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Negotiations 6e mcgraw hill chapter 20

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CHAPTER TWENTY Best Practices in Negotiations... Ten Best Practices for NegotiatorsTable 20.1 p.. 556 — Make conscious decisions about the nature of the negotiation: is it a distributive

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McGraw - Hill/Irw in Cop y right © 201 0 by The McGraw - Hill Com p anies, Inc A ll rights reserv ed

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CHAPTER TWENTY Best Practices in Negotiations

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Born Negotiators?

• Not necessarily People can learn how

to negotiate through analyzing and

communicating

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Ten Best Practices for Negotiators

Table 20.1 p 555 (Summary)

1 Be prepared p 555

— Understand and articulate your goals and interests

— Set high but achievable aspirations for negotiation

2 Diagnose the fundamental structure of the

negotiation p 556

— Make conscious decisions about the nature of the negotiation: is it a distributive or integrative

negotiation or blend of the two

— Choose strategies and tactics accordingly

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Ten Best Practices for Negotiators

— Be vigilant about the BATNA

— Be aware of the other negotiator’s BATNA

4. Be willing to walk away p 558

— Strong negotiators are willing to walk away when no agreement is better than a poor agreement

— Have a clear walkaway point in mind where you will halt the negotiation

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Ten Best Practices for Negotiators

5 Master the key paradoxes of negotiation p 558

— Claiming value versus creating value

- integrative skills used in creating value

- distributive skills are used in claiming value

— Sticking by your principles versus being resilient to the flow

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Ten Best Practices for

Negotiators

5 Master the key paradoxes of negotiation (cont’d)

Sticking with the strategy versus opportunistic pursuit

of new options

— Facing the dilemma of honesty: honest and open versus closed and opaque

— Facing the dilemma of trust: trust versus distrust

– Negotiators that do not believe anything the other party has to say will have a hard time coming to an agreement

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Ten Best Practices for Negotiators

6 Remember the intangibles p 560

— “See what is not there”

— Ask questions

— Take an observer or listener with you to the negotiation

- Get the other party to relinquish why they are

sticking strongly to a point

7 Actively manage coalitions p 562

— Coalitions against you

— Coalitions that support you

— Undefined coalitions that may materialize for or against you

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Ten Best Practices for Negotiators

8 Savor and protect your reputation p 562

— Start negotiation with a positive reputation

— Shape your reputation by acting in a consistent and fair manner

9 Remember that rationality and fairness are

relative p 563

— Question your perceptions of fairness and ground them in clear principles

— Find external benchmarks of fair outcomes

— Engage in dialogue to reach consensus on fairness

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Ten Best Practices for Negotiators

10. Continue to learn from your experience p 563

— Practice the art and science of negotiation

— Analyze each negotiation – debrief after each negotiations

• Plan a personal reflection time after each negotiation

• Periodically take a lesson from a trainer or a coach

a plan to work on weaknesses

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