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Lecture E-Commerce - Chapter 18: Hypertext markup language (HTML) (part I)

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In this chapter, the following content will be discussed: Introduction to HTML, HTML elements, HTML editors, HTML basics, HTML attributes, HTML headings, HTML paragraphs, HTML text formatting, HTML comments, HTML hyperlinks (links).

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CSC 330 E-Commerce

Teacher

Ahmed Mumtaz Mustehsan

GM-IT CIIT Islamabad

Virtual Campus, CIIT

COMSATS Institute of Information Technology

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HyperText Markup Language (HTML)

Part - I

For Lecture Material/Slides Thanks to: www.w3schools.com

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What is HTML?

HTML is a markup language

A markup language is a set of markup tags

The tags describe document content

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HTML Tags

HTML markup tags are usually called HTML tags

HTML tags are keywords (tag names) surrounded

by angle brackets like <html>

HTML tags normally come in pairs like <p> and

</p>

The first tag in a pair is the start tag, the second tag

is the end tag

The end tag is written like the start tag, with

a slash before the tag name

Start and end tags are also called opening

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HTML Elements

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HTML Elements

An HTML element starts with a start tag / opening tag

An HTML element ends with an end tag / closing tag

The element content is everything between the start and the end tag

Empty elements are started with start tag

Most HTML elements can have attributes

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HTML Document Example

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HTML Example Explained

The <p> element:

◦ <p>This is my first paragraph.</p>

The <p> element defines a paragraph in the HTML document

The element has a start tag <p> and an end tag

</p>

The element content is: This is my first paragraph

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HTML Example Explained…

Don't Forget the End Tag

if you forget the end tag:

◦<p>This is a paragraph

<p>This is a paragraph

because the closing tag is considered optional

Never rely on this Many HTML elements will

produce unexpected results and/or errors if you

forget the end tag

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Empty HTML Elements

elements

<br> is an empty element without a closing tag (the

<br> tag defines a line break)

Adding a slash inside the start tag, like <br />, is the proper way of closing empty elements in

XHTML (and XML)

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HTML Tip: Use Lowercase Tags

HTML tags are not case sensitive:

<P> means the same as <p>

Recommendations are use lowercase

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Web Browsers

Chrome, Internet Explorer, Firefox, Safari) is to read HTML documents and display them as web pages

The browser does not display the HTML tags, but uses the tags to determine how the content of the HTML page is to be presented/displayed to the user

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HTML Page Structure

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The <!DOCTYPE> Declaration

The <!DOCTYPE> declaration helps the browser to display a web page correctly

There are many different documents on the web, and a browser can only display an HTML page

100% correctly if it knows the HTML version and type used

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HTML Versions

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Write HTML Using Notepad or TextEdit

editor like:

to use at least once for gaining understanding

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Steps to Create Your First Web Page

Step 1: Start Notepad

To start Notepad go to:

    All Programs

        Accessories

      Notepad

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Steps to Create Your First Web Page…

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Steps to Create Your First Web Page…

Select File -> Save as in Notepad's menu.

while saving an HTML file, use:

or .html file extension

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Steps to Create Your First Web Page…

Start your web browser and open your html file

from the File, Open menu, or just browse the folder

and double-click your HTML file

The result should look much like this:

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HTML Tip - How to View HTML Source

“How did they do that ? “

“right-click” in the page and select "View Source" (IE) or "View Page Source" (Firefox), or similar for other browsers That will open a window containing the HTML code of the page

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HTML Basics

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HTML Paragraphs

 HTML documents are divided into paragraphs.

 Paragraphs are defined with the <p> tag.

Examples:

<p>This is a paragraph</p>

<p>This is another paragraph</p>

 Browsers automatically add an empty line before and after a

paragraph.

Don't Forget the End Tag

 Most browsers will display HTML correctly even if you forget the end tag:

Example

◦ <p>This is a paragraph

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Headings Are Important

headings to make text BIG or bold

Search engines use headings to index the structure and content of your web pages

Since users may skim your pages by its headings,

it is important to use headings to show the

document structure

followed by H2 headings, then the less important

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HTML Headings

Headings are defined with the <h1> to <h6> tags

<h1> defines the most important heading <h6>

defines the least important heading

space (a margin) before and after each heading

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HTML Attributes

Attributes provide additional information about HTML elements

HTML elements can have attributes

Attributes provide additional information about an

element

Attributes are always specified in the start tag

Attributes come in name/value pairs like: name="value"Example

HTML links are defined with the <a> tag The link

address is specified in the href attribute:

<a href="http://www.comsats.edu.pk"> comsats website

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Always Quote Attribute Values

Attribute values should always be enclosed in

quotes

style quotes are also allowed

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Use Lowercase Attributes

Attribute names and attribute values are

case-insensitive

recommends lowercase attributes/attribute values in their HTML 4 recommendation

attributes

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HTML Images

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HTML Images

HTML images are defined with the <img> tag Images can be inserted in to HTML documents

How to insert an image from another folder or

another server?

Answer:

Use image tag (img> along with source <src> tag

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The <img> Tag and the Src Attribute

 In HTML, images are defined with the <img> tag.

 If <img> tag is empty, i.e no closing tag, means it contains attributes only.

 To display an image on a page, we need to use the src

attribute

 The value of the src attribute is the URL of the image we

want to display.

Syntax for defining an image:

<img src="url" alt="some_text">

 The URL points to the location where the image is stored An image named “monogram.gif", located in the "images"

directory of “www.vcomsats.edu.pk " has the URL:

http://www.vcomsats.edu.pk/images/monogram.gif.

 The browser displays the image where the <img> tag occurs

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The Alt Attribute

The required alt attribute specifies an alternate text for an image, if the image cannot be displayed or if

a user for some reason cannot view it:

because of slow connection,

an error in the src attribute,

or if the user uses a screen reader

The value of the alt attribute is an author-defined text:

<img src="smiley.gif" alt="Smiley face">

The alt attribute provides alternative information for

an image

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Set Height and Width of an Image

The height and width attributes are used to specify the height and width of an image

Note: It is a good practice to specify both the height and width attributes for an image If these attributes are set, the space required for the image is reserved when the page is loaded However, without these attributes, the browser does not know the size of the image With the result the page layout will

change during loading.

The attribute values are specified in pixels by default:

<img src="smiley.gif" alt="Smiley face" width="42" height="42">

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Useful Tips

Note:

If an HTML file contains ten images - eleven files are required to display the page

Loading images takes time

So !!!Use images carefully

When a web page is loaded, the browser, gets the image from a web server and inserts it into the page Therefore, make sure that the images are available in the same location in relation to the web page,

otherwise the visitors will get a broken link icon

The broken link icon shows that “image not found”

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HTML   Image   Tags

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Note: The <br> element is an empty HTML

element It has no end tag

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HTML Output

page; Large or small screens, and resized windows will create different results

adding extra spaces or extra lines in your HTML

code

The browser will remove extra spaces and extra

lines when the page is displayed Any number of lines count as one line, and any number of spaces count as one space

Solution ?

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HTML Formatting Tags

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HTML Text Formatting Tags

 HTML uses tags like <b> and <i> for formatting output,

like bold or italic text are called HTML formatting tags

 <b> or <i> defines bold or italic text only.

 <strong> or <em> means that you want the text to be rendered in a way that the user understands as

"important" Today, all major browsers render strong as bold and em as italics However, the browsers of future might change their options to represent strong and

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HTML Text Formatting Tags…

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HTML Comments

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◦ <! Write your comments here >

Note: There is an exclamation point (!) in the opening

tag, but not in the closing tag.

 Comments are not displayed by the browser, but they can help document your HTML.

 With comments you can place notifications and

reminders in your HTML:

Example

◦<! This is a comment >

<p>This is a paragraph.</p>

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◦<! Do not display this at the moment

<img border="0" src="/images/pulpit.jpg"

alt="Pulpit rock" width="304" height="228">

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HTML Links

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HTML Hyperlinks (Links)

click on to jump to another document.

into a little hand.

which indicates the link's destination.

◦ An unvisited link is underlined and blue

◦ A visited link is underlined and purple

◦ An active link is underlined and red

<a href="url">Link text</a>

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HTML Links - The target Attribute

The target attribute specifies where to open the linked document

in a new browser window or a new tab:

◦ <a href="http://www.w3schools.com/"

target="_blank">Visit W3Schools!</a>

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The End HPML Part-I

Thank You

Ngày đăng: 18/01/2020, 16:42