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Key issues in international industrial relations • Industrial relations policies and practices of multinational firms – Because national differences in economic, political and legal syst

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Chapter 9

Industrial relations

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• Outline key concerns for trade unions.

• Discuss recent trends and issues in the global workforce context.

• Discuss the formation of regional economic zones such as the European

The focus of the preceding chapters has been on managing and

supporting international assignments, post-assignment and the

issues in subsidiary operations In this chapter we:

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• We need to consider some general points about the field of international industrial relations First, it is important to

realize that it is difficult to compare industrial relations

systems and behavior across national boundaries; an industrial relations concept may change considerably when translated from one industrial relations context to another.

• Cross-national differences also emerge as to the objectives of the collective bargaining process and the enforceability of

collective agreements.

(cont.)

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Introduction (cont.)

• Schregle has observed:

“A comparative study of industrial relations shows that

industrial relations phenomena are a very faithful expression

of the society in which they operate, of its characteristic

features and of the power relationships between different

interest groups Industrial relations cannot be understood

without an understanding of the way in which rules are

established and implemented and decisions are made in the society concerned.”

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– methods of union regulation by government

– ideological divisions within the trade union movement

– the influence of religious organizations on trade union development – managerial strategies for labor relations in large corporations.

(cont.)

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Introduction (cont.)

• Union structures differ considerably among Western

countries These include industrial unions, which represent all grades of employees in an industry; craft unions, which are based on skilled occupational groupings across industries;

conglomerate unions, which represent members in more than one industry; and general unions, which are open to almost all employees in a given country.

(cont.)

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Table 9-1: Trade union structure in leading western

industrial societies

Introduction (cont.)

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Introduction (cont.)

• These differences in union structures have had a major influence

on the collective bargaining process in Western countries Some changes in union structure are evident over time.

• The lack of familiarity of multinational managers with local

industrial and political conditions has sometimes needlessly

worsened a conflict that a local firm would have been likely to resolve

• Increasingly, multinationals are recognizing this shortcoming and admitting that industrial relations policies must be flexible enough to adapt to local requirements

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Key issues in international

industrial relations

• Industrial relations policies and practices of multinational firms

– Because national differences in economic, political and legal systems produce markedly different industrial relations systems across countries, multinationals generally delegate the management of industrial relations

to their foreign subsidiaries However, a policy of decentralization does not keep corporate headquarters from exercising some coordination over industrial relations strategy.

– Generally, corporate headquarters will become involved in or oversee labor agreements made by foreign subsidiaries because these agreements may affect the international plans of the firm and/or create precedents for negotiations in other countries.

– Multinational headquarters involvement in industrial relations is

influenced by several factors, as detailed below.

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Key issues in international industrial relations (cont.)

• Industrial relations policies and practices of multinational firms

(cont.)

– The degree of inter-subsidiary production integration.

• High degree of integration was found to be the most important factor leading

to the centralization of the industrial relations function within the firms studied

• Industrial relations throughout a system become of direct importance to corporate headquarters when transnational sourcing patterns have been developed, that is, when a subsidiary in one country relies on another foreign subsidiary as a source of components or as a user of its output

• In this context, a coordinated industrial relations policy is one of the key factors in a successful global production strategy

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Key issues in international industrial relations (cont.)

• Industrial relations policies and practices of multinational firms

(cont.)

– Nationality of ownership of the subsidiary.

• A number of studies have revealed that US firms tend to exercise greater centralized control over labor relations than do British or other European firms

• US firms tend to place greater emphasis on formal management controls and a close reporting system (particularly within the area of financial control) to ensure that planning targets are met

• Foreign-owned multinationals in Britain prefer single-employer bargaining (rather than involving an employer association), and are more likely than British firms to assert managerial prerogative on matters of labor utilization

• Further, Hamill found US-owned subsidiaries to be much more centralized in labor relations decision making than British-owned Hamill attributed this difference in management procedures to the more integrated nature of US firms, the greater divergence between British and US labor relations systems than between British and other European systems, and the more ethnocentric managerial style of US

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Key issues in international industrial relations (cont.)

• Industrial relations policies and practices of multinational firms

(cont.)

– International human resource management approach.

• The various international human resource management approaches utilized

by multinationals; these have implications for international industrial relations

• An ethnocentric predisposition is more likely to be associated with various forms of industrial relations conflict

• Conversely, it has been shown that more geocentric firms will bear more influence on host-country industrial relations systems, owing to their greater propensity to participate in local events

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Key issues in international industrial relations (cont.)

• Industrial relations policies and practices of multinational firms

(cont.)

– MNE prior experience in industrial relations.

• European firms have tended to deal with industrial unions at industry level (frequently via employer associations) rather than at firm level

• The opposite is more typical for US firms In the USA, employer associations have not played a key role in the industrial relations system, and firm-based industrial relations policies are the norm

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Key issues in international industrial relations (cont.)

• Industrial relations policies and practices of multinational firms

(cont.)

– Subsidiary characteristics.

• Research has identified a number of subsidiary characteristics to be relevant

to centralization of industrial relations

• First, subsidiaries that are formed through acquisition of well-established indigenous firms tend to be given much more autonomy over industrial relations than are greenfield sites set up by a multinational firm

• Second, according to Enderwick, greater intervention would be expected when the subsidiary is of key strategic importance to the firm and the subsidiary is young

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Key issues in international industrial relations (cont.)

• Industrial relations policies and practices of multinational firms

(cont.)

– Subsidiary characteristics (cont.).

• Third, where the parent firm is a significant source of operating or investment funds for the subsidiary, that is, where the subsidiary is more dependent on headquarters for resources, there will tend to be increased corporate involvement in industrial relations and human resource

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Key issues in international industrial relations (cont.)

• Industrial relations policies and practices of multinational firms

(cont.)

– Characteristics of the home product market.

• An important factor is the extent of the home product market

• If domestic sales are large relative to overseas operations (as is the case with many US firms), it is more likely that overseas operations will be regarded

by the parent firm as an extension of domestic operations

• This is not the case for many European firms, whose international operations represent the major part of their business

• Lack of a large home market is a strong incentive to adapt to host-country institutions and norms

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Key issues in international industrial relations (cont.)

• Industrial relations policies and practices of multinational firms

(cont.)

– Characteristics of the home product market (cont.).

• Since the implementation of the Single European Market in 1993, there has been growth in large European-scale companies (formed via acquisition or joint ventures) that centralize management organization and strategic

decision-making

• However, processes of operational decentralization with regard to industrial relations are also evident

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Key issues in international industrial relations (cont.)

• Industrial relations policies and practices of multinational firms

(cont.)

– Management attitudes towards unions.

• An additional important factor is that of management attitudes or ideology concerning unions

• Knowledge of management attitudes concerning unions may provide a more complete explanation of multinational industrial relations behavior than

could be obtained by relying solely on a rational economic model

• Thus, management attitudes should also be considered in any explanation of managerial behavior along with such factors as market forces and strategic choices

• Denmark has the highest level of union membership, the USA has the second

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Key issues in international industrial relations (cont.)

• Industrial relations policies and practices of multinational firms

(cont.)

– Although there are several problems inherent in data collection for a crossnational comparison of union-density rates, several theories have been suggested to explain the variations among countries Such theories consider economic factors such as wages, prices and unemployment levels, social factors such as public support for unions and political

factors In addition, studies indicate that the strategies utilized by labor, management and governments are particularly important.

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Key issues in international industrial relations (cont.)

• Industrial relations policies and practices of multinational firms

(cont.)

– Another key issue in international industrial relations is industrial

disputes Hamill examined strike-proneness of multinational subsidiaries and indigenous firms in Britain across three industries Strike proneness was measured via three variables – strike frequency, strike size and strike duration There was no difference across the two groups of firms with regard to strike frequency, but multinational subsidiaries did experience larger and longer strikes than local firms Hamill suggests that this

difference indicates that foreign-owned firms may be under less financial pressure to settle a strike quickly than local firms – possibly because they can switch production out of the country.

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Key issues in international industrial relations (cont.)

• Industrial relations policies and practices of multinational firms

(cont.)

– Overall, it is evident that international industrial relations are influenced

by a broad range of factors Commenting on the overall results of his research, Hamill concluded that:

“General statements cannot be applied to the organization of the labor relations function within MNEs Rather, different MNEs adopt different labor relations strategies in relation to the environmental factors peculiar

to each firm In other words, it is the type of multinational under

consideration which is important rather than multinationality itself.”

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Trade unions and international

industrial relations

• Trade unions may limit the strategic choices of multinationals in three ways: (1) by influencing wage levels to the extent that cost structures may become uncompetitive; (2) by constraining the ability of multinationals to vary employment levels at will; and (3) by hindering or preventing global integration of the

operations of multinationals.

– Influencing wage levels.

• Although the importance of labor costs relative to other costs is decreasing, labor costs still play an important part in determining cost competitiveness in most industries

• Multinationals that fail to manage their wage levels successfully will suffer

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Trade unions and international

industrial relations (cont.)

– Constraining the ability of multinationals to vary employment levels

at will.

• For many multinationals operating in Western Europe, Japan and Australia, the inability to vary employment levels at will may be a more serious

problem than wage levels

• Many countries now have legislation that limits considerably the ability of firms to carry out plant closure, redundancy or layoff programs unless it can

be shown that structural conditions make these employment losses

comparison with those in the USA

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Trade unions and international

industrial relations (cont.)

– Constraining the ability of multinationals to vary employment levels

at will (cont.).

• Trade unions may influence this process in two ways: by lobbying their own national governments to introduce redundancy legislation, and by

encouraging regulation of multinationals by international organizations such

as the Organization for Economic Cooperation and Development (OECD)

• Multinational managers who do not take these restrictions into account in their strategic planning may well find their options severely limited In fact, recent evidence shows that multinationals are beginning to consider the

ability to dismiss employees to be one of the priorities when making

investment location decisions

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Trade unions and international

industrial relations (cont.)

– Hindering or preventing global integration of the operations of

multinationals.

• Many multinationals make a conscious decision not to integrate and

rationalize their operations to the most efficient degree, because to do so could cause industrial and political problems

• General Motors as an example of this ‘sub-optimization of integration’ GM was alleged in the early 1980s to have undertaken substantial investments in Germany at the demand of the German metalworkers’ union (one of the largest industrial unions in the Western world) in order to foster good

industrial relations in Germany One observer of the world auto industry suggested that car manufacturers were sub-optimizing their manufacturing networks partly to placate trade unions and partly to provide redundancy in sources to prevent localized social strife from paralysing their network

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Trade unions and international

industrial relations (cont.)

– Hindering or preventing global integration of the operations of

multinationals (cont.).

• This suboptimization led to unit manufacturing costs in Europe that were 15 per cent higher, on average, than an economically optimal network would have achieved:

“Union influence thus not only delays the rationalization and integration of MNEs’ manufacturing networks and increases the cost of such adjustments (not so much in the visible severance payments and ‘golden handshake’

provisions as through the economic losses incurred in the meantime), but also, at least in such industries as automobiles, permanently reduces the

efficiency of the integrated MNC network Therefore, treating labor relations

as incidental and relegating them to the specialists in the various countries is inappropriate In the same way as government policies need to be integrated

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