To present the factors involved in creating a new venture 3.. To outline ten key questions to ask when buying an ongoing venture 5.. To present the UFOC Uniform Franchise Offering Circul
Trang 1© 2009 South-Western, a part of Cengage Learning
All rights reserved.
PowerPoint Presentation by Charlie Cook
The University of West Alabama
Part II
Initiating Entrepreneurial Ventures
Pathways to Entrepreneurial Ventures
Trang 2Chapter Objectives
1. To describe the major pathways and
structures for entrepreneurial ventures
2. To present the factors involved in creating a
new venture
3. To identify and discuss the elements
involved in acquiring an established venture
4. To outline ten key questions to ask when
buying an ongoing venture
5. To define a franchise and outline its
structure
Trang 3Chapter Objectives (cont’d)
6. To examine the benefits and drawbacks of
franchising
7. To present the UFOC (Uniform Franchise
Offering Circular) as a key item in franchises
Trang 4The Pathways to New Ventures
for Entrepreneurs
Acquiring an Existing Venture
Acquiring an Existing Venture
Creating the New Venture
Creating the New Venture
Obtaining a Franchise
Obtaining a Franchise
Pathways to New
Ventures
Pathways to New
Ventures
Trang 5Creating New Ventures
Approaches to Creating a New
Venture
Approaches to Creating a New
Trang 6Yoga Niche gyms Children Nonmedical Pre-assisted living Assisted living transition services
Niche Consumables
Wine Chocolate Burgers Coffee houses Exotic salads
Home Automation and Media Storage
Lighting control Security systems Energy management Comfort management Entertainment systems Networked kitchen appliances
Emerging Internet Opportunities Emerging Technology Opportunities
Matchmaking Virtual HR Online Staffing
Nanotechnology Wireless Technology
Source: Steve Cooper, Amanda C Kooser, Kristin Ohlson, Karen E Spaeder, Nichole
L Torres, and Sara Wilson, “2007 Hot List,” Entrepreneur (December 2006): 80–93.
Trang 76.1 Sources of New Business Ideas Among Men and Women
Source: William J Dennis, A Small Business Primer (Washington, DC: National
Federation of Independent Business, 1993) 27 Reprinted with permission.
Trang 8Examination of the Financial Picture
• Upside gain and downside loss
expectations
The profits the business can make and the losses it can suffer
• How much money will the enterprise take in if all goes well?
• How much will it gross if operations run as expected?
• How much will it lose if operations do not work out well?
• Risk vs reward analysis
Points out the importance of getting an adequate
return on the amount of money risked
Trang 96.2 Checklist for Estimating Start-Up Expenses
Source: U.S Small Business Administration, “Management Aids” MA 2.025 (Washington, DC: U.S Government Printing Office.)
Trang 11Acquisition of a Business Venture
Acquiring a Business Venture
Acquiring a Business Venture
Asking Key Questions
Asking Key Questions
Examination
of Opportunitie
s
Examination
of Opportunitie
s
Evaluation
of the Venture
Evaluation
of the Venture
Personal Preferences
Personal Preferences
Trang 12Advantages of Acquiring an Ongoing
Venture
Buying an Ongoing Venture
Buying an Ongoing Venture
Purchasing at a Good Price
Purchasing at a Good Price
Reduced Time and Effort
Reduced Time and Effort
Less Fear about
Trang 13Evaluation of the Selected Venture
Factors Affecting Sale of the Venture
Factors Affecting Sale of the Venture
Assets of the Venture
Assets of the Venture
Profits, Sales, and Operating Ratios
Profits, Sales, and Operating Ratios
The Business
Environment
The Business
Environment
Trang 14Key Questions to Ask
• Why is this business being sold?
• What is the physical condition of the business?
• What is the condition of the inventory?
• What is the state of the firm’s other assets?
• How many employees will remain?
• What type of competition does the business face?
• What does the firm’s financial picture look like?
Trang 15Negotiating the Deal
Factors Affecting Negotiations
Factors Affecting Negotiations
Alternatives
Information
Trang 166.3 “Do’s and Don’ts of Buying a Business”
1 Have a seller retain a minority interest in the business.
2 Never rely on oral statements.
3 Have an accountant examine the books and check the cash flow.
4 Investigate, investigate, investigate!
5 Interview the employees.
6 Find out the real reason the company is for sale.
Source: Adapted from Bruce J Blechman, “Good Buy,” Entrepreneur (Feb 1994): 22-25
Reprinted with permission from Entrepreneur magazine, February 1994.
Trang 17Franchising: The Hybrid
Trang 18How a Franchise Works
• Franchisee Obligations:
1. Make a financial investment in the operation
2. Obtain and maintain a standardized inventory and/or equipment package usually purchased from the
franchisor
3. Maintain a specified quality of performance
4. Follow a franchise fee as well as a percentage of the gross revenues
5. Engage in a continuing business relationship
Trang 19How a Franchise Works (cont’d)
• Franchisor Provides:
1. The company name that provides drawing power
2. Identifying symbols, logos, designs, and facilities
3. Professional management training for each
independent unit’s staff
4. Sale of merchandise necessary for the unit’s
operation, equipment to run the operation, and the food or materials needed for the final product
5. Financial assistance, if needed
6. Continuing aid and guidance to ensure that
everything is done in accordance with the contract
Trang 216.4 The Cost of Franchising
1 The basic franchising fee
2 Insurance
3 Opening product inventory
4 Remodeling and leasehold improvements.
5 Utility charges
6 Payroll
7 Debt service
8 Bookkeeping and accounting fees
9 Legal and professional fees
10 State and local licenses, permits, and certificates
Source: Donald F Kuratko, “Achieving the American Dream as a Franchise,”
Small Business Network (July 1987): 2 updated by author, April, 2008
Trang 22Franchise Law
• The Uniform Franchise
Offering Circular (UFOC)
Is divided into 23 items that provide
different segments of information for
prospective franchisees
Was developed to provide guidance
in complying with the Franchise
Disclosure Rule that requires
franchisors to make full presale
disclosure about their franchises
Trang 236.2 The Decision to Purchase a Franchise: Process Model
Source: Patrick J Kaufmann, “Franchising and the Choice of Self
Employment,” Journal of Business Venturing, 14(4): 1999: 348.
Trang 24
6.5 World Wide Web Franchise Sites
Sites for franchising
http://www.betheboss.com
http://franchise1.com
http://www.franchiseworks.com/
http://franchise.org/
Trang 256.5 World Wide Web Franchise Sites (cont’d)
American Bar Association Forum on Franchising www.abanet.org
U.S Small Business Administration www.sba.gov
Statistics – USA www.stat-usa.gov
Entrepreneur Magazine www.entrepreneur.com/franchises/bestofthebest/index.html Minority Business Entrepreneur Magazine www.mbemag.com
Franchise Times www.franchisetimes.com
Franchise Update www.franchise-update.com
Restaurant Business Magazine www.restaurantbiz.com
Source Book Publications www.worldfranchising.com
Federal Trade Commission http://www.ftc.gov/bcp/franchise/netfran.shtm
Franchise.com http://www.franchise.com/
World Franchising http://www.worldfranchising.com/
Franchise Solution http://www.franchisesolutions.com/
Franchise Opportunities http://www.franchiseopportunities.com/
Franchise Trade http://www.franchisetrade.com/
The Franchise Magazine http://www.thefranchisemagazine.net/
Franchise Info Mall http://www.franchiseinfomall.com/
Franchise Advantage http://www.franchiseadvantage.com
US Franchise News http://www.usfranchisenews.com/
Trang 26Evaluating the Franchise Opportunity
Seeking Professional Help
Seeking Professional Help
Investigating the Franchisor
Investigating the Franchisor
The Franchise Opportunity Decision
Trang 27Key Terms and Concepts
• unscrupulous practices
• upside gain and downside loss