Chapter 3 Emerging Business Ethics Issues Part Two Ethical Issues and the Institutionalizati on of Business Ethics... Recognizing an Ethical Issue An ethical issue is a problem, situa
Trang 1Chapter 3 Emerging Business Ethics
Issues
Part Two Ethical Issues
and the Institutionalizati
on of Business
Ethics
Trang 2Recognizing an
Ethical Issue
An ethical issue is a problem,
situation, or opportunity that requires
an individual or group to choose
among actions
New ethical issues are emerging
constantly
Can be difficult to recognize ethical issues
Failure to do so puts corporations at risk
Is a problem in industries where winning is perceived to be a game
Trang 3Specific Types of Observed Misconduct
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Discrimination 15 14 Conflicts of interest 15 16 Inappropriate social networking 14 n/a Health or safety violations 13 11 Lying to outside stakeholders 12 12
Trang 5 Honesty: Truthfulness or trustworthiness
Telling the truth to the best of your
knowledge
Dishonesty: A lack of integrity,
incomplete disclosure, or an unwillingness
to tell the truth
Issues related to honesty arise when people perceive business as something where normal rules do not apply
Trang 6 Fairness: The quality of being just,
equitable, and impartial
Equality: How wealth or income is
distributed
Reciprocity: Occurs when an action
that has an effect upon another is returned
Optimization: The tradeoff between
equity and efficiency
Trang 7Ethical Issues and Dilemmas in Business
An ethical dilemma is a problem,
situation, or opportunity that requires an individual or group to chose among
several wrong or unethical actions
There is no ethical choice
Trang 87 Integrity in collecting and managing data
8 Supply chain relationships and human rights
Trang 9Misuse of Company
Resources
The leading form of observed
misconduct
Can range from unauthorized use of
equipment and computers to embezzling company funds
Time theft costs organizations
hundreds of billions in lost productivity annually
Trang 10Abusive or Intimidating
Behavior
One of the most common ethical
problems
Can be physical threats, false
accusations, profanity, insults, harshness, ignoring someone, or unreasonableness
Intent is important in determining abuse
Bullying is a growing problem
Is associated with a hostile workplace
Trang 11Actions Associated
with Bullies
1 Spreading rumors to damage others
2 Blocking others’ communication in the workplace
3 Flaunting status or authority to take advantage of others
4 Discrediting others’ ideas and opinions
5 Use of e-mails to demean others
6 Failing to communicate or return communication
7 Insults, yelling, and shouting
8 Using terminology to discriminate by gender, race, or age
9 Using eye or body language to hurt others or their reputations
10 Taking credit for others’ work or ideas
Source: Adapted from Cathi McMahan, “Are You a Bully?” Inside Seven , California Department of
Transportation Newsletter, June 1999, 6.
Trang 12Three types of lies
Joking without malice
Commission lying is creating a false
perception with words that deceive the receiver
Creating noise
Omission lying is intentionally not
informing channel members of problems relating to a product that affects awareness, intention, or
behavior
Trang 13Conflicts of
Interest
Exist when an individual must
choose whether to advance his/her
personal interests, those of the
organization, or some other group
Individuals must separate personal
interests from business dealings
Trang 14The practice of offering something
in order to gain an illicit advantage
Different types of bribery
Active bribery: The person who
promises or gives the bribe commits the offense
Passive bribery: An offense committed
by the official who receives the bribe
Facilitation payments: Legal as
long as they are small
Trang 15Corporate Intelligence
The collection and analysis of
information on…
Markets
Technologies
Customers and competitors
Socioeconomic and external political
trends
Trang 16Corporate Intelligence
Three intelligence models
Passive monitoring system for early
warning
Tactical field support
Support dedicated to top
management strategy
Trang 18Is illegal in the U.S.
A company can be sued for
Unreasonably discharges an individual
Discriminates against an individual with
respect to hiring, employment terms, promotion, or privileges
Trang 19 Equal Employment Opportunity
Commission (EEOC)
The Age Discrimination in
Employment Act
Affirmative Action Programs
Efforts to recruit, hire, train, and
promote qualified individuals from groups that have traditionally been discriminated against
Discrimination
Trang 20Sexual Harassment
A repeated, unwanted behavior of a sexual nature perpetrated upon an
individual by another
Hostile work environment
The conduct was unwelcome
The conduct was severe, pervasive, and
regarded by claimant as hostile/offensive
The conduct was such that a reasonable
person would find it hostile or offensive
Trang 21Dual Relationship
A personal, loving, and/or sexual
relationship with someone with
whom you share professional
responsibilities
A key ethical issue in sexual
harassment
Unethical dual relationship: The
relationship causes a conflict of interest or impairment of professional judgment
Trang 221 Statement of policy
2 Definition of sexual harassment
3 Non-retaliation policy
4 Specific procedures for prevention
5 Establish, enforce, and encourage
victims to report
6 Establish a reporting procedure
7 Timely reporting requirements to the
proper authorities
To Avoid Sexual
Misconduct,
A Firm Needs
Trang 23Any purposeful communication that
deceives, manipulates, or conceals facts
in order to create a false impression
Accounting fraud
Misrepresentation of company’s financial reports
Dramatic changes in accounting field
Increased competition and pressures to perform can create opportunities for misconduct
Accountants should abide by a strict code of ethics
Trang 24Initial Detection of Operational Frauds
Source: Association of Certified Fraud Examiners, Report to the Nations on Occupational Fraud and
Trang 25Fraud
The process of dishonestly creating,
distributing, promoting, and pricing
products
Puffery: Exaggerated advertising claims,
blustering, and boasting
Implied falsity: An advertising message
that misleads, confuses, or deceives the public
Literally false: Claims can be divided into
tests prove (establishment claims) and bald assertions (non-establishment claims)
Trang 26 When consumers attempt to deceive
businesses for personal gain
Price tag switching, item switching, or
lying to obtain discounts
Collusion involves an employee who
helps a consumer commit fraud
Duplicity involves a consumer
duping a store
Guile is associated with a person who
uses tricks to obtain an unfair advantage
Consumer
Fraud
Trang 27Financial Misconduct
The failure to understand and manage
ethical risks was a key problem in the recent financial crisis
Many firms rewarded risk-taking
Difficult-to-understand financial instruments
and murky accounting played roles
Government calls for reform
Stricter controls on hedge funds and other
instruments
Greater transparency
Dodd-Frank Wall Street Reform and
Consumer Protection Act
Trang 28Insider Trading
Two types of insider trading
Legal insider trading: Involves legally
buying and selling stock in an insider’s own company, but not all the time
Illegal insider trading: The buying or
selling of stocks by insiders who possess material that is not public
Trang 29Intellectual Property
Rights and Privacy
Involve the legal protection of
intellectual properties
Books, movies, software
Many privacy issues in the business
world
Employee use of technology
Consumer privacy
Can be challenging for businesses today
to meet the needs of consumers while protecting privacy
Identity theft is a growing problem
Trang 30The Challenge of
Determining Ethical Issues in Business
Most ethical issues become visible
through stakeholder concerns
Determining ethical issues is a
challenge
Changing societal standards over time
The ethical decision making process
starts when ethical issue awareness occurs and a discussion begins