May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.Chapter 6 Managing Small Business Start-Ups... May not be scanned, copied or dup
Trang 1© 2016 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Chapter 6
Managing Small Business Start-Ups
Trang 2What Is Entrepreneurship?
The process of initiating a business venture
Organizing necessary resources: risk/reward
An entrepreneur engages in entrepreneurship
Recognizes a valuable idea
Assumes financial and legal risks
Receives the business’s profits
Successful entrepreneurs have many different motivations
Trang 3© 2016 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
6.1 Five Types of Small
Business Owners
3
Trang 4Entrepreneurship Internationally
Global entrepreneurship has experienced a tremendous boost due to
Advances in technology
Rapid expansion of the middle class
The rise of female entrepreneurs
Trang 5© 2016 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
6.2 Global Entrepreneurship by Gender
5
Trang 6Entrepreneurship and Small Business Today
Vital, dynamic, crucial aspects of the U.S economy
Represent 67% of jobs created during the latest recession
Employs 55% of private-sector jobs
Represent 99% of all firms
Entrepreneurial companies are engines for job creation and
innovation
Entrepreneurship is booming around the world
Trang 7© 2016 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Who Are Entrepreneurs?
Immigrants often start businesses
Women are embracing entrepreneurship
Minorities show a high rate of entrepreneurship
7
Trang 86.3 Racial and Ethnic Composition of Small Business
Owners
Trang 9© 2016 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
6.4 Gender Composition of Small Business
Owners
9
Trang 10Personality Traits
High importance on being free to achieve
Want to maximize their important traits:
Tolerance for Ambiguity
Power and Influence
Trang 11© 2016 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
6.5 Characteristics of Entrepreneurs
11
Trang 12Social Entrepreneurship
Combines the creativity, business smarts, passion, and hard
work of the traditional entrepreneur with a social mission to
change the world for the better
Combines the creativity, business smarts, passion, and hard
work of the traditional entrepreneur with a social mission to
change the world for the better
Trang 13© 2016 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Launching an Entrepreneurial Start-Up
13
Trang 146.6 Sources of Entrepreneurial Motivation and New Business Ideas
Trang 15© 2016 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Writing a Business Plan
15
1 Clear, compelling vision
2 Realistic financial projections
3 Profile target market
4 Profile the industry and competition
5 Provide an effective management team
6 Well written and formatted
7 Keep it short
8 Highlight critical risks
9 Spell out the sources of funding
10 Capture attention with a great summary
Trang 16Choosing a Legal Structure
Sole proprietorship – unincorporated business owned by an individual
Corporation – an artificial entity created by the state and existing apart
from its owners
Expensive and complex paperwork
Trang 17© 2016 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Arranging Financing
Debt Financing, money that must be repaid:
Family and friends
Bank loans/Finance companies
Personal credit cards
Wealthy individuals
Angel financing
Equity Financing, money invested by owners or those purchasing stock
Venture capital firms
17
Trang 186.7 Sources of Start-up Capital
for Entrepreneurs
Trang 19© 2016 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Tactics for Becoming a
Business Owner
19
Start a new business
Buy an existing business
Buy a franchise
Participate in a business incubator
• Franchising is an arrangement to purchase the right to distribute the product or service with the help of the owner
• Business incubators provide resources to entrepreneurs such as office space, support services, and management and
legal advice
Trang 206.8 Some of Today’s Fastest- Growing
Franchises
Trang 21© 2016 Cengage Learning All Rights Reserved May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Starting an Online or Mobile Business
The Internet is aiding in the launch of new businesses and new ventures
Starting an online business:
Find a market niche
Create a professional Web site
Choose a domain name
Know when to pivot change strategic directions
Use social media
21