Copyright © 2012 The McGraw-Hill Companies, Inc.. McGraw-Hill Chapter 11: Your Future Chapter 11: Your Future and Information Technology Chapter 11: Your Future and Information Tec
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reserved.
McGraw-Hill
Chapter 11: Your Future
Chapter 11: Your Future
and Information
Technology
Chapter 11: Your Future
and Information
Technology
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Competencies (Page 1 of 2)
• Explain why it is important to have an
individual strategy to be a "winner" in the information age
• Describe how technology
is changing the nature
of competition
• Discuss four ways people may
react to new technology
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• Describe how you can stay
current with your career
• Describe different careers in
information
technology
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• This final chapter is not about the far
future, it’s about today and the near future
technological change
keep your computer competency up to date
• Recognize the impact of
technological change and use it to
your advantage
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Changing Times
• Most organizations make formal
plans to keep track of technology and implement it in their
competitive strategies
– Consider Automated Teller
Machines (ATMs), online banking, and Internet-only banking operations
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Technology and Organizations
• New products
• New enterprises
• New customer
and supplier relationships
New technology helps FedEx maintain customer loyalty
Merrill Lynch’s cash management account
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Technology and People
• Cynicism
• Naiveté
• Frustration
• Proactivity
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How You Can Be a Winner
• Stay current
• Maintain computer
competency
• Develop professional
contacts
• Develop specialties
• Be alert for
organizational change
• Look for innovative
opportunities
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Careers in IT
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• Maintaining Computer
Competency and Becoming
Proactive
– Concentrate on goals – Use computers to your advantage – Gain control over technology
– Keep an eye on the future
and move toward success
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Open-Ended Questions (Page 1 of 2)
• Why is strategy important to
individual success in the information
age? What is your strategy?
• Describe how technology changes the
nature of competition.
• How can your computer competencies
and knowledge help you get ahead in today’s market?
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Open-Ended Questions
(Page 2 of 2)
• What does proactive mean? What is a
proactive computer user? What
advantages does this type of user
have over the other types?
• Discuss several different careers in
information technology Which are of
interest to you?