International Business Environments and Operations, 13/ e Part 5 Global Strategy, Structure, and... Chapter 15The Organization of International Business... Chapter Objectives• Profile t
Trang 1International Business Environments and Operations, 13/
e
Part 5 Global Strategy, Structure, and
Trang 2Chapter 15
The Organization
of International Business
Trang 3Chapter Objectives
• Profile the evolving understanding of organizing a
company for international business
• Describe the antecedents and features of traditional
structures
• Describe the antecedents and features of contemporary structures
• Study the systems used to coordinate and control
international activities
• Profile the role and characteristics of organization culture
• Link the ideas of strategy and organization in the
international company
Trang 4Organizing Operations
Organizing is the process of creating
the structure, systems, and culture
needed to implement the company’s
strategy.
Trang 5Factors Affecting Organizing
Operations
Trang 6Change: The Critical Factor
Changes in the market environment and nature of work push
managers to rethink how they organize their workplace
• Trends inducing change:
– Expansion of International Business
– Importance of Knowledge as a Competitive Advantage
– The Internet as a Design Standard
– Workplace Adjustments
– Managerial Adjustments
– Changing Social Contract
– Global Credit Crunch and Rising Unemployment
Trang 7Organization Structure
Structure: formal arrangement of jobs within a company that specifies roles, responsibilities,
and relationships
• Vertical Differentiation
• Horizontal Differentiation
Trang 8Vertical Differentiation
• Centralization versus Decentralization in
Organizational Design
– Centralization: degree to which high-level managers make strategic decisions and
delegate them to lower levels for
implementation.
– Decentralization: degree to which
lower-level managers make and implement
Trang 9Horizontal Differentiation
• Functional Structure
– Advantages and Disadvantages
• Divisional Structure
– International Division
– Product Division
– Geographic Division
• Matrix Structure
Trang 10Contemporary Structures
• Network Structure
• Virtual Organization
• Pitfalls of Contemporary Structures
Trang 11Coordination and Control Systems
• Approaches to Coordination:
– Standardization
– Plan
– Mutual Adjustment
• Control Methods:
– Market
Trang 12Control Tools
• Reports
• Visits to Subsidiaries
• Cost and Accounting Comparisons
• Evaluative Metrics
• Information Systems
Trang 13Organization Culture
• The Importance of Culture
– Culture and Values
– Culture and the Value Chain
• Challenges and Pitfalls
• Organization Culture and Strategy
Trang 14Future: The Role and Rise of
Corporate Universities
• Managers believe companies must purposefully develop shared values
• Worldwide, more than 1,000 new corporate
universities have begun operations
• Corporate universities—physical and virtual
institutions that:
– Lead training efforts
– Facilitate learning
– Help upgrade competencies
– While advocating the philosophical ideals of the
Trang 15All rights reserved No part of this publication may be
reproduced, stored in a retrieval system, or
transmitted, in any form or by any means, electronic,
mechanical, photocopying, recording, or otherwise,
without the prior written permission of the publisher
Printed in the United States of America.