In the first section of the volume, we focus on empirical and inter-firm logistics and supply chain issues, often with a strong environmental and sustainability focus.The many inefficien
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Names: Wood, Lincoln, 1981- editor.
Title: Contemporary approaches and strategies for applied logistics / Lincoln
C Wood, editor.
Description: Hershey : Business Science Reference, [2018]
Identifiers: LCCN 2017038399| ISBN 9781522552734 (hardcover) | ISBN
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Subjects: LCSH: Business logistics.
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This book is published in the IGI Global book series Advances in Logistics, Operations, and Management Science (ALOMS) (ISSN: 2327-350X; eISSN: 2327-3518)
Trang 4Advances in Logistics, Operations, and Management Science (ALOMS) Book Series
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ISSN:2327-350X EISSN:2327-3518
Operations research and management science continue to influence business processes, administration, and management information systems, particularly in covering the application methods for decision-making processes New case studies and applications on management science, operations management, social sciences, and other behavioral sciences have been incorporated into business and organizations real-world objectives
The Advances in Logistics, Operations, and Management Science
(ALOMS) Book Series provides a collection of reference publications on the current trends, applications, theories, and practices in the management science field Providing relevant and current research, this series and its individual publications would be useful for academics, researchers, scholars, and practitioners interested
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Trang 6Table of Contents
Preface xvi
Section 1 Empirical and Inter-Firm Logistics and Supply Chain Issues
Chapter 1
Identifying.the.Key.Success.Factors.in.Strategic.Alignment.of.Transport
Collaboration.Using.a.Hybrid.Delphi-AHP 1
Yasanur Kayikci, Turkish-German University, Turkey
Michael R Bartolacci, The Pennsylvania State University, USA
Larry J LeBlanc, Vanderbilt University, USA
Chapter 2
The.Evaluation.of.Environmental.Capital.Projects:.The.Way.Forward 37
Frank Lefley, University of Hradec Kralove, Czech Republic
Joseph Sarkis, Worcester Polytechnic Institute, USA
Jason X Wang, University of Otago, New Zealand
Chapter 5
Trang 7Chapter 6
Eco-Labels.and.the.Supply.Chain:.A.Consumer-Oriented.Perspective.on
Supply.Activities 130
Rikki Smith, University of Auckland, New Zealand
Lincoln C Wood, University of Otago, New Zealand & Curtin
University, Australia
Chapter 7
Align.Hospital.Drug.Delivery.With.Supply.Chain.Management:.From
Process.Analysis.to.Performance.Measurement 170
Alexis Nsamzinshuti, Université Libre de Bruxelles, Belgium
Alassane Ballé Ndiaye, Université Libre de Bruxelles, Belgium
Chapter 8
Identification.of.Contextual.Relationship.Among.Collaboration,.Cooperation,.Coordination,.and.Innovative.Green.Procurement.Practices 201
Surajit Bag, Tega Industries South Africa Pty Ltd, South Africa
The.Agricultural.Routing.Planning.in.Field.Logistics 261
Amalia Utamima, Curtin University, Australia
Torsten Reiners, Curtin University, Australia
Amir Ansaripoor, Curtin University, Australia
Hasan Seyyedhasani, University of Kentucky, USA
Trang 8Chapter 12
Forecasting.Demand.With.Support.Vector.Regression.Technique
Incorporating.Feature.Selection.in.the.Presence.of.Calendar.Effect 302
Malek Sarhani, Mohammed V University, Morocco
Abdellatif El Afia, Mohammed V University, Morocco
Chapter 13
Innovative.Port.Logistics.Through.Coupled.Optimization/Simulation
Approaches 317
Mustapha Oudani, International University of Rabat, Morocco
Abderaouf Benghalia, University of Algiers I, Algeria
Jaouad Boukachour, University of Le Havre, France
Dalila Boudebous, University of Le Havre, France
Ahmed El Hilali Alaoui, Sidi Mohamed Ben Abdellah University,
Abdellatif El Afia, Mohammed V University, Morocco
Malek Sarhani, Mohammed V University, Morocco
Chapter 16
Truck.Driver.Turnover:.A.Logistic.Regression.Approach 382
S Scott Nadler, University of Central Arkansas, USA
John F Kros, East Carolina University, USA
Compilation of References 405 About the Contributors 468 Index 474
Trang 9Detailed Table of Contents
Preface xvi
Section 1 Empirical and Inter-Firm Logistics and Supply Chain Issues
Chapter 1
Identifying.the.Key.Success.Factors.in.Strategic.Alignment.of.Transport
Collaboration.Using.a.Hybrid.Delphi-AHP 1
Yasanur Kayikci, Turkish-German University, Turkey
Michael R Bartolacci, The Pennsylvania State University, USA
Larry J LeBlanc, Vanderbilt University, USA
Transport.collaboration.has.emerged.as.a.growing.trend.that.creates.opportunities.and.competitive.advantages.for.supply.chain.partners.by.eliminating.inefficiencies.and.thus.reducing.costs As.a.result,.it.allows.the.more.efficient.utilization.of.available.resources.and.mitigates.greenhouse.gas.emissions Ensuring.a.strategic.alignment.among.different.partners.is.necessary.to.sustain.a.long-term.collaboration.with.respect.to.transport.and.logistics.activities This.chapter.studies.strategic.alignment.within.the.context.of.supply.chain.partners The.37.key.criteria.from.the.technical,.risk, financial, organizational, and operational categories for the formation and.maintenance.of.a.strategic.alignment.for.collaboration.are.identified.by.utilizing.a.hybrid.Delphi-AHP This.methodology.utilized.the.expertise.of.transport.experts.from.different.countries Establishing.such.collaborative.initiatives.from.raw.materials.procurement.to.finished.products.distribution.throughout.supply.chain.is.important.for.creating.an.efficient.and.environmentally/socially.sustainable.transport.strategy
Trang 10Chapter 2
The.Evaluation.of.Environmental.Capital.Projects:.The.Way.Forward 37
Frank Lefley, University of Hradec Kralove, Czech Republic
Joseph Sarkis, Worcester Polytechnic Institute, USA
Traditional.capital.investment.appraisal.models.are,.in.many.cases,.biased.against.environmental.projects What.is.required.is.a.multi-attribute.approach.that.includes.an.assessment.of.the.environmental.benefits The.financial.appraisal.profile.(FAP).model seeks to address this issue By making the correct investment decision.in.the.first.place.and.by.involving.senior.managers.in.the.appraisal.process,.the.organization.is.better.placed.to.achieve.project.success Adopting.the.FAP.model.with.the.inclusion.of.an.environmental.assessment.in.the.form.the.“environmental.score.index”.will.help.focus.top.management.on.an.increasingly.important.corporate.strategy.issue An.illustrative.case.study.is.used.to.outline.the.important.aspects.of.this.new.approach The.FAP.approach,.which.is.presented.in.this.chapter,.will.help.to.fill.a.gap.in.the.environmental.investment.literature,.where.there.is.a.paucity.of.comprehensive,.structured,.and.transparent.methodologies.that.can.prove.acceptable.to.management.decision.makers.from.a.variety.of.functions.and.viewpoints
Trang 11Chapter 4
The.Effect.of.Supply.Chain.Sustainability.Management.in.the.Perspective.of.Suppliers 77
Jason X Wang, University of Otago, New Zealand
This.chapter.investigates.the.suppliers’.economic.performance.when.their.buyers.force.supply.chain.sustainability.management.(SCSM).on.them While.generally.a.negative.impact.is.proposed,.this.chapter.identifies.mediating.and.moderating.factors.fluctuating.the.negative.performance These.factors.are.governance.mechanisms,.SCSM dimensions, economic bond, and operational slack According to the.findings, a conceptual framework is provided for supplier managers analyzing.SCSM-performance.link.and.for.affecting.the.decision.making.of.buyer.managers.and.policy.makers.by.accommodating.suppliers.perspectives
Chapter 5
Modeling.Enablers.of.Flexible.Supply.Networks.Using.Total.Interpretive
Structural.Modeling 101
Surajit Bag, Tega Industries South Africa Pty Ltd, South Africa
The chapter aims to identify the contextual interrelationships among flexible.supply.network.enablers.for.achieving.supply.chain.sustainability The.authors.have.identified.the.enablers.through.a.review.of.extant.literature.and.further.applied.the.popular.total.interpretive.structural.modeling.(TISM)-based.methodology TISM.is.a.well-articulated.mental.model.interpreting.both.the.nodes.(indicating.“what”).and.links.(indicating.“how”.and.“why”) The.mental.model.of.the.group.is.not.well.structured.and.is.loosely.defined,.which.serves.as.the.basis.for.the.theory.building.process The.authors.finally.obtained.a.hierarchy.of.enablers.and.findings.show.that.innovation.culture.is.the.driving.element.in.developing.flexible.systems.in.supplier.networks Supply.chain.practitioners.must.focus.on.developing.an.innovation.culture.within.the.boundaries.of.the.organization.and.then.integrate.with.specialist.suppliers.to.ultimately.build.additional.capacity.for.managing.the.fluctuations.in.customer.demand.and.further.manage.supply.risks The.chapter.ends.with.conclusions.drawn.from.study.and.directions.for.future.research.studies
Chapter 6
Eco-Labels.and.the.Supply.Chain:.A.Consumer-Oriented.Perspective.on
Supply.Activities 130
Rikki Smith, University of Auckland, New Zealand
Lincoln C Wood, University of Otago, New Zealand & Curtin
University, Australia
Trang 12This.chapter.seeks.to.explore.the.concept.of.eco-labels.as.a.method.used.by.firms.to.promote.products.with.high.levels.of.sustainability.performance The.authors.examine.what.this.means.to.the.firms.involved.in.terms.of.implementation.and.impact.on.profit However,.they.also.examine.what.can.happen.when.a.firm.fails.to.live.up.to.the.required.standards,.whether.these.standards.are.above.required.performance.or.even.the.minimum.mandated.performance The.authors.use.the.case.of.the.automotive.sector.to.demonstrate.several.categories.of.failure.and.provide.a.concluding.remark.with.several.pathways.forward.for.future.research.in.this.topic
Chapter 7
Align.Hospital.Drug.Delivery.With.Supply.Chain.Management:.From
Process.Analysis.to.Performance.Measurement 170
Alexis Nsamzinshuti, Université Libre de Bruxelles, Belgium
Alassane Ballé Ndiaye, Université Libre de Bruxelles, Belgium
In.recent.years,.the.European.hospital.sector.has.suffered.the.brunt.of.the.economic.crisis This.sector.is.now.faced.with.a.paradox,.which.is.to.reduce.costs,.related.to.the.decline.in.government.subsidies.and.an.increase.in.the.quality.of.care.required.by.the.regulatory.bodies,.while.maintaining.the.level.of.care This.paradox.can.be.resolved.through.the.optimization.of.the.hospital.supply.chain Despite.hospital.supply.chains.having.a.great.impact.on.hospital.budgets,.many.opportunities.for.optimization.exist.to.improve.the.healthcare.quality This.chapter.aims.to.analyze.the.distribution.of.drugs.within.a.hospital.in.the.line.of.supply.chain.management The.SCOR.model.was.selected.as.the.framework.for.this.analysis Then,.potential.failures that can arise in logistics processes are identified After reviewing the.literature.regarding.the.hospital.supply.chain.and.the.performance.measurement,.a.framework.is.proposed.with.key.performance.indicators.that.can.be.applied.in.hospital.supply.chains.to.measure.and.monitor.their.performance
Chapter 8
Identification.of.Contextual.Relationship.Among.Collaboration,.Cooperation,.Coordination,.and.Innovative.Green.Procurement.Practices 201
Surajit Bag, Tega Industries South Africa Pty Ltd, South Africa
Globally,.every.organization.is.focusing.on.minimizing.the.usage.of.scarce.resources.in.production The.authors.have.used.resource.dependence.theory.(RDT).as.the.theoretical.lens.to.develop.the.foundation.of.the.chapter RDT.suggests.that.firms.within.the.supply.chain.network.should.coordinate.and.collaborate.to.achieve.superior.performance Under.RDT,.the.most.important.assumption.is.that.firms.cannot.be
Trang 13matrix.with.the.assistance.from.five.experts.based.in.the.South.African.steel.and.engineering.sectors The.ISM.model.depicts.the.contextual.interrelationships.that.may.help.supply.chain.managers.in.quality.decision.making The.chapter.concludes.with.managerial.implications.and.directions.of.future.research
Section 2 Advances in Analytic Approaches Chapter 10
The.Agricultural.Routing.Planning.in.Field.Logistics 261
Amalia Utamima, Curtin University, Australia
Torsten Reiners, Curtin University, Australia
Amir Ansaripoor, Curtin University, Australia
Hasan Seyyedhasani, University of Kentucky, USA
The.agricultural.sector.is.facing.the.need.to.gain.a.higher.yield.on.their.fields.while.optimising.their.operations.to.stay.competitive.and.satisfy.the.continuously.increasing.demand.for.produce Cost.reductions.can.be.achieved.by.increasing.the.effective.field.size.and.reducing.the.operations.without.gain.(e.g.,.driving.longer.distance.to.harvest.the.field) The.agricultural.routing.planning.(ARP).problem.represents.a.specialisation.of.the.travelling.salesman.problem.(TSP).or.vehicle.routing.problem.(VRP).with.focus.on.the.agricultural.operations.and.considerations.of.the.field.and.vehicles.configurations In.addition,.various.adaptations.of.the.problem.can.be.found.in.the.literature.that.define.a.new.problem.class.with.specialised.optimisation.needs This.chapter.introduces.the.ARP.and.reviews.the.past.and.current.research.and.developments
Trang 14Chapter 12
Forecasting.Demand.With.Support.Vector.Regression.Technique
Incorporating.Feature.Selection.in.the.Presence.of.Calendar.Effect 302
Malek Sarhani, Mohammed V University, Morocco
Abdellatif El Afia, Mohammed V University, Morocco
Reliable prediction of future demand is needed to better manage and optimize.supply.chains However,.a.difficulty.of.forecasting.demand.arises.due.to.the.fact.that.heterogeneous.factors.may.affect.it Analyzing.such.data.by.using.classical.time.series.forecasting.methods.will.fail.to.capture.such.dependency.of.factors This.chapter.addresses.these.problems.by.examining.the.use.of.feature.selection.in.forecasting.using.support.vector.regression.while.eliminating.the.calendar.effect.using.X13-ARIMA-SEATS The.approach.is.investigated.in.three.different.case.studies
Chapter 13
Innovative.Port.Logistics.Through.Coupled.Optimization/Simulation
Approaches 317
Mustapha Oudani, International University of Rabat, Morocco
Abderaouf Benghalia, University of Algiers I, Algeria
Jaouad Boukachour, University of Le Havre, France
Dalila Boudebous, University of Le Havre, France
Trang 15decisional.problems.raised.in.the.maritime.terminals.(MT).and.in.the.multimodal.terminal.(MMT) The.first.problem.concerns.container.transfer.by.rail.between.the.maritime.terminals.and.the.multimodal.terminal The.second.aims.to.optimize.trains/shuttles.parking.in.the.rail.yard.of.the.multimodal.terminal The.third.and.the.fourth.are.about.rail-rail.transshipment.of.containers The.goal.is.to.elaborate.a.dashboard.for.decision.makers.to.analyze.and.evaluate.performance.indicators.of.port.logistics.chain.(costs,.resource.occupancy.rate,.service.rate).and.to.test.several.management.strategies
Chapter 14
A.Contemporary.Approach.to.Plan.Independent.Logistics.Actors 337
Atour Taghipour, University of Le Havre, France
Companies.are.dependent.on.the.resources.and.information.of.other.members.of.the.supply.chains To.manage.their.resources,.companies.use.coordination.mechanisms Despite.the.inter-dependency.between.logistics.actors,.they.are.independent.units.with.conflicting.objectives These.two.characteristics.can.increase.the.complexity
of planning in logistics networks According to the literature of supply chain.management,.some.mechanisms.largely.use.the.information.shared.by.members.to.achieve.an.optimal.solution.and.some.others.are.based.on.minimum.level.of.information.sharing This.chapter.addresses.the.coordination.problem.in.a.logistics.networks.with.more.than.two.partners,.while.the.information.is.in.a.private.element.that.is.not.exchanged.with.other.partners
Chapter 15
Optimization.of.a.Predictive.Aircraft.Maintenance.Routing.Model.Using
Mutated.Constrained.Particle.Swarm.Optimization 365
Abdellatif El Afia, Mohammed V University, Morocco
Malek Sarhani, Mohammed V University, Morocco
Aircraft.maintenance.routing.(AMR).is.one.of.the.most.studied.problems.in.the.airline.industry.and.has.gained.much.attention The.aim.of.this.chapter.is.to.solve.a.mathematical.formulation.of.the.daily.AMR.problem,.which.aims.to.minimize.the.routing.cost.while.incorporating.the.risk.of.unscheduled.maintenance This.predictive.model.requires.the.optimization.algorithm.to.both.assure.the.feasibility
of the solution and to continuously track unscheduled maintenance events To.address.these.issues,.the.authors.propose.a.hybrid.solution.approach.with.two.main.contributions:.it.examines.the.use.of.a.binary.version.of.particle.swarm.optimization.(PSO).adapted.to.this.constrained.optimization.problem,.and.it.consists.of.using.an.adaptive.mutation.operator.designed.to.deal.with.unscheduled.maintenance
Trang 16Chapter 16
Truck.Driver.Turnover:.A.Logistic.Regression.Approach 382
S Scott Nadler, University of Central Arkansas, USA
John F Kros, East Carolina University, USA
The.purpose.of.this.chapter.is.to.identify.those.constructs.that.lead.to.driver.turnover.and.to.develop.a.logistic.regression.model.to.assist.in.predicting.driver.turnover Interviews.with.drivers.were.conducted.with.154.drivers.at.large.truck.stops The.theory.of.reasoned.action.(TRA),.originating.in.the.social.psychology.literature,.is.the.theoretical.approach.in.this.study This.chapter.makes.contributions.in.two.areas From.a.managerial.perspective,.the.study.results.indicate.that.companies.can.use.a.technique.such.as.logistic.regression.as.part.of.their.driver-retention.efforts.in.order.to.create.competitive.advantage.by.increasing.efficiency.and.cutting.costs The.resulting.logistic.regression.model.provides.a.concrete.tool.for.analyzing.driver.turnover Based.on.four.factors,.the.model.accounts.for.84%.of.the.variance.and.accurately.predicts.which.drivers.or.driver.classes.are.most.at.risk.of.turning.over
Compilation of References 405 About the Contributors 468 Index 474
Trang 17Over several decades, many developments in global trade and geopolitics coupled with societal progression over many parts of the world have combined to increase the importance of logistics management While in the past, many companies may have been able to rely on outdated systems or methods managing their transportation materials flow, in today’s society this part of the business has become increasingly cutthroat and open to disruption from new technologies and innovative business models This book presents an overview of several important topics that will help the reader come to grips with the fast-changing nature of the world and how contemporary approaches can help logistics managers and analysts to succeed in the face of rapid change Also, there is a strong focus in these collected chapters on the environmental and social sustainability of the business practices used
The advent of containerisation played a large role in promoting greater global trade and changing the face of many logistics systems at the national level We have seen a rapidly increasing trade, greater volumes, and greater value, as well as an extensive use of a range of different transport modes depending on the requirements
of customers and product types This increasing complexity is also lead to new challenges for scholars and practitioners alike In the current environment, it seems
as though globalisation and global trade is not something that we should take for granted Over 2016 and 2017, in both North America and across Europe, there have been increasing political swings reflective of more protectionist concerns There remain significant strong agricultural lobby groups in many parts of the world Several national leaders have called for or threatened increasingly [protectionist measures that might damage or reduce global trade volumes Despite these recent political changes, if logistics managers can continue to ensure the rapid, safe, and environmentally effective flow of goods throughout the world and in a way that benefits society broadly, many of the benefits of globalisation should continue to
be widely available despite the rising protectionist trend
We have seen a significant change in how technology influences many elements
of logistics management While this is not the primary focus of this volume, it is still xvi
Trang 18very much the cutting edge in the forefront of practice and research The spreading use of technology is now addressed by many firms over the globe and has a positive impact even in emerging markets (Tatoglu et al., 2016) and will likely continue to drive many improvements and changes to logistics practices and approaches in the future
Visibility has become increasingly important as many firms seek to understand where specifically their assets are at any given time enabling them to track, monitor, and reorganise assets in real time Increased visibility can be useful in a range of industries including distribution (Kärkkäinen, 2003) and agriculture, food, and farming (Costa et al., 2013; Liu & Shao, 2012) Increased visibility can often lead
to significant improvements in the operational performance (Föhr, Karttunen, Immonen, & Ranta, 2016) One of the big benefits of visibility is an increasingly adaptive and flexible logistics application for many firms Rather than relying on optimised routes established once and then executed, firms may adapt and update the routes for any given vehicle in real time, either within a facility such as with forklifts (Poon et al., 2009) or outside facilities, such as managing freight transport (Zacharewicz, Deschamps, & Francois, 2011) Visibility can also aid reverse logistics processes (Lee & Chan, 2009) These benefits presuppose the ability to capture, share, transmit, and analyse information with increasing speed
Finally, the methods of the organisation have fundamentally changed Whereas once a strongly hierarchical model of management existed with the logistics manager organizing or optimising fleets of delivery vehicles, we have increasingly seen in the presence of disruptive technologies into the marketplace The largest and perhaps most prominent of these lends the company name to the description of this shift; Uber, the transport on-demand ride sharing system, has been held up as a pinnacle
or a vanguard of this shift towards disruptive business models with the shift being
called Uberization The peer-to-peer transactions in the Uberization model threaten
to cut out the middle man in many transactions and fundamentally re-organise how firms manage their assets The Uberization of logistics activities is still occurring and represents an increasingly important topic for both business managers and logistics researchers
Some of the significant ways in which logistics approaches and applications have changed include the use and management of Big Data, the focus on health and safety in the workplace, and the increasing risk management and development
of consumer-focused outcomes
• Big Data: Previously, much of the forecasting and planning activities relied
Trang 19their decision-making in response to changes in the environment Increasingly, however, firms have gained the ability to draw on a much wider net and gain data from a far more comprehensive set of sources enabling them more perspective both on their immediate actions and also the other responses to these actions (Hazen, Boone, Ezell, & Jones-Farmer, 2014) Weather data, satellite images, and satellite-derived data, articles online, consumer reviews
of products, rainfall data, have all been brought together in different research projects both commercially and academically to develop increasingly sophisticated models The scope and size of the data, the messiness of many
of the sources, the speed at which changes and is developed and transmitted,
as all lead to the development of the term big data (Waller & Fawcett, 2013) The use of Big Data is increasingly of concern to many logistics managers It
is also important to note, however, that the very presence of big data does not lead automatically to changes In many cases, there remain humans involved
in the process who have their own judgments and managerial perspectives which alter and adjust how they use the data that they have (Wood, Reiners,
& Srivastava, 2017)
• Health and Safety: Perhaps it is no surprise that given the size and mass of
much of the equipment used in the logistics industry the issue of health and safety has also been an issue that many logistics managers about to address Across the world, many developed countries have been exerting greater influence and control over the workplace to ensure the safety of workers While this might be broadly seen to increase push-up costs, the societal benefits of safer working environments are almost indisputable and have led in some instances to voluntary adoption of safety-focused improvements (Cantor
& Terle, 2010) Many of these changes have been forced on the industry
by changing regulation (Cantor, Macdonald, & Crum, 2011) However, simultaneous technology changes are converging on many industries, leading
to many more managers looking for and examining ways to remove people from the logistics process altogether The focus on removing people has been reflected in the rise of automated guided vehicles (AGV), the adoption of robots, and driverless trucks The changes in technology promise that these vehicles should be more able to adapt much more quickly many cases than
a human could given changing environmental circumstances around them Use of technology in this way should reduce traffic incidents making the roads safer for other vehicles and human passengers and those nearby The strong practical focus on health and safety that I have observed in working environments over Australasia and in other parts of the world does not seem
to well-reflected in current research trends
xviii
Trang 20• Risk Management and Consumer-Friendly Solutions: The increasing
globalisation of supply chains have seen many cases where there is increased product mix and complexity in the logistics challenges associated with moving products from manufacturers through to consumers Throughout this increasingly tangled web of activities and locations, there are increasing opportunities for harm to occur both to people and to the natural environment Provision of information sharing technologies, such as radio frequency identification (RFID) tags on products, can enable consumers to evaluate products and interact with them in increasingly sophisticated ways (Kukard
& Wood, 2017)
The issue of consumer harm from products is an important one and while product recalls are clearly connected to harm and damage, firms still face challenges dealing with the recall process in cases of product failure (Wood, Wang, Olesen, & Reiners, 2017) and even the routine operations involved in product returns and reverse logistics (Wu & Cheng, 2006) Product harm and reverse logistics are particularly challenging in a world where there is an increasing amount of global trade between borders supported by e-commerce (Giuffrida, Mangiaracina, Perego, & Tumino, 2017) While reverse logistics and closed-loop supply chains are seen as important, many barriers are recognised in the implementation of reverse logistics (Chileshe, Rameezdeen, Hosseini, & Lehmann, 2015) Increasingly, work is undertaken to develop stronger reverse-logistics mechanisms and closed-loop supply chains (Govindan, Soleimani, & Kannan, 2015)
• Operations and Quality Management Perspectives to Improve
Outcomes: Firms increasingly focus on consumer-friendly solutions and
designs, often supported by operations and quality management principles in non-traditional manufacturing fields This can be seen with the adoption of quality improvement approaches including consumer perspectives such as in the refurbishment of housing (Juan, Perng, Castro-Lacouture, & Lu, 2009), the design of hospitals (Wood, Wang, Abdul-Rahman, & Jamal Abdul-Nasir, 2016), and developing food products (Kuo, Yuo, & Lu, 2014)
The target audience for this book are business managers, logistics managers, and analysts, research scholars, and advance postgraduate students – and each group would use the volume in different ways The volume tackles several pressing practical issues both from a broad strategic and geopolitical perspective, such as the
Trang 21scholars and some technical analysts or technically minded logistics managers; it provides greater insight into how to use different methods and their value In this way, the volume can serve as a useful supplement to a more management-oriented postgraduate class (using the first section) More technically oriented undergraduate
or postgraduate classes would find value in the second section As a stand-alone volume, it will benefit business and practitioners as they seek to understand how to apply new technologies and approaches or evaluate suggestions or business proposals from within their own company Instructors of undergraduate courses might find some of the chapters to be relevant and a useful supplement to some of their teaching where they can use a chapter as a solution to a particular problem or as a starting point to lead the class in a discussion of a particular challenge
In the first section of the volume, we focus on empirical and inter-firm logistics and supply chain issues, often with a strong environmental and sustainability focus.The many inefficiencies in transport and logistics could potentially be solved by greater collaboration and Kayikci (Turkish-German University, Turkey), Bartolacci (Pennsylvania State University, PA, USA), and LeBlanc (Vanderbilt University, TN, USA) focus on heterarchical collaborative transport networks If strategic alignment between partners can be achieved, it should improve overall outcomes; this is particularly crucial in heterarchical transport collaboration as leadership is shared between users and providers of transport Using a hybrid Delphi-AHP method, the study used transport experts from different countries to understand the key criteria for success in this type of collaborative network, using quantitative weightings calculated using the AHP model
Many capital investment appraisal models are focused on financial factors, and this can create biases against environmentally beneficial projects with long-term horizons Lefley (University of Hradec Králové, Czech Republic) and Sarkis (Worcester Polytechnic Institute, MA, USA) turn their attention to this and present the financial Appraisal Profile (FAP) model, enabling users to develop an environmental score index The use of this normative tool can help focus managerial attention on this increasingly important strategic issue and represents an effective support tool for decision-makers to incorporate a pluralistic range of perspectives when evaluating projects Use of the tool should provide a more balanced perspective for investments
in a way that can enhance environmental sustainability
The rise and opening of China’s economy have affected trade and international relations worldwide, and Ploberger (independent researcher, UK, and Austria) examines the environmental challenges that the country faces during this process The environmental and climate change risks pose a considerable challenge to Chinese society and the Chinese economy Examining the trends over time and some of the underlying dynamics, the importance of energy demand are highlighted The future emissions are also highlighted as an area of challenge and concern However, as
xx
Trang 22with all governments, ensuring economic growth and prosperity is a fundamental objective, and these environmental factors must be considered in the broader context
of these economic objectives
Wang (University of Otago, New Zealand) examines how consumer-focused or government-focused changes propagate upstream along the supply chain The chapter examines many of the important mechanisms for this enabling both scholars and practitioners to understand and what circumstances sustainability initiatives may have more or less impact on their suppliers In an increasingly connected world, when a firm decides to go green or increasingly become sustainable, they often have
a strong reliance on their trading and supply chain partners to make this happen Therefore, merely going green is not enough as the reliance on partners means that some of the slack will be picked up by other trading firms The impact on suppliers
is a key concern that Wang examines
The increasingly global nature of supply chains and all of the interconnected logistics activities has increasingly meant that firms have sought out how to develop flexible supply networks editors of this topic that Bag (Tega Industries, South Africa) focuses his attention Through the total interpretive structural modelling approach (TISM), the enablers of the flexible supply network that support supply chain sustainability have been identified This model demonstrates the importance of the innovative culture and the need for firms to identify and develop deep relationships with specialist suppliers to excel in the contemporary business environment The research underscores the importance of these strong dyadic linkages and how they can be used to reduce uncertainty by managers
Smith (University of Auckland, New Zealand) and Wood (University of Otago, New Zealand) provide an overview of the increasingly important mechanism of eco-labels to assure consumers of the credentials and providence of the products that they are buying They provide an overview of how this form of certification works in principle – and also focus attention on what happens when firms fail to meet these standards Turning to the automotive sector to provide examples, they look at what happens when some of the firms fail to meet government-mandated standards were caught cheating (such as in the Volkswagen Dieselgate scandal) The style of failure presents an important area for future research to both understand the consequences
of failure and also understand management mechanisms to prevent these outcomes
In many regions of the world, there has been increasing focus on medical care and efficiencies in the health sector The healthcare sector is where Nsamzinshuti and Ndiaye (Université Libre de Bruxelles, Belgium) turn their attention, by examining how to increase the care provided while satisfying regulatory bodies and at the same
Trang 23performance indicators and methods to measure success are provided to enable professionals to ensure the right drugs are available in the right place and time.Going green and becoming sustainable often puts increasing pressure on procurement teams to change their focus and it is this element of the supply chain that Bag (Tega Industries, South Africa) turns his attention Based on the resource dependency theory, bag examines those key relationships with a strong focus
on collaboration, coordination, and cooperation between firms as they seek to improve the sustainability and greenness of the supply chain procurement practices Interpretive structural modelling technique is being used with a specific focus on stealing engineering sector The chapter highlights the importance of coordination and collaboration and the value from cross-functional teams coupled with regular review exercises to ensure that both firms’ activities are sufficiently aligned.Wood (University of Otago, New Zealand) presents an overview of an increasingly important research method – the event study method An overview specifically addresses many of the researcher assumptions and methodological decisions that must be made during the process The chapter highlights many of the critical design issues are important for the researchers using the method that also for the users of the readers of the research to ensure that what they are reading is valid and useful
A range of logistics related research articles are examined and the chapter concludes with some areas of interest to both managers and researchers where the method can still be used to shed light on existing problems
Next, in the second section of the volume, we turn our attention to advances
in analytic approaches to help logistics and supply chain managers improve the operational capabilities of their firms
The agriculture sector constantly strives for improvements and one method to achieve efficiency gains is through cost reductions by minimising the distance travelled
by vehicles This is the focus of the chapter by Utamima, Reiners, Ansaripoor (Curtin University, Western Australia) and Seyyedhasani (University of Kentucky, KY, USA),
as they examine the Agricultural Routing Planning (ARP) as a specialised form of the Travelling Salesman Problem (TSP) or Vehicle Routing Problem (VRP) The chapter provides an introduction to this problem, outlines key considerations, and then presents a review of the state-of-the-art in the ARP
The importance of information sharing and visibility over the supply chain has been reflected in many models developed over the years, and it is in this area that Duong (Auckland University of Technology, New Zealand) contributes The research proposes a model that examines product substitution and pricing decisions
in conjunction with inventory policy and a dyadic supply chain setting This research extends many models in a way that makes a more realistic and reflective actual management practices with portfolios of products Past research has shown that
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Trang 24With the rise of globalisation, trade and the movement of good has become increasingly important and many countries have turned their focus to port improvements Oudani (International University of Rabat, Morocco) Abderaouf (Algiers I University, Algeria), Boukachour (Normandy University, France), Boudebous (Normandy University, France), El Hilali Alaoui (Sidi Mohamed Ben Abdellah University, Fez, Morocco) focus their attention on innovative approaches
at Le Havre Port in France They use optimization-simulation approaches to analyse both the maritime terminals and the multimodal terminals to indicate how port logistics chains can be improved over a rate of metrics (e.g., costs, utilization, and service levels)
The effective management of resources even between two firms can be challenging, and it is in this context that Taghipour (University of Le Havre, France) places his attention Examining the case of a to supply chain partners, a realistic scenario is established by limited information focusing on order and supply proposals The coordination approaches proposed and used within the experimental framework of the research use a minimal level of information sharing Despite this, the coordination mechanisms can be leveraged by the upstream supplier to improve their planning processes Negotiation between two firms in this way can have a significant influence
on their overall profitability and the supply chain effectiveness The research shows that the approach outlined holds benefits for upstream, supply-side, planning processes.Maintenance scheduling is complicated due to the disruption caused by unpredictable events requiring urgent maintenance It is to this problem of Aircraft Maintenance Routing (AMR) that Sarhani and El Afia (Mohammed V University, Rabat, Morocco) turn their attention Using a particle swarm optimization (PSO) approach hybridized with an adaptive mutation operator, they demonstrate that they can ensure the feasibility of solutions while managing the unscheduled maintenance events This is demonstrated to provide competitive results to simply using PSO.The final chapter models truck driver turnover intentions Nadler (University of Central Arkansas, USA) and Kros (East Carolina University, USA) report on data
Trang 25of drivers are most at risk of turning over Using the model can enable a manager to target and support truck drivers that are more likely to turnover By targeted reduction
of turnover, a manager can help a firm to reduce costs and improve efficiency
I hope that the readers of this volume find value in the collection of chapters and can improve their management or research as a result
Lincoln C Wood
University of Otago, New Zealand & Curtin University, Australia
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xxvi
Trang 28Section 1
Empirical and Inter-Firm Logistics and Supply
Chain Issues
Trang 29Copyright © 2018, IGI Global Copying or distributing in print or electronic forms without written permission of IGI Global is prohibited.
Identifying the Key Success Factors in Strategic Alignment
of Transport Collaboration Using a Hybrid Delphi-AHP
Trang 30Identifying the Key Success Factors in Strategic Alignment of Transport Collaboration
INTRODUCTION
Inefficiencies in transport and logistics cause problems throughout an organization’s supply chain including poor capacity utilization, empty-backhaul, high transport costs, low-profit margins, and harsh environmental impacts To overcome these, collaborative initiatives have gained in popularity as a sustainable strategy over the last decade In addition, the rise of digital technologies in transport and logistics (i.e., the Internet of Things and the Physical Internet) and open and interconnected logistics services enabled by Industry 4.0 (the fourth industrial revolution) have opened new possibilities to promote collaboration in transport as well as to monitor,
analyze and manage the carbon footprints across the supply chain (Pan et al., 2017)
Building collaborative logistics networks with digital technologies offers a new degree
of resiliency and responsiveness enabling companies to escalate the competition
in an effort to provide customers with the most efficient and transparent delivery service (PWC, 2016) The use of an analytic technologies (e.g hyperconnectivity, supercomputing, Big Data) allows for the collection and use of large-scale transport data and the application of complex algorithms on this data to help companies reduce costs, increase margins, operate more cost-effectively, and become more environmentally friendly
Different terms such as “logistics collaboration,” “collaborative transportation
management,” “cooperative transportation,” “supply chain collaboration” and
others, are used to refer to collaboration among the various entities with respect to
transport and logistics activities (Gonzalez-Feliu and Morana, 2012; Daudi et al.,
2016) Transport collaboration is progressively considered an approach worthy of consideration for organizations who are rethinking and redesigning their global supply
chains (Audy et al., 2007; Audy et al., 2010) The most important operational task
for transport collaboration is to provide an integrated and coordinated structure for transport planning and vehicle scheduling In order to accomplish this goal several transport service providers are involved in the main purchasing and distribution
process for a certain the supply chain (Stadtler et al., 2016) The overarching goal is
to consolidate a large volume of shipment by an open, multimodal (transport by road, rail, ship and/or barge) system that utilizes real-time identification and coordinated routing in a geographically distributed area of operation Such a system would also utilize shared warehousing and transport facilities to reduce the number of trucks needed and distance traveled in order to fulfill supply chain activities, thus saving time, fuel energy, costs and ultimately, the environment A complete definition for
Trang 31Identifying the Key Success Factors in Strategic Alignment of Transport Collaboration
and proactive human collaboration With this approach, transport decisions and strategies are enhanced through cooperation between and among transport users and transport service providers The goals are to eliminate inefficiencies from the transport chain and to facilitate cost reduction through effective utilization of available resources, cooperative planning and new business models’ implementation (Kayikci, 2015).
A graphic displaying the traditional forms of collaboration is shown in Figure 1 below This helps distinguish this emerging form, known as “heterarchical,” which
is the focus for our research, which uses the Delphi-AHP hybrid technique
Traditionally, three forms of collaboration exist: horizontal, vertical, and lateral (Figure 1) It is within these three that collaborative sharing takes place in any of three possible three ways (Gonzalez-Feliu and Morana, 2012):
• Non-Collaborative Sharing: Where shared resources are managed
independently and there is no synchronization between the parties to plan transport activities;
• Collaborative Sharing With Hierarchical Decision-Making: Where the
shared resources are managed collaboratively by the parties, but the main decision process is made hierarchically; and
Figure 1 Traditional forms of collaboration in transport management
Adapted from Kayikci, 2010; Kayikci & Zsifkovits, 2012.
Trang 32Identifying the Key Success Factors in Strategic Alignment of Transport Collaboration
• Collaborative Sharing With Non-Hierarchical Decision-Making: Which
is also known as heterarchical decision-making where parties are directly or equally involved in the decision-making process
Our work focuses on heterarchical transport collaboration, which as described
above, is an extension of traditional lateral collaborative arrangements What distinguishes heterarchical transport network collaboration from a lateral one is the nature of control within the coalition
Heterarchical transport collaboration relies on a collaborative strategy where leadership is shared between the transport users and the transport providers Such
a strategy is not followed in a traditional lateral arrangement where one or the other party leads, and therefore dictates, membership Shared leadership and its ramifications
for the workings of the collaborative effect are clearly defined in Audy et al (2007):
“The transportation planner (TP) is named by the shippers and the carriers to plan the customers’ transportation needs using the carriers’ transportation capacity The
TP objective is the minimization of the transportation costs of the customers using the transportation capacities of the carriers Coordinated by the TP, the customers and the carriers decide together to add and remove participants in the coalition ”.Much existing research focuses on the three traditional forms of collaboration with each work identifying a single or a few factors that may ultimately lead to success We specifically focus on heterarchical transport collaborations which is
a relatively new form of collaborative network and for which little research exists
(Kayikci and Stix, 2014; Borangiu et al., 2016) Our work is important in that it
uses the hybrid Delphi-AHP approach for identifying multiple criteria that impact the development of a successful strategic alignment between coalition partners in heterarchical fashion We are the first researchers to conduct such a study of this type of collaborative network A heterarchical transport collaboration, which allows for shared control between different types of partners, gains an advantage through the deployment of a strategic alignment involving the various criteria identified in our work We sought a methodology to identify factors for a successful strategic alignment since no single partner or partner category is making the decisions for the entire coalition in this type of collaborative network It should be noted that the receiver layer of such collaborative networks was not the focus of our work; and that the collaborative efforts analyzed later deal strictly with the business-to-business interaction between suppliers and carriers The results of our application
of this novel methodology, which are presented in greater detail in Section 6 with
Trang 33Identifying the Key Success Factors in Strategic Alignment of Transport Collaboration
as input for the procedure is in Appendix More detailed information is found in the dissertation of Kayikci (Kayikci, 2015) This paper is an expanded version of
previous work by Kayikci et al (2014).
PREVIOUS WORK ON TRANSPORT COLLABORATION
Transport collaboration can occur across a variety of levels and business functions between two organizations (bi-lateral) or in a network of multiple organizations (multi-lateral) that is driven in three planes: vertically, horizontally, and laterally (Figure 1) (Barratt, 2004; Kayikci and Zsifkovits, 2012) Vertical collaboration (S1 with C1; vertical collaboration) is one in which a transport user collaborates with transport service providers in the same supply chain If this collaboration is with other transport users (complementary organizations or competitors) or with other transport service providers from different supply chains, it is considered to be collaboration in a horizontal plane in Figure 1 Horizontal collaboration (I) refers to shipper collaboration (S1, S2, S3) in the community of n shippers (Sn) Horizontal collaboration (II) refers to carrier collaboration (C1, C2, C3) in the community
Table 1 Top 10 critical criteria for a heterarchical transport collaboration
1 Technological Capabilities TECHCAP Technical Effective information and communication technologies
2 Reliability RELI Technical Accurate online status and cost information, resilience
1 Safety and Security SASE Risk Cyber- and physical security, trustworthy privacy, confidentiality
2 Technology Usage TECHUS Risk Technological complexity
1 Transport Cost COST Financial The economic cost of transportation
2 Cost Sharing COSTSHAR Financial Ability to share and allocate cost
1 Trusting relationship TRUST Organizational Level of trust, resources and commitment
2 Information Sharing INFSHAR Organizational Information exchange, sharing knowledge and information
1 Capacity CAPA Operational Total operating capacity
2 Service Level (Effectiveness) SERV Operational Operations service level
Trang 34Identifying the Key Success Factors in Strategic Alignment of Transport Collaboration
of n carriers (Cn) If the collaboration involves both transport users and other transport service providers, it is considered to be collaboration in a lateral plane (S1 with C3 and S3 with C1) In the lateral network structure, the aim is to bring the transport users and transport service providers together in order to gain more flexibility by combining and sharing capabilities in both vertical and horizontal manners (Simatupang and Stridharan, 2002) Therefore, lateral collaboration may
improve the logistics performance more (Mason et al., 2007) than the other types of
collaborations However, studies investigating the outcomes of lateral collaboration
under different supply chain structures are relatively rare (Cruijssen et al., 2007)
Multimodal transport and integrated logistics solutions are typical examples of the
application of lateral collaboration (Mason et al., 2007), e.g building a sea-rail
multimodal transport network with the cooperation of liner shipping and freight railway operators (Kayikci and Catay, 2017) To this end, all collaborative actions allow collaborating partners to benefit from expanded opportunities in order to realize integrated strategies and common objectives by ensuring better overall visibility and effective coordination of all transport activities In addition, these collaborations differ according to their level of integration from a very superficial
“arm’s length relationship” to a highly integrated “strategic relationship” among
coalition partners (Lambert et al., 1999; Kayikci and Zsifkovits, 2012) Transport collaboration can be classified also as transactional collaboration, which refers the
common coordination and standardization of administrative practices and exchange
techniques, requiring information and communication systems, informational
collaboration, concerns mutual exchange of information such as sales forecasts, stock
levels, delivery schedules, to decisional collaboration, which indicates the different
collaboration possibilities in planning and management decisions (Gonzalez-Feliu and Morana, 2012)
Wide-scale collaborations and knowledge visibility have become a new competitive
imperative in the business of freight transport (Ritter et al., 2007) and in the economy
in general They are being utilized as a way to drive supply chain efficiency (Mason
et al., 2007; Cruijssen et al., 2007; Audy et al., 2007), share costs to offset continued
weak growth (McLaren et al., 2002) and significantly reduce carbon emissions
(Graham, 2011) in support of sustainable business strategies Collaborative efforts
in transport should create significant advantages for every participating company
Of course, there is no “one size fits all” approach However, Kampstra et al., (2006),
recommend these steps: (1) create the guiding coalition; (2) establish a sense of urgency and (3) develop a vision and a strategy Collaboration is by no means a
Trang 35Identifying the Key Success Factors in Strategic Alignment of Transport Collaboration
of long-term business relationships, and appears to be a cornerstone of successful
logistics outsourcing relationships (Cruijssen et al., 2007) Positive incentives should
be generated in the collaboration process by ensuring the long-term functioning of
collaboration structures among coalition partners (Audy et al., 2010) Best practice
win-win solutions are an integration of processes, technologies and people (Gaurav,
2004; Ritter et al., 2007) Choosing the right partners is essential for the success
of transport coalition Most often the right partners have similar organizational
sizes (Esper et al., 2010), technologies (Rudberg et al., 2002; Wang et al., 2007), organizational cultures and philosophies (Naesens et al., 2007; Audy et al., 2010)
They also will share similar goals and objectives and a willingness to share both
risk and reward from the collaboration (Mason et al., 2007) Moreover, the number
of partners is an important decision for the coalition’s ultimate success (Audy et al.,
2010) Typically, a large-sized coalition has greater opportunities to realize benefits
than a smaller-sized one (Ritter et al., 2007) However, larger collaborations can
be associated with an increase in coordination problems and in transactional costs
(Audy et al., 2010) Prominent examples can be found in the automotive industry (Graham, 2011), retail industry (Mason et al., 2007), catering sector (Cruijssen et
al., 2007), motor carrier industry (Fugate et al., 2009) and wood/forest industry
(Audy et al., 2007) This new innovative form of business existence is based on the
concept that by clustering specific transport and logistics activities and consolidating different supply chains, significant economies of scale can be achieved in terms of efficiency (with respect to cost), effectiveness (with respect to customer service) and environmental sustainability (with respect to being “green” in their carbon
footprint) (Bartolacci et al., 2012) However, building a coalition is not always
easy (Audy et al, 2007) and might include disparate problems Only 10-30% of
transport coalitions can succeed long-term (Esper et al., 2010) More generally, it is
proved that collaborations have greater success within the holding companies rather
than direct competitors (Audy et al., 2007) Some collaborative initiatives fail to deliver value (Lambert and Knemeyer, 2004; Kampstra et al., 2006) and ultimately
end with separation (Graham, 2011) One problem that has arisen in a coalition
is the absence of a common strategic alignment between transport collaboration strategy and transport collaboration structure across the various functions within the participating organizations This has caused many transport collaborations to fail The contribution, therefore, of this work is the examination of potential criteria for success for a little studied form of collaborative transport (heterarchical) with a novel application of a hybrid Delphi-AHP approach
Trang 36Identifying the Key Success Factors in Strategic Alignment of Transport Collaboration
HETERARCHICAL TRANSPORT COLLABORATION:
CONTROL AND STRATEGY
The essence of transport collaboration lies in the alignment between a transport coalition’s strategy and its structural support in terms of organizational hierarchies and supply chain operations Therefore, our work assists in developing a strategic alignment framework for successful transport collaboration in heterarchical transport networks by scientifically extracting all system-relevant criteria and perspectives There exists no previous study regarding the alignment of collaboration strategy and collaboration structure in transport management for this type of network Our findings, based on a rigorous and accepted hybrid data collection and analysis methodology, highlight criteria for success that are only dealt with on an individual basis for other types of collaborative networks in the literature The true contribution
of our work is the identification of the key criteria from a pool of proposed ones scattered through the literature, as validated by global experts in this niche area of logistics and supply chain planning, for this specific type of collaborative network
In our research, we investigated 72 criteria (See Appendix) that were extracted from the literature and surveys of the freight transportation industry and categorized to use as the basis for the hybrid Delphi-AHP approach
In a traditional form of a transport coalition, one or a set of partners controls or shares the leadership and decision-making The nature of the leadership may differ depending upon the business context and the size of the partners involved in the coalition A leader can be completely neutral, biased towards one or more partners,
or prefer to avoid conflict thereby acting in a negotiating fashion, or in any other type of possible preference arrangement There are six generic integration leadership
forms for a building of a transport coalition which are proposed by Audy et al (2007) (See Figure 2): (i) A transport user leads the coalition: it aims to minimize
its transport costs by finding other transport users that can provide a good balance
(geographical, volume and time) between supply and demand (ii) A transport service
provider (carrier or third-party transport service) leads the coalition: its aims to
maximize its profit by a better usage of its carrying capacity (iii) A control unit
(technology provider) leads the coalition: it aims to maximize profit or to minimize
transport costs of all coalition partners (iv) Transport users share the leadership
of the coalition: they aim to minimize their transport costs (v) Transport service providers share the leadership of the coalition: they aim to maximize their profit
by a better usage of their joint carrying capacity (vi) Transport users and transport
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A strategy, and its associated structure, is necessary when forming a coalition
to realize improved performance in the long run (Gaurav, 2004; Ritter et al., 2007,
Stank and Traichal, 1998) Collaboration strategy is the use of common objectives among coalition partners in order to realize synergy between their collective business and operational strategies In the context of transport management, the aim of the transport collaboration strategy is to exploit synergies between transport users and transport service providers in order to achieve high efficiency, high effectiveness and
high environmental sustainability Transport collaboration strategy is characterized
by the following aspects: (i) A holistic view of the supply chain and a comprehensive
capture of the unifying concepts (Mentzer, 2001; Naesens et al., 2007; Bhimani, 2007; Wang et al., 2007; Esper et al., 2010), (ii) standardization, simplification and centralization of transport processes and operations (Wang et al., 2007; Audy
et al., 2007); (iii) competing through joint transport chain capabilities (Stank et al., 2001; Cruijssen et al., 2007); (iv) close cooperation and coordinated actions
between different business units(Esper et al., 2010); (v) bridging distinct groups within and across companies (Bhimani, 2007; Audy et al., 2007; De Leeuw and
Fransoo; 2009); and (vi) providing a common strategy between and among transport
users and transport service providers (Lambert et al 1999; Cruijssen et al., 2007).
The level of collaborative integration sought by a given partner (as in Figure 3) within the context of collaboration strategy can vary and ultimately is determined
by the transport collaboration structure (Kayikci & Zsifkovits, 2012) At the lower
integration level, the partners in transport chain have an arm’s length relationship
with one another and cooperate only on ad-hoc matters involving a limited number
Figure 2 Six different types of leadership for transport collaboration; The dark circles and zones represent leadership
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of exchanges Many experts do not consider this kind of collaboration to be actual collaboration because there is no stable joint commitment between collaborative
units The second level is limited collaboration which involves the overlapping of
functional areas between mutually recognized partners Operational decisions up
to six months are taken on a limited basis for a short-term horizon with specific
needs and resources The third level is integrated collaboration in which partners
integrate parts of their planning and coordination activities within a time span between six months to five years, although a long-term partnership is not the goal
The last level is strategic partnering; usually referred to as strategic alliances in the
literature (Zinn and Parasuraman, 1997) In this case, partners share an intensive level of integration which includes a convergence of cost, process and technology Each partner considers the other as an extension of itself considering a long-term engagement with no ending-date for the respective partnerships Close collaboration
is always desirable (De Leeuw and Fransoo; 2009) to align the involved parties and then enhance the value of the transport network’s combined activities Integrated collaboration and strategic partnering essentially aim at moving the performance
of a decentralized transport chain closer the performance of centralized transport chain without changing the ownership
Collaboration strategy should reflect the collaboration policy as well as the
competitive strategy for every partner that manages flows from shipper to receiver
This involves taking a systems approach to viewing the supply chain holistically rather than as its constituent parts and at the same time seeking integration, synchronization and a convergence of inter-firm and intra-firm operational and strategic capabilities
(Esper et al., 2010).
RESEARCH METHODOLOGY
Figure 3 Level of collaborative integration
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the model of Stank and Traichal (1998) and adapted their approach (see Figure 4) Their work looked at strategy development for cross-border logistics A critical criterion is keeping a coalition functioning long enough to ensure an alignment of the collaboration strategy and structure for all parties involved occurs Collaboration strategy is able to exploit synergies between transport users and transport service providers in order to achieve efficiency, effectiveness and sustainability within the context of a heterarchical transport network During the life-cycle of a transport collaboration implementation, four generic categories can be determined These are: (1) strategy and decision, (2) system structure, (3) integration and (4) performance Even though these categories were originally designed for vertical supply chain collaboration, we modified them to accommodate heterarchical transport networks
We then determined the relevant criteria for a collaborative transport structure based
on a two-step approach: (1) an integrated Delphi Study which was applied to explore the categories of structure and (2) an Analytic Hierarchy Process (AHP) approach which was used to determine the relevant criteria for a structure to be successful
In this framework it is assumed, as an initial condition, that all partners desire a successful relationship and are thus matched in advance according to their business
profiles (Audy et al., 2010) As a first step, the objective of the coalition should be
identified Here, the transport collaboration strategy in the coalition is defined while taking into account each partner’s individual transport goals Collaboration strategy obviously involves synergy and coordination between the strategy of a transport business and the strategy of the coalition’s partners to realize the objectives
Integrated Delphi Study and AHP to Build
up Collaboration Structure
The research design for this part of our work was structured utilizing a method for group decision making that integrates the well-known Delphi technique and the Analytic Hierarchy Process (AHP) as shown in Figure 5 The aim was to identify key strategic criteria for success providing a framework for collaborations to follow The integrated Delphi-AHP approach is a robust decision tool with interactive activities
Figure 4 The alignment of transport collaboration strategy and structure in heterarchical transport network
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for decision-making across multiple criteria We first used a Delphi study to identify and quantify relevant criteria of structure with their corresponding perspectives Secondly, we utilized an AHP approach to estimate the relative importance of the extracted criteria from the Delphi study Finally, we determined the most relevant criteria of the structure and their links to strategic collaboration for transport In the following section, we describe this integrated Delphi-AHP process in more detail
Delphi Study
The Delphi method is a systematic and interactive qualitative research technique with
an iterative process for obtaining a consensus among a group of transport collaboration experts This method has been successfully used to explore new concepts within and outside of the area of knowledge systems During the last ten years, the Delphi method has been widely used in research to develop, identify, forecast and validate various managerial aspects in a wide variety of research areas
It is generally assumed that the Delphi method has an advantage in group interaction when compared to other group decision methods due to the anonymity
of group experts and the avoidance of the dominance of individual opinions (Okoli
& Pawlowski, 2004) The Delphi method is primarily a communication means
to obtain, refine and gain the informed consensus of experts on an uncertain issue The method requires knowledgeable and expert contributors (experienced
Figure 5 Research design by Integrated Delphi-AHP