Development strategy of saigon college of accounting, finance and informatics for the period 2011 - 2020

Theoretical Basic………...3 1.1 Overview on the business strategy ……….…...3 Concept of the strategy ………...3 Roles of the strategic administration ………...………3 Types of strategy ……….4 Process

CAPSTONE PROJECT REPORT

DEVELOPMENT STRATEGY OF SAIGON COLLEGE OF ACCOUNTING, FINANCE AND INFORMATICS FOR THE PERIOD

2011 - 2020

TUAN TRAN VAN THAM VO THI TUOI LIEN DANG THI QUYNH HANH NGUYEN THI HONG NHAT THAI HOANG TANG

CAPSTONE PROJECT REPORT

DEVELOPMENT STRATEGY OF

SAIGON COLLEGE OF ACCOUNTING, FINANCE AND

INFORMATICS FOR THE PERIOD

2011-2020

Group Number: 9 Student's name:

TUAN TRAN VAN THAM VO THI TUOI LIEN DANG THI QUYNH HANH NGUYEN THI HONG NHAT THAI HOANG TANG

CLASS: GAMBA01.C0409

HO CHI MINH CITY 2011

Acknowledgements….……….……i

Table of contents……… ……iii

FIGURES AND TABLES Figure 1.1.4: Strategy formation analysis frame ………5

Figure 1.1.4.2: EFE matrix ……….………6

Figure 1.1.4.3: Competitive image matrix……… ……….8

Figure 1.1.4.4: IFE matrix ………9

Figure 1.1.4.5: Chart of SWOT matrix ……… ……… …….10

Figure 1.1.4.6: Quantitative Strategic Planning Matrix (QSPM) 11

Table 2.1.1.2 The scale of organization structure……….……….17

Table 2.1.1.3: Allocation status of school facilities……… ……… 19

Table 2.1.1.4: Industry structure and training fields……….……… 20

Table 2.4.1.5: Policy of tuition fees for special subjects………… ……….39

Table 3.1.3.1 External factor evaluation matrix (EFE MATRIX)……….48

Table 3.1.3.2 Internal factor evaluation matrix (IFE MATRIX)…… ………49

Table 3.1.3.3 Competitive image matrix……… ……….55

Table 3.1.3.4 Matrix strengths, weaknesses, opportunities, risks (SWOT Matrix)……….57

Table 3.1.3.5(A) QSPM Matrix – Group of strategies S – O………….………62

Table 3.1.3.5(B) QSPM Matrix– Group of strategies W – O………….………63

Table 3.1.3.5(C) QSPM Matrix – Group of strategies S – T…….……… ………….64

Table 3.1.3.5(D) QSPM Martrix – Group of stratergies W – T….………66

Table 3.2.1.1: Orientation of development scope of training forms from 2011 to 2020……….…………68

Table 3.2.2.3: Orientation of development of teaching staff from 2011 to 2020……… 73

Table 3.3.1 Estimate renovate budget,facilities repair and equipment complement……….80

Table 3.4.1b Results of business activities in 2009, 2010……….……….87

Table3.4.1c: The basic financial indicators……… ……… 88

Table3.4.2: The total estimated cost of investment……… ……… 90

Table 3.4.3.2-a: Turnover of the project over the years……… 91

Table 3.4.3.2-b: Depreciation of property details……… ………93

Table 3.4.3.2-c: Theoretical break-even point……… ……….94

Table 3.4.3.2-d: Business result……… ………95

Table 3.4.3.2-e: Table of debt payment schedule……… ……….95

Table 3.4.3.2-f : Debt payment source analysis……… 96

Table 3.4.3.2-g: Flow of currency analysis……… ……… 97

Table 3.4.3.3 One-way sensitivity and two-ways sensitivity of project ………98

INTRODUCTION Chapter 1 Theoretical Basic……… 3

1.1 Overview on the business strategy ……….… 3

Concept of the strategy ……… 3

Roles of the strategic administration ……… ………3

Types of strategy ……….4

Process of setting up the business strategy ……… 5

Training demands and actual situations in Viet Nam ……… 13

1.3 The necessity in planning development strategy of Saigon College of Accounting Finance informatics………13

Chapter 2 Analysis of impact factors affecting development Strategy of Saigon College of Accounting Finance Informatics(Period of 2010 – 2020)….……… …… 16

2.1 Introduction of Sai Gon College of Accounting Finance informatics ……… 16

2.2.1 Context of Economic – politics ……….……….……22

2.2.2 Social factors ……… ……….29

2.2.3 Science elements - technology ……… 32

2.2.4 Environmental factors ……….32

2.2.5 Analysis of strong and weak points, opportunities and challenges to occupational education ……….33

2.3 Analysis of micro environment that affects to the development of Saigon College of Accounting Finance Informatics - Identify opportunities and challenges ……… 33

2.3.1 Sector management of the Ministry of Education and Training ….……… 37

2.3.2 Competitive schools in the same sectors ….….……….…… 37

2.3.3 The development of local economy ………….……… ……… 38

2.4 Analyzing the internal environment that affects to the development of the School, identify strengths and weaknesses through matrixie …… ……… 38

2.4.1 Analyzing the internal environment….……… ………38

2.4.2 Evaluating the strengths - weaknesses ……….………… 40

Chapter 3: Strategies build up and solutions for the deverlopment of Saigon College of Accounting Finance Informatics (Period of 2010 – 2020) 3.1 Build up strategy 44

3.1.1 The basis of strategic orientation 44

3.1.2 General strategic direction 45

3.1.3 Set up strategy for choosing 47

3.2 Specific solutions for execution of strategies 68

3.2.1 Regarding the strategy of market development 68

3.2.2 Regarding the strategy of human resources development… 69

school 79

3.3.2 Program 2: To consolidate the development team of managers, teachers 80

3.3.3 Program 3: Open new Branches training 82

3.3.4 Program 4: Student 83

3.3.5 Program 5: School trademark promotion 83

3.3.6 Program 6: Joint training - to promote research and application of science - technology in training and community serve… 84

3.4 Financial plan for the development strategy… 86

3.4.1 The financial situation of Saigon College of Accounting Finance-Informatics 86

3.4.2 Estimate Budget for developing strategy in the period 2011-2020 89

3.4.3 Economic efficiency of projects… 90

3.5 Evaluates the socio-economic result and effect of strategic development program 99

3.6 Implements the schedule .100

3.6.1 Implementing route 100

3.6.2 Assign tasks……… …… …… 101

REFERENCES 103

APPENDICES APPENDICE 1 Form opinions of teacher evaluation………104

APPENDICE 2 Form opinions of student assessment……… …107

APPENDICE 3 Form opinion of specialist……….…….…… 110

APPENDICE 4 Form opinion of internal Specialists… ……… ……113

affecting the development of school……….……… ………119 APPENDICE 7 The sum expert opinion about the possible reaction of the school in the competitive factor……… 121

INTRODUCTION

With the great development of the Science and technology, especially the IT and communication, the human beings is approaching to knowledge based economy in the orientation of rapid globalization all over the world

Socio- economic development strategy 2001 – 2010 referred in the Party Congress

IX (4/2001 ) which posed the general target “ To lead out country get rid of less developed situation, successfully improving the material and spirit life of the people, to create the fundamental by 2020, our country basically become an modernization based industrialization country” For this purpose, education development is considered as the fundament and motive of the industrialization, modernization, as a condition for bringing the human resource into full play To implement the said requirements, the No 500/TTg dated 8th July 1997 was promulgated by the Prime Minister on establishing the Vietnam’s education – training development strategy of by 2020 showed that the socio-economic development strategy and the human resources and education development strategy

is related dialectically Pushing up the target of industrialization, modernization largely depends on the success level of human resources, in which the strategy plays important role

To meet this requirement, in a common direction of the Education – Training Sector, over the past year, Sai Gon College of Accounting, Finance and Informatics (SAFI) has non stop developed its scope and improved the quality of training the qualified labor sources positively supplying the technical labor source for the country In a dynamic and much variable economy as present, in order to set up, implement and access the decisions related to many functions allowing the College

to meet the general requirements of the whole branches, simultaneously to meet the development planning target of the college, we establish a development target of Sai Gon College of Accounting, Finance and Informatics for period of 2010 – 2020

The building a strategy for education unit is not simple work, as the final result of the development is not merely to achieve the profit but also as a factor of contributing to the society Moreover, the final product of the training process is trained people who can meet the particular characters of the current time of science and technology revolutionary happening in global scale, at the same time required

to strategy set up must be appropriate to general instruction of the development strategy of the whole branch of education – training With the limited vision, it is certainly that the strategy is required often amended and completed, it highly appreciate if the Teachers and all of you to contribute opinions

CHAPTER I: THEORETICAL BASIC

1.1 Overview on the business strategy

1.1.1 Concept of the strategy:

According to the conventional approach, business strategy is the long-term basic target of an enterprise defined and the action program implemented together with the necessary resources allocated in order to achieve the set target It may be understood that the business strategy is the model being used by the enterprises for future orientation in order to meet the set targets and maintain the development

Strategy is defined as aggregate decisions and actions to achieve the goals and possible to connect the internal forces and external environment of an organization (According to Prof PhD Nguyen Loc – Vietnam Institute of Educational sciences)

This means the strategy must be always assist the organization to achieve its set goals

Each organization is required to set up fundament for future success, at the same time, make effort to excess its vitals in the international competitive arena In present business environment, the speed and level of the variations which affects on the organizations are rapidly increase, it is required that organization to be sensitive, and adaptable to such variation in order to exist and develop The strategic administration process for the purpose of the set goals allows organizations to be adaptable effectively to the long-term changes

1.1.2 Roles of the strategic administration:

Strategy helps an Organization to understand better about the current changes as well as potential changes, as leverage can be used by such organization to create advantage for itself:

 To help the organization to define its mission and goals, select orientation to meet such goals, and to define its scope, position during the performance

 The organization can understand the competitive situation, recognize opportunities, threats and strengths, weakness in order to grasp such opportunities and minimize the threats, and allow the organization to define its original, distinct values in the competitive context

 To help the organization to make decisions on the existence and development

appropriate to available competences and efforts in future

1.1.3 Types of strategy:

Analysis and valuation of the factors allow the college to combine to select many strategies Depending on scope of the strategy, it may be selected the following strategies:

1.1.3.1 Based on the strategy scope:

 General strategy (overview strategy): referring the most important matters, most covering and long term significant, and vital to the college

 Part strategy: is the strategy to solve each internal matter ( scale development strategy, enrollment strategy, trade mark advertisement strategy, etc,)

1.1.3.2 Based on the market approaching:

 The strategy focuses on key factors, the human resource not spread widely

 The strategy based on the relative advantage based on the competitive advantage between the college and its rivals

 Creative strategy looking at the matters to discover new training fields

 The strategy exploiting the ability to find out the key factors

1.1.3.3 Based on the importance of the strategy:

 Intensive strategy in the reality: The market development strategy, market penetration strategy, product development strategy

 Enlarging strategy in the reality: Unanimous diversified strategy combined diversifying strategy, horizontal diversified strategy

 Business strategy combined in the reality: Strategy combine forward, combined backward, combined in horizontal direction, combined in vertical direction

 Other strategies: joint venture strategy, narrowing the operation, liquidating

or mixed strategy

1.1.4 Process of setting up the business strategy

Business strategy is set up based on the result from analysis of the business environment to understand and grasp the opportunities and threats, and valuate the internal business situations to draw the strengths and weakness of the enterprise

Important techniques to form a strategy may be stated in a process of making decision including 3 stages, namely: (1) inputting stage; (2) combining stage; (3)

deciding stage [4] Strategy formation analysis frame is shown in (Figure 1.2)

Figure 1.1.4: Strategy formation analysis frame

STAGE 1: INPUTTING STAGE

External factor evaluation

(SPACE)

Matrix

SWOT

Internal – External

matrix (IE)

Matrix of main

strategy

STAGE 3: DECIDING STAGE

Quantitative strategy planning matrix (QSPM)

Source: Nguyen Thi Lien Diep & Pham Van Nam (2006), Business strategy and Policy Socialist Labor Publishing House, Ho Chi Minh City

1.1.4.1 Inputting stage:

Including analysises of External factors evaluation matrix (EFE); Internal Factors evaluation matrix (IFE); and competitive image matrix The purpose of this stage is

to summarize the basic necessary information for forming the strategies

1.1.4.2 External factors evaluation matrix (EFE)

It allows the strategist to summarize and evaluate the socio- economic, cultural, demographic, geographic, political, legal, technological and competitive information It is included 5 steps in developing an External Factors Evaluation matrix (EFE)

Figure 1.1.4.2: EFE matrix

Factor n

Source: Nguyen Thi Lien Diep & Pham Van Nam (2006), Business strategy and Policy Socialist Labor Publishing House, Ho Chi Minh City

Step 1: Make the list of factors (from 10 to 20 factors) playing decisive role to the

enterprise’s success, recognized in the process of checking the external factors

Step 2: Classify the important level from 0,0 (not important) to 1,0 (Very

important) for each factor This classification shows the importance of the respective factor to the success of such business line of the enterprise Total classification points of all factors must be equal 1, 0

Step 3: Classify from 1 to 4 for each factor deciding the success in order to indicate

the way that the enterprise’s current strategy reacts to such factor, in which: 1- less reactive; 2- normal reactive; 3- above average reactive; 4- good reactive

Step 4: Importance of each variable to its classification to define its points of

importance

Step 5: Total points for the importance of each variable to define the total points of

the enterprise Total points that the enterprise may obtain: 4,0 at highest; 2.5 on average ; and lowest is 1.0 This score is significant to evaluate The suitable level

of the current strategy that enterprise is applying for the opportunities and threats of the environment (Figure 1.3)

1.1.4.3 Competitive images matrix

In all events and environmental tendencies, which may affect the enterprise’s strategy position, affect competition, are often considered the most important The competitive images matrix recognizes the main rivals with their strengths, weakness

Figure 1.1.4.3: Competitive image matrix

No

Factors

Import ant level

Rank Importance

points Rank

Importance points Rank

Source: Nguyen Thi Lien Diep & Pham Van Nam (2006), Business strategy and

Policy Socialist Labor Publishing House, Ho Chi Minh City

Competitive images matrix is the enlargement of the external factors evaluation in

case of the importance, classification and total importance point have same

significance The competitive image matrix is different from the external factors

evaluation matrix is that the internal factors plays decisive role to to the

competitiveness of the enterprise such as: financial capacity, competitiveness in the

product price; product quality Besides, the difference between the two matrixes is

the classification level of the rival companies and their total importance points are

taken into account The classification levels and the total importance points of these

companies are compared to one sample company [4] This comparison analysis

supplies the important strategic information (Figure 1.4)

This matrix set up in order to give the evaluation of the company compared to its

rivals in the same branch, which based on the factors affecting the company’s

competitiveness in the same branch Through which it helps the administrator

recognize the strong points and weakness of the company to the rivals, in order to

define the company’s competitive advantage and disadvantages needs overcoming

To set up a competitive images matrix, it is required 05 steps:

 Step 1: Make the list of factors (about 10 factors) playing decisive role to

the company’s competition in the same branch

 Step 2: Classify the important level from 0,0 (not important) to 1,0 (Very

important) for each factor The importance of each factor depends on the company’s competitiveness in the same branch Total important points of all factors must be equal 1,0

 Step 3: : Classify from 1 to 4 for each factor depending on the company’s

ability to such factor, in which: 4 is very good, 3 is above average, 2 is average, 1 is weak

 Step 4: Importance of each factor to its classification to define its points

 Step 5: Sum the points of all factors to define the total points of the matrix

1.1.4.4 Internal factors evaluation matrix (IFE)

IFE matrix is set up is also according to 5 steps as of EFE matrix However, for the subjects of enterprises which are studying, analyzing to set up strategy Total importance points of the enterprise are defined (equal the total points obtained in step 4) Total highest points are 4 and lowest is 1, average is 2,5, the important points lower than 2.5 indicates that the enterprise’s weak internal, higher than 2.5

indicates the enterprise’s strong internal (Figure 1.5)

Figure 1.1.4.4: IFE matrix

Internal factors Importance level CLASSIFICATION Importance

Total 1.00 XX

Source: Nguyen Thi Lien Diep & Pham Van Nam (2006), Business strategy and Policy Socialist Labor Publishing House, Ho Chi Minh city

1.1.4.5 Combining stage

In this stage, the most important tool used is SWOT matrix (Figure 1.1.4.5)

Besides, other instruments may be used such as Strategy position and action evaluation matrix (SPACE); Boston Consulting Group matrix (BCG); Internal – External (IE); and main strategy matrix to complement the making the feasible strategy may be selected by arranging the external and internal factors

Figure 1.1.4.5: Chart of SWOT matrix

SWOT matrix

(of company x)

Opportunity (O)

(List the opportunities)

W-O strategy W-T strategy

Source: Nguyen Thi Lien Diep & Pham Van Nam (2006), Business strategy and Policy Socialist Labor Publishing House, Ho Chi Minh city

SWOT matrix is a tool combining Strengths (S), Weakness (W), Opportunity (O), Threat (T) to form 4 kinds of strategy:

 S-O strategy: The enterprise’s Strengths are used to exploit the external

environment’s opportunities

 W-O strategy: The external opportunities are taken advantage to improve

the internal Weakness These Weaknesses prevent the enterprise from

exploiting well such opportunities, therefore, the enterprise needs

overcoming the weakness as soon as possible

 S-T strategy: The enterprise’s strengths are used to avoid or minimize the

external’s threats

 W-T strategy: is defense strategy to minimize the internal weakness and

avoid the external threats

1.1.4.6 Deciding stage

The information drawn from the inputting stage is used evaluate objectively the

feasible strategies selected in the combining stage The tool used is Quantitative

strategy planning matrix (QSPM) It indicates the comparative attractiveness of

the strategies which may be selected, and therefore supplying objective basis for

selecting the dedicated strategies

Figure 1.1.4.6: Quantitative Strategic Planning Matrix (QSPM)

Factors

Importance level

Strategy 1 Strategy 2 Strategy 3

Class Importa

nt level Class

Important level Class

Important level External

factors

Internal

factors

Total

Source: Nguyen Thi Lien Diep & Pham Van Nam (2006), Business strategy and policy,

Society -Labor Publisher, Ho Chi Minh City

QSPM matrix uses information sources, retrieved from 3 matrixes in the first stage

and 5 matrixes in the second stage to have objective assessemnt of alternative

possoble strategies The chosen strategies to build QSPM matrix is not to be all

strategies, found in the second stage To form QSPM matrix, we shoud carry out 6 following steps:

 Step 1: Listing factors such as S, W, O, T, retrieved from EFE and IFE

matrix

 Step 2: Classifying each factor in line with EFE and IFE matrix

 Step 3: Researching each matrix in the second stage and defining the

considered strategies

 Step 4: Defining a number of Attraction Points (AS) in line with each fator:

The point is assessed that from 1 to 4 with 1 is not attractive, 2 is a bit of attraction, 3 is quite attactive and 4 is extremely attractive

 Step 5: Calculated by Total Attraction points (TAS) in line with each row

through multiplying the points, classified in step 2 and a number of AS points in step 4

 Step 6: Calculating total attraction points of each strategy The most

attractive strategy is the strategy with total highest points in step 6 Generally, there are solutions of business strategy, which enterprises can choose as presented in {1.3.2} Each strategy can be also applied independently and connected to carry out other strategies The progress of strategy implementation includes 4 following steps: (1) Realizing the current strategy of the company; (2) Conducting to analyzie the list of investment capital; (3) Selecting the business strategy; (4) Assessing the selected strategy Analyzing subjective and objective factors is essential during the progress of strategy selection Importantly, we should consider that the results of analyzing the list of investment capital is an essential tool, but which is not the only tool

1.2 Training demands and actual situations in Viet Nam

The socio-economic development strategy in the 2011-2020 is defined with a view

to continuously promoting industrialization and modernization with robust and sustainable development in order to enhance the strength of the whole nation, building the country to become an industrialized country under socialism orientation The 2011-2015 stage is 5 important years to implement the strategy of the socio-economic development, the whole country makes efforts to achieve 7 – 7.5% of the average growth in 2015 and about 2000 USD GDP per capita, 17-18% agriculture, 17 – 18 % industry, 41-42% industry – construction, 41-42% services,

55% the proportion of trained labors (Retrieved in the open speech of the 11 th Party Congress by President Nguyen Minh Triet)

Decisive mportance and significance of training and education for the development movement of the country, emphasized in several documents of the Party and the Goverment Training and education development is an important strategy of the

strategy on the socio-economic development ‚“ Development through education”

is the truth in the current era, which human’s intellectual becomes the precious resource for the national success in the global fierce competition In the past time, education and training has positive changes: The national education system has been better at all levels, education levels, training levels, eduction types and levels, increased the scales, especially in higher education and vocational training level, improved educational social fairness, especially access chances for women and girls, ethnic minorities, poor and remote areas The types are getting more and more various, non-public education models are developed robustly, making contribution to supplying and training human resource for the national development movement Till 9/2009, the whole country has 12.190 kindergartens, 15.051 primary 9.902 elementary secondary schools and 674 elementary high schools, 295 secondary schools, 2192 high schools, 273 vocational schools, 223 colleges, 146

universities (The report of Ministry of Education and Training in the 11 th Party Congress)

Resource mobilization in the society for education investment through the socialization policy is quite effective, the above achievements ared state that be the great contribution of teachers and education management staffs In addition, compared to the regulations of the national development, Viet Nam’s education has existed in insufficient problems, which means that education is not really be the leading national policy In spite of being increased financial investment, using efficience has been not good, management organization of personnel, mechanisms, policies is slowly innovative with the low education quality, compared to the actual demands of the society in the integration period; Programs and methods are slow innovative, not paying attention of creation development of learner’s practice capacity…But, it is necessary to be more objective when assessing and looking at defects of basically-based educational methods and basic science with the applications, not high; focusing on training in under graduate and graduate, but not paying promptly attention of training workers with the high level, meaning that lack the synchronous development among education levels and departments, especially high eduction and university education, vocational training education, which leads to unreasonble situations in the structure of training level, we are coping with: In our country, the proportion among people with the university degree and people with the intermediate level and workers’certificate is 1:1,5:3,5 while the

proportion among regional countries is 1:4:10 ( or 1:5:14) (According to Phan Chu

Trinh Economics and Techniques School, etec.edu.vn/reonline.asp, 03/08/2010), this proportion is difficult to accept for the robust growing economy

1.3 The necessity in planning development strategy of Sai Gon College of Accounting, Finance and Informatics

Viet Nam’s State regards education and training and technological science as the leading policy; education and training development is considered as the foundation

and driving force of industrialization and modernization movement to be a condition for the improvement of human resource It is necessary to make fundamental changes of education and training Education and training is one of 3 main fields to make a brokenkthough motivation to change the socio-economic

situation (Documents in the 11 th Party Congress, Truth Publishe, Ha Noi, in 2011)

Saigon College of Accounting - Finance - Informatics, located in the strategic economic zone in the south (Ho Chi Minh city, Binh Duong, Dong Nai, Binh Phuoc, Ba Ria-Vung Tau, Tay Ninh, Long An provinces), being the leading industrial center of the country, including 56% labor force, 25% trained labors, 15% skillful labors This proportion is low, compared to regional countries, which affects

competitive promotion of regional enterprises (The report on analyzing labor

market in Ho Chi Minh city in January, 2011, dated on 01/20/2011)

The reason for lacking skillfull labor resource is mainly caused by training human resource without planning, imbalanced in vocational training system and structure, focused on university level, not keeping up with economic restructuring demands Moreover, the demands of the youth after finishing the courses of basic education to prepare for taking part in the labor market; the demand of further education of labors to change their professtion, labor demand of enterprises and other labors’s purposes, the demands of researching and applying science and technology to serve for education and training, and initially the demand of continuing the study of graduates in all education levels to have a fixed professional job

Therefore, to meet the urgent demands, Saigon College of Accounting - Finance - Informatics has made development strategy in the 2011-2010 stage with the scale development in parallel with promoting the training quality, amking contribution to the requirements of technical labors for the strategic economic area in the South and modernization and industrialization movement of the country

CHAPTER 2: OVERVIEW AND ANALYSIS OF IMPACT FACTORS AFFECTING DEVELOPMENT STRATEGY OF SAI GON COLLEGE OF ACCOUNTING, FINANCE AND INFORMATICS (PERIOD OF 2010-2020) 2.1 Introduction of SaiGon College of Accounting, Finance and Informatics

2.1.1 The overview of the school – Foundation and development process

2.1.1.1 Foundation history

SaiGon College of Accounting, Finance and Informatics, called as former Sai Gon Finance – Accounting – Informatics Private School, founded on 11/01/2006 under Decision No 4886/QĐ – UBND by president People ’s Committee of Ho Chi Minh, located at 327 Nguyen Thai Binh, ward 12, Tan Binh district, Ho Chi Minh city

- In 2007, The school opened unit 2 at, Phan Huy Ich road, ward 14, Go Vap district, Ho Chi Minh city In 2009, The school opened unit 3 at No 45 Dong Ho, ward 8, Tan Binh district, Ho Chi Minh city

- In 2010, the school renamed to be Saigon College of Accounting - Finance - Informatics Saigon College of Accounting - Finance - Informatics trains human resource in departments: Finance, Accounting, Informatics to serve for the domestic labor demand In addition, the school has also expanded training link forms with other universities and colleges as well as organizing certificate classes of languages and informatics

Currently, the school has 91 fixed teachers and staffs (including 15% with graduate degree) with good professional level, education profession, political ideology, morality and devoted to their profession

2.1.1.2.Organization structure:

Based on organization and operation regulations of non-public schools as promulgated under Decision No 39/2001/QĐ-BGD&ĐT, dated on 08/28/2001 by Minister of ministry of Education and Training, SaiGon College of Accounting, Finance and Informatics was founded with the following organization structure:

Table 2.1.1.2 The scale of organization structure STT Organization model Amount of

people

Representatives of foundation members 02 Representatives of Administration Board (Principal)

01

2 Board of finance control 02

Representives of foundation members 01

3 Organizations of Party Cell, Labor

Union, Youth Union

Technology Laboratory Library

Source: The report on organization structure situation of Sai Gon Finance –

- A dormitory with 200 accommodation sites with full facilities and recreation area

- The school has a main office and 2 units:

+ The main office at 327 Nguyễn Thái Bình, ward 12, Tân Bình district, Hồ Chí Minh city

+ Unit 2 at 54/9 Phan Huy Ích, ward 14, Gò Vấp district, Hồ Chí Minh city; + Unit 3 at 45 Đông Hồ, ward 8, Tân Bình district, Hồ Chí Minh City with a total area of about 15.000 m2 and 50 classrooms, 3 computering practice rooms, 2 Laboratories, meeting the demand for 5000 students for learning and researching and a dormitory with accommodation for 200 students

Table 2.1.1.3: Allocation status of school facilities

Source: The report on infrastructure situation of Sai Gon Finance- Accounting- Informatics in 2011

- In the 2012-2015 stage, the school plans to build 5 house blocks at Unit 2, 4 house blocks for learning and 1 dormitory bock with the accommodation for 10.000 learning and researching students and 700 resident students

- Since 2015-2020: To develop to become SaiGon University of Accounting, Finance and Informatics, the school plans to build Unit 4 at land lot with the area of 10,2 ha at industrial zone in the northwest of Cu Chi, designed as the following layout:

 Area of management and research of lecturers: 0,2 ha

 Lecture room area: 5 ha

 The space for green tree park – schoolyard: 2 ha

TT Workshop and Room

Name

Unit Existing area Notes

1 Management Board house m2 500

 Conjugated sport area: 2 ha

 Dormintory area: 1 ha

2.1.1.4.Courses, textbooks and learning fields

Based on Decision No 24/2000/QĐ – BGD&ĐT dated on 07/11/2000 and Decision

No 21/ 2001 QĐ- BGD & ĐT dated on 06/06/2001 by Minister of Ministry of Education and Training; Based on Decision No 44/2002/QĐ-BTC dated on 04/09/2002 by Minister of Ministry of Finance and Accounting, promulgating the program of education framework of professional schools as well as textbooks, seft-compiled by the school, basing on the standard textbook of Ministry of Education and Training as issued Saigon College of Accounting - Finance - Informatics specializes in training 3 fields

Table 2.1.1.4: Industry structure and training fields

No Training sectors

Training term Recruitment candidates

B Industries belonging to college

system (linked system)

1 Production interprise accounting 3 years Pupils graduated high

schools, professional

schools

2 Finance-banking 3 years Pupils graduated high and

professional schools

C Industries belonging to college

system (connected system)

1 Production enterprise accounting 1,5 years Pupils graduated

Training targets: Supplying labors with the good profession in fields such as

accounting, monetary finance, informatics for enterprises and units in production and business fields in economic sectors

2.1.1.5 Outstanding achievement for operation after 5 years:

- Setting up the target: “Living is responsible”, implementing the campains

“Studing and following Ho Chi Minh”, “saying without the negative phenomena in exams and achievement disease in eduction”

- Implementing the urban culture in 2010 – with the slogan of the school “Solidarity

- discipline – inovation – development” Completing the outstanding tasks in the shool year of 2009 – 2010, teachers and staffs to take part in studing and following

Ho Chi Minh Each teacher is a moral example with self-learing and creativies

- In particular, The Party cell of the school during 3 years achieved the title “Clarity and strength’’ (in 2008 – 2009 – 2010), lonely in 2009 – 2010, the Party cell has admitted 4 party members, including a student

- The school also organized and implemented the campaign “studying and following the moral example of Ho Chi Minh’’, granted and recognized by merit certificate

The movement of Ho Chi Minh Youth Union, labor Union has developed the core role in the campain of well learning and studying, serving and organizing exams of researching Uncle Ho’s background 19/5 (birthday of Uncle Ho) In 2010, the Union admitted 26 youth members into the Youth Union, 6 staffs in Labor Union Activities of sport-culture and society, contests of elegant girls, mini football…Especially, public significant activities have donated to support compatriots in the Central Food

- In the latest time, the school has been recognized as one of 18 typical faces in the final contest of “Researching resolutions of the 9 th Party Congress in Ho Chi Minh city in the tenure of 2010 – 2015’’, origanized by Labor Union of Education Authority in Ho Chi Minh in December Organizing school management to become

a sustainable unit, excellent individuals, young active lecturers and staffs, devoted

to their profession and leadship tasks of school management With the motto “well teching, learning and serving – clean and beautiful school with solidarity - discipline – inovation – development” and gained achievements in 2001-2010 Saigon College of Accounting - Finance - Informatics was given the flag of excellent unit in 2009-2010 year Especially, this year, the school has been received

a medal of the State for the movement of education development

2.2 Analysis of macro environment affecting development process of Saigon College of Accounting - Finance - Informatics – Opportunity and challenge indentity

2.2.1 Context of Economic – politics

2.2.1.1 Context of international

- For five years, economic and political situation in the world complicated Although peace, cooperation and development is the major trend, but local wars, conflicts between the armed forces, terrorism, claims site followed by disaster,

disease, energy crisis quality, environmental pollution has become a serious problem worldwide scale, especially when the financial crisis spreading from the U.S., became the financial crisis and global recession

The science and technology revolution continues to thrive as a foundation for the development of knowledge economy The world is moving to the industrial revolution, get motivated intellectual development Level innovation and application of knowledge has decided the level of development of each country The development of science and technology are the basic motivation for the development of economic development - education - culture - society Methods and educational content changing strong needs supply of high quality labor resources to society

- Globalization and international integration is both a collaborative process to develop both a challenge for developing countries Economic competition between nations are becoming fierce, requiring countries must be innovative of technological, innovative thinking of economic, innovative human quality of resource, which must change to reach a new location for education Countries are viewed education as central task of strategic socio-economic development, priorities for investment and promote the development of education for get a edge of competitive in the market

Educational bring an important mission in human nature the process of globalization, contribute to enhancing the idea of globalization on each person Educational has opportunitied for everyone to train and develop for conformity with requirements of social, education for life becomes demanding and commitment of each country Education system, programs and methods need to change frequently

to eliminate border training in schools in different countries and meet new requirements arising out of the economy

- Information technology and communications are developed and applied on a large scale in all areas of economic and life of social and has contributed to strengthening education network Intellectual capital is shared, common worldwide Distance education became a popular form of learning and effective, creating an open education, non-gap to meet educational needs learning at any time, any place, creating favorable conditions for exchanges and cultural integration

Parallel to this, the development of telecommunication networks, information technology also creates opportunities for the introduction of alien values for each country makes to fight fiercely to protect its national identity, prevent blocking factors negatively affecting their country

2.2.1.2 Context of domestic:

- After 20 years of innovation since the Platform for building the country in the transitional period ahead Socialism was born, Vietnam is the country entered a period of strong develop with new positions Economy to overcome many difficulties and challenges, the basic macroeconomic stability, sustain growth rate, growth potential and scale, our country out of the underdeveloped status Economic growth rate reached 5-year average of 7%, total social investment capital is 2.5 times compared with the period from 2001 to 2005, reaching 42.9% of GDP, GDP per capital reached $ 1,168 (Opening remarks XI th Congress of President Nguyen Minh Triet.) Most sectors of economic development are pretty

Economic structure continued to shift towards industrialization and modernization, labor structure has a positive shift Consolidating corporations, the establishment of

a pilot group to gradually achieve economic efficiency, the proportion of industry and services is increasing, people's living standards improved markedly, the poverty rate decreased only 14% Especially the integration initiative and joined the World Trade Organization (WTO) to create more favorable conditions for the socio-economic development of the country

Orientation of education as a top national policy, have a decisive role in the industrialization - modernization of the country, development of education - training

is urgent need for national development Renewal of education achieved some initial results Investment in education is attach special importance, the State budget for education and training in 2007 reached over 20% of total budget expenditures (Draft Education Development Strategy of Vietnam in 2009 to 2020, source Net Viet Nam News, 12/18/2008) The mobilization of social resources for education and training in remote and disadvantaged areas are concerned

Education scale was developed, in 2010; all provinces are standard universal lower secondary education Percentage of trained laborers will reach 40% in 2010 Management of scientific technology are innovated, implementation of autonomy for the units of education, science and technology Science and technology market initially formed simultaneously basic renovation and comprehensive education and training Make good work of planned construction, development plans, strengthening the education quality control Perfect mechanisms and policies for socialization of education and training on all three aspects: the mobilization of social resources, promoting the role of community supervision, promotion activities

to encourage learning and build social studies practice and facilitate people to lifelong learning

Despite these significant steps of growth, our economy is the economy has low incomes Indicators of infrastructure, human development is still ranked as compared to many countries around the world Labor productivity is low; production is mainly based on outdated technology and products in the rough, high cost, low value added The economic structure has shifted, but still slow: the proportion of service industry in GDP is low; the share of agriculture has reduced but still relatively high Economic infrastructure - did not meet the social development requirements External economic activities is limited, lack of initiative roadmap for international integration Institutional market economy socialist

orientation many obstacles, not synchronized Effective state management for many areas - economic and social is low

2.2.1.3 Context in branch

- In the process of international integration, education and professional level in Vietnam under the challenges of national economic strength, scientific and technological development Develop education level professional standards required

by world standards in terms of resources and limited experience

- A change in science and technology where production is continuous service has impacted significantly on the professional level education Knowledge and skills learners rapidly outdated compared to the requirements of the labor market are a big challenge on how to reform education

- The process of building the rule of law with the formation documents and circulars, the new directive special relating to education, social issues such as population growth, employment and unemployment, participation corruption, inequality in income have a great influence on the education system

- In addition to external factors, professional level of education also suffered from changes by the education system as the development of various grades and quality

of secondary education, improve policy Intermediate-level professional school to the college, the University

2.2.1.4 Real situation level professional development in recent years:

- On the scale of development:

Forces students to professional level: by the year 2009 - 2010 academic institutions

of professional level is 535 cases in which the professional level as regular 248 (down 25 cases from 2008 - 2009), 258 College, the University has trained professional level (scale level professional training of the College, the University

accounted for 50% of the total scale) Projected enrollment of 350,000 students this year, bringing the number of professional level students to 700,000 students

Teaching staff professional level is 14,658 people (not counting nearly 15,000 teachers in the College, the University engaged in training professional level), in which the ratio between the total number of teachers on staff member is equivalent

to 67% of the world (Ministry of Education and Training, The Basics of the management of a professional School, pages 6-7)

Teacher professional level in most training programs were recruited from University graduates, a few practice teachers have college degrees These economic sectors, financial services do not have facilities to train teacher’s professional level

In coming years the situation of teacher professional level will be decreased due to the orientation of the Ministry of Education & Training for teachers will focus on the college level, or by the situation of wage and payroll, recruitment procedures

- The quality of teachers is weak, not follow required to keep up professional education, knowledge and pedagogical skills are limited, many teachers not yet using foreign languages and computer service professionals

- Programs and professional training:

+ Orientation level professional training emphasizes the practical skills appropriate

to the requirements of labor market programs should be based on required knowledge and skills required upon graduation students must meet a certain industry

+ About majors professional level now has over 300 branches and specialized, many new sections have been added in the field of engineering technology, service, finance, banking, tourism, health care The tissue accounted for most students in the fields of economy - services - management (43%), industry and construction (25%)

- Financial investments and facilities:

Although investment in the training budget for professional level has increased (2001: 627 billion VND - 2006: 1434 billion - 2008: 3093.9 billion) but also by the spread of investment, lack of it may be highly effective (Ministry of Education and Training, The Basics of the management of a professional School, pages 12 - 14)

- The tuition fees for professional level is very low (For the professional level public schools average from 200,000 to 550,000 VND per month), from which income in the field just enough to cover the expenditures frequently, while the re-investment is very low impact on improving quality and attracting talent, equipment and lack of training leads to lower efficiency, level of socialization is not high

non In terms of educational administration shall comply with Education Law 2005, Decree 75/2006/ND - CP On education management bodies are the Central Ministry of Education - Training at the local People's Committee of province or city, under the Department of Education - Education and other departments directly under management Notable features of the education management professional level demonstrated in the points:

+ There is no uniform model of management between the local ( having school under committee of provincial, towns, local under branches or department attached

to the management facilities overlap, making the effective is not high

+ State Administration loosened, the direction from the level of education to function in terms of professional schools is limited, sometimes overlapping difficult

- Quality level professional education:

Overall, the quality of education and professional level does not meet the pressing demands from the labor market Capable of exercising the profession, language skills, soft skills, and the ability to create jobs is limited Although the

unemployment rate for students in professional level investigations of the industry

is only about 4-5%, but the issue of labor productivity, labor quality and learning opportunities for students to Central High professional level of interest thoroughly

2.2.2 Social factors

Assessing the importance of education - training in the construction and economic development in the new period, Party and state interest and investment in special education After 20 years of reform, the education sector has witnessed significant social

2.2.2.1 Socialization of education:

- Education and the role increasingly important task in building a new generation of Vietnam, meet the requirements of economic development and social, gradually bring meaning and importance of education - awareness training to each person in society Social psychology in terms of education - training has many positive changes: most people are interested in learning needs, the relationship between school and society are markedly improved

Social work education and the mobilization of resources for education and has achieved initial results The social forces to participate more actively in the mobilization of children attending school, monitoring, evaluation and donor plans for education and building school facilities invest in, contribute funds for education

in many different forms State budget for education has increased investment, besides, also has raised the contribution of enterprises, institutions and socio-political and foreign investment

- The basis of non-public education grows Number of pupils and students enrolled

in educational institutions outside the public is increasing 2007-2008 school year, the percentage of students, non-public students is 15.6%, and the percentage of

school children is 9%, professional secondary students is 18.2%, 31 trainees are , 2% of college students, college is 11.8%

- Social justice in education has improved, particularly increasing educational opportunities for girls, ethnic children, children of poor families and disabled children The exemption or reduction of tuition, scholarships and other support policies have created conditions for the majority of children of poor families to education policy, first at the universal level 2007-2008 school years, vocational students, college students, universities have difficulty to get loans to study in large numbers; 53% of students nationwide are exempted fees Education in areas of ethnic minorities, regional and remote areas has made marked progress The difference in education between men and women are increasingly narrow Basically our country has achieved gender equality in basic education

- Scale and educational institution network was developed, to better meet the learning needs of society: the academic year 2007-2008, there were nearly 23 million pupils and students, an increase of 2.86 % compared with the 2000-2001 school year in which the number of students training to increase 2.14 times the number of professional secondary students increased 2.41 times the number of college students, university increased 1.75 times, raising percentage of college students, the university increased 1.6 times a thousand people, some graduate students and graduate students increased 2.5 times

Network of schools has been developed throughout the country, training facilities, colleges and universities were established in most residential areas In addition, there are many foreign languages training facilities and training to raise professional qualifications and professional with foreign elements are operating in Vietnam A learning society was formed in Vietnam clarity (Draft Education Development Strategy of Vietnam in 2009 to 2020, Viet Nam Net sources, 12/18/2008)

- The quality of education at all educational levels and training levels has changed Teaching and content knowledge of school children has been progress, more comprehensive The level of knowledge, ability to access new knowledge on the part of pupils and students is enhanced Majority of students have set themselves ambitious, self-made and have the spirit of independence and the majority have a job Training quality of some training in science and technology has advanced a step, has held many teaching programs international advanced

2.2.2.2 Policy innovation of the State:

- The management of education has made great changes The management of quality has been increased attention to the rating system and quality control In

2008, the Ministry of Education and Training has completed the renovation construction projects and financial mechanisms in education and training, including tuition fees scheme

- The decentralization of education management to local authorities and educational institutions be strengthened, particularly increased autonomy for educational institutions in recruiting teachers, funded, organized educational process, implementation of teaching plan and implement programs and textbooks in line with the characteristics of students and subject specific conditions of each region

- Administrative reform in the sector of education has been promoted The "one stop” was piloted at the ministry office and 63/63 of the Department of Education

- Tax Policy applies to the education sector also reflects the concern of the State for the education sector, the vocational education institutions, the business of education, teaching equipment - teaching trades are exempt from value added tax reduction, income tax

- To promote the socialization of education, mobilizing all resources for education, state policy is much more inviting and open to investments in education (tax-free,

long-term lease, consultancy established ) Scale and structure of schools, institutes, training centers on the development, including many foreign language training facilities and training to raise professional qualifications and professional with foreign elements operating in Vietnam

- The study recommended financial policies, scholarship policies, encouraging study; the training of young intellectuals for the education sector is also considered important annual

2.2.3 Science elements - technology:

- Information technology and communications are developed and applied on a large scale in all areas of economic and social life and has contributed to strengthening its education network Intellectual capital is shared, common worldwide

- Have strengthen the link between science and technology activities with activities

of postgraduate training, focusing on the fields of biotechnology, information technology, materials technology, agro-forestry sciences -fishing and scientific education To better meet the manpower requirements to provide for the economic-social, improve training efficiency, in the two years of education and training sector has been actively promoting the implementation of training associated with social needs

2.2.4 Environmental factors:

- Apart from Ha Noi Capital, Ho Chi Minh City is an economic, political and educational center of the country Here gather economic, political and cultural transactions, infrastructure is developed, policy on economy and education is enlarged in order to put a base for development of companies in the inner and suburban districts, which supports for the city’s development as well as meets employments, raise the living standard of the urban people

- To aim at meeting human resources supplying demand, in Ho Chi Minh City for the past years, training facilities have been widely launched with all of grades, Schools, Institutes and regular and irregular training centers are available everywhere to create conditions for the urban people’s studying

2.2.5 Analysis of strong and weak points, opportunities and challenges to occupational education:

2.2.5.1 Opportunities

- The process of integration with the sharply renovating movements for education is happening all over the world, impacting on our country and generating favorable chances in order for our country to swiftly approach fresh trends, knowledge, modern educational model, take the advantages of international experiences for its renovation and development, shorten the gap between our country and other countries and create employments and newly competitive power

- The international co-operation is expanded so as to enhance investments from other countries, international organizations and foreign companies for education, increase demands of labor recruitment via training and create chances for educational development

- The people have been overcoming hardships, economic growth is constant and quite high, economic structure shifts according to the positive and progressive direction in both density and quality; economic, technical and social infrastructure has a moderately good development Achievements which were obtained in socio-economic development and political stability make our country stronger much in position and power compared to before, speed up studying demands and facilitate training units’ scale development

- Positiveness of the market (competition in quality, school fee to capture the attention of students, payment for lecturers to attract the excellent individual,