Design Creativity 2010 part 1 ppsx

Toshiharu Taura · Yukari Nagai Editors Design Creativity 2010 123... Toshiharu Taura Kobe University Department of Mechanical Engineering Rokkodai-cho Nada-ku 657-8501 Kobe Japan

Design Creativity 2010

Toshiharu Taura · Yukari Nagai

Editors

Design Creativity 2010

123

Toshiharu Taura

Kobe University

Department of Mechanical Engineering

Rokkodai-cho

Nada-ku

657-8501 Kobe

Japan

taura@kobe-u.ac.jp

Yukari Nagai Japan Advanced Institute of Science and Technology School of Knowledge Science

Asahidai 1-1 Nomi-city 923-1292 Ishikawa Japan

ynagai@jaist.ac.jp

Additional material to this book can be downloaded from http://extra.springer.com

ISBN 978-0-85729-223-0 e-ISBN 978-0-85729-224-7

DOI 10.1007/978-0-85729-224-7

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Preface

What is ‘Design Creativity’? Design Creativity is assumed to be different from the notion of merely ‘Creativity’ This question is believed to be strongly related to the question ‘Why do and can human beings “Design”?’ Design, Creativity, and Human beings are related to each other, and each can be explained with the help of the other two However, their interrelationships have as yet not been clarified

Each relationship may provide essential and fruitful knowledge for understanding Design, Creativity, and Human beings For example, the nature of Design can be investigated through Creativity and vice versa Furthermore, the characteristics of Human beings are assumed to be discernable through these investigations

‘Design Creativity’ is expected to be instrumental in not only addressing the social problems we are facing but also evoking an innate appreciation for beauty and happiness in our minds

ICDC (International Conference on Design Creativity) is the official conference promoted by the Design Creativity Special Interest Group (SIG) of the Design Society The SIG was established in 2007; since then, its ambit has expanded to include engineering design, industrial design, artificial intelligence, linguistics, and cognitive science ICDC provides a forum for discussion of the nature and potential of design creativity from both theoretical and methodological viewpoints

ICDC2010 is the first conference which was held in Kobe, from 29 November to 1 December ICDC2010 includes panel discussions on the ‘directions for design creativity research’; these discussions conclude a series of three panel discussions held at ICED’09 in the USA, DESIGN 2010 in Croatia, and ICDC2010 in Kobe The aim

of these discussions is to develop directions for future research on design creativity The opinion papers are invited from the panelists of the panel discussion at ICDC2010, and they constitute the former portion of this book

The latter portion of this book comprises 32 papers which were presented in the podium session Nearly 100 papers were submitted for the conference, and each paper was reviewed by more than three reviewers On the basis of the reviewers’ comments, 32 of the papers were selected for the podium session from the viewpoint of the style and content of the paper We would like to thank all the reviewers listed on the subsequent pages for their kind efforts We would also like to express our sincere gratitude to Dr Georgi V Georgiev for his devoted contribution toward editing this book Finally, we would like to acknowledge that this conference is supported by Kobe University and Japan Advanced Institute of Science and Technology

Toshiharu Taura

Kobe University

Yukari Nagai

Japan Advanced Institute of Science and Technology

November 2010

Table of Contents

List of Referees xi

Directions for Design Creativity Research (Invited Papers) 1

Discussion on Direction of Design Creativity Research (Part 1) - New Definition of Design and Creativity: Beyond the Problem-Solving Paradigm 3

Toshiharu Taura and Yukari Nagai

Discussion on Direction of Design Creativity Research (Part 2) - Research Issues and Methodologies:

From the Viewpoint of Deep Feelings and Desirable Figure 9

Yukari Nagai and Toshiharu Taura

Future Directions for Design Creativity Research 15

John S Gero

Systematic Procedures Supporting Creativity - A Contradiction? 23

Udo Lindemann

Better, Not Catchier: Design Creativity Research in the Service of Value 29

Gabriela Goldschmidt

Using Evolved Analogies to Overcome Creative Design Fixation 35

Steven M Smith, Julie S Linsey and Andruid Kerne

Design Creativity Research: From the Individual to the Crowd 41

Mary L Maher

Motivation as a Major Direction for Design Creativity Research 49

Amaresh Chakrabarti

Design Research and Designing: The Synergy and The Team 57

Yong Se Kim

Theories on Design Creativity 61

Not from Scratch: The DMS Model of Design Creativity 63

Gabriela Goldschmidt

viii Contents

Influence of Environmental Information on Expert-perceived Creativity of Ideas 71

Daniel Collado-Ruiz and Hesamedin Ostad-Ahmad-Ghorabi

Towards a New Theory for Design Activity Reasoning 79

Denis Choulier

Design Process and Cognition 1 87

An Approach to Measuring Metaphoricity of Creative Design 89

Hung-Hsiang Wang and Jung-Hsuan Chan

Interrelations between Motivation, Creativity and Emotions in Design Thinking Processes –

An Empirical Study Based on Regulatory Focus Theory 97

Madeleine Kröper, Doris Fay, Tilmann Lindberg and Christoph Meinel

Conceptual Design and Cognitive Elements of Creativity: Toward Personalized Learning Supports for

Design Creativity 105

Yong Se Kim, JongHo Shin and Yun Kyoung Shin

Analogical Design Computing 113

DANE: Fostering Creativity in and through Biologically Inspired Design 115

Swaroop Vattam, Bryan Wiltgen, Michael Helms, Ashok K Goel and Jeannette Yen

Development of a Catalogue of Physical Laws and Effects Using SAPPhIRE Model 123

Srinivasan V and Amaresh Chakrabarti

Measuring Semantic and Emotional Responses to Bio-inspired Design 131

Jieun Kim, Carole Bouchard, Nadia Bianchi-Berthouze and Améziane Aoussat

Design of Emotional and Creative Motion by Focusing on Rhythmic Features 139

Kaori Yamada, Toshiharu Taura and Yukari Nagai

Design Synthesis 147

Create Adaptive Systems through “DNA” Guided Cellular Formation 149

George Zouein, Chang Chen and Yan Jin

Developing a Coding Scheme to Analyse Creativity in Highly-constrained Design Activities 157

Elies A Dekoninck, Huang Yue, Thomas J Howard and Christopher A McMahon

Effectiveness of Brainwriting Techniques: Comparing Nominal Groups to Real Teams 165

Julie S Linsey and Blake Becker

Methods and Tools for Design Creativity 173

Front End Industrial Design (FE-ID) - Developing New Tools and Models for Industrial Designers to

Operate at the Front End of New Product Development 175

Paul W Wormald

Virtuality – Offering Opportunities for Creativity? 183

Anthony Williams, Ning Gu and Hedda Haugen Askland

Thinking Inside the Box: Model, Tool, Team and Setting for Building Design 191

Wim Zeiler

Signs of Collaborative Ideation and the Hybrid Ideation Space 199

Tomás Dorta, Annemarie Lesage, Edgar Pérez and J.M Christian Bastien

Contents ix

Design Process and Cognition 2 207

Creativity: Depth and Breadth 209

Barbara Tversky and Juliet Y Chou

Research Methodology for the Internal Observation of Design Thinking through the Creative

Self-formation Process 215

Yukari Nagai, Toshiharu Taura and Koutaro Sano

Design as a Perception-in-Action Process 223

Katja Tschimmel

Verbal Stimuli in Design Creativity: A Case-study with Japanese Sound-symbolic Words 231

Céline Mougenot and Katsumi Watanabe

Visual Representation in Design 239

Creative Collaborative Strategies of Remote Sketching on Design 241

Luz-Maria Jimenez-Narvaez and Arturo Segrera

Creation of New Fashion Illustration Painting Techniques by Use of India-ink Painting Techniques:

Research into Line Drawing Techniques of Expression in Fashion Illustrations 249

Sachiko Nagasawa, Shin’ya Nagasawa and Kazunari Morimoto

How Uncertainty Helps Sketch Interpretation in a Design Task 257

Winger S.W Tseng and Linden J Ball

The Complementary Role of Representations in Design Creativity: Sketches and Models 265

Alejandro Acuna and Ricardo Sosa

Design Education 271

A Creativity Environment for Educational Engineering Projects when Developing an Innovative Product:

A Case Study 273

Karl Hain, Christoph Rappl and Markus Fraundorfer

The Metaphor of an Ensemble: Design Creativity as Skill Integration 281

Newton S D’souza

Coaching the Cognitive Processes of Inventive Problem Solving with a Computer 289

Niccolò Becattini, Yuri Borgianni, Gaetano Cascini and Federico Rotini

Creative Engineering Design Aspects given in a Creativity Training Course 297

Joaquim Lloveras, Miguel-Angel Saiz, Carlos García-Delgado, Jairo Chaur, Lluis Claudí,

Anna Barlocci and Laura Carnicero

Design Image and Inspiration 305

Differential Approach of Design Image and Similarity Cognition 307

YiTing Huang and Hung-Hsiang Wang

Poetry and Design: Disparate Domains but Similar Processes 315

Erin L Beatty and Linden J Ball

Design by Customer: a Management of Flexibilities 323

Risdiyono and Pisut Koomsap

Author Index 329