Similar to DDM, Easton 2004 shows that it is possible to simplify the general model PEGM into a closed form valuation model expressed in terms of information observable at time t, by ass
Trang 2T H E B L A C K W E L L E N C Y C L O P E D I A O F M A N A G E M E N T
A C C O U N T I N G
Trang 3THE BLACKWELL ENCYCLOPEDIA OF MANAGEMENT
SECOND EDITION
Encyclopedia Editor: Cary L Cooper
Advisory Editors: Chris Argyris and William H Starbuck
Volume I: Accounting
Edited by Colin Clubb (and A Rashad Abdel-Khalik)
Volume II: Business Ethics
Edited by Patricia H Werhane and R Edward Freeman
Volume III: Entrepreneurship
Edited by Michael A Hitt and R Duane Ireland
Volume IV: Finance
Edited by Ian Garrett (and Dean Paxson and Douglas Wood)
Volume V: Human Resource Management
Edited by Susan Cartwright (and Lawrence H Peters, Charles R Greer, and Stuart A.Youngblood)
Volume VI: International Management
Edited by Jeanne McNett, Henry W Lane, Martha L Maznevski, Mark E Mendenhall,and John O’Connell
Volume VII: Management Information Systems
Edited by Gordon B Davis
Volume VIII: Managerial Economics
Edited by Robert E McAuliffe
Volume IX: Marketing
Edited by Dale Littler
Volume X: Operations Management
Edited by Nigel Slack and Michael Lewis
Volume XI: Organizational Behavior
Edited by Nigel Nicholson, Pino G Audia, and Madan M Pillutla
Volume XII: Strategic Management
Edited by John McGee (and Derek F Channon)
Index
Trang 5# 1997, 1999, 2005 by Blackwell Publishing Ltd except for editorial material and organization # 2005 by Colin Clubb
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in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, except as permitted
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First published 1997 by Blackwell Publishers Ltd Published in paperback in 1999 by Blackwell Publishers Ltd Second edition published 2005 by Blackwell Publishing Ltd Library of Congress Cataloging-in-Publication Data The Blackwell encyclopedia of management Accounting /edited by
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/edited by Rashad Abdel-Khalik 1998.
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Trang 7Accounting practice encompasses a wide variety of organizational activities which include therecording of financial transactions and events in the firm’s books, the use of financial informationfor management decision-making and control purposes, and the preparation and audit of financialstatements prepared for external users such as investors, customers, and employees There are manytextbooks available which provide introductory, intermediate, and advanced treatments of the tech-nical and managerial issues raised by such accounting activities The current volume cannot possiblyaim to provide in depth coverage of the vast range of activities which comprise modern accountingpractice Instead, it aims to provide a way in to the expanding accounting research literature which inrecent years has come to provide a variety of perspectives on the big issues confronting accountingpractice I briefly consider some of these perspectives here
Some of the contributions to the volume focus on particular financial reporting, auditing, ormanagement accounting topics and outline alternative possible approaches or treatments within(and perhaps beyond) existing conventions or rules The information contained in the main financialstatements (the balance sheet, the profit and loss account, and the cash flow statement) is discussed;important aspects of financial reporting such as the treatment of employee stock options, pensionsaccounting, and the treatment of taxation are analyzed; comparative analysis of the use of statistical andjudgmental methods in auditing is provided: and the nature of costing systems required to generateproduct cost information in modern production environments are described While these contribu-tions to the volume throw important light on important technical developments in the broad account-ing arena, they also draw attention to the choices that must be made by accounting regulators, auditors,and managers in determining what is an appropriate treatment of a particular item in a company’sfinancial statements, an effective audit procedure or the ‘‘optimal’’ approach to product costing Thefact that these choices can have profound effects on management decision-making and on the fortunes(and decisions) of important corporate stakeholders or constituencies indicates the fundamentalmanagerial, economic, and social importance of developing understandings of the broader implications
of accounting practice
The need to understand the implications of accounting practices for the decisions taken by managersand investors, and the implications of these decisions for broader economic and social well-being,provides important motivation for accounting research with economic, organizational, social, andhistorical focus Several of the volume contributions consider the usefulness of accounting from aneconomic perspective, for example, by reviewing the large literature on the relationship between shareprice performance and financial statement information such as reported profit, dividends, cash flow,and R&D spending Much of the empirical work in this area draws on valuation theory, providinginteresting evidence on the extent to which accounting provides (or at least reflects) fundamentalinformation used by the capital markets to value corporate securities In addition to valuation theory,economic perspectives based on agency theory and information economics have been used to provideinsights into the problems of designing performance evaluation systems which encourage ‘‘optimal’’managerial decision-making and the problems of structuring of audit contracts to provide a high level
of audit quality from an investor viewpoint The volume provides a range of contributions that
Trang 8demonstrate the importance and practical relevance of insights from applying economic analysis to theanalysis of accounting issues.
While the financial focus of much of what is usually regarded as accounting practice leads naturally
to the application of economic perspectives in the analysis of such practice, there has been a growingappreciation in the research literature that accounting is implicated in organizational and socialprocesses which affect the distribution of resources between stakeholders in the organization andwhich affect the impact of an organization on society A number of entries therefore focus on theproblems of implementing profit driven decision tools, such as discounted cash flow, in the context oforganizational and environmental uncertainty and the issues raised by the design of internal perform-ance evaluation systems to facilitate managerial decisions consistent with broader stakeholder object-ives in private and public sector organizations The ability of auditors to act impartially as guardians ofthe investor interest in companies and the relationship of financial reporting and auditing to the law iscritically examined The relative importance of profitability and alternative organizational objectiveshas been an important theme in much recent research and this is reflected in articles which consider thecurrent and historical status of social and environmental reporting as a managerial practice Theorganizational and social roles of accounting is a theme reflected in many entries, emphasizing theimportance of a more explicit recognition by managers and stakeholders of the interaction betweenaccounting practice and organizational decision-making Diversity of theoretical perspective andemphasis among researchers, however, can make comparisons of research in this area a difficult issue
To conclude, this volume aims to provide the reader with a range of articles that highlightimportant issues in accounting practice and the contributions that research can make to the under-standing and development of practice These articles can only provide a general indication of thevariety of perspectives and analyses conducted in the various areas and it is therefore hoped that theywill encourage (and guide) further enquiry by the reader By leading to a greater appreciation of theconceptual foundations of different accounting practices and the sometimes ambiguous economic,organizational, and social implications of these practices, it is hoped that this volume will help thereader to develop a deeper view of the usefulness of accounting as a mechanism for achieving economicand social goals
Colin Clubb
Trang 9About the Editors
Editor in Chief
author of over 80 books, is past editor of the Journal of Organizational Behavior and FoundingPresident of the British Academy of Management
Advisory Editors
Harvard Business School
School of Business, New York University
Volume Editor
of the Journal of Business Finance and Accounting and has published research articles in a wide range ofmajor accounting and finance journals
Trang 10University of New South WalesSasson Bar Yosef
The Hebrew University, JerusalemVivien Beattie
University of GlasgowMartin BenisNew York UniversityAlnoor BhimaniLondon School of Economicsand Political Science
Andrew P BlackConsultantJane BozewiczBabson CollegeNiamh BrennanUniversity College DublinGae´tan Breton
UQAM, CanadaJane BroadbentRoyal Holloway, University of LondonPeter Brownell
The University of Melbourne
Trang 11Queen’s University BelfastPascal Frantz
London School of EconomicsThomas J Frecka
University of Notre DameSonja GallhoferUniversity of Aberdeen
University of ValenciaJames GodfreyJames Madison UniversityJayne M GodfreyMonash UniversityDavid GwilliamLondon School of EconomicsSusan Haka
Michigan State UniversityJim Haslem
University of DundeeJoanna L HoUniversity of California, IrvineJohn Holland
University of GlasgowShahed ImamJudge Institute of Management, University ofCambridge
Christopher D IttnerThe Wharton School, University ofPennsylvania
Cynthia JeffreyIowa State UniversitySteven J KachelmeierMcCombs School of Business, University ofTexas at Austin
Trang 12Nanyang Business School, Nanyang
Technological University, Singapore
Margarita Maria Lenk
Colorado State University
Management School, Lancaster UniversityKen Peasnell
Management School, Lancaster UniversityStephen H Penman
Columbia Business School, Columbia UniversityPeter F Pope
Lancaster UniversityBrenda A PorterVictoria University of WellingtonBill Rees
University of AmsterdamDiane H RobertsUniversity of San FranciscoJoshua Ronen
Stern School of Business, New York UniversityWilliam Ruland
Baruch College, City University of New YorkOded Sarig
Arison School of Business (Israel) and TheWharton School, University of Pennsylvania(US)
R W SchattkeUniversity of ColoradoHerbert P SchochMacquarie University, New South WalesPrem Sikka
University of Essex
Trang 13Nanyang Business School, Nanyang
Technological University, Singapore
Teoh Hai Yap
Nanyang Technological University, Singapore
Alison ThomasPricewaterhouseCoopersTony Tinker
City University of New York, Baruch CollegeSteven Toms
University of YorkKen T TrotmanUniversity of New South WalesWim A Van der StedeUniversity of Southern CaliforniaJulie Walker
University of QueenslandMartin Walker
University of ManchesterEamonn WalshUniversity College DublinPeter Walton
Open University Business SchoolTrevor A Wilkins
National University of SingaporeMarleen Willekens
Katholieke Universiteit LeuvenYong Li
Warwick Business SchoolTeri L Yohn
McDonough School of Business, GeorgetownUniversity
Steven YoungLancaster University Management School,Lancaster University
Ian ZimmerUniversity of Queensland
Trang 14accounting and capitalism
Steven Toms
The ‘‘Enron stage of capitalism’’ (Prashad, 2002)
illustrates how an accounting scandal, with
ser-ious implications for financial reporting and
regulation, may also be an exemplar of the
polit-ical and economic processes governing the
evo-lution of global capitalism Accounting is, as the
debates reviewed below illustrate,
fundamen-tally implicated in the development of capitalism
through all its stages of development,
notwith-standing how these are labeled and defined
Ac-counting history is therefore more than simply
recording the evolution of a set of technical
procedures beginning with Paccioli’s Summa de
Arithmetica, Geometria, Proportioni et
Proportio-nalita in 1494 and ending with the latest
Standards Board Instead, accounting is
impli-cated in transformations in ownership, with war
and social upheaval, as well as with more stable
phases of capitalist development As these
rela-tionships have been increasingly acknowledged,
historical perspectives have begun to occupy a
significant position within the discipline of
ac-counting itself, set within a broader
interdiscip-linary social science research agenda, employing
the full range of methodological perspectives
This entry provides an overview of the
alterna-tive approaches employed and the debates that
have arisen It ends with a summary of their
contribution to our understanding of financial
reporting within its social and historical context
Accounting history, like all history, might be
said to have historical explanation as its objective
therefore be employed to trace the first use of
accounting techniques, perhaps the earliest
example being the household economy and
pri-vate estates of ancient Egypt, dating back to theMiddle Kingdom, thereby providing context fortheir present-day use (Ezzamel, 2002)
An early and important example of accountingbeing used to define the key features of a specif-ically capitalist enterprise dates back to Sombart
in 1915, who argued that double entry keeping (DEB) allowed the essential ideas ofthe capitalistic economic system to be fully de-veloped: the creation of economic wealth andeconomic rationality as applied to business cal-culations (Most, 1979) Sharing the ‘‘whig’’ in-terpretation prevalent in the wider discipline ofhistory, early accounting historians believedthere was a progressive development of account-ing techniques from their DEB origins (e.g.,Littleton, 1933)
book-The chief characteristics of ‘‘traditional’’ counting history – economic rationality, history
ac-as progress, and an excessive focus on DEB –form the basis of subsequent critiques and inturn a reference point for subsequent develop-ments in accounting history Yamey (1964)questioned the ‘‘Sombart thesis,’’ arguing thatthere was no substantial evidence for the utility
of DEB from the perspective of capitalistic nomic decision-making Pollard (1965), with ref-erence to a large number of empirical studies,confirmed that many entrepreneurs in the in-dustrial revolution had neither the ability northe access to sufficient expertise to set up ac-counting systems that would have provided thebasis for rational calculations
eco-While maintaining the central assumption ofeconomic rationality, Watts and Zimmerman in
a series of studies developed the positivist proach to consider aspects of financial reportingbeyond mere DEB For example, they recog-nized that principal–agent theory and efficientmarket theory, which became central to the
Trang 15ap-mainstream accounting research agenda in the
1970s, also had important historical contexts
With reference to accounting practice in the
unregulated nineteenth century and before,
they showed that accounting functioned in
con-junction with contracting arrangements to align
agents’ incentives with shareholders and was
sufficient to explain the major aspects of modern
financial reporting practice, but in the absence
of modern regulatory requirements (Watts
and Zimmerman, 1979) Positivism has been
extended by other researchers to examine how
changes in accounting regulation have affected
wealth distribution between managerial and
ownership groups, for example to examine the
impact of the Securities Acts of 1933 and 1934
(Chow, 1983)
Such research has obvious utility, since
pre-sent day regulators do not have the ability to test
the impact of legislative changes on a ‘‘what if’’
basis Hypotheses such as what happens to
ac-counting disclosure if each shareholder is given
one vote regardless of the size of the holding, are
only tested through recourse to history (Toms,
1998) However, this justification for positivism
is at the same time its major weakness, since such
historical research proves that voluntary
ac-counting disclosure is socially contingent and
does not emerge merely as the result of market
incentives The major claims of the positivists,
that efficient capital markets are a substitute for
accounting regulation or that accounting
regula-tion may prevent the efficient operaregula-tion of
cap-ital markets, are therefore open to question when
examined against the historical evidence
Consequently, whereas the positivist
ap-proach has successfully extended the research
agenda away from merely DEB, its axioms have
been the focus of much of the critique from the
so-called ‘‘new accounting history.’’ For these
new accounting historians, accounting is to be
understood in the context in which it operates
Accounting is therefore no longer a neutral set of
techniques to assist decision-makers, rational or
otherwise, nor explained purely as a mediating
device between competing economic interests,
but is instead a means of control, historically
rooted in the context of power relations Such
applications of context to accounting history are
derivative of the work of the French
philoso-pher, Michel Foucault Napier (1989) reviews
the principal components of the application ofFoucault’s approach to contextual accountinghistory These are first the shift from sovereignpower to disciplinary power, the former based
on physical control and the latter on lance The shift occurred around 1800, andcreated a new social role for accounting
surveil-A second component is Foucault’s notion ofarcheology, or the emergence of forms of dis-course, including accounting and the institu-tional and legal norms that make them possible.The third element is genealogy, or the complex
of dispersed historical events and subsequenttransitions that give significance to accountingpractice Accounting and accountability aretherefore the extension of the utilitarian ‘‘panop-ticon,’’ assisting the task of social surveillanceand therefore the exercise of power, while ac-counting transitions are unintended outcomesproduced by the strategic actions of a number
of different participants The Foucauldian proach has obvious applications for managementaccounting, which has attracted the majority ofsubsequent accounting research, but is equallyimportant in attempts to interpret accountabilityrelationships and institutional processes (Burch-ell, Clubb, and Hopwood, 1985) and the histor-ical development of DEB as a rhetorical devicefor legitimating capitalist practices (Miller andNapier, 1993)
ap-A similar approach, which focuses on tions of power but does not necessarily rejectthe economic, or the rationality, elements ofthe traditional approach is the political economy
rela-of accounting (PEA) perspective According tothe PEA view, accounting is located in the socialrelations of production and, accordingly, mustreflect the location of power within society andthe conflict that exists in society (Cooper andSherer, 1984) At certain important stages in thedevelopment of capitalism, therefore, includingcases such as Enron, powerful managerial groupshave used accounting to further their own ends
at the expense of outside investors Typically,such purposes have been served by deliberaterestrictions on disclosure or manipulation ofthe figures that do appear Prior to the WallStreet Crash and the creation of the Securitiesand Exchange Commission, economic concen-tration and the rise of the trusts led to aconcentration of power in the hands of a small
Trang 16group of men, so that accounts became relatively
useless from the investors’ perspective (Merino
and Neimark, 1982) As Britain industrialized,
similar concentrations of power, in railways, coal
and iron, and later in banking and shipping,
created opportunities for entrepreneurial and
managerial groups to mislead outside investors
using accounting reports (Edwards, 1989)
In a series of studies, Tinker (e.g., Tinker,
manipulation to offer a distinct and radical
per-spective to show how accounting is a social
adju-dicator and tool in the hands of the powerful and
is used to impose their agenda on weaker social
groups Since long before the Enron scandal,
Tinker has been examining how accounting is
implicated in the downsizing of state functions
and consequent wealth redistributions Tinker’s
approach is radical and Marxist, illustrating how
accounting is deeply implicated in capitalist
relations
The rise of the capital market underpins one
further important aspect of the PEA approach
Again from a radical and Marxist perspective,
although differing from Tinker, Bryer offers an
alternative political economy hypothesis of
powerful shareholders and investor groups as
the social instigators of modern accounting
According to this view, the collective interests
of capital dominate managers who assume
the role of mere ‘‘functionaries’’ as capital
becomes ‘‘socialized’’ (Bryer, 1993)
Conse-quently, modern accounting appears as a
re-sponse to the interests of collective capital
This relationship is only one aspect of Bryer’s
approach and of all contributors, he goes
fur-thest in arguing that accounting history and
accounting theory are central to any project
aimed at understanding the workings of
capital-ism and its social and economic history In a
series of papers, Bryer questions and
reinter-prets all the major perspectives referred to
above DEB is therefore not merely a rational
set of techniques nor merely a rhetorical device,
but originates as a calculative mentality designed
continuously to calculate the return of capital
employed, using consistent rules to identify
ob-jective asset values, mirroring the circuits of
capital set out by Marx In this formulation
Bryer goes beyond both the economic rationality
of the traditionalists and the social
constructiv-ism of the Foucauldians, arguing that accounting
is socially rational, and is explained by reference
to the social relations of production, that is thedegree to which labor has an independent means
of subsistence and capitalists have pooled theircapital (Bryer, 2004)
Unsurprisingly, Bryer’s perspective is versial and has generated considerable debateand criticism from traditionalists and conven-tional accounting theorists, Foucauldians, andother Marxists From the conventional stand-point, if the objectives of financial reportingare derived from the social relations of produc-tion, then accounting is essentially performing
contro-a stewcontro-ardship function contro-and is contro-at vcontro-aricontro-ance withthe proclaimed objective of the FASB, which is
to assist economic decision-making (Samuelson,1999) For the new accounting historians, thefocus of criticism is Bryer’s quest for objectiveaccounting rooted in the classical economic trad-ition that does little to expose intricacies ofthe complex power relations that exist in societyand the large organizations that new methods
of accounting give rise to (Macve, 1999) Finally,
for example Tinker, the assumed objective ofaccounting ‘‘to hold management accountable
to total social capital,’’ that is, to the capitalmarkets in Bryer’s framework, has been dis-missed as an ‘‘enigmatic assertion’’ (Tinker,1999: 644)
Although these debates are unlikely to be solved soon, their extent and intensity is perhapstestimony in itself to the importance of the topic
re-It is perhaps the best possible illustration of howcomplex a topic accounting becomes as soon as it
is defined as more than simply a set of niques Whichever of the above views is be-lieved, it is clear that accounting lies at theheart of capitalism as an economic system Tounderstand capitalism one must understandaccounting and to understand accounting onemust understand capitalism As the above dis-cussion suggests, debates framed in a historicalcontext address major areas of concern about thefundamentals of financial reporting that are ofgreat interest to regulators and practicingaccountants today If the research agenda foraccounting is as wide as the agenda for researchinto the origins, development, and workings ofcapitalism itself, the perspectives introduced
Trang 17here will continue to be an important reference
point as accounting matures as a profession and
as an academic discipline
Bibliography
Bryer, R A (1993) The late nineteenth-century
revolu-tion in financial reporting: Accounting for the rise of
investor or managerial capitalism Accounting
Organ-izations and Society, 18, 649–90.
Bryer, R A (2004) A Marxist accounting history of the
British industrial revolution: A review of evidence and
suggestions for research Accounting, Organizations and
Society.
Burchell, S., Clubb, C., and Hopwood, A (1985).
Accounting in its social context: Towards a history of
value added in the United Kingdom Accounting,
Organizations and Society, 10, 5–27.
Chow, C W (1983) The impact of accounting regulation
on bondholder and shareholder wealth: The case of the
securities acts Accounting Review, 58, 485–520.
Cooper, D., and Sherer M (1984) The value of
account-ing reports: Arguments for a political economy of
accounting Accounting, Organizations and Society, 9,
207–32.
Edwards, J R (1989) A History of Financial Accounting.
New York: Routledge.
Ezzamel, M (2002) Accounting for private estates and
the household in the twentieth-century b c Middle
Kingdom, Ancient Egypt Abacus, 38, 235–62.
Keenan, M (1998) A defense of ‘‘traditional’’ accounting
history research methodology Critical Perspectives in
Accounting, 9, 641–66
Littleton, A C (1988) Accounting Evolution to 1900, 2nd
edn New York: Garland.
Merino, B D., and Neimark, M D (1982) Disclosure
regulation and public policy: A sociohistorical
re-appraisal Journal of Accounting and Public Policy, fall,
33–57.
Miller, P., and Napier, C J (1993) Genealogies of
calcu-lation Accounting, Organizations and Society, 18,
631–47.
Napier, C J (1989) Research directions in accounting
history British Accounting Review, 21, 237–54.
Macve, R (1999) Capital and financial accounting:
A commentary on Bryer’s ‘‘A Marxist critique of the
FASB’s conceptual framework.’’ Critical Perpectives on
Accounting, 10, 591–613.
Most, K (1979) Sombart on accounting history.
Working Paper No 35, Academy of Accounting
His-torians.
Pollard, S (1965) The Genesis of Modern Management:
A Study of the Industrial Revolution in Great Britain.
London: Edward Arnold.
Prashad, V (2002) Fat Cats and Running Dogs: The Enron
Stage of Capitalism London: Zed Books.
Samuelson, R A (1999) The subjectivity of the FASB’s conceptual framework: A commentary on Bryer Crit- ical Perspectives on Accounting, 10, 631–41.
Tinker, T (1985) Paper Prophets New York: Praeger Tinker, T (1999) Mickey Marxism rides again Critical Perspectives on Accounting, 10, 643–70.
Toms J S (1998) The supply of and demand for counting information in an unregulated market: Examples from the Lancashire cotton mills Accounting, Organizations and Society, 23, 217–38.
ac-Watts, R L., and Zimmerman J (1979) The demand for and supply of accounting theories: The market for excuses Accounting Review, 54, 273–305.
Yamey, B S (1964) Accounting and the rise of ism: Further notes on a theme by Sombart Journal of Accounting Research, 2, 117–36.
capital-accounting-based equity valuation
Peter F Pope
Dividend-Based ValuationBasic finance theory provides a well-establishedframework for valuing a firm’s equities (orshares) The value of a firm’s equity is equal tothe present value of the dividends expected to bepaid to equity holders over the lifetime of thefirm (including any terminal dividend paid inliquidation or takeover), discounted at the re-quired risk-adjusted rate of return on equity.Assuming the firm is never liquidated, the divi-dend discount model expresses the value of ashare as:
t¼t
de-notes expectations at time t, and r is the requiredrate of return on the firm’s equity The theoret-ical models described here assume either riskneutrality, in which case discounting is at therisk-free rate of interest, or that risk adjustmentcan be accomplished satisfactorily by using arisk-adjusted cost of equity However, Felthamand Ohlson (1999) build on risk-adjusted valu-ation techniques in the finance literature toargue that the theoretically correct approach todealing with risk in accounting-based valuation
Trang 18is to adjust numerator terms for risk by taking
expectations using risk-neutral probabilities
(i.e., using certainty equivalents)
The Dividend Discount Model (DDM) can
be adapted for practical use in various ways For
example, to side-step difficulties in forecasting
dividends over very long horizons, a finite
fore-casting horizon can be established and the value
of all dividends beyond the horizon summarized
in a single estimate of the share price at the
horizon date Thus, for example, assuming a
four year forecasting horizon the value of the
firm’s equity can be written as:
be assumed to grow at a constant rate g < r, in
which case the closed-form Gordon growth
model of firm valuation can be obtained:
To the extent that dividends are predictable
and stable, DDM can be a reliable valuation
framework However, dividends are
distribu-tions of wealth by a firm to shareholders
Divi-dend policy is subject to managerial discretion
and can vary considerably over time
Conse-quently, valuation errors can arise because
divi-dends are difficult to forecast, especially over
relatively long forecast horizons, and estimation
of terminal values is especially problematic
However, despite practical implementation
dif-ficulties associated with DDM, it is nevertheless
an important theoretical construct As we will
see, it forms the basis for recent developments in
accounting-based valuation methodology It is
used as a fundamental assumption in ‘‘rational’’
valuation models because it reflects the
funda-mental no-arbitrage condition,
Alternative approaches to equity valuation
em-phasize wealth creation attributes rather than
models focusing on wealth creation naturallyuse accounting numbers as inputs
Earnings-Based Valuation
A widely used practical valuation technique is toestimate firm value as a multiple of current (orprospective) earnings Formally, this valuationapproach treats accounting earnings as if they are
‘‘permanent.’’ Kothari (1992), Kothari andSloan (1992), and others show that if earningsfollow a random walk and are fully distributed asdividends, value can be written as:
r
earnings valuation multiple is one over the quired rate of return on equity
re-The permanent earnings model underliesmuch of the market-based accounting researchliterature From a practical valuation perspec-tive, the main attraction of PEM is its relativesimplicity However, its limitations are primarilyrelated to the strong and unrealistic assumptionsthat must be made concerning earnings dynam-ics and dividend policy Specifically, earningsare known to contain transitory elements; andearnings are expected to grow depending oneconomic factors, accounting conservatism anddividend (or retention) policy
Practitioners inclined towards the use ofearnings multiples are known to take account
of earnings growth In particular, the price–earnings–growth (PEG) ratio, equal to theprice–earnings ratio divided by the short-termearnings growth rate, is a commonly used heur-istic for stock recommendations Easton (2004)provides formal analysis of the relation betweenequity values, earnings, and earnings growthrates, based on Ohlson and Juettner-Nauroth(2001) Starting from DDM, Easton shows thatthe value of a share can be restated in terms ofearnings as follows:
the abnormal growth in earnings in period
Trang 19two main differences First, expected earnings in
capital-ized earnings term – the value of the equity is
‘‘anchored’’ to capitalized earnings Second, that
the share value also includes a component
re-lated to the expected abnormal growth in
Abnormal growth in earnings is defined relative
to a benchmark of normal accounting earnings
that would be expected given earnings in the
previous period, and after adjusting for
distribu-tions of earnings through dividends
Similar to DDM, Easton (2004) shows that it
is possible to simplify the general model PEGM
into a closed form valuation model expressed in
terms of information observable at time t, by
assuming a constant long run rate of change in
the abnormal growth rate for earnings, Dagr, as
Whether or not it is realistic to make such an
assumption will depend on the economic
cir-cumstances of a firm and the accounting
recog-nition rules it employs
The PEGM model takes account of potential
growth (or decline) in future earnings due to
economic factors, including retention/dividend
policy, and accounting recognition rules
Residual Income-Based Valuation
Preinreich (1938), Edwards and Bell (1961),
Peasnell (1982), Ohlson (1989, 1995), and
Fel-tham and Ohlson (1995, 1996) have
demon-strated how DDM can be recast in terms of
accounting numbers by exploiting the stylized
clean surplus relation This states that the
change in book equity value is equal to clean
surplus earnings (i.e., comprehensive income)
less dividends:
by the firm (i.e total dividends paid less any new
equity capital contributions) Note that while
earnings based valuation models in the previous
section tend to focus on per share valuation,
residual income valuation focuses on valuingthe total equity value of the firm (i.e the totalvalue of all its equity shares) Throughout thissection, all variables therefore refer to total(rather than per share) amounts
The DDM for the firm as a whole (where totalequity value is expressed as the present value ofexpected net dividends) can be rewritten usingCSR to give the well-known residual incomevaluation model:
income) at time t, defined as earnings less a
Under RIV the value of the firm is ‘‘anchored’’
to the firm’s book value and the target for casting becomes abnormal earnings
fore-An interesting feature of RIV (and other ation models that subsume RIV such as theOhlson (1995) linear information model dis-cussed below) is that although firm value is afunction of variables based on the accountingsystem, it works for any form of accounting aslong as clean surplus accounting holds It wouldwork, for example, if an accounting systemreports earnings equal to cash flow (i.e., accrualsare zero) RIV is also consistent with mark-to-market accounting because if assets arerecorded at fair value then expected abnormal
DDM and RIV all rely on the same arbitrage assumption and are equivalent giventhe additional clean surplus accounting assump-tions Both models should be equally reliable invaluing a firm’s equity, if applied using consist-ent assumptions and forecasts (Lundholm andO’Keefe, 2001a, 2001b; Penman, 1998, 2001).However, as in the case of DDM, fundamentalvaluation models are also subject to a forecastinghorizon problem requiring truncation of fore-casts at some arbitrary horizon and necessitatingestimation of a projected terminal value Bernard(1995) and Penman and Sougiannis (1998) pre-sent evidence consistent with RIV being moreaccurate in finite horizon practical applicationsbecause intrinsic value estimates are anchored
no-to book value The sensitivity of intrinsicvalue estimates to errors in the terminal value
Trang 20calculation appears to be lower for RIV because
terminal value equals the discounted value of
abnormal earnings beyond the forecast horizon
in this case, and abnormal earnings are likely to
mean revert towards zero in a competitive
econ-omy (For further tests of the empirical
perform-ance of these models, see Francis, Olsson, and
Oswald, 2000; Lee, Myers, and Swaminathan,
1999.)
Linear Information Models
valu-ation to book value, RIV points to the
import-ance of forecasts in valuation and suggests
a further forecasting role for financial statement
numbers Abnormal earnings forecasts can
be derived using traditional financial statement
analysis techniques to forecast earnings and book
value Alternatively, statistical models can
be built that exploit persistence in abnormal
earnings and predictability by other accounting
numbers If accounting items are informative
as forecasting instruments, they will be relevant
and priced in valuation Garman and Ohlson
(1980) and Ohlson (1989, 1995) were the
first papers to demonstrate the possibility of
deriving closed form valuation linear models in
accounting fundamentals known at the valuation
date
The best-known linear information model
(LIM) is that of Ohlson (1995), who assumes
that the forecasting target in RIV, abnormal
earnings, follows the linear abnormal following
earnings dynamic process:
tþ vtþ e1tþ1
market value at time t which is reflected
in accounting numbers in future periods, ! is a
parameter capturing the persistence of abnormal
earnings, g is a parameter capturing the
zero expectation disturbance terms Ohlson
(1995) shows that assuming DDM, CSR, and
LIM1 leads to the following closed form linear
valuation function:
persistence of abnormal earnings increases,the valuation multiple on abnormal earnings in-creases
Equivalently, Ohlson (1995) also shows thatthe value of the equity can be written as aweighted average of a stock measure of value,book equity, and a flow measure of value, capit-alized earnings, adjusted for dividends, asfollows:
increases, the valuation multiple on earningsincreases and that on book value decreases.Ohlson (1995) demonstrates that his modeldisplays three noteworthy properties First, adollar of dividends reduces next period earnings
by r dollars Second, a dollar dividend reducesthe value of the firm by one dollar Thus, themodel is consistent with the Miller and Modi-gliani (1961) dividend irrelevance proposition.Third, the accounting system implied by themodel is unbiased, in the sense that any differ-ences between market value and book value areexpected to asymptote to zero in the long run.This final property stems from the fact thatabnormal earnings mean revert to zero in thelong run under O95–LIM
The Ohlson (1995) model implies no directrole for financial statement items beyond
‘‘bottom line’’ earnings and book value numbers.Yet financial statements contain many line itemdisclosures In a related paper, Ohlson (1999)shows how the valuation expressions O95–VAL1 and O95–VAL2 change when earningscontain a transitory component that is irrelevant
in forecasting abnormal earnings, is able, and is irrelevant in valuation Effectively,valuation expressions are identical in form toO95–VAL1 and O95–VAL2, with core (abnor-mal) earnings, excluding the irrelevant earningscomponent, replacing (abnormal) earnings andthe irrelevant component being netted offagainst dividends in O95–VAL2 Subsequently,Pope and Wang (2004) have shown that similarvaluation expressions involving the use of coreearnings as the relevant earnings construct for
Trang 21valuation are applicable even when the irrelevant
non-core earnings component is predictable (see
also Stark, 1997)
model does not reflect the possibility that
ac-counting recognition rules are influenced by
application of the conservative (or prudence)
principle Balance sheet conservatism (or
uncon-ditional conservatism) leads to/involves
under-statement of (abnormal) earnings when a firm is
growing Accounting-based valuation must take
account of the conservatism attribute of
account-ing, if biased valuation estimates are to be
avoided
Feltham and Ohlson (1995) present a
valu-ation model allowing for conservatism in the
accounting for operating assets, based on
modi-fied linear information dynamics where expected
abnormal earnings depend on operating assets at
the beginning of the period as well as terms
similar to the first equation in O95–LIM:
persistence parameter on abnormal operating
other information variables relating to future
abnormal earnings and future net operating
assets respectively, with persistence parameters
disturbance terms Feltham and Ohlson show
that given FO95–LIM, the value of the firm’s
equity can be written as follows:
O95–VAL1, but with additional terms involvinginformation on operating assets Feltham andOhlson (1995) also derive a weighted averagevaluation expression similar to O95–VAL2 con-taining a conservatism adjustment depending onoperating assets:
where k is defined as in Ohlson (1995) Equityvalue depends on abnormal earnings and theirpersistence, as in Ohlson (1995), but also in-cludes a conservatism adjustment related to op-erating assets which increases with accountingconservatism and the expected rate of growth ofoperating assets The dividend irrelevance prop-erty of the Ohlson (1995) model is reflected inthe valuation coefficient on dividends beingequal to the valuation coefficient book valueminus one The assumptions relating to the sep-aration of financial assets and operating assetsmean that such dependence between valuationweights is not present in the Feltham and Ohl-son (1995) model The Pope and Wang (2004)model does not distinguish between financialassets and operating assets and derives abnormalearnings dynamics consistent with conservativeaccounting and dividend irrelevance
Feltham and Ohlson (1996) adopt a differentapproach to modeling accounting conservatismwithin a LIM framework They focus on thedynamics of cash flow fundamentals: operatingcash flow and cash investments Their cash flowdynamics LIM is as follows:
investments, g captures the persistence of cashreceipts, k captures the impact of cash invest-ments on future cash receipts, ! reflectsgrowth in cash investments, and all other vari-ables are defined similarly as above In thismodel the present value of future cash flowsgenerated from $1 of cash investment is thepresent value of a declining perpetuity and
charac-terize accounting accruals in terms of a
Trang 22ation charge based on opening book value of
where d is the depreciation policy parameter
Assuming no financial assets or liabilities, clean
show that the following valuation expression
This valuation expression is similar to FO95–
VAL1 in that the value of the firm depends on
operating assets and abnormal operating
earn-ings, but there are two differences First, the
third term representing an adjustment for
accounting conservatism is based on lagged
operating assets If accounting depreciation
equals economic depreciation then g > d and
presence of the final term This reflects the net
present value of cash investments in operating
assets
Feltham and Ohlson (1996) also show that an
equivalent weighted average form of valuation
expression applies:
They further show that the model can be
modified to include other non-accounting
infor-mation about future cash receipts and cash
in-vestments; and to include the possibility that
depreciation policy may depend on other
infor-mation events Resulting valuation expressions
include additional terms based on other
infor-mation variables, but are generally similar to
FO96–VAL1 and FO96–VAL2
A significant amount of recent empirical
re-search has focused on the forecasting ability of
linear information models for abnormal earnings
and the properties of intrinsic value estimatesbased on linear information models in relation
to current and future market values – see, forexample, Ahmed et al (2000), Bar-Yosef et al.(1996), Begley and Feltham (2002), Callen andMorel (2001), Choi et al (2004), Dechow et al.(1999), Morel (1999, 2003), Myers (1999) Fur-ther discussion is beyond the scope of this chap-ter See also Richardson and Tinaiker (2004) for
a recent review of these and other related ical studies
empir-ConclusionsWhen one considers recent developments inpricing models for other securities (e.g., deriva-tives), it is remarkable that progress in the de-velopment of accounting-based equity valuationmodels has been so slow While the residualincome valuation model has been known to re-searchers for many years, a rigorous frameworkfor understanding how current period account-ing fundamentals might be linked to equity valuehas only started to emerge as a result of theseminal papers based on linear informationmodels of Ohlson (1989, 1995) and Felthamand Ohlson (1995, 1996) Anecdotal evidencesuggests that residual income-based valuationapproaches are now being adopted and adapted
by practicing analysts However, I believe that
remains to be done before a comprehensive counting-based valuation framework can beclaimed
ac-The residual income-based valuation proach underlying several models describedhere has important limitations First, it is highlystylized, having only two accounting inputs –earnings and book value It is silent on the po-tential roles in the valuation process for thenumerous line items contained in financial state-ments and accompanying footnotes Second, asOhlson (2000) points out, residual income-basedvaluation is unlikely to be valid on a per sharebasis because the clean surplus assumption willnot hold at this level if issuance of new dilutiveshares is expected Further, residual income-based valuation will only work at the total firmlevel if changes in equity capital are accountedfor at fair value This requirement would not besatisfied under current accounting rules forequity transactions such as pooling of interests
Trang 23acquisitions and executive stock options Thus,
practical application of the residual income
valu-ation framework will require care At the same
time, the residual income framework can
pro-vide an insightful framework within which to
analyze accounting policy issues For example,
Landsman et al (2004) analyze accounting for
executive stock options accounting through a
residual income valuation lens and produce
results suggesting that all current policy
pre-scriptions fail to produce accounting numbers
that are directly useful for valuing current equity
claims
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acounting-based estimates of
the expected rate of return on equity capital
Peter Easton
The reintroduction of the residual income
valu-ation model by Ohlson (1995) and the
develop-ment of the abnormal growth in earnings model
by Ohlson and Juettner-Nauroth (2001) after, OJ, 2001) has been the impetus for a bur-
engineers these models to infer markets’ ations of the rate of return on equity capital Theobvious advantage of this reverse engineeringapproach is that the estimates of the expectedrate of return are based on forecasts rather thanextrapolation from historical data Prior to thedevelopment of these approaches, researchersand valuation practitioners relied on estimatesbased on historical data (estimated via themarket model, the empirical analogue of theSharpe–Lintner capital asset pricing model,
expect-or variants of the Fama and French (1992)three-factor model)
The practical appeal of these based valuation models (particularly the abnor-mal growth in earnings model) is that they focus
accounting-on the two attributes that are most commaccounting-only atthe heart of valuation analyses carried out bypracticing equity analysts: forecasts of earningsand forecasts of earnings growth The followingdiscussion (which relies heavily on Easton, 2004)provides an intuitive development of the abnor-mal growth in earnings valuation model that hasmany of the essential elements of the OJ (2001)model Gode and Mohanram (2003) and Easton(2004) rely on the essential elements of the OJ(2001) model to develop methods for estimatingthe expected rate of return on equity capital that
is implied by market prices and forecasts ofearnings and earnings growth
The Abnormal Growth in EarningsModel
The key elements of the abnormal growth inearnings valuation model are: (1) forecasts ofnext period’s accounting earnings, (2) forecasts
of short-run growth in accounting earnings fromthis base, and (3) expected growth in accountingearnings beyond the short forecast horizon Thedifference between accounting earnings and eco-nomic earnings characterizes the role of account-ing earnings in valuation
The derivation of the abnormal growth inearnings valuation model begins with the noarbitrage assumption:
Trang 25where P0is current, date t¼ 0, price per share,
expected dividends per share, at date t¼ 1, r is
expected rate of return, and r > 0 is a fixed
constant Although equation (1) may be viewed
as a succinct statement of the no arbitrage
as-sumption, it may also be viewed as a definition of
expected return (r) even in a world where
arbi-trage opportunities exist Even under this
alter-nate view the analysis that follows calculates the
internal rate of return based on prevailing prices
and expectations of expected pay-offs
The central valuation role of forecasts of next
period’s accounting earnings is introduced by
adding (and subtracting) capitalized expected
focusing on the term that remains when
capital-ized accounting earnings is separately identified
Adding and subtracting capitalized accounting
earnings yields:
economic earnings (which may be defined as
to zero – in other words, next period’s expected
earnings are sufficient for valuation However, if
based on accounting earnings requires forecasts
beyond the next period
The role of two period ahead forecasts of
accounting earnings, may be seen by rewriting
earnings insofar as it is expected (period 2)
would be expected given earnings of period
earnings reflects the effects of generally acceptedaccounting practices that lead to a divergence ofaccounting earnings from economic earnings
and the ratio of expected earnings-to-pricewould be equal to the expected rate of return
An ExampleConsider Diageo plc (the company that manu-factures Guinness and other well-known bever-ages), which was trading at a price per share of
£7.40 at the end of its fiscal year (June 30) 2003
If Diageo’s expected rate of return was 10 cent, its expected economic earnings for 2004and 2005 would have been 74p and 81.4p, re-
were equal to economic earnings in these years,
0.1) Yet analysts were forecasting accountingearnings for 2004 and 2005 of 51p and 55p.The forecast of dividends for 2004 was 27p sothat cum-dividend accounting earnings for
words, the difference between expected dividend accounting earnings and expected eco-nomic earnings in 2004 and 2005 implies ac-counting earnings growth of 1.6p more thanthe expected rate of return on equity capital
cum-I will return to this example
The HorizonThe valuation role of expected accounting earn-ings beyond the two-year forecast horizon may
t¼1
That is, equation (6) shows that the present
differ-ence between price and capitalized expectedaccounting earnings
Equation (6) may be modified to date a finite forecast horizon by defining a
Trang 26perpetual rate of change in abnormal growth in
earnings (Dagr) beyond the forecast horizon
In particular, if earnings forecasts are available
for two periods, equation (6) may be rewritten
as:
where
In equation (7), Dagr is the unique perpetual rate
of change in abnormal growth in earnings,
which, if known, would permit the estimation
of the internal rate of return implied by the
the expected rate of return is equal to the ratio of
be non-zero and Dagr captures the future
long-run change in abnormal growth in accounting
earnings to adjust for this difference between
accounting and economic earnings
Returning to the Diageo example, the
esti-mate of Dagr that equates the price of £7.40
and the forecasts of accounting earnings is 3
percent (This estimate is obtained by
recogniz-ing that, for this Diageo example, the only
un-known term in equation (7) is Dagr.) In other
words, 3 percent is the geometric average rate at
which the abnormal growth in earnings of 1.6p
will increase as accounting earnings eventually
‘‘correct’’ for the short-run difference between
accounting and economic earnings in the two
year forecast horizon The difference between
short-run forecasts of accounting earnings (51p
and 55p) and expected economic earnings (74p
and 81.4p) determines the abnormal growth in
earnings will change from this base at a
geomet-ric average rate (Dagr) of 3 percent in the future
and Dagr, suppose that the forecast of earnings
The forecast of earnings if this non-recurring
item had been removed would be 55.7p instead
of 55p This higher earnings forecast implies a
(zero) That is, accounting earnings growth of
2.3p greater than the expected rate of return onequity capital in perpetuity is sufficient to ex-plain the price of £7.40 In other words, thisperpetual growth in accounting earnings is suf-ficient for accounting earnings to eventually cor-rect for the difference between short-runforecasts of accounting earnings (51p and 55p)and expected economic earnings (74p and81.4p)
Special Cases: Reverse EngineeringThe PEG ratio, which is equal to the PE ratio
of growth in earnings expressed as a percentage
of this model (the PEG ratio is a common means
of comparing stocks in analysts’ reports) Thiscase, and a closely related special case, has beenused to obtain estimates of r Details follow
expected abnormal growth in earnings provides
an unbiased estimate of all subsequent periods’abnormal growth in earnings From equation (7)
it can be seen that this special case may bewritten:
equation (11) has two real roots, one of which
is positive Of course, the negative root is ingless
square root of the inverse of one hundred
Trang 27r¼ ffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffiffi
p
(12)For the Diageo example,
p
¼ 7:4 percent:
expression of the expected rate of return on
equity capital as the inverse of the PE ratio,
implies an expected rate of return of 6.9 percent
As the proponents of the PEG ratio point out,
the estimates based on the PEG ratio (equation
12) are closer to the true expected rate of return
(10 percent)
(7) in order to invert the model to obtain an
estimate of the expected rate of return on equity
capital, Gode and Mohanram (2003) assume
Dagr is a cross-sectional constant equal to the
risk free rate of interest minus 3 percent Easton
(2004) circumvents the need for an assumption
about Dagr by simultaneously estimating r and
Dagr for portfolios of stocks
The Residual Income Valuation Model
The key elements of the abnormal growth in
earnings model (equation 7) are very similar to
the key elements of the residual income
valu-ation model that has been used to obtain
esti-mates of the expected rate of return in a number
of recent studies in the accounting and finance
literature The three elements of the abnormal
growth in earnings model – (1) forecasts of next
period’s accounting earnings, (2) forecasts of
short-run growth in accounting earnings from
this base, and (3) expected growth in abnormal
growth in earnings beyond the short forecast
horizon – have direct analogues in the
imple-mentation of the residual income valuation
model: (1) if book value is equal to market
value, book value (that is, the bottom line of
the balance sheet) is sufficient for valuation; (2)
if short-run forecasts of accounting earnings are
such that market value is equal to book value at
the end of the short forecast horizon, book value
and these forecasts are sufficient for valuation;
and (3) if short-run forecasts of accounting
earn-ings are not such that market value is equal to
book value at the end of the short forecast
hori-zon, a forecast of the rate of growth in residualincome beyond the forecast horizon is sufficientfor valuation
The finite horizon version of the residualincome valuation model may be written as
is the unique perpetual rate of growth in residualincome which, if known, would permit the esti-mation of the internal rate of return implied bythe current price, current book value, and fore-casts of earnings This residual income valuationmodel may be derived from equation (6) byassuming that the clean surplus relation holds
rearranging (The abnormal growth in earningsmodel is more general than the residual incomemodel inasmuch as the residual income modelmay be derived from the abnormal growth inearnings model but not vice-versa.)
Reverse Engineering the ResidualIncome Valuation Model
As with the abnormal growth in earnings model,analysts’ forecasts of earnings and current bookvalues may be used to determine an impliedexpected rate of return from this model Allattempts to reverse engineer this model require
an estimate of growth Claus and Thomas (2001)assume that earnings grow at the analysts’ con-
They assume earnings after year 5 grow at therate of inflation, which is set equal to the risk freerate less 3 percent Gebhardt, Lee, and Swami-nathan (2001) use actual earnings forecasts todevelop estimates of return on equity for years
1 and 2 They assume that accounting return onequity fades linearly to the historical industrymedian between years 3 and 12, and residualincome remains constant thereafter O’Hanlonand Steele (2000) and Easton et al (2002) cir-cumvent the need for an assumption aboutgrowth by simultaneously estimating r andgrowth for portfolios of stocks
Trang 28Ohlson (2001) has pointed out that a possible
limitation of these studies is that many of them
rely on the clean-surplus assumption in the
fore-cast of future book values and this assumption
rarely holds as a practical matter Although the
residual income valuation model is becoming
more widely used by analysts, their reports still
pervasively focus on forecasts of earnings and
earnings growth rather than book value and the
forecasts of book value growth that are implicit
in the residual income valuation model In other
words, analysts’ reports have an earnings (or
income statement) focus rather than a book
value (or balance sheet) focus
Accuracy of the Estimates of the
Expected Rate of Return
Easton and Monahan (2004) examine variants of
most of the estimates of the expected rate of
return described in this discussion They show
that the extent of measurement error in
firm-specific estimates may be very large and they
suggest two reasons: (1) errors in analysts’
fore-casts of earnings, and (2) the assumptions about
growth beyond the forecast horizon may not be
reasonable In view of the usefulness of estimates
of the expected rate of return on equity capital,
the challenge is to refine the methods in such a
way as to deal with measurement error issues
Although the results in Easton and Monahan
(2004) suggest that caution must be exercised
when using firm-specific estimates of the
expected rate of return, their results do not
sug-gest that the average estimates for
groups/port-folios of observations are biased Nor do their
analyses assess the accuracy of estimates of the
expected rate of return that are obtained from
methods (such as Easton et al., 2002, and
O’Hanlon and Steele, 2000) that are specifically
designed for large portfolios of observations
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Johnson, W., and Schwartz, W (2003) Are investors misled by pro-forma earnings Unpublished paper, University of Arizona and University of Iowa.
O’Hanlon, J., and Steele, A (2000) Estimating the equity risk premium using accounting fundamentals Journal
of Business Finance and Accounting, 1051–84.
Ohlson, J (1995) Earnings, book values, and dividends in equity valuation Contemporary Accounting Research,
11, 661–87.
Ohlson, J (2001) Residual income valuation: The lems Unpublished paper, New York University Ohlson, J., and Juettner-Nauroth, B (2001) Expected EPS and EPS growth as determinants of value Un- published paper, New York University and Johannes Gutenberg University.
prob-accounting for derivatives
Pearl Tan and Peter Lee
Financial derivatives are secondary financial struments that are derived from underlyingassets such as shares, bonds, commodities, andforeign currencies Financial derivatives can beclassified into generic types that include options,futures, swaps, and forward rate agreements(FRAs) Although the generic classifications are
Trang 29few, the variations within each classification and
combinations of attributes across classifications
are overwhelming Through a process of
com-bination, repackaging, and variation of the
rights, obligations, and parameters inherent in
each derivative, new instruments are spawned at
a phenomenal pace (Lee, 1995)
Deregulation in the financial and commodity
markets brings about increased volatility that
leads to a demand for instruments that enable
firms to manage or even exploit those risks The
combined value of the turnover of
exchange-traded interest rate, stock index, and currency
contracts monitored by the Bank of International
Settlements (BIS) during the third quarter alone
was US$223 trillion and the notional amount of
outstanding over-the-counter (OTC) derivatives
at the end of the first half of 2003 was almost
US$170 trillion (BIS, 2003) Turnover of
ex-change-traded financial derivatives has almost
doubled over the period 2000–3
Regulators are concerned that the
unre-strained use of derivatives may lead to runaway
volatility and performance failures in financial
markets In July 1994 a key international panel of
banking regulators issued guidelines on
man-aging risk in derivatives The Basel Committee
on Banking Supervision puts the burden on
institutions to tighten internal controls on
de-rivatives and urges dealers and investors to
ob-serve basic principles of good risk management
that include supervision by boards of directors
and management, continuous monitoring of risk,
and comprehensive internal controls and audit
procedures
Why Do Companies Enter Into
Derivative Contracts?
A derivative is a two-edged sword On the one
hand, companies can use derivatives to protect
themselves from price and interest-rate
fluctu-ations by taking on an equal and opposite
pos-ition to that of an underlying exposure In
hedging through derivatives, exposed companies
effectively transfer their risk to their
counter-parties to protect their earnings and cash flows
from excessive volatility Alternatively,
com-panies can trade in derivatives In such
existing exposures but instead create new
expos-ures for the companies concerned
In the face of market imperfections, corporaterisk management (which includes the use ofderivatives for hedging purposes) may addvalue to a firm through lowering costs of finan-cial distress (Myers, 1977; Smith and Stulz,1985), mitigating managerial risk aversion(Stulz, 1984; Smith and Stulz, 1985), and redu-cing dependence on costly external debt marketsand under-investment problems by managingvolatility of internal cash flows (Froot, Scharf-stein, and Stein, 1993)
In their paper, ‘‘Why firms use currency rivatives,’’ Geczy, Minton, and Schrand (1997)found support for the notion that non-financialfirms with high growth opportunities and tightfinancial constraints used derivatives to reducevariation in cash flows or earnings to mitigate theproblems of under-investment and costly finan-cing Interestingly, they found that on average,their sample firms were not speculating withcurrency derivative instruments
de-Guay and Kothari (2003) examined the nitude of risk of non-financial corporationshedged through the use of derivatives Theirresults showed that most firms held derivativepositions that were small in relation to entity-level risks Hence, they concluded that firmsused derivatives in a limited way to ‘‘fine-tune’’
mag-a risk-mmag-anmag-agement progrmag-am thmag-at would includeother more ‘‘economically efficient hedgingstrategies’’ (e.g., operational hedges such as di-versification) One possible reason for thelimited use of derivatives as hedging instruments
by non-financial corporations is that standardderivative instruments deal with market risksand not operating risks to which these firms aremore heavily exposed
The above empirical studies show that tive use by their sample of non-financial firms ismainly for hedging purposes However, whenfirms engage in rampant speculative activity,the losses are potentially staggering, as evi-denced by a number of highly publicized deriva-tive-related corporate failures An example is theloss from the Nikkei Index futures trading thatcaused the collapse of Barings in 1995 A number
deriva-of unauthorized trades resulted in the building
up of a long position in Nikkei futures which wascontrary to general market sentiment followingthe Kobe earthquake in January 1995 The even-tual and expected fall of the Nikkei led to losses
Trang 30that resulted in the demise of the Barings group
(Board of Banking Supervision, 1995)
Another example is found in the case relating
to Enron The company entered into derivative
contracts to purportedly hedge the volatility of
its ‘‘marked to market’’ investments (or what
Enron termed as ‘‘merchant investments’’)
The put option contracts were entered into
be-tween Enron and an Enron-controlled special
purpose entity (SPE) The intention of the
ar-rangement was to transfer losses to the SPE,
through the exercise of a put option, should the
stock price of a profitable ‘‘merchant
invest-ment’’ decline However, the SPE was financed
primarily with Enron stocks When Enron’s
stock price fell in value in late 2000 and early
2001, the SPE faced a liquidity crisis and could
not honor its obligations under the put option
(Powers, Troubh, and Winokur, 2002) Given
the relationship that Enron had with the SPE,
the ‘‘hedge’’ appears to be more in the nature of a
‘‘self-hedge,’’ which hardly qualifies as an
‘‘ef-fective hedge’’ under normal accounting
prin-ciples
Professional Accounting Standards
The two leading bodies that have undertaken the
task of regulating the accounting for derivatives
are the Financial Accounting Standards Board
(FASB) in the United States and the
(IASC) and its successor body, the International
Accounting Standards Board (IASB) The
FASB chose a more cautious approach by
carry-ing out its Financial Instruments project by
phases It commenced work on the project in
1986, with the first phase focused on improving
disclosure of information on financial
instru-ments Statement of Financial Accounting
Standard No 105, or SFAS No 105 (FASB,
1990) requires disclosure of financial
instru-ments with off-balance sheet risk and credit
risk SFAS No 107 (FASB, 1991) followed by
requiring firms to disclose market values of all
financial instruments, regardless of whether
these instruments are on-balance sheet or
off-balance sheet items These were followed by two
further standards, SFAS 115 (FASB, 1993) and
SFAS 119 (FASB, 1994)
However, the piecemeal approach drew many
criticisms because they were not consistent and
in many cases did not meet the objective oftimely recognition of the impact of using deriva-tives For example, Stewart (1989) points outthat the rules in accounting for futures are notsimilar in all respects with those of accountingfor foreign currency forward contracts In re-sponse to these criticisms, the FASB issuedSFAS 133, ‘‘Accounting for derivative instru-ments and hedging activities’’ (FASB, 1998), todeal with these issues on a comprehensive basis.Unlike the FASB, the IASC took a longertime to expose their proposed standards on fi-nancial instruments They tackled the FinancialInstruments project in a two-phase project Therelatively less contentious requirements relating
to financial instruments were included in IAS 32(IASC, 1995) The more thorny recognition andmeasurement aspects of financial instrumentswere included in IAS 39 (IASC, 1998) IA3 39was among the last ‘‘core’’ accounting standardsthat were completed to comply with the condi-tion set by International Organization of Secur-ities Commissions (IOSCO) for the latter’sendorsement of IASs for use in cross-borderlistings on securities exchanges in all majorcountries The adoption of IAS 32 and IAS 39
by national standard setting bodies is likely to be
a long process, particularly in the EuropeanUnion where existing national standards gener-ally do not require recognition of the fair values
of derivatives The European Union has warned
of a possible delay in taking up the full mendations of IAS 32 and IAS 39 Europeanfinancial institutions are apparently reluctant torecognize the fair values of derivatives on theirbalance sheets and there is serious objection tothe implementation of these standards
recom-Classification of FinancialInstruments
IAS 32 and IAS 39 classify financial instrumentsinto two broad categories: financial assets andfinancial liabilities, with each category being fur-ther subdivided All financial instruments arerecorded at cost at the time of initial recognition.However, the subsequent measurement basesdepend on the category of financial assets orliabilities Table 1 summarizes the measurement
Trang 31the inevitable outcome of the increasing
import-ance being placed on information relevimport-ance and
the progress made in finance in the valuation of
financial instruments Furthermore, fair value
accounting facilitates assessment of the returns
from financial assets and prevents firms from
hiding losses and gains from changes in fair
value Derivatives such as forward contracts,
option contracts, future contracts, and swap
con-tracts are deemed as financial assets and financial
liabilities under IAS 39 although these contracts
are executory in nature The common
percep-tion of derivatives as being ‘‘off-balance sheet’’
instruments is therefore not supported by IAS
39
Hedging and the Treatment of Gains/
Losses from Derivative Instruments
In the absence of a hedging relationship,
deriva-tives are deemed as trading instruments in IAS
39 When derivatives are part of a hedging
rela-tionship, the matching of the gains/losses with
the underlying exposure is critical For example,
in a cash flow hedge, the gains/losses relating to
a derivative hedge instrument are deferred to a
future period and are not recognized in the
Income Statement in the period of the gains or
losses Difficulties in determining whether a
de-rivative is a hedging instrument are discussed in
Lee and Tan (1994) Complications include the
level at which hedge effectiveness is determined
(i.e., enterprise, divisional, or transaction level)and the special situations involving partial androllover hedges and the hedge of anticipatedtransactions
ac-counting is conditional upon hedge effectiveness
to be established at inception of the contract andthroughout the life of the hedge Techniques todetermine hedge effectiveness include criticalterm analysis, statistical analysis, and frequencyanalysis (Trombley, 2003) To assess effective-ness, a hedge or delta ratio can be worked out asfollows:
flows of the hedged item
Change in the fair value or cash flows of the hedging
being highly effective if the hedge ratio is withinthe range of 80–125 percent
Types of Hedges and Hedge AccountingIAS 39 has three broad classifications of hedges:cash flow hedge, fair value hedge, or hedge of anet investment
A cash flow hedge is a hedge of the exposure tovariability in cash flows that arises from a fore-casted transaction A fair value hedge, on theother hand, is the hedge of an exposure to changes
in the fair value of a recognized asset or liability, a
Financial assets
(a) Instruments held to maturity or for the
long-term
(b) Loans or receivables originated by the
enterprise
Amortized cost If there is a fixed maturity, effective interest rate method is to be used to recognize interest income Otherwise they are
to be measured at cost less provision for impairment loss.
To income statement
(c) At fair value through profit and loss
(e.g., trading securities)
Financial liabilities
Trang 32firm commitment, or an identified portion of such
an asset or liability, that will affect reported net
income A hedge of a net investment is the hedge
of an exposure to changes in the carrying amount
of a foreign entity as a result of changes in foreign
exchange rates
The accounting for cash flow hedges and fair
value hedges differs because, as pointed out
pre-viously, in a cash flow hedge, the gains/losses
relating to a derivative hedge instrument are
deferred to a future period when the hedged
transaction occurs In the case of a fair value
hedge, gains and losses from measuring changes
in the fair value of the hedging instrument (and
the hedged item) are recognized in the profit and
loss account
Conclusion
Much progress has been achieved since the
mid-1990s The FASB has consolidated its various
standards under one umbrella standard The
IASC has also issued two critical standards after
a long exposure period While the United States
had a head-start with the implementation of
SFAS 133, the successor body of the IASC, the
IASB, has to work hard on the global acceptance
of IAS 32 and IAS 39 by national standard setting
bodies Further, while both the US and IAS
standards subscribe to the same underlying
prin-ciples pertaining to the accounting of derivatives,
further harmonization efforts are required to deal
with the specific differences that currently exist
Bibliography
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markets BIS Quarterly Review, December, 39–50.
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‘‘Disclosure of information about financial instruments
with off-balance sheet risk and financial instruments
with concentrations of credit risk.’’ Norwalk, CT:
FASB.
Financial Accounting Standards Board (1991) Statement
of Financial Accounting Standards (SFAS) No 107:
‘‘Disclosures about fair value of financial instruments.’’
Norwalk, CT: FASB.
Financial Accounting Standards Board (1993) Statement
of Financial Accounting Standards (SFAS) No 115:
‘‘Accounting for certain investments in debt and equity
securities.’’ Norwalk, CT: FASB.
Financial Accounting Standards Board (1994) Statement
of Financial Accounting Standards (SFAS) No 119:
‘‘Disclosure about derivative financial instruments and fair value of financial instruments.’’ Norwalk, CT: FASB.
Financial Accounting Standards Board (1998) Statement
of Financial Accounting Standards (SFAS) No 133:
‘‘Accounting for derivative instruments and hedging activities.’’ Norwalk, CT: FASB.
Froot, K., Scharftstein, D., and Stein, J (1993) Risk management: Coordinating corporate investment and financing policies Journal of Finance, 48, 1629–48 Guay, W., and Kothari, S P (2003) How much do firms hedge with derivatives? Journal of Financial Economics,
70, 423–61.
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evalu-48 Accounting and Business Review, 1 (2), 357–90 Myers, S (1977) The determinants of corporate borrowing Journal of Financial Economics, 5, 147–75 Powers W C., Troubh, R S., and Winokur, H S., Jr (2002) Report of Investigation by the Special Investiga- tive Committee of the Board of Directors of Enron Corp (February 1).
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Stewart, J E (1989) The challenges of hedge accounting Journal of Accountancy, 168 (6), 42–6.
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Wall Street Journal (2004) Moving the market: Major economies at loggerheads over global accounting rules February 9.
accounting for human capital
Gilad Livne
The Conceptual ProblemFollowing major advances in information tech-nology and telecommunications, as well as in
Trang 33applied sciences, researchers in accounting have
directed increasing attention to the valuation of
intangible assets (i.e., assets with no physical
presence) The motivation for this is that the
‘‘old’’ accounting model is inadequate to handle
reporting by ‘‘New Economy’’ firms whose main
assets are intangible Consequently, researchers
have tried to advance alternative reporting
frameworks to address the new challenges
posed by the New Economy But even prior to
the emergence on the New Economy,
account-ing researchers struggled with how to account
for human skill and talent, which is perhaps the
most important source of intangibles This could
be explained by the conceptual complexity of the
issue For example, ownership of human capital
cannot be enforced because employees are free to
leave at will, giving rise to the argument that,
unlike other assets, employees are not controlled
by companies and therefore cannot be
recog-nized in the balance sheet Complicating matters
even further, such expenditures are hard to
measure because they often do not involve
third party transactions (i.e., they are internally
incurred) Perhaps the most challenging
prob-lem is that investment in human capital involves
a great degree of uncertainty about the financial
and operational success of those activities Since
investments in highly risky projects cannot be
capitalized (i.e., reported on the balance sheet),
the traditional treatment of expenditures on
de-velopment of human capital (e.g., training,
ap-prenticeship, and incentive bonus) has therefore
been to expense them in the year in which they
are incurred However, this treatment has not
been universally accepted
The Labor Economics Literature
The main assumption made (explicitly or
impli-citly) by proponents of recognition of human
capital assets is that the firm is able to extract
some economic rent to investment in human
capital and that this rent recovers the original
investment The theoretical literature in labor
economics has identified a number of settings
where this may be the case The most widely
recognized example is given by Becker (1964)
He argues that only firm specific, as opposed to
general, investment in training will generate
rents to the investing firm This is because
such a skill can be used only by the investing
firm and not by other firms This, in turn, plies that the trained employee cannot extractthe rent because the skill is not transferable toother potential employers In the case of generaltraining, the argument goes, trained employeescan change employers to benefit from a pay rise.They will therefore be able to extract the rent tothe investment in training if their salary remainslow following training The training firm willanticipate this and therefore the cost of generaltraining will be deducted from employees’ salarywhile being trained and raised afterwards to thecompetitive level However, subsequent andmuch more recent research suggests that fric-tions in the labor market, such as search costsand restrictions on labor mobility, may give rise
im-to rent extraction by the investing firm, even forgeneral training (e.g., Acemoglu, 1997, and Ace-moglu and Pischke, 1999) This research there-fore suggests that, in principle, expenditures ongeneral training may also be capitalized.Early Theoretical Research inAccounting
The origin of the modern debate on humancapital accounting can be found in the literature
in the 1970s, which was stimulated by earlierwork of labor economists such as Becker.Then, a number of authors argued that lack ofrecognition of human capital is unsatisfactory.The early literature explores the question ofhow to measure the value of human capital Ofthis literature, notable studies include Lev andSchwartz (1971), Flamholtz (1971, 1972), Morse(1973), and Friedman and Lev (1978) Flam-holtz (1971, 1972) maintains that the value ofhuman capital is equal to the discounted value ofemployees’ services to the organization Ignoringthe problem of uncertainty, this value is essen-tially a function of an interaction between per-sonal attributes of the employees and the firm’sorganizational characteristics More specifically,Flamholtz (1971) presents a conceptual para-digm in which an employee’s future service is astochastic process, representing the employee’smobility within the organization Lev andSchwartz (1971) (hereafter LS) propose a differ-ent valuation method whereby the workforce ofeach firm should be divided into homogeneousgroups of employees, since each group exhibitsdifferent levels of personal earnings Summing
Trang 34across these groups, the value of a firm’s
work-force is then equal to the discounted future
(expected) earnings of the members of each
group Note that according to LS the value of
human capital is a function of personal attributes,
as they are reflected in the wage profile of
homo-geneous groups of employees
Morse (1973) points out the difference
be-tween measures of human capital proposed by
Flamholtz (1971) and LS: the first is the value
that accrues to the firm whereas the latter is the
value that accrues to employees Total human
capital is the sum of the two and is shared
be-tween the owners of the firm and its employees
The stochastic approach first proposed by
Flamholtz (1971) to the valuation of human
cap-ital was further developed using Markov
pro-cesses by Jaggi and Lau (1974) and Friedman
and Lev (1978) (henceforth FL) FL propose a
proxy (or surrogate) for a firm’s stock of human
capital which is based on the difference between
the firm’s wage bill and the industry average
Lower than industry-average wage bill indicates
cost savings resulting from the firm’s specific
human capital policies FL provide the following
example to illustrate their measure: ‘‘Suppose a
given firm provides employees with subsidized
housing and consequently its annual wage bill is
$150,000 lower than the total wage bill it would
have paid based on average market wages The
value of the firm’s investment in employee
hous-ing is therefore the discounted value of the
stream of wage service ($150,000 per year,
as-suming no price changes) over the expected
ser-vice life of the workforce.’’
While each of the above mentioned studies
proposes a different valuation procedure for
human capital, they seem to agree that the
value of human capital should be reflected in
the financial statements This is because this
information may be useful to decision-making
processes by managers, investors, and other
stakeholders For example, LS suggest that
their method could help to assess the ratio of
human to non-human capital, indicate changes
in the underlying skill and talent composition of
the workforce, etc FL take a further step in
suggesting that an intangible asset should be
recognized in the balance sheet that is equal to
the estimated proxy under their proposed
method But not everyone agrees Dittman,
Juris, and Revsine (1976) seem to object to theidea that there is a need to account for humancapital Building on the distinction between gen-eral- and firm-specific training, they argue that
if human capital assets are to be recognized at all,
it is only in the case of firm specific training.Recent Empirical Research
After a long period in which no progress wasmade, the last few years have seen some signs
of revival of interest in accounting for humancapital This time, research has moved fromconceptual and theoretical considerations to em-pirically test issues related to accounting forhuman capital
Ballestar, Livnat, and Sinha (1999) attempt toquantify the percentage of labor costs that isregarded by the market as an asset (i.e., humancapital) Their sample is based on a subset of USfirms that voluntarily disclose such costs (under
10 percent of the population) Notwithstandingthe sample selection bias, they estimate that 16percent of labor costs represent unrecordedassets and the useful life of the human capitalasset is three years
There are perhaps only a small number ofcases where trading in employees’ talent andskill is carried out Amir and Livne (2004) exam-ine one such case in the context of the soccerindustry in the UK Here, soccer clubs have topay for acquiring the rights to employ playerscurrently under contract with another club.These payments, known as transfer fees, corres-pond to players’ perceived talent They are alsoreported in football clubs’ annual reportsallowing direct examination of human capitalassets Specifically, Amir and Livne are inter-ested in finding out whether transfer fees should
be treated as assets on the balance sheet Theevidence they provide only weakly supports cap-italization requirement, in that it indicates aweak association of investment in player con-tracts with three measures of future benefits(sales, operating income, and operating cashflows) The duration of this association is atmost two years, which is shorter than the dur-ation implied by the amortization periodreported by sample companies Nonetheless,other findings suggest that market participantsseem to agree with the treatment of capitaliza-tion All in all, the findings of this paper are
Trang 35rather mixed with respect to the justification of
recognizing transfer fees as assets on the balance
sheet By implication, they cast doubt as to the
validity of recognizing human capital assets in
the balance sheet
Turning to the human capital of top
man-agers, Hayes and Schaefer (1999) look at stock
returns around separation of CEOs and other
top managers (non-CEOs) from their
com-panies In their sample, a separation can take
place as a result of death or change in
employ-ment when the executive moves to another firm
They postulate that firms whose CEO has
departed would seek to hire a replacement
CEO who is of high ability by attracting
incum-bent CEOs On the other hand, managers that
die while in service are more likely to have been
in the job for a long time This implies that it is
more likely the market had not valued their
talent, and therefore, their value to the
employing company is likely to be lower than
those managers who change employers
Measur-ing the stock returns around the separation date
comparatively for the two groups, Hayes and
Schaefer estimate that the median firm who
lost an executive to another firm experienced a
decline of US$1.8m dollars in their market
value, while the median firm whose manager
died experienced an increase in market value of
$3.7m While these figures seem to be relatively
small, they are suggestive of unrecognized
human capital assets (as in the case of managers
who changed jobs) or liabilities (as in the case of
managers who die while in service) One can also
conjecture that for the workforce as a whole, the
unrecognized amounts may be much higher than
just for the top managers
Abdel-kahlik (2003) attempts to construct a
managerial skill index from observed pay
schemes The basic idea is that more able
man-agers will select a pay scheme that has a greater
weight on the manager’s performance than fixed
salary (i.e., higher relative incentive
compensa-tion, or RIC) Abdel-kahlik develops a skill index
that is based on a number of individual traits,
such as experience and risk preference, as well as
firm specific characteristics that potentially
cap-ture the effectiveness of the manager’s skill
util-ization The latter set of variables includes
profitability and growth measures, among other
factors A regression analysis of RIC on these
variables provides the weights needed for thepurpose of constructing the skill index in subse-quent years In the final stage of the analysis,Abdel-kahlik shows that the skill index is posi-tively related to market value of the employingfirm and concludes that, since human capital isnot included in the balance sheet, the marketregards these skills as off-balance sheet assets
A possible technical issue in relation to thisresearch design is the extent to which thesevariables capture skill rather than other personaltraits such as experience and the CEO’s powerover the firm’s board
Regulation and Standard SettingWhile existing accounting standards still do notexplicitly allow recognition of internally de-veloped human capital assets (e.g., training),recent standards have opened up the possibilitythat in certain cases investments in human cap-ital would show up on the balance sheet More
(FRS) 10, Goodwill and Intangible Assets, bythe UK’s Accounting Standard Board, requirescapitalization of intangibles that were purchased
in an arm’s length transaction This requirementforced soccer firms in the UK to abandon apolicy of immediate expensing of transfer fees
in favor of capitalization FRS 10 also allows forcapitalization of intangibles obtained through anacquisition of another entity Thus if the pricepaid for the target entity contains an element forskilled workforce, it is conceivable that suchelement can be capitalized This is indeed anidea that the US Financial Accounting StandardBoard (FASB) seems to have opened up to quiterecently Specifically, in Section B37 of State-ment of Financial Accounting Standard (SFAS)
142, Goodwill and Other Intangible Assets, theFASB allows the recognition of specially trainedemployees as an intangible asset if they wereacquired individually or with a group of assets
in a transaction other than business combination.However, it remains to be seen if any company is
to follow this route
ConclusionDue to the complexity of the issue at hand, theaccounting literature on human capital has notdeveloped much It has yet to establish the em-pirical validity of the valuation models proposed
Trang 36for human capital by early studies Researchers
face another challenge in this area: identifying a
dataset that provides expenditures on training by
a large number of firms over a sufficiently long
period This could allow an investigation of
whether training related expenditure satisfies
the accounting definition of assets This research
has the potential to change or support current
accounting rules, such as International Standard
(IAS) 38, Intangible Assets, which prohibit
cap-italization of expenditure on training
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Morse, W J (1973) A note on the relationship between human assets and human capital Accounting Review (July), 589–93.
accounting for intangibles
Alison Thomas
We all have views on the sort of things that lie
at the heart of a successful business today.The typical list would include well protectedpatents, dominant brands, a flexible organiza-tional structure, a talented and motivated work-force, an excellent reputation, a culture thatfosters innovation, and so on Harnessing thesecompetencies and resources is essential for eco-nomic growth; disregarding them, a recipe forfailure
Without an appropriate framework for ing the skill with which management have ex-ploited these fundamental building blocks ofsustainable business success, investors are leftuncertain where to deploy capital Innovation isthereby stifled And, ultimately, societal wealthsuffers And yet that is precisely the situationthat we are in: the current financial reportingmodel provides the investor with no lens on theintellectual capital or intangible assets of a com-pany This must change
assess-Relevance LostThe current financial reporting model started toevolve in earnest at the turn of the last century
At this time, demands for large amounts ofcapital to support a growing base of mass manu-facturers necessitated a shift away from the pre-viously common organizational model of theowner-manager to the inclusion of externalsources of funds As ownership became moredispersed, there grew a need to develop a mech-anism that would allow those who provided cap-ital to monitor performance Was their moneybeing efficiently deployed? Were the returns up
Trang 37verifiable financial measures that were designed
to provide investors with a way of assessing:
The reporting model that emerged at this time
thus offered a lens on corporate performance
that allowed a relatively efficient allocation of
capital among competing investment
opportun-ities A mass manufacturer that has a high return
on assets and a low marginal cost of production
is more likely to prosper, regardless of the
eco-nomic environment, than less efficient peers
Investment decisions based upon this
informa-tion thus favor the strong over the weak
Conse-quently, in the era of the mass manufacturer, the
financial reporting model did its part to insure an
efficient allocation of scarce resources, to
en-hance the productivity of nations
However, the world did not stand still
Today, service industries dominate the
indus-trial landscape Typically, success in these
enter-prises is not dependent upon a large fixed asset
base Indeed, for many such companies, the
value of plant and equipment is trivial Instead,
the business model today is critically dependent
upon other factors of production – in particular,the management of intangible assets such asbrand, employees, and the capability of thefirm to innovate This is graphically illustrated
by the schematic of business today shown infigure 1
As figure 1 illustrates, we are in a worldwhere it is the company’s ‘‘latent capabilities’’and ‘‘intangible competencies’’ that allow other-wise inert tangible and intangible assets to beexploited In this environment, it is the peopleemployed, the reputation of the firm, the know-how underpinning a successful innovationstream, that are the sources of sustainable com-petitive advantage
As the sources of competitive advantagechange over time, so do the informationalneeds of the investor A company that growsearnings today by cutting back on investment
in staff training or a customer relationship agement system is a very different investmentproposition than one that grows earnings despitemaintaining a high level of investment in thesedrivers of future prosperity Investors will want
man-a reporting mechman-anism thman-at man-allows them to tinguish the first company from the latter With-out such a reporting mechanism, they willstruggle to differentiate good management
dis-www.EUintangibles.net
The resources of 21st century businesses
CAPABILITIES Leadership Workforce calibre Organizational assets (including networks) Reputation Market opportunities R&D in-process Corporate renewal capability
COMPETENCY MAP Distinctive competences Core competences Routine competences
MATERIAL SUPPLY CONTRACTS Licenses, Quotas &
Franchises
REGISTRABLE IPR
Copyright or patent protected ‘originals’ -film, music, artistic, scientific, etc including market software
Trademarks & Designs
3.
Intangible competences
4.
Latent capabilities
Measurable in $’s -Disembodied Embodied -Immeasurable in $’s
Potentially unique competition factors that are within the firm’s capability to bring about
Non-price factors of competitive advantage Rights that can be
bought, sold, stocked and readily traded -and, can be, more or less, protected
Physical assets where
ownership is clear and
Trang 38from bad, luck from skill They will be unable to
differentiate between a strong investment
prop-osition and a weak one The scarce resources of
the economy are thus inefficiently allocated
Economic growth is impaired
Consider the UK government’s longstanding
recognition of a systemic lack of investment in
the intangible drivers of the future productivity
of the nation Summarized in the R&D
Score-board, they are proactively trying to understand
the barriers to this source of economic
prosper-ity Consider also the the attempt by the Danish
Department of Trade to experiment with
intel-lectual capital statements Or, more recently, the
Extended Business Reporting initiative that has
grown from a small group of interested parties in
the American Institute of Certified Public
Ac-countants to a global consortium that embraces
all stakeholders in the corporate reporting
supply chain
These bodies all recognize both the upside
and the risk of the truism that ‘‘what gets
meas-ured gets done.’’ Measure the wrong things,
leave invisible the assets that underpin good
long-term corporate performance, and
invest-ment goes awry Get the reporting mechanism
right and the productive are rewarded; relative
economic prosperity results
So how close is the current reporting model to
piecing together the picture of corporate
per-formance that is needed in today’s economy?
And what is left to be done?
Building on the Past
With its focus upon those factors that are critical
for the evaluation of the performance of a
large-scale commodity industry – return on fixed
asset, inventory position, marginal unit cost of
production, and so on – the current financial
reporting model finds its roots firmly in the
first chevron of figure 1
However, as the relevance of the reported
financial numbers in understanding corporate
performance has declined (Elliott, 1995; Collins,
Maydrew, and Weiss, 1997; Lev and Zarowin,
1999), standard setters have tried to adapt
existing accounting concepts to intangible assets
In the US, for example, Financial Accounting
Standard (FAS) 142, ‘‘Goodwill and other
in-tangible assets,’’ has pushed the scope of the
current reporting model into the second of the
chevrons in figure 1 – the intangible goods area.This accounting standard, adopted in thesummer of 2001, was a bold step towards trying
to encapsulate some of the unique features ofintangible assets
In keeping with previous standards, FAS 142allows companies to recognize the goodwillcreated during an acquisition on the balancesheet Thus, if a company pays $2bn for a com-pany whose physical assets amount to just $1bn,the difference, $1bn, can be placed on the bal-ance sheet More controversial, however, is theattempt to enshrine in the standards the fact thatintangible assets do not depreciate in the sameway as plant and machinery A brand name, forexample, is not likely to exhibit the same depre-ciation characteristics as a machine Conse-quently, under FAS 142, companies are nolonger required to depreciate an intangibleasset over a set period Instead, they are to bewritten down only if the value is deemed bymanagement and the auditors to be ‘‘impaired.’’This is a significant departure from the trad-itional model
So, provided there is some market or apparentmechanism of exchange for an intangible asset, it
is possible to extend the traditional transaction
or value-based model to intangibles That doesnot mean that all the practical difficulties inher-ent in this extension of the financial reportingmodel have been ironed out How can we tell ifthe intangible assets are ‘‘impaired’’ and thusshould be written down? Are management andauditors the best arbiters of value in the yearsthat follow the acquisition of the intangibleassets? However, despite these ongoing areas ofdispute, the possibility of extending the currentframework of evaluation to such assets, thesecond chevron of figure 1, is not beyond therealms of imagination
But where does that leave the last two rons in figure 1 – the sources of competitiveadvantage? Here the transaction-based frame-work that underpins current reporting modelsstarts to strain
chev-Intangible ProblemsWhen a mass manufacturer wishes to signalits long-term strength, it needs to demonstratethat it generates an adequate return on its hugebase of fixed assets and that it is a low-cost
Trang 39manufacturer But when a technology company
wishes to signal its future prospects, how can it
convey the strength of its intellectual capital
base? In contrast to physical assets, intellectual
capital derives much of its value from unique
characteristics: it can be deployed
simultan-eously in multiple tasks, it can have increasing
returns to scale (because knowledge is
cumula-tive), and it grows through waves of
communi-cation in which all participants learn (customer
tells designer who tells engineer who tells R&D
director who tells customer who )
Despite these highly differentiated attributes,
intangibles could still be valued if there were an
organized exchange where they trade However,
this is not typically the case Furthermore, even
if there were some pricing mechanism, one
would have to address the issue of property
rights Except in the case of intellectual property
protected by a watertight patent, the ownership
of intellectual assets is often in question This
makes them inherently more risky than physical
assets
Does that mean that we will have to accept
that these areas will remain obscure to the
out-side world, that they will not be capable of
sys-tematic assessment? I would argue not
Grasping the Intangible
research in the field of intangible asset evaluation
tried to apply old reporting model concepts to
new world assets Comfortable with the concept
of a balance sheet where all assets and liabilities
are made visible, attempts have been made to
describe a routinized method for placing a value
on the intangible assets of the firm, even when
no transaction has occurred
Lev (2001) has argued that it may be possible
to value intangibles through the use of a
produc-tion funcproduc-tion
þb(Financial Assets) þ d(Intangible Assets)
where a, b and d represent the contributions of
a unit of asset to the enterprise performance
Given that physical and financial assets are
routinely evaluated by existing reporting
tech-niques, and given that one can ‘‘estimate normal
rates of return,’’ the contribution of the gible can be evaluated
intan-Although it is an interesting conceptualframework, Lev’s methodology remains insuffi-ciently tested in ‘‘real world’’ settings for invest-ors to have confidence in the reliability of theestimates of the coefficients employed and theunderlying model used to define normal rates ofreturn
This has driven others to reexamine the veryconcept of corporate reporting, pushing theboundaries of the traditional financial-basedframework to a broader basis of measures thatcan combine to present an overall picture ofcorporate – and not just financial – health.Venturing Beyond the Balance SheetOne of the earliest attempts to develop a holisticframework for reporting arose from the work ofthe Brundtland Commission In 1987 its reportentitled ‘‘Our Common Future’’ introduced thenow ubiquitous phrase ‘‘sustainable develop-ment.’’ This report emphasized the idea thatbalance and equity are essential for long-termdevelopment This fundamental tenet has beendeveloped by SustainAbility into what is nowknown as the triple bottom line Triple bottomline (TBL) encourages the expansion of trad-itional financial measures of success to a broaderunderstanding of performance Economic pros-perity, they contest, should be assessed alongsidemeasures of environmental quality and socialjustice
TBL has made a significant impact on thereporting world, with Shell’s high profile adop-tion of the framework sealing its credibility.However, the SustainAbility model was insuffi-ciently prescriptive to allow stakeholders tocompare performance over time and amongpeer groups Overcoming this limitation wasone of the motivations for the formation of theGlobal Reporting Initiative (GRI)
Originally convened by the Coalition for vironmentally Responsible Economics (CERES)and the United Nations Environment Program(UNEP), GRI is one of the most ambitiousefforts to develop a set of non-financial stand-ards It is a long-term, multi-stakeholder initia-tive, which aims to develop and disseminate
guidelines Companies can then use the
Trang 40lines voluntarily to make visible their
manage-ment of the triple bottom line
Implementing the GRI is not without its
con-ceptual and practical difficulties Most notable
of these is the fact that its long list of measures
encourages some companies to ‘‘tick boxes’’
rather than communicate corporate performance
in a clear and concise fashion Despite this
limi-tation, the number of companies that report
using this framework grows each year
An alternative and highly practical attempt to
extend the corporate reporting model has been
driven by a joint taskforce established by the
Danish Trade and Industry Development
Council and the Copenhagen Business School
To investigate how one might report intellectual
capital (IC) they have encouraged leading
Danish companies to experiment with various
IC reports The intention has been to develop
an understanding of best practice so that
reporting standards may be established
The ten IC accounts studied by the Danish
taskforce all differ in their detail but share
common features which can be broadly split
into three categories: ‘‘what there is,’’ ‘‘what is
done,’’ and ‘‘what happens.’’ In the first, there is
some visualization of the company’s resources,
customers, and technology Under the second
heading, there is an attempt to describe the
processes that drive value creation by this asset
class Thirdly, there is an attempt to revealwhether the company is able to utilize the op-portunities offered by intellectual capital devel-opment and management
While it is an exciting long-term initiative, theDanish focus upon intellectual assets arguablylacks an integrated framework that brings to-gether all facets of corporate performance: intel-lectual, physical, financial, and intangible It isthe ambition to provide a framework forreporting overall corporate performance thatcurrently underpins work by Pricewaterhouse-Coopers in this area
In its Value Reporting initiative, houseCoopers has spent six years trying to build
Pricewater-an understPricewater-anding of the type of information that
is needed to communicate corporate ance Through a series of global industrysurveys, they have asked CFOs, sell-side ana-lysts, and investors to identify those factors thatthey consider critical for success for a givenindustry The results of these empirical analyseshave been codified into the Value Reportingframework (Eccles et al., 2001) The genericversion of this framework is given in Figure 2.From this, it can be seen that users of thecorporate reporting model are looking for fourbasic building blocks of information The first,the market overview, involves an analysis of theeconomic and competitive landscape of the firm
Customers People Innovation Brands Supply Chain Environmental, Social and Ethical
Financial Position Risk Profile Economic Performance Segmental Analysis
Figure 2 The Value Reporting Framework
Source: Pricewater giyse Coopers