In 2014, O’Reilly Media commissioned a study that distinguished between three different types of learners: beginners who are interested in fundamentals, practitioners who have already
Trang 1High Performance
Organizations
It’s no secret that high-performance organizations pay
than help employees do their jobs better Employees who are
learning feel valued and are less likely to leave the company They’re
valued for what they can become and what they can learn, not just
because they’re another cog in the machine.
However, employees have widely differing needs In 2014, O’Reilly
Media commissioned a study that distinguished between three
different types of learners: beginners who are interested in
fundamentals, practitioners who have already achieved a degree of
proficiency, and high performers Their needs depend on where they are in their learning path Our research found that each type had
specific preferences and needs for how to learn Someone who is just starting out has needs that are fundamentally different from an
expert’s We call this the Performance Stack.
Trang 2The Performance Stack
PROFICIENT EMPLOYEES
Learn through both linear instruction (for new skills) and non-linear discovery
(when building on current knowledge).
Want to keep current and solve problems on the fly.
Need high-quality, relevant content, with some structure.
NEED THE FUNDAMENTALS
Learn basics through comprehensive, sequential instruction.
Want “speed to understanding” via a formal learning experience that starts from the beginning and leads to competency Need the most structure and the least amount of (highly curated) content.
HIGH PERFORMER
Learn through non-linear discovery
Want “speed to idea,” inspiration from many sources, and credible answers for problem-solving.
Need quick access to content with depth, breadth, and quality.
S T R U C T U R A L L I T E R A C Y
Trang 3Who Learns, and How
The first job of any beginner is to build a framework that allows them to learn
effectively If you’re learning to program, you’re expected to assimilate a lot of facts
about syntax, data types, control structures, functions, and many other ideas What
looks most important (is there a semicolon at the end of the line?) is often
unimportant Good teachers help beginners by shaping facts into a narrative That
narrative becomes an outline for a book, the syllabus for a course, or the playbook
for a video It’s central to the beginner’s learning experience It provides the context
that helps them figure out what’s important
High performers have different needs They already know the basics and can fit
facts into a framework that they’ve already built They can formulate questions,
search for an answer, and get back to work A lengthy narrative is neither necessary
nor helpful, regardless of the medium
Practitioners have needs that fall between beginners and high performers They are
proficient at what they do: they have a conceptual framework that helps them to
assimilate new material, but it might not be well developed They can learn a new
language without too much difficulty, but they still find a more structured
presentation helpful
Structural Literacy
The difference between beginners and experts is structural literacy—the intellectual
framework that you build to learn effectively It allows you to fit small pieces of
knowledge into a larger whole If you’re a programmer, you’ve experienced this You
probably learned your first programming language by reading a book or taking a
Trang 4course Learning your second programming language was
much easier because you had already started on your
conceptual framework: you could say “OK, a loop in Python is
basically the same as a loop in JavaScript.” By the time you’ve
learned five or six languages, you have a broad conceptual
framework that allows you to get to the heart of the matter
quickly What’s the type system like? How does scoping
work? Are functions first class objects?
What’s important about structural literacy isn’t helping
people to attain it They will do that with traditional training,
and there’s no shortage of resources to help them It’s
recognizing that, once someone has structural literacy, all the
scaffolding of traditional training gets in the way The
narrative explanation just isn’t necessary
Empowering the Leaders
Successful organizations are built around high performers
Their needs are different, and frequently overlooked It’s easy
to shortchange the high performers; you’ve seen their
successes, not the hard work that went into achieving those
successes But it’s critically important to give your best
people the tools they need to perform as effectively as
possible How do they learn? What questions do they ask?
What are they looking for?
Breadth and Depth
It’s difficult to satisfy the needs of high performers because their needs are unpredictable They’re not the people tasked with building a simple web application They’re the visionaries and entrepreneurs leading your organization into new areas
So they might need a brief intro to Ruby on Rails—but they’re
as likely (probably more likely) to need cryptography, artificial intelligence, design, or even topics like biology and physics
Are you dealing with issues like security and privacy? Are you thinking about developing next-generation tools for
scientists?
When we studied the content available on Safari, we found that over 70% of it was aimed at people who were beyond structural literacy; roughly half of the content was aimed at advanced, high-performance learners
How Safari Content Stacks Up The Performance Stack
PROFICIENT EMPLOYEES 21%
NEED THE FUNDAMENTALS 29%
HIGH PERFORMERS 50%
S T R U C T U R A L L I T E R A C Y
Trang 5For one Safari client, we found that 60% of the content
consumed by employees was advanced, while roughly 40% was
appropriate for beginners For another client, we found that
65% of the content accessed by high performers was
considered “proficient” or “advanced.” Users accessed data in
over 200 different categories, taking advantage of the breadth
of information in Safari Most users accessed content outside of
their specialty, showing that their interests and requirements
aren’t confined to a narrow specialty, but are wide-ranging
Everyone needs beginners’ material from time to time But
you won’t satisfy the needs of high performers if you feed
them a diet of beginners’ material Experts need to to go
both deep and broad And even beginners and proficients
need the resources to become high performers
Get In, Get Out, Get It Done
One big problem with traditional training is that it’s inherently sequential—it assumes that linear learning is the most effective approach You start at the beginning and work through until the end High performers need to jump in and get what they need, then get back to their work What’s important isn’t how much time they spend in a training resource, but how little If they only read a page of a book or watch 3 minutes of a video and come away satisfied, that’s a win The opposite is also true:
if high performers are forced to spend a few hours plodding through a book or a video series to get what they need, they haven’t been served well
High performers also need information on demand They can’t say “I think I’ll sign up for a course on identity and
authentication, because I suspect we’ll be dealing with those issues next year.” That’s a luxury they don’t have When the need arises, they need to deal with it NOW, whether it’s during normal business hours or the middle of the night At the Botness conference in San Francisco (June 2016), Slack co-founder and CEO Stewart Butterfield said that knowledge workers spend 47% of their time looking for information If that’s even close to correct, there’s nothing more valuable we can do than putting that information at their fingertips And there’s nothing less effective than forcing your high performers
to search through long, linear courses and videos High performers need nonlinear, “random access” to information
Personal &
Professional
Development
Information Technolog
y/Ops Enterprise Architec ture Java
Development
Linux
Ja vaScript Analytic
s Securit y
Busine
ss &
Mana gement Leadin
g Teams Node js Computer Ne orkin g
600,000
500,000
400,000
300,000
200,000
100,000
0
Top 15 Topics for a Fortune 500 Safari Customer:
Specific Technologies, General Tech Subjects, and Management/Leadership
Based on Units Viewed Between 02/23/2016-08/01/2016
Trang 6Courses, videos, and books need to be broken up into short
chunks that allow high performers to discover what they
need, digest it, and get back to work
The Beginners and
the Practitioners
There’s no shortage of training programs for beginners
Almost all the training we see is aimed at beginners Linear
video courses, multi-day training programs, full-length books:
these all provide the narratives that beginners need to build
structural literacy
Such training programs are also useful for practitioners who
have already achieved proficiency—although practitioners are
much more likely to roll their eyes and think (if not say)
“Show me something new Where’s the good stuff? Where’s
the meat?” They’re on their way to becoming high
performers—and training for practitioners needs to take that
into account Their goal isn’t to acquire basic proficiency, or
build a conceptual framework, but to acquire the kind of
knowledge that lets them push their tools to the limit
Taking Care of the
High Performers
It’s difficult for high-performance organizations to take care
of their high performers and innovators Their needs are
frequently overlooked; you’ve seen their successes, not the hard work that went into achieving them
High performers need resources that enable them to do their jobs well, and to feel satisfied and supported, rather than frustrated Plus, even the most skilled practitioners often find themselves beginners in a new domain—management With Safari, they can find a plethora of resources that help them learn how to manage people and projects, in the same plat-form they turn to for tech answers
Your high performers are the ones who will build your future, not just maintain your present They’re the ones who are hardest to replace, whose loss you’ll feel the most, should they leave
That’s where Safari stands alone; it’s the only learning plat-form with the depth and breadth to keep your innovators satisfied, whatever they need Safari offers multiple ways to learn: ebooks, videos, video courses, keynote talks by indus-try leaders, and even multimedia that combines video, text, and working code Only Safari offers you access to the ex-perts who create change Safari is the only learning platform that gives you all the resources you need to transform your company and build the future