If you do want to create a brochure on your own rather than having one profes-sionally printed, you can order special software that provides you with the templates you need to create a p
Trang 1Consider Whether to Invest Time in Brochures
Brochures are a nice way to present and organize information for the reader; however, this form of organization comes at a price Brochures are relatively complex projects when it comes to designing a layout In fact, standard image-editing programs, such
as PhotoSuite and PhotoDeluxe, don’t come with templates for creating brochures
This is because it’s difficult to lay out text and graphics on the multiple-page panels required for a brochure
If you want to create a brochure for your business or organization, you might want to consider providing disks with scanned images to a professional printer You can coordinate with the print shop on the layout of your text and graphics, and the pros might be able to offer you helpful suggestions based on their experience
If you do want to create a brochure on your own rather than having one profes-sionally printed, you can order special software that provides you with the templates you need to create a professional-looking layout One program that you might find helpful is My Advanced Brochures, Mailers & More, shown in Figure 16-15 This program is specially designed to allow you to create layouts for hundreds of different brochures You order it at www.click-here-now.com/software/mailinglists/
brochuredesign.htm It’s also available in many office-supply stores, along with other programs that are also designed to create brochures
Draft Eye-Catching Newsletters with Microsoft Word
The popularity of newsletters is on the rise Many clubs and organizations rely heavily
on them; the newsletter is often perceived as one of the chief membership benefits
For businesses, they’re a great way to touch base with current customers and to attract new ones
Use the Microsoft Word Newsletter Capabilities
Microsoft Word has very sophisticated newsletter capabilities Most image-editing programs do not contain templates for creating newsletters because the ones in Microsoft Word are so versatile and easy to use
To create a newsletter using Microsoft Word, follow these steps:
1. Using the View menu at the top of the screen, select Print Layout View From
Trang 2FIGURE 16-15 You can purchase a software program specially designed for brochures
and mailings
Trang 3FIGURE 16-16 Format a newsletter in Microsoft Word using this dialog box
2. On the Format menu, select Columns The dialog box shown in Figure 16-16 appears Select the number of columns you want to appear in your newsletter
You can then begin typing in the columns As you reach the end of each column, the text will continue smoothly into the next column
3. If you want to adjust the column widths and spacing, drag the column markers
on the horizontal ruler at the top of your Microsoft Word document window
4. Import a file containing an image file into the newsletter by going to the Insert menu and selecting Picture Browse for and open the image file you want to include in the newsletter, using the dialog box that appears
Add Stylistic Touches to Your Newsletter
Here are a few ideas for adding panache to your newsletters:
■ Don’t forget to explore the database of interesting props that comes with many image-editing programs, such as PhotoSuite Consider importing props from the prop library, as well as scanned photos, to add visual appeal to your newsletters
■ Investigate software programs specifically designed to create sophisticated newsletters There are many software programs on the market exclusively designed to produce professional-looking newsletters and mailings You can
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Trang 4FIGURE 16-17 Select a font type for your newsletter in Microsoft Word
Name Tags, Gift Tags, and Signs
PhotoSuite contains templates for name tags, gift tags, and signs These simple items can be used to make creative and stylish statements when you spruce them up with a scanned photo or two
Enclose a Distinctive Gift Tag
Why not tag your gift with a picture of yourself? It’s easy to make a distinctive enclosure, like the one shown in Figure 16-18 Use the illustration here as a guide, or access more than a dozen gift card templates in the PhotoSuite program by following these steps:
1. Click the Compose button, directly below the Menu bar
2. Click Cards & Tags on the Activity panel
3. Click Gift Tags on the next Activity panel displayed A number of layout templates are displayed in the work area
Trang 5FIGURE 16-18 Create personalized gift tags
4. Double-click the template you want to use It appears full size on your work area
5. Click the Add Photos button, and browse for the photo you want to include
6. Drag, drop, and resize the photo you want to include in your gift tag When you’re satisfied with the result, click Create New Project
Make Photographic Name Tags
Name tags, like the one shown in Figure 16-19, are often laminated and used to provide added security by conclusively identifying the wearer To create one, follow these steps:
1. After inserting the PhotoSuite Content CD in the CD-ROM drive, click the large Compose button on the Welcome screen, or the Compose button on the Navigation bar The Navigation bar is located below the Menu bar
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