solutions to enhancing marketing management at pvfc

... more fierce At thattime, marketing activities seem to become a powerful tool to supportcompetition and attract customers that almost all businesses, whether large orsmall, must perform Marketing ... of Tourism Marketing + According World Tourism Organization : “Tourism marketing is a management philosophy that researchers, predict, select based on on the needs of visitors it can bring tourism ... aspromotional materials This is used to promote the product, services, in orderto create awareness and convert prospects into clients Media monitoring tools o These are tools that are used to scan...

Ngày tải lên: 29/03/2022, 12:51

... enabling organizations to adjust their strategies to either accelerate or decelerate in response to challenges. 1.7.3 Data and data source for analysisPrimary data refers to the information collected ... informationData or data that researchers might obtain are known as information sources.In general, there are two types of data sources in marketing: secondary data and primary data.Information gathering ... implementing information collection, there are often the following difficulties:- Direct access to the people needed to collect data- Ability to convince customers to participate in providing data- True...

Ngày tải lên: 28/06/2025, 16:21

... challenges After internship time at Services and Marketing Department of Thanh Xuan branch, I decided to choose topic: “Marketing mix solutions to develop Trang 3Agribank cards at Vietnam Bank for Agriculture ... ATM Automatic Teller Machine BIDV Bank for Investment and Development of Vietnam EDC Electronic Data Capture HSBC The Hongkong and Shanghai Banking Corporation ICO International Card Organization ... is divided into three chapters: Chapter I: Overview of bankcard Chapter II: The role of marketing activities to bankcard and actual state ofAgribank cards Chapter III: Solutions to develop Agribank...

Ngày tải lên: 09/11/2012, 15:31

... RECOMMENDATIONS 66 RECOMMENDED SOLUTIONS TO ENHANCING EFFICIENCY OF CAPITAL MOBILIZATION AT MARITIME BANK 66 3.1 Business orientation of Maritime Bank 66 3.2 Recommended solutions to enhancing ... on market; thoroughly understand their competitors and the customers’ needs in order to developappropriate capital mobilization strategies aiming at enhancing the capital efficiency and reducing ... Ordinance on Joint Stock Bank, Credit Cooperative and Finance Company took effect Its name is abbreviated to MSB MSB was one of the first commercial banks in Vietnam At that time, the debate about the...

Ngày tải lên: 13/12/2017, 23:44

... EOQ or Q* is determined to give thelowest total cost The Q* corresponds to the minimum total cost is calculateddifferentiating total cost with respect to Q and equating to zero Thesolution is ... ratios 1.2.3.1 Classification of ratio Trang 26Basically on the basis of working capital management it can becharacterized into following ratios ● Activity Ratio: Activity ratio is an indicator ... capital ● To get a better understanding of working capital management at Agricare Viet Nam Co.Ltd ● To evaluate the current situation of organization andmanagement of working capital at Agricare...

Ngày tải lên: 21/05/2019, 16:09

... of Vietnam Airlines, which is Vietnam Airline. Therefore, the writer wants to study the topic "Studying factors affecting e­customer relationship management solution at Vietnam Airlines" to find out the factors influencing implementation of e­customer relationship management solution at the national airline of Vietnam ... result, airlines are forced to automate transactions such as e­ticketing, e­ticketing, electronic customer care, and integration of solutions to improve service quality and service. Satisfaction of customers Third, the airlines in the International Air Transport Union are forced to move data ... of Vietnam Airlines, which is Vietnam Airline. Therefore, the writer wants to study the topic "Studying factors affecting e­customer relationship management solution at Vietnam Airlines" to find out the factors influencing implementation of e­customer relationship management solution at the national airline of Vietnam 4. Research object and scope The object of the thesis is to implement e­customer relationship management solution   at   Vietnam   National...

Ngày tải lên: 08/01/2020, 13:07

... activities aimed at bringing customers to tourism products or providing information about tourism products to visitors row The process of bringing created travel products to customers is called ... Vietnamese tourism products in key markets nationwide.- Improve the quality of tourism products by planning to create attractive tourist destinations and types of tourism Exploiting and restoring tourism ... effectively communicating information about a product and the business to persuade customers to make a purchase This practice is often referred to in marketing literature as marketing communication activity,...

Ngày tải lên: 29/03/2022, 12:50

... efficiency ratios 1.2.3.1 Classification of ratio Basically on the basis of working capital management it can becharacterized into following ratios ● Activity Ratio: Activity ratio is an indicator of ... capital ● To get a better understanding of working capital management at Agricare Viet Nam Co.Ltd ● To evaluate the current situation of organization andmanagement of working capital at Agricare ... customers andproduction It will normally seek to minimize the amount of inventories heldand the cost of holding inventories These are some methods to manage inventories: Just-in-time inventory management...

Ngày tải lên: 14/10/2022, 09:51

... Hilton Danang from 2019 to 2021 Table 1: Number of tourists to Hilton Danang from 2019 to 2021 Through the statistics table of the total number of tourists to the Hilton Danang Hotel from 2019 to ... into several categories depending on the customers they deal with or the products they sell.ANALYSIS AND EVALUATIONBusiness situation at Hilton hotel from 2019 to 20214.1.1 Number of tourists to ... of customer dissatisfaction is only 6.8%, the service staff at this department also needs to be improved to reach the goal of all customers being satisfied Up to 58.2% of customers are satisfied...

Ngày tải lên: 25/02/2024, 11:55

... this limitation is that erratic fluctuation in the economy has dramatically impacted Maritime Bank’s capital mobilization High inflation rates, currency depreciation, business climate instability, ... more attention to strengthening its marketing strategies and advertising campaigns to promote the brand image The brand image promotion also greatly contributes to motivating the capital mobilization ... other qualitative indicators, such as the capacity to access capital from the State Bank or the availability of capital on the money market, in addition to the quantitative indicators listed...

Ngày tải lên: 01/03/2024, 15:30

... investor residing in the United States purchases a bond denominated in Japaneseyen, a deterioration in the rate at which the yen exchanges for dollars will reduce Trang 21the investor's rate of ... recommendations tostrengthen risk management at COMA-IMEX Trang 61 Introduction of the research topic In the speedy-growing economic world nowadays, it is essential that everycountry integrates in ... working durations  All departments and employees are expected to do other works as General Director requires 1.2 Overview of risk management in international payment at IMEX COMA-1.2.1 International...

Ngày tải lên: 09/08/2013, 11:42

... children In order to contribute to building strategies to addressmalnutrition in the poor areas in the future, we propose the study named “Malnutrition situation, related factors and solutions for ... process and stratification: After the crosss sectional study stage we conducted theintervention The process for sampling and stratification asbelow: - Stratification: Stratification was based ... excluded to the study All cases with serious anemia duringthe 6 month duration of the study were also treated andexcluded to the study then inform to the local healthdepartment to continuing monitor...

Ngày tải lên: 25/07/2014, 13:57

... order to assess risks properly, commercial banksmust have the ability to measure risks Banks often take into account helpful ratiosincluding bank ratios and obligator’s ratios to estimate credit ... todifferent groups of customers For individual customers, economic indicatorsinclude income, assets, age and occupation For corporate customers, cash flow andfinancial ratios, such as debt to ... working capital ratio (working capital/ total assets) X2: Retained earnings to total assets ratio X3: Earnings before interest and taxes to total assets ratio X4: Market to book value ratio (market...

Ngày tải lên: 07/08/2014, 10:25

... consequences to banks so how to restrict credit risk is always a topconcern of bank managers Interest rate risk: A fundamental banking objective is to borrow funds at one rate and to lendthem at a higher ... customers’ failure to meet their obligations ascommitted Thus, the risk can be understood that a borrower will default on any type of debt by failing to make payments which it is obligated to ... to handle the risk Trang 24Most of the signals arise from customers The customers tend to cause therisk to banks when they accept to borrow with a high interest rate andfrequently ask banks to...

Ngày tải lên: 03/11/2014, 03:13

... English Therefore, it isnecessary to translate them into Vietnamsese So, the presence of a translator isinevitable The translator is a bridge to help the negotiation and exchange takeplace convinently ... investigate more information related to the topic These questions for participants at Tue Lam Construction Import-ExportJoint Stock Company aim at: - Finding out the advantages of translating activity ... thecurrent situations of translation activities so as to give some solutions to them 2 Purpose The study aims at: ● Finding out the strengths and weaknesses of translating activities at Tue LamConstruction...

Ngày tải lên: 06/11/2014, 20:51

... Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted Formatted ... organizations among themselves that requests the organization to have a special tool to understand the customers’ behaviors and motivations in order to meet their satisfaction To operate successfully, ... mass media, marketing and communication stimuli Formatted: Font: Italic Formatted Formatted Formatted: Font: Italic Formatted Formatted: Font: Italic Formatted: Font: Not Bold Formatted: Font:...

Ngày tải lên: 24/11/2014, 01:43

... all possibilities to launch their products into the market at earliest time, to meet all customers’ needs Logistics is just the effective tool that the suppliers take advantage to achieve their ... basic logistics matters and the application of logistics into real situation in our company Application value of the thesis is giving real solutions to develop logistics service at Sotrans Logistics ... shipper concentrate goods into few carriers that they highly appreciate in order to have better negotiation result for their goods distribution job That’s why the numbers of shippers seems to be fewer...

Ngày tải lên: 24/11/2014, 01:44

... main road to China and has an important role to national security b Natural features i) The climate The region has tropical monsoon climate, with cold winter The yearly average temperature is ... development showed that agriculture needs to be restructured towards industrialization, and development of production to meet the demands of the domestic and international market to improve the lives ... process In this study, all data was published; the statistical data related to the content of the thesis is collected and processed, including: - The reports and statistical data in Sustainable Development...

Ngày tải lên: 23/03/2015, 17:44

... communication And finally, to help them use English to communicate in professional work That is the reason I choose the topic: “Current situation and solutions to improve English communication at ... to communicate in English would mean you are more likely to be able to communicate with a higher number of people in general In fact, to use fluently communication skills of English communication, ... places to places If more and more young generations learn to communicate in English, there would surely be no limitation in the global The benefit of being able to communicate in English is that...

Ngày tải lên: 20/06/2015, 21:06

... the corporate profit 4 1.1.4 The importance of the profit 7 1.2 Indicators to measure the profit of enterprises 9 1.2.1 Absolute indicators to measure profit 9 1.2.2 Relative indicators to measure ... relative profit indicators 1.2.2 Relative indicators to measure profit  Return on investment (ROI) ROI= Earnings after tax Averagetotal investment capital Or ROI= EBT (1−taxrate of corporate ... is not only an indicator used to evaluate the possibility of obtaining thecompany's profits, but also often used to calculate the solvency ratio of the corporate by creditors (TIE = EBIT/Interest...

Ngày tải lên: 03/07/2016, 10:57