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ISBN: 981-244-732-6 2004, Paper, 384 pages SUCCESSFUL BUSINESS PLANNING IN 30 DAYS A Step-By-Step Guide For Writing a Business Plan and Starting Your Own Business Third Edition Peter J P

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ISBN: 0-13-971466-9

2001, Paper, 528 pages

MACROECONOMICS

An Asian Perspective

Written by Richard T Froyen Adapted by Linda Low

Unique in its unbiased perspective, this book traces the history of macroeconomics, the evolution of macroeconomic thought, and the resulting theories and policies All points of view are covered and the result is a comprehensive and detailed view of modern macroeconomic theory This revised edition is “Asianized” to incorporate empirical evidence and illustrations from the major East Asian economies including Japan, the newly industrializing economies, and the Association of Southeast Asian Nations

ISBN: 0-13-083701-6

1999, Paper, 464 pages

THE ERA OF JIANG ZEMIN

Willy Wo-Lap Lam

This book is the Western world’s first in-depth look at Jiang Zemin – one of the most influential leaders in the world, in terms of his personality, philosophy, and statecraft Readers will understand developments in China in key arenas such

as politics and leadership issues, economic policy and social problems, as well

as new ideas and trends for the new century The book affords readers a rare, behind-the-scenes glimpse at Communist party politics in action The author draws on interviews with hundreds of cadres, civil servants, academics, diplomats, businessmen, and other China experts Perspective observations and a well-argued analysis of the Chinese reality are drawn from these first-hand investigations, thanks to the author’s two decades of experience as a China-watcher

ISBN: 983-2473-22-5

2002, Case, 304 pages

REWRITING THE RULES

The Malaysian Crisis Management Model

Mahani Zainal Abidin

In this book, Dr Mahani, as a member of the Working Group of the National Economic Action Council, provides readers with an insight into Malaysia’s management of the Asian Crisis and its attempt at rewriting the rules She explains how the NEAC came to drive the fast recovery, through new and well-deployed policies This book examines the pertinent macroeconomic issues leading to the decision to boost Malaysia’s domestic economy and peg the ringgit It also looks into the possibility of replicating these measures in other countries

42

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ISBN: 983-9236-96-2

2003, Case, 274 pages

THE MALAYSIAN BUREAUCRACY

Four Decades of Development

Abdullah Sanusi Ahmad, Norma Mansor, and Abdul Kuddus Ahmad

This book examines the role played by the civil service in the formulation and implementation of major policies of the Malaysian government during the past

40 odd years since its independence in 1957

ISBN: 0-13-102842-1,

2003, Paper, 200 pages

WHEN ASIA MEETS CHINA IN THE NEW MILLENNIUM

China’s Role in Shaping Asia’s Post-Crisis Economic Transformation

Chi Lo

This book is the single most far-reaching treatment on the complex subject of Asia’s future economic changes It is a provocative thesis with a forward-looking manner on Asia’s macroeconomic challenges under the shadow of China’s economic clout Various themes are knitted together elegantly within the time-tested general equilibrium framework to arrive at a new economic paradigm of chronic deflation, profit squeeze, and constrained economic growth that Asia is moving into The book uses strong analytics to refute certain conventional thoughts about Asia and China, and instigates thinking outside the box

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PRINCIPLES OF

ENTREPRENEURSHIP

Ab Aziz Yusof, Selvan Perumal, and Faizuniah Pangil

Entrepreneurship is now the driving force behind economic

growth and rejuvenation all across the globe It is a new

field that involves many models, theories, and concepts

that have not been explored However, this discipline

continues to grow and attract the interest of various types

of society

Principles of Entrepreneurship provides valuable knowledge

in the field of entrepreneurship It addresses the need for

entrepreneurship in managing businesses It highlights how

entrepreneurs deal with the various challenges that are

ever present in this current digital and globalization era

Entrepreneurs who follow and adapt the principles of

entrepreneurs, will be able to identify their strengths and

weaknesses as well as find ways to improve and enhance

their businesses Through creative thinking and the sheer

determination to succeed, these entrepreneurs are willing

to take risks and face unpredictable and uncertain

challenges They will be able to transform these challenges

into business opportunities Therefore, this courageous

spirit gives them the confidence to be on the lookout for

more opportunities

About the Authors

Ab Aziz Yusofis an Associate Professor at the Faculty of

Social and Human Development, Universiti Utara Malaysia

He received his Master of Art in Human Resource

Management from the University of Hull, UK He has written

several books and has published widely in international

and national journals

Selvan Perumal is a lecturer in Marketing at the Faculty

of Malaysia, Universiti Utara Malaysia He received his MBA

(Gold Medallist) from Universiti Utara Malaysia He is a

frequent presenter at local and international seminars,

and has published articles in several journals

Faizuniah Pangil is a lecturer at the Faculty of Social and Human Development, Universiti Utara Malaysia She graduated from the University of Wisconsin and received her MBA from the University of Missouri She has written a couple of books and presented papers at seminars and conferences

ISBN: 983-3205-12-7

2005, Paper, 272 pages

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key ingredient for anyone who needs to develop a company plan, marketing plan, and financial plan

Successful Business Planning in 30 Days is also supported

by online materials for readers and educators available

at its companion website, www.bp30.com

About the Author

Peter J Patsula has been a successful educator for over

16 years in Asia, Africa, and North America In 1997, he created www.smallbusinesstown.com, a site dedicated

to helping entrepreneurs This site now features a network

of over 20 business-related sites Peter has also published

The Entrepreneur’s Guidebook Series TM , a collection of 91

electronic business guides Currently, Peter is lecturing in Singapore, and completing a doctorate in Information and Communication, with a specialization in cognitive psychology and information design

ISBN: 981-244-732-6

2004, Paper, 384 pages

SUCCESSFUL BUSINESS PLANNING

IN 30 DAYS

A Step-By-Step Guide For Writing a Business

Plan and Starting Your Own Business

Third Edition

Peter J Patsula

Now in a newly updated and expanded third edition,

Successful Business Planning in 30 Days is a concise,

reader-friendly guide that contains all the information needed

to craft a comprehensive business plan for any type of

entrepreneurial activity within a 30-day time frame It

provides step-by-step procedures as well as hundreds of

company startup and operating strategies There is even

a section showing you how to create a mini- “one day

business plan” in a single afternoon to give any current

ideas you have a needed focus when time is of essence

Revised with international readers in mind, this new edition

also offers more than 200 educational and motivational

quotations, as well as 33 profit tips and 11 entrepreneurial

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THE MAKINGS OF AN ASIAN

ENTREPRENEUR

Kenny Yap

This book was written with the intent of having the chapters

read independently, so that readers could choose to start

at any chapter they like Kenny The Fish gives an honest

account of how the Yap family survived many setbacks,

overcoming their problems together and became more

united as one family Kenny shares his many experiences

in running a family business that has spanned over 12

years

Kenny’s greatest challenge in writing this book was the

chapter, Striking a Balance, an art that requires much

logic and practice Our whole life is about balancing

things – once they become more balanced, life would

be easier Kenny talks about networking to succeed – the

fact that no school teaches networking but sometimes,

it is not what you know, but who you know People learn

from one another in order to progress but we can learn

from other species too, especially fishes

The brilliant use of different types of fishes to describe life

and business philosophies in general, coupled with Kenny’s

10 candid and interesting Fishy Quotes, make this book

an inspirational and enjoyable read

About the Author

Kenny Yap Kim Lee (The Fish) is the Executive Chairman

and Managing Director of Qian Hu Corporation Ltd, the

only integrated ornamental fish service provider on the

main board of the Singapore Exchange He holds a First

Class (Hons) degree in Business Administration from Ohio

State University (US) He has won several awards, including

Ernst & Young’s Service Entrepreneur of the Year in 2003,

Yazhou Zhoukan’s Young Chinese Entrepreneur in 2002,

the PSB/International Institute of Management’s

International Management Action Award in 2000, and

the Singapore Youth Award in 1998 He was also named

one of the 50 Stars of Asia by BusinessWeek in 2001.

ISBN: 981-244-683-4

2004, Paper, 120 pages

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ISBN 981-2445-07-2,

2003, Paper, 160 pages

CLUELESS IN STARTING A BUSINESS

May Lwin, Adam Khoo, and Jim Aitchison

This book in the Clueless series is a basic guide to would-be entrepreneurs, providing both the information and inspiration that is needed, answering all the most common questions, and outlining the opportunities and pitfalls in starting

a business

Also available in this series:

· Clueless in Advertising

· Clueless in Banking and Finance

· Clueless in Marketing Communications

· Clueless in Public Relations

ISBN: 0-13-035161-X

2002, Paper, 112 pages

BUDDING IDEAS AT WORK

A Practical Handbook to Get Entrepreneurs Started

H C Matthew Sim and Wee Keng Neo, Lynda

This is an easy-to-read yet comprehensive handbook to help put budding ideas

to work and turn them into business reality The topics are addressed in a systematic way, starting from the macro issues and ending with the micro operational tasks in starting and managing a business Written by local authors with vast industry networks, this book serves to promote entrepreneurship by helping keen readers get started on their business journey with enhanced success through the simple step-by-step guide and ready-to-use templates

ISBN: 981-4096-24-5

2001, Paper, 88 pages

DARE TO DREAM Successful Entrepreneurs Made in Singapore

Tan Ju Kuang

The first section of this book profiles 16 members of the Singapore chapter of the Young Entrepreneurs’ Organization (YEO) The second section provides insights into business-specific issues like marketing, finance, operations, and human resources through the eyes of these experienced individuals

For Sale in Singapore and Malaysia only

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ISBN: 0-13-324765-1

1995, Paper, 232 pages

ENTREPRENEURSHIP

A Wealth-Creation and Value-Adding Process

Raymond W Y Kao

This book attempts to answer the question: What is entrepreneurship and who are entrepreneurs? Entrepreneurship is not just about making money; it can be applied to all human endeavors It is a way of life: how to think positively even

in the most negative environment, how to spot opportunities even in apparently unsolvable situations, and how to appreciate the real meaning of profit and its impact on society and the environment

ISBN: 0-13-032896-0

2001, Paper, 392 pages

ISBN: 981-4024-26-0

1999, Paper, 192 pages

GRIT SUCCESS Stories of Millionaires in Our Neighbourhood

Susan Long

This a useful book on making your first million against the odds It traces the rocky starts of 21 of Singapore’s top entrepreneurs, IPO kings, and professionals

It details how they overcame everything from troubled backgrounds, lack of education, bankruptcy, bad marriages, and retrenchment to sniff at last – success It explores their success route, management style, business models, and heroes It delves into how these people managed to actualize their dreams, maintain street cred, and still stay true to their childhood promises There are helpful how-to boxes with checklists of what you need to run your own show and how to reach your business goals The tales are gritty and witty, at times hilarious, at other times irreverent, but always astute and on the money

ENTREPRENEURSHIP AND ENTERPRISE DEVELOPMENT IN ASIA

Raymond Kao and Tan Wee Liang

This book takes the reader through an enterprise’s various stages: from incubation/start-up to development to growth and expansion to finally becoming

an adult enterprise It discusses cash flow, the building of valuable assets, financial management, market development, and stock market listings It is thus able to guide venture managers to develop the venture’s growth potentials It includes development happenings from Singapore, Malaysia, Indonesia, Thailand, Hong Kong, and others in the region

For instructors:

Instructor’s Manual

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TECHNOPRENEURSHIP The Successful Entrepreneur in the New Economy

Daniel Mankani

This book talks about the opportunities that are out there for budding technopreneurs and how to go about asking the right questions to enable you

to become a successful technopreneur It also provides insights into the role that society plays in technopreneurship development

ISBN: 981-4119-80-6

2002, Paper, 168 pages

GRIT SUCCESS II The Guts Behind Singapore’s Top Entrepreneurs

Susan Long

This second volume details the shaky starts of 20 of Singapore’s most prominent entrepreneurs – how they overcame near bankruptcy, recessions, hostile takeovers, retrenchment, and lack of education to build up wildly successful businesses It explores the dreams that fuelled them, the rocks on their path to success, their business models, their personal heroes, and who they really do it all for

ISBN: 0-13-454661-X

1994, Paper, 448 pages

STEPPING OUT The Making of Chinese Entrepreneurs

Chan Kwok Bun and Claire Chiang

This book offers a vivid character sketch of the Chinese entrepreneur It looks

at the entrepreneur not from the vantage points of market planning and business calculus but from his own developmental complex of factors within and outside himself It is a study of the impact of personal values on economic behaviors

in the once “brave new world” of the migrants

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ISBN: 0-13-067616-0

2002, Paper, 320 pages

THE DYNAMICS OF ENTREPRENEURSHIP Growth and Strategy

Edited by Tan Wee Liang

This book is a compilation of insights into aspects of entrepreneurship and their dynamics The insights address challenges in the start-up phase through to the development, growth, and expansion phases of an enterprise There are also insights into family businesses and how to cope with difficult issues like leadership succession Tapping the expertise of experts in the field, it includes accounts

of entrepreneurship development in the US, ASEAN, China, and India Another key feature is the discussion on how organizations can be entrepreneurial – the operating requirements, the visionaries required, and the models that have been applied

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EMPLOYMENT RELATIONS IN SINGAPORE

Fourth Edition

Tan Chwee Huat

During the past two decades, several books discussing issues related to employment relations in Singapore have been written But, most of them deal with only one or two specific topics This book covers all the major issues in employment relations in Singapore using a tripartite model based on Dunlop’s conceptual framework It is written mainly for students who need to know the basic issues in employment relations Human resource managers, trade unionists, trainers, and public administrators will also find

it a useful reference

The book discusses important issues such as the main participants in the tripartite system, main employment laws, collective bargaining, wage reform, flexible wage system and wage negotiation, the impact of recession, productivity and quality management, skills and employability, and employment relations in Southeast Asian countries This new edition has also seen the inclusion

of the Code of Responsible Employment Practices, SARS relief package, the Tripartite Guidelines on Managing Excess Manpower, and the Tripartite Taskforce on Wage Restructuring

About the Author

Tan Chwee Huat is a Professorial Fellow at the NUS Business School, National University of Singapore He is Chairman

of the Academic Board of the Singapore Human Resources Institute and an external examiner of the Ong Teng Cheong Institute of Labour Studies, NTUC HE has written

or co-written several books such as Human Resource

Management in Asia (Third Edition), Management of Business (Sixth Edition), and Human Resource Management

(Second Edition)

ISBN: 981-244-640-0

2004, Paper, 408 pages

For instructors:

Instructor’s Manual

Powerpoint Slides

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