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CFA CFA level 3 CFA level 3 CFA level 3 CFA level 3 CFA volume 2 finquiz smart summary, study session 3, reading 7

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Determine type of bias in the client & how to correct for or adapt to the biases.. Passive Preserver PP Low risk tolerance & are subject to emotional biases.. Independent Individualist

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“ BEHAVIORAL FINANCE AND INVESTMENT PROCESSES ”

2 THE USES AND LIMITATIONS OFCLASSIFYING INVESTORS INTO TYPES

 Risk own capital to gain wealth

 Prefer to maintain control of own investments

  Risk tolerance

2.1 General Discussion of Investor Types

Models of Investor Psychographics

2.1.1 Barnewall Two-Way Model 2.1.2 Bailard, Biehl, and Kaiser Five-Way Model

(classify five investor personalities along two axes)

 Investors who have become

wealthy passively

 Risk averse and have a

greater need for security

 Whether then investor is methodical, careful &

analytical in his approach to life

 Method of action can range from carful to impetuous

Confident axis Careful-impetuous axis

 How confidently investor approaches life

 Emotional choices

Five Investor Personality Types

 Might hold highly concentrated portfolios

 Willing to take chances & likes to make own decisions

 Advisors find them difficult to work with

 Like to be the center of attention

 Might have opinions but recognizes limitations

 Willing to seek & take advice about investing

 Confident & careful

 Listen & process information rationally

 Likes to make own decisions after careful analysis

 Cautious & concerned about the future

 Concerned about protecting their assets

 Seek advice of someone they perceive as more knowledgeable

The Straight Arrow

 Sensible & secure

 Willing to take  risk for  expected return

Two Methods

 Test for all behavioral biases in the client

 Create an appropriate IPS & behaviorally modified asset allocation

 May be time consuming or complex

 Called behavioral alpha approach

 Simple & more efficient than a bottom-up approach

 Determine type of bias in the client & how to correct for

or adapt to the biases

2.1.3 Behavioral Finance and Investment Processes Behavioral Investor Types

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Step in Top-Down Approach

 Step 1 ⇒ interview the client & identify active or passive traits & risk tolerance

 Step 2 ⇒ the investor on the active/passive & risk tolerance scale

 Step 3 ⇒ tests for behavioral biases

 Step 4 ⇒ Classify investor into a behavioral investor type

Passive Preserver (PP)

 Low risk tolerance & are subject to emotional biases

 Emphasis on financial security & preserving wealth

 Most common emotional biases to PPs:

 Endowment, loss aversion, status quo & regret aversion

 Cognitive errors:

 Anchoring & adjustment & mental accounting

Advising Passive Preserver

 Difficult to advice (driven mainly by emotion)

 Receptive to “big picture” advice

Friendly Follower (FF)

 Passive investors with low to medium risk tolerance

 Cognitive biases

 Prefer popular investments

 Overestimate risk tolerance

 Influenced by availability, hindsight, framing & regret aversion biases

Advising Friendly Followers

 Difficult to advise (overestimate their risk tolerance)

 Education is usually the best course of action (cognitive errors)

Independent Individualist

 Active investor with medium to high risk tolerance

 Strong willed & independent thinker (maintain their opinions)

 Most likely to be contrarian & typically subject to cognitive errors

Advising Independent Individualists

 Difficult to advice but usually willing to listen to sound advice

 Regular educational discussion is effective

Active Accumulator

 Active investor with high risk tolerance

 Most aggressive investors & primarily subject to emotional biases

 Quick decision makers with risky investments

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Advising Active Accumulator

 Most difficult client to advise (like control)

 May lack self control

 Best approach to deal ⇒ take control of the situation

2.2 Limitations of Classifying Investors into Various Types

 Individuals may simultaneously display both emotional & cognitive biases

 Might display traits of more than one behavioral investor type

 As investors age, they will most likely go through behavioral changes

 Two individuals with same behavioral investor type are likely to require unique treatment

 Individuals, tend to act irrationally at unpredictable time

3 HOW BEHAVIORAL FACTORS AFFECT ADVISER- CLIENT RELATIONS

 Goal of the client/adviser relationship ⇒ construct a portfolio with which a client is comfortable

 Portfolio should serve the client’s longer term goals

 BF can enhance the following important areas of every successful advisory relationship

3.1 Formulating Financial Goals

BF helps adviser to understand the reasons for the client’s goals

3.2 Maintaining a Consistent Approach

BF adds structure & professionalism to the relationship

3.3 Investing as the Client Expects

 Area that can be most enhanced by incorporating BF

 Adviser is fully awared of what actions to perform &

what information to provide

3.4 Ensuring Mutual Benefits

Incorporating BF into client/adviser relationship act as a closer bond b/w them

3.5 Limitations of Traditional Risk Tolerance Questionnaires

 Risk tolerance questionnaires:

 Ignore behavioral issues

 Can generate different results when applied repeatedly

 May not be revised

 Adviser may interpret the results of such questionnaire too literally

 May work better for institutional investors

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4 HOW BEHAVIORAL FACTORS AFFECTPORTFOLIO CONSTRUCTION

BB affects how investors construct portfolio from the securities available

to them

4.1 Inertia and Default

 In most DC plans members show inertia & do not ∆ their asset allocation

 Target date funds ⇒ fund that automatically switch from risky assets to fixed income assets as the plan member nears the intended retirement date

 Standardized strategy (one size fits all solution)

4.2 Naive Diversification

 Allocating an equal proportion of assets to each fund alternative

 Also called 1/n nạve diversification strategy & often used by

DC plans

 Conditional 1/n strategy ⇒ allocation equally among chosen subset of funds

 Such strategies minimize future regret from one asset class beating the other

4.3 Company Stock: Investing in the Familiar

 Reasons why employees have a tendency to invest in their company’s stocks:

 Familiarity bias

 Overconfidence

 Naively extrapolate past returns

 Framing

 Loyalty effect & financial incentives

4.4 Excessive Trading

 Investors with retail accounts appear to be more active trades (overconfidence which leads to excessive trading)

 Disposition effect⇒ selling winners too soon & holding losers too long

4.5 Home Bias

  Proportion of assets in the stocks of firms listed in home country

 Closely related to familiarity

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5 BEHAVIORAL FINANCE AND ANALYST FORECASTS

 Undue faith in forecasting ability

 Several behavioral biases that contribute to overconfidence:

 Illusion of knowledge bias

 Self attribution bias

 Representativeness bias

 Availability bias

 Hindsight bias

5.1 Overconfidence in Forecasting Skills

 Self calibration ⇒ process of remembering previous forecasts more accurately

 Well structured feedback, unambiguous forecasts &

systematic review process can reduce hindsight bias

 Counter arguments, appraisal by colleagues, superiors as well

as self appraisal can help to control overconfidence

 Incorporate additional information with a Bayesian approach

5.1.1 Remedial Actions for Overconfidence and Related Biases

 The way a company’s management frames information can influence how analysts interpret it & include it in their forecasts

 Three cognitive biases frequently seen when management reports company results:

 Framing

 Anchoring & adjustment

 Availability

 Analysts should also look for self attribution bias that arises from the impact of incentive compensation on company reporting

5.2 Influence of Company's Management on Analysis

 Biases are usually related to analysts collecting too much information some biases are:

 Illusion of knowledge & control

 Representativeness bias

 Confirmation bias

 Gambler’s fallacy⇒thinking that there will be a reversal to long-term mean more frequently than actually happens

 Hot hand fallacy ⇒ wrongly project continuation of a recent trend

 Endowment bias

5.3 Analyst Biases in Conducting Research

 Focus on more objective data

 Collect information in a symmetric way

 Assign probabilities to base rates

 Consider the search process, limits& context of information

 Prompt feedback & document decision making

5.3.1 Remedial Actions for Analyst Biases in Conducting Research

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 In a group setting, the individual biases mentioned before can be either diminished or amplified with additional biases being created

 Social proof bias ⇒ bias in which individuals are biased to follow the beliefs of a group

 Typically a group will have more confidence in its decisions (leads to overconfidence bias)

6 HOW BEHAVIORAL FACTORS AFFECTCOMMITTEE DECISION MAKING

 Committee decision can be improved by carefully analyzing

& learning from past decisions & good quality feedback

 Changing committee membership can be unhelpful

6.1 Investment Committee Dynamics

 Committee should be made up of members from diverse backgrounds

 Ensure professional respect & analysts self esteem

 Collect individual views in advance of discussion (can suppressed privately held information)

6.2 Techniques for Structuring and Operating Committees to Address Behavioral Factors

 Anomalies are identified by persistent abnormal returns that differ from zero & are predictable in direction

 Some apparent anomalies may be explained by:

 Small sample involved

 Selection or survivorship bias

 Data mining

7 HOW BEHAVIORAL FINANCEINFLUENCES MARKET BEHAVIOR

 Momentum effect ⇒ pattern of returns that is correlated with the recent past

 Return are +vely correlated in short term (up to 2 years) &

-vely correlated in long term (revert to the mean)

 Several forms of Biases

 Herding

 Availability bias (extrapolate trends)

 Hindsight bias (trend chasing effect)

 Disposition effect (mean reversion at longer periods

of three to five years)

7.2 Momentum

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 Bubble & crashes ⇒ respectively periods of unusual +ve or –ve return

 Bubbles typically develop more slowly relative to crashes (due to difference in behavioral factor involved)

 A no of cognitive & emotional biases during such periods are:

 Overconfidence

 Confirmation & self attribution bias

 Hindsight

 Illusion of knowledge

 Disposition effect

 Anchoring

7.3 Bubbles and Crashes

 Studies have identified that the value stocks have outperformed relative

to growth stocks

 Halo affect ⇒ investor transfers favorable company attribute into thinking that the stock is a good buy

 Behavioral explanations present the anomalies as mispricing rather than risk

 Overconfidence in predicting growth rates (growth stocks over valuation)

 Home bias anomaly ⇒ investors favor investing in domestic country as compared to foreign countries

7.4 Value and Growth

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