allan and barbara pease ebook download

Ngày tải lên: 14/05/2014, 10:23

Ngày tải lên: 31/03/2014, 07:20

... spectrum was also used inside the European Union by Holland, Germany, Belgium and Austria. Italy and Ireland used a combination of auction and comparative bidding with the winners of comparative ... characteristics, and applications are surveyed. The techniques used to generate and test random numbers are presented. Then the techniques used to generate random variates (observations) are presented and ... using different codes each, (d) ALOHA and Carrier Sense Multiple Access (CSMA), which are random access protocols and (e) Randomly Addressed Polling (RAP) and Group RAP (GRAP) as examples of polling...

Ngày tải lên: 13/09/2012, 10:21

... in business and marketing with a passion to satisfy customer needs and enhance customer and societal well-being. reface ix My 40-year career in marketing has produced some knowledge and even a ... critical today and spent time mulling over their meanings and implications for sound business practice. My primary aim was to ascertain the best principles and practices for effective and innovative ... wanted to present fresh and stimulating ideas and perspectives in a format that could be picked up, sampled, digested, and put down anytime. This short book is the result, and it was written with...

Ngày tải lên: 21/09/2012, 17:33

... action and ensuring that the project team or teams can start work and understand what is needed. The project manager needs also to consider how to secure personal support when it is needed and how to ... the size and shape of the project and describing it in a way that helps everyone concerned to under- stand the intentions. Scoping is essentially about deciding what is ‘in’ the project and what ... training programme on data protection and confidentiality, which staff had found boring and not relevant to their own work. A budget and timescale were agreed and a small team was formed to carry...

Ngày tải lên: 21/09/2012, 17:33

Ngày tải lên: 09/07/2013, 01:26

Ngày tải lên: 03/08/2013, 01:28

Ngày tải lên: 23/08/2013, 18:34

Ngày tải lên: 15/09/2013, 07:10

Ngày tải lên: 19/09/2013, 15:53

... large. How are brands built? It’s a mistake to think that advertising builds the brand. Advertising only calls attention to the brand; it might even create brand interest and brand talk. Brands are built holistically, ... user knows by the brand name the product quality and features to expect and the services that will be rendered, and this is worth extra pennies. A brand saves people time, and this is worth money. ... better brand. Now all brands are pretty good. Even the store’s brand is good. In fact, it probably is made by the national brand to the same standards. So why pay more (except for show-off brands...

Ngày tải lên: 24/10/2013, 08:20

... 138–139 value and, 138 wars, 174 Price, Kevin, 154 Pricing strategies: brand development and, 13 corporate growth and, 71 in global expansion, 88–89 influential factors, 139 markup and, 139 recession ... 24 customer needs and, 31 customer service and, 24 effective, 24 positioning and, 136 sales promotions, 111 shift to, 150 successful companies and, 23 types of, 23 Complaint handling strategies, ... 174 Activities, interests, and opinions (AIOs), 43 Actors, in marketing plan, 112 Advertising: aim of, 2, 18–19 brand development and, 9, 161 budget, 3, 6–7, 145 competition and, 23 creativity in,...

Ngày tải lên: 24/10/2013, 08:20