PowerPoint Slides t/a Management: A Pacific Rim Focus Enhanced Edition.. PowerPoint Slides t/a Management: A Pacific Rim Focus Enhanced Edition.. PowerPoint Slides t/a Management: A Paci
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Slides t/a Management: A Pacific Rim Focus
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1
CHAPTER 12
MOTIVATION
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Nature of motivation
Motivation is the force energising or, giving direction to, behaviour.
It is a complex interaction of behaviours,
needs, rewards/reinforcement and cognitive activities.
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Needs theories
• Two-factor theory (Herzberg)
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Needs theories
Hierarchy of needs theory (Maslow):
• Theory arguing that individual needs form a five-level hierarchy.
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Needs theories
Physiological Safety
Belongingness
Esteem Self-actualisation
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Needs theories
Two-factor theory (Herzberg)
Herzberg’s theory that hygiene factors are
necessary to keep workers from feeling dissatisfied but, only motivators can lead workers to feel
satisfied and motivated.
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Needs theories
Achievement Responsibility Work itself
Recognition Growth
Hygiene factors Motivators
These factors help prevent
dissatisfaction.
These factors promote satisfaction.
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Needs theories
ERG theory (Aldefer)
Alternative to Maslow’s hierarchy of needs theory, which argues that there are three
levels of individual needs.
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Existence needs
Physiological (food, water)
Pay Benefits Working conditions
Growth needs
Creativity Innovation Productivity
Satisfaction-progression
principle Frustration-regression
principle
Satisfaction-progression
principle Frustration-regression
principle
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Needs theories
Acquired needs theory (McClelland)
Theory stating that our needs are acquired or learned on the basis of our life experiences.
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Needs theories
Acquired needs theory
Developed by David McClelland —
cites the need for achievement, power, and affiliation as major motives in work
Developed by David McClelland —
cites the need for achievement, power, and affiliation as major motives in work
Need for achievement —drive to excel Need for power—influence others behaviour
Need for affiliation—desire for friendly
and close interpersonal relationships
Need for achievement —drive to excel Need for power—influence others behaviour
Need for affiliation—desire for friendly
and close interpersonal relationships
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Cognitive theories
Expectancy theory (Vroom)
Theory arguing that we consider three main issues (effort-performance, performance-
outcome, valence) before we expend effort necessary to perform at a given level.
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Our assessment of the probability our successful
performance will lead to desired outcomes
Our assessment of anticipated value of various outcomes or rewards
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Cognitive theories
Equity theory (Adams)
Theory arguing that we prefer situations of balance
or, equity.
Implications for managers:
– Communication essential to assess
equity/inequity perceptions in employees.
– Complimentary to Expectancy theory.
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Cognitive theories
Goal-setting theory
Goal-setting theory [technique] works by
focussing attention & action, mobilising effort, increasing persistence, & encouraging the
development of strategy to achieve goals.
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Cognitive theories
Types of reinforcement:
Stopping previously available positive outcomes from a
behaviour to decrease the behaviour
Providing negative consequences to decrease or discourage
a behaviour
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given after fixed number
of cases of desired behaviour.
High response rates, rapid extinguishment if stopped even temporarily
Fixed ratio:
given after fixed number
of cases of desired behaviour.
High response rates, rapid extinguishment if stopped even temporarily
Variable ratio:
given on variable or random frequency
encourage desired behaviour, be clear
on what is desired Use variable interval
& variable ratio reinforcement
Punish moderately severely & promptly.
Using reinforcement theory:
encourage desired behaviour, be clear
on what is desired Use variable interval
& variable ratio reinforcement
Punish moderately severely & promptly.
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Social learning theory
Social learning theory (Bandura)
Theory arguing that learning occurs through continuous reciprocal interaction of our
behaviours, various personal factors and
environmental forces.
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Social learning theory
Learning occurs by continuous interaction
between our behaviours, personal factors and environmental forces, viz:
• Self-control/regulation
• Vicarious learning.
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• Social learning theory
Symbolic processes, self-control, vicarious learning.