Systems thinking skills... Q4: Why is the difference between information technology and information systems important?. • Message: Develop strong non-routine cognitive skills... several
Trang 1The Importance of MIS
Chapter 1
Trang 2“But Today, They’re Not Enough.”
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Jennifer lacks skills AllRoad Parts needs
1 Abstract reasoning skills
2 Systems thinking skills
3 Collaboration skills
4 Experimentation skills
Trang 3Study Questions
Q1: Why is Introduction to MIS the most important class in the business
school?
Q2: What is MIS?
Q3: How can you use the five-component model?
Q4: Why is the difference between information technology and information
systems important?
Q5: What is information?
Q6: What are necessary data characteristics?
Trang 4Q1: Why Is Introduction to MIS the Most Important
Class in the Business School?
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Moore’s Law
chip doubles every 18 months.”
Trang 5Computer Price/Performance Ratio Historical
Trend
Trang 7What Are the Cost Effective Business Applications of
Facebook, Twitter, or Whatever Will Soon Appear?
• Are Facebook’s “Like” and Twitter’s “Follow” applications
cost-effective? Do they generate revenue worth and expense of running them? What about cloud apps?
• Marketing people, not in a technical specialist, must answer those
questions.
Trang 8How Can I Attain Job Security?
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• Only job security is a marketable skill and courage to use it
• Any routine skill can and will be outsourced to lowest bidder
• Message: Develop strong non-routine cognitive skills.
Trang 9What Is a Marketable Skill?
Trang 11How Can Intro to MIS Help You Learn Non-Routine Skills? (cont’d)
• Systems Thinking
outputs among components to reflect structure and
dynamics of system observed
alternative systems; apply different systems to different
situations
Trang 12goal, result, or work product
several sample collaboration information systems
Trang 13How Can Intro to MIS Help You Learn Non-Routine Skills? (cont’d)
• Ability to Experiment
evaluating possible solutions
• Avoid "Fear of failure paralyzes".
Trang 14Job Growth over the Past Twenty Years
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Trang 15Bottom Line of MIS Course
Trang 17What Is MIS (cont’d)
Management
take an active role in system’s development Why?
• Business professionals use cognitive skills to understand
business needs and requirements
Trang 19Development and Use of Information Systems
• Business professionals need to:
Trang 20the benefits?”
Trang 21Q3: How Can You Use the Five-Component
Model?
Trang 22ability to conceive information from data.
Trang 23Characteristics of the Five Components (cont'd)
• High-tech versus low-tech information systems
• Understanding scope of new information systems
• Components ordered by difficulty and disruption
Trang 24Why Is the Difference Between Information Technology and Information Systems Important to You?
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• Avoid a common mistake: Cannot buy an IS.
and predesigned procedures
• People execute procedures to employ new IT
• Use of a new system requires training, overcoming employees’ resistance, and managing employees as they use new system
Trang 25So What? What’s Your Number?
• Sum Costs :
– Tuition and textbooks – Housing cost (dorm or rent)– Food and entertainment – Transportation and other fees– Computing equipment, supplies, etc.
• Divide by total number of credit hours you're taking.
• Multiply cost per hour by length of class (1 hr., 1.5 hrs., 3 hrs.)
Trang 26So What? What’s Your Number? (cont'd )
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• Assume you learned:
information systems technology to business
collaboration, and experimentation
software, data, procedures, people
Trang 27Q4: Why Is the Difference Between IT and IS
Trang 28Q5: What Is Information?
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Definitions vary:
1 Knowledge derived from data, where data are
recorded facts or figures
2 Data presented in a meaningful context
3 Processed data, or data processed by summing,
ordering, averaging, grouping, comparing, or other similar operations
4 A difference that makes a difference
Trang 29Where Is Information?
• Graph is not, itself, information
Trang 30Amazon.com Stock Price and Net Income
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Trang 31Q6: What Are Necessary Data Characteristics?
Trang 33Immanuel Kant
• Categorical imperative
want the behavior to be a universal law.
world?
Trang 34• Perfect duty - behavior must always be met (Not lying)
• Imperfect duty - a action praiseworthy, but not required
abilities
Trang 35Imperfect Duty of Business Professionals
• Cultivating your talent is an imperfect duty—professional
responsibility
• Obtaining skills necessary to accomplish your job
• Continuing to develop business skills and abilities
throughout your careers
Trang 36• Will people still go to work?
• Will people be employees of organizations?
• Will classrooms be needed?
Trang 37Security Guide: Password Etiquette
• Never write down your password
• Never ask someone for their password
• Never give your password to someone
• “do-si-do” move—moving away so another person can
enter password privately—common professional practice
Trang 38• Does not contain a complete dictionary word in any language.
• Different from previous passwords used
• Contains both upper- and lowercase letters, numbers, and
special characters (such as ˜ ! @; #
• $ % ^; &; * ( ) _ +; – =; { } | [ ] \ : “ ; ’ <; >;? , /)
Trang 39Guide: Five-Component Careers
Trang 40Q3: How can you use the five-component model?
Q4: Why is the difference between information technology and
information systems important?
Q5: What is information?
Q6: What are necessary data characteristics?
Q7: 2025?
Trang 41Case Study 1: zulily
• What is their business model?
women’s clothes, accessories, and décor items
shopping experience to mothers, name brand goods, unique and difficult-to-find off-brands, at substantial discounts
Trang 42Case Study 1: zulily (cont'd.)
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Trang 43How They Do It
• Buyers identify goods to be sold, negotiate with vendors
• Photographs sample items in-house, write ad copy
• Group items for three-day sales events
• After event closes, zulily orders items from vendor, receives,
packages, and ships to customers (maintains no inventory)
• Vulnerable to vendors errors and mistakes
Trang 44Use of Technology
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• Internet, mobile technology compatibility
• Developed a proprietary technology platform to handle
enormous spikes in web processing demand
• Extensive data collection and analytics capabilities
Trang 45Growth-Management Problems
• “To support continued growth, we must effectively integrate,
develop and motivate a large number of new employees, while maintaining our corporate culture In particular, we intend to
continue to make substantial investments to expand our
merchandising and technology personnel.”
• http:// www.sec.gov/Archives/edgar/data/1478484/000144530514000741/zu-12292013x10k.htm
Trang 46• Applied it to a business opportunity.
• Managerial skill to develop that idea