Tài liệu Developing an Event Proposal: (RFP) ppt

More InvolvedObjective Background Elements of Response Term of Contract Deadline Review... z Executive Summary z Describe the event, venues z Describe what you plan to do as the event co

Developing an Event Proposal:

(RFP)

SLS 3205

Summer 2007

Most Basic

More Involved

Objective

Background

Elements of Response

Term of Contract

Deadline

Review

z What is the purpose of the proposal?

z What are you going to provide

z Be General

z Sell the sizzle!!

z Executive Summary

z Describe the event, venues

z Describe what you plan to do as the event contractor (generally)

Elements of Response

1. Theme for the event

2. Description of any supporting events

z Music

z Food

z Contests

3. Description of specific locations to be

utilized

Elements of Response (cont.)

4. Physical design of venues

z Schematic of fields

z Maps

5. Provisions for public health and safety

z Security

z Logistics

6. Availability and type of concessions

z Contracted

z Provided by association

Response (cont.)

7 Plan for securing participants

8 Plan for securing sponsors

9 Description of Advertising Campaign

10 Volunteer coordination plan

11 Community Involvement Proposal

12 Publicity Campaign

Event Organization Chart

Develop a schematic chart that outlines the organizational structure of

z Tournament Organizing Committee

z Break down requirements into component parts

Detailed budget for event

z 1 year- 1 month?

z Necessary to finance event

z Startup and ongoing

List your experience

z Previous events

z Work effort

z What did you (your company) provide at previous event(s)

z References

z Results of Events

z Financials

z Attendance

z Media

Selling to the Internal

Audience

Event organizers

What do you have to offer them?

Why should they hire you and/or your company?

Selling to the External

Audience

Local Community

Visitor’s and Convention Bureau

Sport Authority

Other audiences

SportBusiness Journal

z (examples of events)

IAAM

NGB’s