Forward integration strategy is especially effective when the availability of quality distributors is so limited as to offer a competitive advantage to those firms that integrate forward
Trang 3Forward integration strategy is especially effective when the availability of quality distributors is so limited
as to offer a competitive advantage to those firms that integrate forward
If a firm's present suppliers are expensive and unreliable in meeting the firm's need for parts, components
or raw materials, the firm should pursue a horizontal integration strategy
Trang 422)
23)
Orascom Telecom and Etisalat both seek to dominate the international market while searching for
opportunities in other regions, especially in Africa and Asia
Innovative strategy requires investing a small amount of capital in R&D and changing the company culture
to one that supports creativity and talent
Trang 5Most companies favor related diversification strategies in order to exploit the common use of a well-known brand name
The Libyan Investment Authority's involvement in industries such as oil, travel, banking, and
telecommunication is a good example of related diversification
Trang 6Although bankruptcy can be an effective type of retrenchment strategy, it does not allow firms to avoid major debt obligations and to void union contracts
Trang 7Liquidation is often appropriate when retrenchment and divestiture have failed
Trang 8A differentiation strategy can only be achieved with a large target market
Trang 9Joint ventures tend to fail when the managers who are required to collaborate daily in operating the venture are not involved in forming or shaping the venture
In the Arab world, hostile takeovers are common due to the current nature of social and business
networking, which appears to favour hostile attitudes
Trang 10First mover advantages refers to the benefits a firm may achieve by entering a new market or developing
a new product or service prior to rival firms
Strategists in governmental organizations operate with far more strategic autonomy than their
counterparts in private firms
Trang 11Research shows strategic management in small firms is more formal than in large firms, but large firms that engage in strategic management outperform those that do not
Trang 19All of the following situations are conducive to market development except
Trang 24What term refers to selling a division of an organization?
Trang 27When few, if any, other rivals are attempting to specialize in the same target segment
D)
When the industry has many different niches and segments, thereby allowing a company to pick a
competitively attractive niche suited to its own resources
Trang 28Which strategy would be most appropriate when the distinctive competencies of two or more firms
complement each other especially well?
Trang 30A lack of strategic-management knowledge
ESSAY Write your answer in the space provided or on a separate sheet of paper
Trang 3213) FALSE 14) FALSE 15) TRUE 16) TRUE 17) FALSE 18) FALSE 19) FALSE 20) FALSE 21) TRUE 22) TRUE 23) FALSE 24) TRUE 25) TRUE 26) TRUE 27) FALSE 28) FALSE 29) TRUE 30) FALSE 31) TRUE 32) TRUE
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B
Trang 37Some guidelines for when forward integration would be an especially effective strategy are 1) when an organization's present distributors are especially expensive, unreliable, or incapable of meeting the firm's distribution needs; 2) when the availability of quality distributors is so limited as to offer a competitive advantage to those firms that integrate forward; 3) when an organization competes in an industry that is growing and is expected to continue to grow markedly; 4) when an organization has both the capital and human resources needed to manage the new business of distributing its own products; 5) when the advantages of stable production are particularly high; and (6) when present distributors or retailers have high profit margins
124)
Market penetration, market development and product development are the three types of intensive strategies Seeking increased market share for present products or services in present markets through greater marketing efforts is called market penetration An example of this is when Almarai penetrated the GCC market by securing agreements with large retailers such as Carrefour, Panda, and Al Othaim allowing
it to reach a wider customer base Market development is introducing present products or services into new geographic areas For example, Gandour products are available in more than 55 countries worldwide and are supplied from the Gandour network of factories It uses distributors to market its products to countries like China, the United States, Philippines, and Malaysia An example of product development is when Juhayna introduced two new varieties, half-cream and light milk, alongside its full-milk category In addition, it launched various fruit-related products in its existing category of juice and flavored milk Pure (100 percent natural juice) and Taza (fresh milk)
Trang 38Market development would be an effective strategy in all of the following situations 1) when new channels
of distribution are available that are reliable, inexpensive and of good quality; 2) when an organization is very successful at what it does; 3) when new untapped or unsaturated markets exist; 4) when an
organization has the needed capital and human resources to manage expanded operations; 5) when an organization has excess production capacity; and 6) when an organization's basic industry is becoming rapidly global in scope
126)
The two types of diversification strategies are known as related and unrelated Businesses are said to be
related when their value chains possess competitively valuable cross-business strategic fits; businesses are said to be unrelated when their value chains are so dissimilar that no competitively valuable cross-business relationships exist An example of related diversification is Almarai’s takeover of companies that are not part of their primary dairy business Western Bakery in 2007 and Modern Food Industries in 2009 This move allowed the company to offer bakery products using existing channels of distribution and
capabilities Firms that have successfully pursued unrelated diversification include Kingdom Holding (www.kingdom.com.sa ), the Al-Futtaim Group (www.futtaim.com), the Kharafi Group (www.makharafi.net), Group Ona, Orascom Industries (www.orascomci.com), and the Saud Bahwan Group
(www.saudbahwangroup.com)
127)
Six guidelines for when related diversification may be an effective strategy are 1) when an organization competes in a no-growth or a slow-growth industry; 2) when adding new, but related, products would significantly enhance the sales of current products; 3) when new, but related, products could be offered at highly competitive prices; 4) when new, but related, products have seasonal sales levels that
counterbalance an organization's existing peaks and valleys; 5) when an organization's products are currently in the declining stage of the product's life cycle; and 6) when an organization has a strong
management team
128)
Chapter 7 bankruptcy is a liquidation procedure used only when a corporation sees no hope of being able
to operate successfully or to obtain the necessary creditor agreement Chapter 9 bankruptcy applies to municipalities Chapter 11 bankruptcy allows organizations to reorganize and come back after filing a petition for protection Chapter 12 bankruptcy provides special relief to family farmers with debt equal to
or less than $1.5 million Chapter 13 bankruptcy is a reorganization plan similar to Chapter 11, but it is available only to small businesses owned by individuals with unsecured debts of less than $100,000 and secured debts of less than $350,000
129)
According to Porter, strategies allow organizations to gain competitive advantage from three different
bases cost leadership, differentiation and focus Porter calls these bases generic strategies Cost
leadership emphasizes producing standardized products at a very low per-unit cost for consumers who are
price-sensitive, of which there are two alternative types type 1 is a low-cost strategy that offers products
or services to a wide range of customers at the lowest price available on the market, whereas type 2 is a best-value strategy that offers products or services to a wide range of customers at the best price-value available on the market The best value strategy aims to offer customers a range of products or services at
the lowest price available compared to a rival's products with similar attributes Differentiation is a
strategy aimed at producing products and services considered unique industrywide and directed at
consumers who are relatively price-insensitive There are two focus strategies a low-cost focus strategy
offers products or services to a small range of customers at the lowest price available on the market, whereas a best-value focus strategy offers products or services to a small range of customers at the best price-value available on the market
130)
A successful cost leadership strategy usually permeates the entire firm, as evidenced by high efficiency, low overhead, limited perks, intolerance of waste, intensive screening of budget requests, wide spans of control, rewards linked to cost containment and broad employee participation in cost control efforts 131)
Trang 39One problem that causes joint ventures to fail is that managers who should collaborate daily in operating the venture are not involved in forming or shaping the venture A second problem is if the venture benefitsthe partnering companies but may not benefit customers who then complain about poorer service or criticize the companies in other ways A third problem occurs if the venture is not supported equally by both partners A final problem is that the venture may begin to compete more with one of the partners than the other
132)
Reasons include 1) to provide improved capacity utilization; 2) to make better use of the existing sales force; 3) to reduce managerial staff; 4) to gain economies of scale; 5) to smooth out seasonal trends in sales; 6) to gain access to new suppliers, distributors, customers, products and creditors; 7) to gain new technology; and 8) to reduce tax obligations