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International bussiness 6th griffin pustay chapter 01

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The Business of the Olympics Copyright 2010 Pearson Education, Inc.. publishing as Prentice Hall... The Business of the Olympics continued • Intense reflection of international business

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The Business of the Olympics

Copyright 2010 Pearson Education, Inc publishing as Prentice Hall

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The Business of the Olympics

(continued)

• Intense reflection of international

business

• Government of games by IOC

• Competition for hosting

• Revenue sources for the Olympics

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What Is International

Business?

– Private individuals – Individual companies – Groups of companies – Governmental agencies

Copyright 2010 Pearson Education, Inc publishing as Prentice Hall

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How Does International Business

Differ from Domestic?

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International Business Activities

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Exporting and Importing

Copyright 2010 Pearson Education, Inc publishing as Prentice Hall

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Visible and Invisible Trade

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Figure 1.1 Exports as a % of GDP

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Other Forms of International Business Activity

Management contracts

Franchising Licensing

Copyright 2010 Pearson Education, Inc publishing as Prentice Hall

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Variations of Organizations

Multinational Corporation Multinational Enterprise Multinational Organization

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Multinational Corporations

(MNCs)

• Engage in foreign direct investment

• Own and control foreign assets

• Buy resources in multiple countries

• Create goods and services in multiple

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Table 1.1 The World’s Largest

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The Era of Globalization

markets, nation-states, and technologies…in a way that is enabling individuals, corporations and nation-states to reach around the

world farther, faster, deeper, and cheaper than ever before

Copyright 2010 Pearson Education, Inc publishing as Prentice Hall

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Figure 1.2 World Exports

as a % of World GDP

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Contemporary Causes of

Globalization

Strategic Imperatives

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Environmental Change and

Globalization

Changes in Political Environments

Technological Changes

Copyright 2010 Pearson Education, Inc publishing as Prentice Hall

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Globalization and Emerging Markets

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Globalization and Emerging Markets (continued)

Big Ten Argentina Brazil China

South Korea Indonesia Mexico

Poland Turkey India

South Africa

Copyright 2010 Pearson Education, Inc publishing as Prentice Hall

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Framework of Book

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All rights reserved No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in

any form or by any means, electronic, mechanical,

photocopying, recording, or otherwise, without the prior written permission of the publisher Printed in the United

States of America.

Copyright © 2010 Pearson Education, Inc

publishing as Prentice Hall

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