495 Entrepreneurship and Small Business ASSIGNMENT 2

This exercise will analyze Steve Jobs, a 2015 US dramatic biopic directed by Danny Boyle and written by Aaron Sorkin. Based on Walter Isaacsons biography of the same name as well as interviews conducted by Sorkin, the film is divided into three scenes spanning fourteen years (1984–1998) during the life of the personal computer creator and CoFounder of Apple Inc. Steve Jobs, with an action that took place just before the launch of an important product Apple Macintosh, NeXT Computer and iMac. Boy Who Harnessed the Wind tells about 13yearold Kamkwamba (played by Maxwell Samba, a novice actor) who was expelled from a school in Malawi when his family could no longer afford to pay tuition. Sneaking into the school library, he uses his fathers old bicycle Trywell (Chiwetel Ejiofor) to assemble a windmill, saving the villagers from famine.

ASSIGNMENT 2 FRONT SHEET

Qualification BTEC Level 4 HND Diploma in Business

Unit number and title Unit 9: Entrepreneurship and Small Business Management

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Contents

I Introduction

This exercise will analyze Steve Jobs, a 2015 US dramatic biopic directed by Danny Boyle and written byAaron Sorkin Based on Walter Isaacson's biography of the same name as well as interviews conducted bySorkin, the film is divided into three scenes spanning fourteen years (1984–1998) during the life of thepersonal computer creator and Co-Founder of Apple Inc Steve Jobs, with an action that took place justbefore the launch of an important product - Apple Macintosh, NeXT Computer and iMac Boy WhoHarnessed the Wind tells about 13-year-old Kamkwamba (played by Maxwell Samba, a novice actor) whowas expelled from a school in Malawi when his family could no longer afford to pay tuition Sneaking intothe school library, he uses his father's old bicycle Trywell (Chiwetel Ejiofor) to assemble a windmill, savingthe villagers from famine

II Main body

2.1 Steve Jobs

Steve Jobs plot is divided into three episodes, each set is set as a new product launch in Jobs' career(Macintosh - 1984, NeXTcube - 1988 and iMac - 1998) Every time he prepares to go on stage, Jobs has afierce encounter with his colleagues, mistress, friends, and daughter Story is the journey character SteveJobs capital extreme capital increasingly become "monster" in the eyes around

At the beginning of the film, Jobs argued with Apple marketing chief Joanna Hoffman and softwareengineer Andy Hertzfeld because the Macintosh was malfunctioning, unable to say "Hello" even though

the product launch would start in an hour again The associates tried to advise Jobs to skip thispart because there was no time to fix the machine, but Jobs firmly refused He even threatened tohumiliate Hertzfeld in front of the entire auditorium if Hertzfeld failed

Jobs became unreasonable to condition that all Exit signs in exits must be turned off despite safety rules.Simply put, Jobs wanted the hall to be completely dark so that the audience only focused on the stage.Jobs also once forced Joanna Hoffman to immediately find him a shirt with a chest pocket for him tostore software Every request Jobs made to his subordinates must be fulfilled, no matter how or whatdifficulty

At the peak, Steve Jobs is like a "monster" always demanding and rarely satisfied Jobs was dictatorial,arrogant, arrogant He is perfectionist, never compromising, regardless of whether others like him or not

He "terrorized" the spirit of his subordinates, denied deep feelings, even denied his own daughter formany years He put pressure on himself and his partner, pushing endurance to the limit and, in doing so,did the impossible Even so, the eccentric genius still radiates the attractive energy of someone born tolead, still having a strong belief in what he does

When the movie ends, Steve Jobs's portrait appears fully as an ordinary person with both success andfailure, brilliant talent and conservative mistakes Following three key moments in Jobs's life, viewers seedark shadows and other perspectives on the genius

 In the film makes the character Steve Jobs clear that he is like a "monster" always demanding andrarely satisfied Jobs was dictatorial, arrogant, arrogant He is perfectionist, never compromising,regardless of whether others like him or not He "terrorized" the spirit of his subordinates, deniedthe friendship, even denied his own daughter for many years He put pressure on himself and hispartner, pushing endurance to the limit and thereby, doing the impossible that ordinary peoplecannot do

2.2 Boy Who Harnessed the Wind

The Boy Who Harnessed the Wind is a 2019 drama by Anhdo Chiwetel Ejiofor scripted, directed andstarring Chiwetel Ejiofor in his directorial debut film The film is based on the memoir The Boy Who

Harnessed the Wind by William Kamkwamba and Bryan Mealer The film was shown during the

2019 Sundance Film Festival Premiere and began streaming in most territories on Netflix on March 1,

2019 The film was chosen as a British work for International Feature Film Good at the 92nd AcademyAwards, but it was not nominated

The film tells the story of Will Kamkwamba is a young male student from a peasant family living in thenearby village of Wimbe William has a talent for fixing radios for his friends and neighbors and spendshis spare time searching for electronic components that can be purchased at his local scrapyard.Although he was soon banned from school due to his parents' inability to pay his tuition fees, Williamblackmailed his science teacher (who was having a secret relationship with William's sister) to him Icontinue to take my classes and access the school library where he studied electrical engineering andenergy production

In the mid-2000s, the family's crops failed due to a drought and as a result famine devastated William'svillage, leading to riots over the government's ration William's family was also robbed of their alreadymeager grain stock People soon started leaving the village, and William's sister fled with her formerteacher to leave her family "a mouthful to eat less"

Looking to save his village from drought, William devised a plan to build a windmill to power an electricwater pump he had picked up earlier William builds a small proof of concept that works successfully, but

in order to build a larger windmill, William asks his father, Try well, to allow dismantling of his family bike

to get the The department, this is the only bike in the village and is the last major family organ asset Hisfather believed the drills were useless and destroyed the prototype, and forced William to struggle in thefields After William's dog died of starvation and hope seemed lost, William's mother, Agnes, intervenedand urged his father to reconsider William and his father reconciled after William buried his dog Withthe help of friends and some remaining members of the village,

Rumors about William's windmill spread and he was given a scholarship to attend school, eventuallyearning a degree from Dartmouth College

 Although Kamkwamba was born into a poor family and mainly relied on farming to survive But hehas never given up the energy of going to school and indulging in his electronics William's

journey to conquer dreams is a difficult story, full of thorns, obstacles but full ofperseverance and energy To have materials manufactured windmills, he had scoured the rubbishopposite the school to find out a few more machines, plastic pipes He even begged to bedisassembled bike was damaged before but Dad's still very cherished to get the details Yet when

he succeeded and brought electricity back to the poor village, he was criticized for saying that itwas the windmill that blew the wind away, causing the entire region to fall into severe drought.Poverty, backwardness and ignorance of villagers is the biggest obstacle that makes the childinventor upset and depressed But the strong belief and the desire to rise have added motivationfor the boy to persistently fulfill his dreams to the end, making people change their outlook andthinking

2.3 About the local entrepreneuship

The survey below was conducted by CEO Duy Nguyen who built the THOL Gym Center Binh Tan

The gym has been in operation for a long time and has a very good reputation in the Vietnamese market.The location of the gym is located in a prime location of Binh Tan, so the possession of a huge number ofvisitors to the gym increases each year Most of customers come from 16-55 years old with the need tochange body shape and improve health

In order to let customers know about Thol Gym Center, CEO Duy Nguyen spent a large amount of money

to run ads as well as thanks to his reputation to promote products to customers Most of the clients ofthe gym come from local residents in HCMC and a few from neighboring provinces Enterprises alwaysfollow the motto to listen to what customers want to change policies or processes to become moreappropriate

Choosing this type of business because the people's need for quality fitness is increasing, with theintroduction of a professional gym as well as modern invested machines that will solve the demand this With a golden commitment, the business will bring many positive benefits to the participants

2.4 About social entreprenueship

To discover my personality, I ran a personality assessment on entrepreneurscan.com and produced thefollowing results:

My strengths are in

• Power: The need for power is to have control over others It means that can force will onpeople The need for power can also be a reason to start a business because then are in charge

• Endurance: Endurance means going on despite setbacks Keeping working on tasks that have to

be done today, and keep their eyes on the goals for the far future Successful have highperseverance With a clear goal in mind, overcome each hurdle to achieve success

• Creativity: Creativity is the ability to come up with ideas and think of new solutions.Successful are very creative Needing to be original to meet the needs of customers And clever

to solve the problems that their company faces daily

• Flexibility: Flexibility is the ability to adapt to all sorts of changes Successful react to changesthey see in their market Easy often see changes in the wishes of customers or new competitorsthat just entered their market

My weakness are in

• Achievement: Successful characters are achievers Their ultimate goal is to perform well.Keeping their business aims in mind, they apply all their strength and energy in their company.They want to work to the best of their abilities in everything they do, and always try to do betterthan the last time

• Autonomy: The need for autonomy is also called independence It is a wish to be free For manypeople, this is the main reason to start a business of their own That means they want to maketheir own decisions and to do what they want

• Social: Social Orientation means giving attention to others Successful understand that peopleare needed to help them to reach their goals They quickly make contact with all kinds of peopleand like to talk about their business and ideas However, they can put their desire to be withpeople aside and point their attention to their venture

• Self Belief: Self-belief is the trust that you are good at something It also means that you feelcertain amongst other people Successful people have a strong belief that they can reach theirgoals They not only think they can complete every task successfully but also believe that theirsuccess depends largely on themselves

• Risk Taking: Risk-taking means being able to cope with uncertainties and accept that you couldlose Successful are active risk-takers They spot opportunities quickly and believe in a positiveopportunities Even if the risks are high, they believe it will turn out well

• Market Awareness: Market Orientation means knowing the needs of people and how

to link them to your company Successful predict the specific wishes of a clearly defined group

of customers They also know who their competitors are and what they do

III Comparition

Local entrepreneurial Steve Jobs Harnessed The The Boy Who

Wind

Social entrepreneurial

Personality On the Internet

Duy is a happy person sharing financial knowledge with everyone In the gym, Duy burns aswell as when he has sex with his friends, and his brothers are very sociable, but at work, Duy is very

difficult

Always demandingand rarely

satisfied Jobs was dictatorial,

arrogant, arrogant

He is perfectionist,never

compromising, regardless of whether others like him or not He

"terrorized" the spirit of his subordinates, denied the friendship, even denied his own daughter for many years

He put pressure on himself and his partner, pushing endurance to the

limit

Perseverance and energy

Strong belief and aspiration rise

Sadness, frustration when not being

recognized

A person with a high need for power who likes tocontrol others There is a certain amount of perseverance and pursuit to

accomplish his goals He himself

is creative, gives many successful ideas and many solutions to overcome difficulties

Motivation Duy always gives Steve Jobs, he is With the desire to With inner

macro and very life orientations

Specifically, Duy's great philosophies about the gym such as "Gym for life", "Wellness - Success - Class",

"True Gymer"

From those philosophies, CEO Duy Nguyen always tries to bring the gym to everyone and help them change their thinking, perfect their confident body in life

not only an innovation legend but also a man who wants to change the technology of an era by creating Apple

successfully fabricate windmills,bring electricity to families and villagers

motivation, it's all about how well you want to be andbecome an

entrepreneur Withexternal

motivation, if I can

do my own project

in the future, I will bring benefits and profits as much as possible

Success Story After graduating

from school, doing the right major but Duy always feels that his true passion has not been touched In

2012, he was determined to combine his IT

In 1976, when Jobs was 21 and

Wozniak 26, they founded Apple Computer in the Jobs garage Their first product was the Apple I personal computer

In 1977,

Despite being suspended from school due to not having money to pay tuition fees, young William Kamkwamba in Malawi (one of the poorest countries

in Africa) has

Graduated from high school with a Diploma, got into a prestigious

Greenwich School

in the UK and I am pursuing my burning passion in the future

expertise and fitness knowledge accumulated over the years to form Thehinhonline Website (THOL)

This is probably thefirst website in Vietnam specializing in providing information about the most useful bodybuilding at that time and up tonow

From here, BBT Trading Co., Ltd

was born, specializing in distributing reputable bodybuilding supplements, imported from the

US market BBT is currently the leading company

Apple launched its next product, the Apple II, a huge feat that resonatedwith a fledgling company In 1980, Jobs and Wozniak became

millionaires They have grown a twoperson company into a world-class company with thousands of employees worldwide

successfully built windmills, bringing electricity to families and villagers At 22, Kamkwamba wants to build windmills across Malawi He plans

to teach the other villagers how to build windmills Kamkwamba is pursuing his studies at the African Leadership Academy High School in South

preparing for theSAT to enroll in American universities