOULD BE BORNE IN MIND

I WORDING OF QUESTIONS.

II INTRODUCTORY REMARKS.

III PRE-CODED VERSUS OPEN-ENDED QUESTIONS.

IV FACTUAL QUESTIONS VERSUS OPINIONS AND ATTITUDES

2 Avoiding ambiguity (e.g using very clear, direct language)

1 Using simple language wherever possible

Four principles

3 Avoiding leading question (the answer is implied the question)

4 Asking only one question at a time

1 Using simple language wherever possible

a) How regularly are you a passenger on the local public transport service? b) How often do you use the local bus?

2 Avoiding ambiguity (e.g using very clear, direct language)

a) Do you go to the movies often?

b) Have you been to movies within the last month?

3 Avoiding leading questions (the answer is Implied in the questions

a) Are you against the withdrawal of the local bus service?

b) What is your opinion on the withdrawal of the local service?

Are you for it, against it or not concerned?

4 Asking only one question at a time

(e.g Avoiding multi-purpose questions)

a) Do you use the local park, and if so what do you think of its facilities?

b1) Do you use the local park ?

b2) What do you think of the facilities in the local park?

a) Do you use the local park, and if so what do you think of its facilities?

b1) Do you use the local park ?

b2) What do you think of the facilities in the local park?

II INTRODUCTORY REMARKS

Necessary to inform the potential

respondent about:

1 The nature and purpose of the survey

2 The name of the organization responsible for the survey e.g school, company, hospital, etc.

3 The confidentiality of the data

Swinburne University of Technology

ACER EMPLOYER SURVEY

1.Objectives and scope

The specific purpose: to gather information

against the Australian Quality Training Framework (AQTF)‘

Employer Satisfaction Quality Indicator’ This Indicator focuses on:

 employer evaluation of learner competency development

 the relevance of learner competency for work and further training

 employer evaluation of the overall quality of training and assessment

Thus, the data gathered can be used to drive continuous improvement in training, and to inform the design and implementation of relevant professional development

for teaching staff

2 Custodianship and responsibility for implementation

The ‘custodian’ of the ACER Employer Survey is the DVC, TAFE, and

Responsibility for managing implementation and reporting rests with

the Manager, Evaluation Services, SPQ.

3 Survey implementation – processes, guidelines, criteria and responsibilities

III PRE-CODED AND OPEN-ENDED QUESTIONS

- An open-ended question is one where the

interviewer asks a question without any

promoting of the range of answers to be

expected and writes down the respondent’s reply word for word.

Eg1: Could you tell me what postcode or suburb that is in?

Eg2: What do you like most (least) about the park?

- A closed or pre-coded question is one where the

respondent is offered a range of answers or options to choose from.

Eg1: Can you tell me which or the following age-groups

you fall into?

Under 15 A

15-19 B

20-29 C

30-59 D

60+ E

situation?

In full-time paid work A

In part-time paid work B

Full-time home C

Child care D

Retired E

IV.FACTUAL QUESTIONS AND OPINION AND

ATTITUDE QUESTIONS

- Attitudes and opinions can be tackled using:

• Direct, open-ended questions

• Attitude scales

• Attitude statement

- Most of the questions included in the examples are factual.

• Attitude statement

Eg: Please indicate, by ticking the appropriate box, what

do you think of each of the newspaper or magazines

Very interesting Sometimes interesting Not at all interesting Not read no opinion Gothic City Herald

The Australian

Any computer

magazine

Cleo

Marie Claire

Cosmopolitan

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