CHAPTER 6MARKET STRUCTURE Content Perfect competition Monopoly Monopolistic competition Oligopoly... Market- Where all activities in economy are price-led MARKET STRUCTURE MARKET STRUCTU
Trang 1CHAPTER 6
MARKET STRUCTURE
Content
Perfect competition
Monopoly
Monopolistic competition
Oligopoly
Trang 21 Market
- Where all activities in economy are price-led
MARKET STRUCTURE
MARKET STRUCTURE
PERFECT
COMPETITION
IMPERFECT COMPETITION
MONOPOLY
MONOPOLISTIC
Trang 3MARKET STRUCTURE
Types of market
Perfect competition
Monopolistic competition Oligopoly Monopoly
Number of suppliers
Products
Entry barrier
Market power
Non-price
competition
Unlimited Several Few One
Identical Different Identical/
Different Unique
Very high
High Low
None
Very strong Strong
Weak None
None Little Much None
I PERFECT COMPETITION
1. Definition
- A type of market where there are unlimited suppliers and their products are identical
- Examples: Agricultural products
Trang 42 Characteristics
- Suppliers are price-taker
- No entry barrier
- No market power
- Symmetric information
- No non-price competition (no advertisement)
- Not necessary to choose supplier
PERFECT COMPETITION
3 Demand and marginal
revenue curves
- Demand curve: parallel
with horizontal axis
- Marginal curve: coinciding
with demand curve
- →MR = P = AR
P =MR = AR
P
Q P*
Trang 5PERFECT COMPETITION
4 Maximizing profit
ΠMAX: MR=MC
In perfect competition: MR = P
⇒ΠMAX in perfect competition:
P=MC
MC
P=MR P*
P
5 Break-even, shut down point
Π = TR – TC = Q (P - ATC)
P> ATCmin→ Π > 0 → profit
P= ATCmin→ Π = 0 → break-even point
P< ATCmin→ Π < 0 → loss
AVCmin< P < ATCmin→continue producing
P < AVCmin→shut down
PERFECT COMPETITION
Trang 65 Break-even, shut
down point
P> ATCmin
TR = P*AQ*O
TC = OCBQ*
→Π= P*ABC
MC
P=MR P*
P
A
O
ATC
B C
Πmax
PERFECT COMPETITION
5 Break-even, shut
down point
P= ATCmin
TR = P*AQ*O
TC = P*AQ*O
⇒ Q*: break-even point
MC
P=MR P*
P
A
O
ATC
Trang 7PERFECT COMPETITION
MC
P=MR P*
P
5 Break-even, shut
down point
P< ATCmin
TR = P*AQ*O
TC = OCBQ*
→ - Π = P*ABC
C
B
O
A
-Π
ATC
PERFECT COMPETITION
MC
P=MR P*
P
5 Break-even, shut
down point
AVCmin< P < ATCmin
TR = P*AQ*O
TC = OCBQ*
* Continue: Lose -Π= P*ABC
* Stop: Lose FC = BCEF
⇒ FC > -Π
⇒ Continue producing
B C
A
AVC ATC
Trang 85 Break-even, shut down
point
P < AVCmin
TR = P*AQ*O
TC = OCBQ*
* Continue: Lose -Π= P*ABC
* Stop: Lose FC = BCEF
FC < -Π
→Stop producing
(shut down point)
MC
P=MR P*
P
AVC ATC
F A
O
E
C
B
6 Supply curve
- Coinciding with MC,
but from AVCmin
MC
P=MR P*
P
PERFECT COMPETITION
AVC
Trang 9PERFECT COMPETITION
7 Producer’s surplus
(PS)
- The area below price
line and above marginal
cost curve
PS = TR – VC
= Π + FC
PS P
Q Q*
P*
P=MR MC
EXERCISE
Total cost function of a perfect competition firm is:
TC = Q2 + Q + 100
a At P = 27$, state out Q* and ΠMAX
b State out the break-even point of this firm
c At P = 9$, should this firm close its business?
d Show this firm’s supply curve
Trang 101. Definition
- A type of market where there is only one supplier and the product is unique
- Examples:
2 Reasons of monopoly
- Economy of scales
- Stipulated by government
- Owning patterns, license…
- Monopoly in inputs
- Monopoly in location
MONOPOLY
3 Demand and marginal
revenue curves
- Demand curve: downward
sloping and relatively steep
- Marginal revenue curve:
downward sloping, is twice
as steep as the slope of the
demand curve (and the
same intercept)
P = -aQ + b
MR = -2aQ + b
P
Q D MR
Trang 114 Maximizing
profit
ΠMAX: MR=MC
P
Q
D
MR
MC
Q*m
P*m
Πmax: MR=MC
ATC
Π MAX
MONOPOLY
P
Q
D MR
MC
Q*
P* m
P* c
Q*
P*m>>P*c
Q*m<<Q*c
Πmax: MR=MC
Trang 12Perfect competition
- CS: a+b+c
- PS: d+e
Monopoly:
- CS: a (lose b+c)
- PS: e+b
(gain b, lose d)
→d+c: Dead weight loss
(DWL)
P
Q
D MR
MC
Q* m
P* m
P* c
Q* c
P*m>>P*c Q*m<<Q*c
Πmax: MR=MC
d e
MONOPOLY
5 Supply curve of a monopolist
P changes, Q is constant P is constant, Q changes
P
Q
D 1
MR 1
MC
P
D 1
MR 1
MC
MR 2
D 2
Q*
P* 1
P* 2
P*
MR 2
D 2
Trang 13- No 1:1 relationship between price and
quantity
- → No functional relationship between price and quantity
- → No supply curve in monopoly
MONOPOLY
5 Supply curve of a monopolist
MONOPOLY
6 Market power
- Found in 1934 by Abba Lerner
(0 ≤ L ≤ 1)
- In perfect competition: P = MC →L = 0
- The higher value of L is, the stronger market power a firm can gain
P
MC P
Trang 14A monopolist is facing with a demand curve:
P = 18 – 2Q
and total cost function: TC = Q2
a State out P*, Q* and Π *MAX
b Government imposes 3$/ unit tax on producer What is new P**, Q** and Π **MAX
c Government imposes a fixed tax amount of 10$ on producer Compare P***, Q*** and Π ***MAX with P*, Q* and Π *MAX in question a