Table of ContentsIntroduction Chapter 1: The Benefits of Selling on Etsy Chapter 2: How to Get Started on Etsy Chapter 3: How to get noticed By Customers on Etsy Chapter 4: Tips to Being
Trang 1I Can Sell Creative Things Online
The Ultimate Beginner’s Guide to Selling Things on Etsy
Trang 2Copyright Notice
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Disclaimer
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Trang 3Table of Contents
Introduction
Chapter 1: The Benefits of Selling on Etsy
Chapter 2: How to Get Started on Etsy
Chapter 3: How to get noticed By Customers on Etsy
Chapter 4: Tips to Being successful on Etsy
Chapter 5: The most Important Aspect of your Creative Business Best Practices & Common Errors
What’s next?
Conclusion
Trang 4Hello there, and thank you for downloading this book! I have always wanted to help people sell things online There are a ton of markets out there, and you have almost unlimited resources when it comes to selling things online to other people The world of online shopping has become even more popular over the last few years, with more and more people relying on that instead of other means of selling their goods Selling online allows you to open yourself up to a bigger market of people who are interested in the items that you sell, and if you market them correctly, you’ll be able to get even more out of it
For the creative ones out there, selling things online might be the best course of action You’ll be able to have a bigger market, and many people appreciate creative stuff on Etsy You’re able to actually give the people who are looking on Etsy a great product that they’ll enjoy Don’t you want to market your stuff to others? Well, Etsy is one of the best places to go
But in the world of online markets and online selling, there is a ton of competition It’s saturated due to more and more people entering it, and if you don’t know how to sell your stuff efficiently, you won’t be able to make a dent But this book will help you out No matter if you’re just starting out or have browsed on Etsy for a little bit, this book will be the ultimate guide to selling your stuff on Etsy It’s easy to use, and you’ll be amazed at what Etsy can do for you and your store
This book contains proven strategies to help get your Etsy store set up, how to market it, and the process of how to get people to buy your things It might seem hard at first, but there are always people looking for certain things on the internet, and many people love the idea of having a creative gift for their loved ones for either birthdays or holidays So why don’t you give them a gift that Matter
to them? You can market your goods to these people through Etsy, and this book will help you learn the ins and outs of Etsy and how to be successful at it
With this book, you will be able to become a master Etsy seller You can even have Etsy opened
so you can follow along, and you’ll be able to create a great online store with the resources that you have Many have already been able to create an effective online store to cater to people, so you should be able to do so as well So what are you waiting for? It’s time to dive in and learn about the benefits and great points of Etsy and how to sell your goods online through the use of this great resource
Thank you for downloading this book, I hope you enjoy it!
Trang 5Chapter 1: The Benefits of Selling on Etsy
There are tons of benefits to selling on Etsy, but you might not know what in the world they are You might think other places are better to sell at, but that’s far from the truth When it comes to selling online, Etsy is the way to go In this chapter, you’ll learn of some of the benefits of selling on Etsy and why more and more people are relying on Etsy as their main source to sell their creative wares online
Easy Setup
When it comes to setting up, Etsy is super easy With other places like StoreEnvy or eBay, you have
to do a whole slew of things to set up, and in some cases you have to pay There are complicated rules that you need to follow, and it takes more time With Etsy, you just register as a seller, and then set up your store You can even log in with your social media account if you want to link them If you
do that, then you just register and then set up your store with all the items that you have It’s as simple
as that, and once you’re done, you’re able to open It also has the benefit of accepting multiple forms
of payment, such as a card or PayPal Some sites only like to use one form, and that might turn away people from using the site as a store But with Etsy, you get more options for free, and it’s even better than you expected
More Traffic
With Etsy, you’ll have more traffic than with other sites There are over 25 million users each month
on Etsy, and you can market to many of them Of course, there is competition and other things, but you can go around that by adding keywords to your item descriptions along with SEO to your store If you have another website, you can get them to buy stuff off of Etsy in order to get them to your store You can also market it through other social media accounts such as Twitter and Facebook, but you might need to wait a bit before the store really takes off However, Etsy has great traffic and it caters to people who want handmade stuff, so don’t worry about if you’re marketing to the wrong crowd or not, for you definitely are with your creative wares
Strong Growth Potential
Etsy has the strongest growth out of all the major sites It has over 800,000 shops out there, and has net over 30 million dollars in the last year It’s growing even more by the second, and even the Etsy team is taking matters into their own hands and working to make the site even better It’s growing even more so, and people flock to the site It’s ben synonymous with “handmade,” and that’s the kind
of traffic that will be coming to the site
Great Support Team
Unlike eBay’s support team that is unreliable at best, Etsy is willing to work with you They have the option of a live chat along with email support This will allow the person to get help right away when the trouble is coming You don’t have to worry about the service leaving you on hold for two hours with no net result You just ask them for help, and they will answer They want to help work with the
Trang 6sellers, and they allow you to have many more options.
Ability to Cross-Promote
Cross promotion is pretty much the lifeline of Etsy It will allow you to promote to other places As said in the earlier heading, you can promote to various social media sites and other various places You can promote there, and people will flock You can list wholesale products along with retail products as well You also can have more than one shop at a time, so if you need to, you’ll be able to market to many other places and other markets This will allow you more opportunities to market yourself, and with that you’ll be able to generate more sales With some sites, you can only promote
to one place, and that limits you Etsy doesn’t do that, and instead it will give you the opportunity to reach more markets than ever before
Etsy has a ton to offer, so it’s imperative that you try it out If you’re a person who wants to sell online, then Etsy is the best place to go Not only will you get the traffic that you need, you’ll get more people to your site than you could ever dream of
Trang 7Chapter 2: How to Get Started on Etsy
Now that you know why Etsy is so awesome, it’s time to look at how to get started As I said earlier, it’s a cinch to get started, and you’ll be able to really get a ton of customers to your shop and buying your products The startup is easy, and once you have everything set up, then the rest is smooth sailing This chapter will talk about how to get started, along with a couple of other tips and tricks as well
Registration
Registering on Etsy is easy It’s pretty much just like any other thing online You give them an email address, name, password, and a couple of other details about you For the email, make sure that you have a separate work email versus a personal email One of the biggest issues with many people is they don’t separate these two, and Etsy loves to send emails about promotions and other deals If you don’t want your inbox filled with them, it’s imperative to separate the two emails so that you’re able
to focus on one segment at a time Registration is important to do, and once you finish that, then you have your shop!
Customizing the shop
Next step is to wow the customers with a kick-butt shop Having a great Etsy shop is important, for looks are important at first glance It’s what people see, and you want to make sure that your store looks good Organize your products into a neat order Unlike StoreEnvy, you don’t have to worry about changing the backgrounds and fonts of everything It’s all in the white and mint color scheme, but you want to make a splash with your shop
To really stand out, it’s important to have information that customers need out there You should tell about your business, what it is, along with your mentality when it comes to selling things online Having the description of what in the world your shop is about is very important, for that’s what the customer sees when they go to your shop That way, you’re also not getting flooded with questions all the time too
Next is your picture Having a profile picture will get you noticed It’s like on dating profiles, if you have a picture people will want to interact with you You want to show people that you’re a real person, and you will want to get people to know that you’re a seller who isn’t going to gyp anyone
So having a picture there will build trust with people Building trust will get you more customers
Pricing
Next is pricing You need to have a good price for your wares you plan to sell You should take a look at what the pricing is for other companies and work to match that Try to see if you can either sell it for that price, or for cheaper You don’t want to put it too low because you don’t want to lose a profit off of it Do your research, and when you list it make sure to put it for the appropriate price
Description
Trang 8Now, Etsy does have Chinese sellers out there They do sell on Etsy, and sometimes it can be hard to beat out the competition But there is a way to do so, and that’s by having killer descriptions for your products
A description should sell the person on the object You want to get the customer interested, but you don’t want it to be such a mystery that they have no idea what in the world it is You want to tell them about the object, such as what it is or what it does, and you can even tell them that it can complement certain outfits If it’s a piece of jewelry, telling them that could sell the customer on it You can offer a little incentive as well, such as a small free gift with a purchase Keywording works well here too, and if you tell people what in the world you’re selling they’re more inclined to buy it
You should also include pictures of the product A picture is worth a thousand words, and having multiple pictures will get the customer interested in the product You can show them that you have this awesome thing to sell, and they will be more inclined to buy it if there is a picture attached to it
These are the basics of selling on Etsy Now that you know about how it’s run, you can set up your own shop and get it up and running with your products
Trang 9Chapter 3: How to get Noticed By Customers on Etsy
Now that you have your shop set up, it’s time to figure out how to get noticed by people on Etsy You want to get people to see your products, and having that all set up can totally change the way people see your shop You want to get the customer support that you deserve, and in this chapter we’ll go over how to get others to see that you have an amazing shop that is open for business
Social Media Marketing
This is one of the best outlets to market your Etsy store Twitter and Facebook are your best friends when it comes to Etsy promotion Instagram and Tumblr work wonders as well, for you can leave teasers of the product on there Having a blog or a page to promote your products is key to having a successful Etsy shop With social media marketing, anyone can see Facebook works, but you have to watch out for the traffic Sometimes, only 1% of the people see it, which can cause issues Make sure
to tell people to subscribe so they can get updates Social media marketing is simple to set up You can then post your shop, various wares, and even incentives to other people
Search Engine Optimization
With Search Engine Optimization, you’ll get people to see your shop from wherever in the world they are Simply put, SEO is using the right techniques to get yourself noticed on different search engines You can write articles on your stuff, use effective keywords, and even market to various people using this method This method is a bit harder than other ones, but it works out well for those who are able
to use it
Networking
With all marketing, one of the best ways to get noticed out there is to network with others You can talk to various people and groups, and you could get them to promote your stuff while you promote theirs Let’s say you’re selling handmade jewelry You want to get it noticed You can work with local models in your area and get them to wear your jewelry That can get others to see your stuff, and
it can also promote other models and clothing designers as well You can even use your competition
in a way Maybe you guys can create a killer outfit for a model to wear When she wears it, she credits both of you and you’ll both get support Remember, not everyone is an enemy, so you can go to others for help and advice Sometimes their assistance can make a difference when it comes to the effectiveness of your Etsy shop Help is always a good thing, especially when starting out
Website and Blogs
Having your own website is a great way to get noticed by people You can create a site, and then people will come to the site and then go to your store It’s a great way to pick up traffic, for not only will they follow your site of blog, but they will also get directed to your shop for your awesome products
All of these ways are great to get you noticed on Etsy Remember, there is no exact way to do this
Trang 10It does take time, and once you start the promotion, it’ll get you noticed by more and more people as a result