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19 19 What You’ll Do Save for the Web Work with Save For Web Options Optimize an Image to File Size Work with Web File Formats Optimize a JPEG Document Optimize a GIF Document Optimize a

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Designing for the Web

and Devices

Introduction

If you need to manipulate a photographic image to place it

on the Web, there's not a better program on the market than

Adobe Photoshop that will do the job for you You can

pre-pare images for the Internet all right from Photoshop

Photoshop uses various document formats such as JPEG,

GIF, PNG, and WBMP (Wireless BMP), to save images for the

Web For example, the JPEG format is used primarily for

compressing photographic images, while the GIF format is

used for compressing clip art and text Each format is

designed to serve a purpose, and knowing when to use a

specific format will help you design fast-loading, dynamic

web documents

However, saving files in a specific file format is not the

only way Photoshop helps you create web-friendly images;

you can also slice images When you slice an image, you're

cutting the image into several pieces Since the Internet

han-dles smaller packets of information more efficiently than one

large piece, slicing an image makes the whole graphic load

faster, and Photoshop helps you slice images with ease

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19 What You’ll Do

Save for the Web Work with Save For Web Options Optimize an Image to File Size Work with Web File Formats Optimize a JPEG Document Optimize a GIF Document Optimize a PNG-8 Document Optimize a PNG-24 Document Optimize a WBMP Document Create an Animated GIF Work with Animation Slice Images the Easy Way Work with Slices

Arrange Slices Save a Sliced Image for the Web Add HTML Text or URL Link to Slices Define and Edit Web Data Variables Export Directly to Video

Export to Zoomify

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Photoshop's Save For Web & Devices command is a dream come true for preparing images for the Internet, or even for saving images in a quick-loading format for Microsoft PowerPoint slide presentations, and you don't even have to leave Photoshop The Save For Web & Devices command lets you open any Photoshop document, and convert it into a web-friendly format using the GIF, JPEG, PNG, or WBMP formats You can even try different optimization settings or compare different opti-mizations using the 2-Up or 4-Up panes In addition, the dialog area below each image provides optimization information on the size and download time of the file

Saving for the Web

Save for the Web

Open a document

Click the File menu, and then click

Save For Web & Devices.

Click the Original, Optimized, 2-Up,

or 4-Up tabs to view the document

using different layouts

Click one of the sample images to

change its default format

IMPORTANT If you're viewing

the document using 2-Up or 4-Up,

the first image is the original You

can't change the original; you can

only edit one of the sample

images

Click the Optimized File Format list

arrow, and then select from the

following options:

GIF The Graphics Interchange

Format is useful for clip art,

text, or images that contain a

large amount of solid color GIF

uses lossless compression

JPEG The Joint Photographic

Experts Group format is useful

for images that contain a lot of

continuous tones, like

photo-graphs JPEG uses lossy

compression

PNG-8 The Portable Network

Graphics 8-bit format functions

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PNG-24 The Portable Network

Graphics 24-bit format

functions like the JPEG format

PNG-24 uses lossless

compression

WBMP The Wireless Bitmap

format converts an image into

black and white dots, for use

on output devices like cell

phones and PDAs

Click the Preset list arrow Select a

template from the available

options, if you want to use some

timesaving default options

Select from the various options

that will change based on your File

Format selection Select Convert to

sRGB if you want the image

converted, and choose your

preferred viewing style and

amount of metadata to be included

in the file

Click the Color Table section

(available for the GIF and PNG-8

formats), and add, subtract, or edit

colors in the selected document

To change the selected image's

width and height, make desired

adjustments from the Image Size

section

To move the selected image

directly into the Device Central

application, click the Device

Central button.

Click Save.

Enter a name, and then select a

location in which to save the

image file

Click OK.

Photoshop saves the modified file

and returns you to the original

image

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Working with Matte and Transparency

The Matte option, when available, specifies the background color used to fill anti-aliased edges that lie adjacent to transparent areas of the image When the Transparency option is selected, the matte is applied to edge areas to help blend the edges with a web back-ground of the same color When the Transparency option is not selected, the matte is applied to transparent areas Choosing the None option for the matte creates hard edges if Transparency is selected; otherwise, all transparent areas are filled with 100% white

The image must have transparency for the Matte options to be available

For Your Information

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When you choose Save For Web & Devices, you are able to save your image in one of four web formats: GIF, JPEG, PNG, or WBMP The Save For Web & Devices dialog box comes with options that will help you through the process For example, if you choose the JPEG format, you can select the amount of compression applied to the image or, if you select the GIF format, you can choose how many colors are preserved with the image The PNG format lets you save images in an 8-bit (256 colors) or a 24-bit (millions of colors) format The options available with Save For Web & Devices give you the control you need to produce small image files with high quality

Working with Save

For Web Options

Work with Save For

Web Options

Open a document

Click the File menu, and then click

Save For Web & Devices.

Select from the various Save For

Web & Devices tools:

Hand Tool Drag the image to

change the view of a document

Slice Selection Tool Select a

predefined image slice

Zoom Tool Click on the image

to expand the view size

Eyedropper Tool Drag within

the image to perform a live

sampling of the colors

Click the Thumbnail Options

button, and then select bandwidth

options for the selected document

Click the Zoom list arrow, and then

select a view size for the sample

images

Click the Toggle Slices Visibility

button to show or hide the image

slices

Click the Preview button to choose

from browser options or view in

the default browser, and then

select the image

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Additional save options in Photoshop include:

Convert to sRGB You can choose to have image colors converted to

sRGB in the Save process

Preview Select from four preview options: Monitor Color (default),

Macintosh or Windows with no color management, or Use Document Profile

Metadata Select from five options to include no metadata (very

help-ful for stripping out metadata you don't want others to see), copyright

For Your Information

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The Save For Web & Devices dialog box has many options to help you create the exact image you need—including helping you compress an image down to a specific file size For example, you've just created an image you want to display on the Web, but the maximum file size you can use is 35 KB You could experiment with compression options in the Save For Web & Devices settings, or you could use the Optimize to File Size option

Optimizing an Image

to File Size

Optimize an Image to File Size

Open a document

Click the File menu, and then click

Save For Web & Devices.

Click the 2-Up tab, and then select

the sample image to the right

Click the Optimize menu, and then

click Optimize To File Size.

Enter a file size in the Desired File

Size data box

Click the Current Settings option

or the Auto Select GIF/JPEG

option to let Photoshop choose

between the JPEG or GIF format

Click the following Use options:

◆ Current Slice

◆ Each Slice

◆ Total of All Slices

Click OK.

Photoshop compresses the

selected sample

Click Save to save the compressed

image

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If you design web documents, you know that the size of your images is very important Photoshop gives you the option of compressing images

in one of four formats appropriate for use on the Web: GIF, JPEG, PNG, and WBMP The GIF format compresses images that contain solid col-ors with sharp, definable edges, such as clip art and text The JPEG for-mat reduces the size of image files that contain a lot of soft transitional colors, such as photographs The PNG format is a hybrid format designed to take the place of the GIF and JPEG format Finally, the WBMP format was created to display images on low-resolution devices like cell phones and PDAs by converting the image into dots of black and white Photoshop will help you transform your images into whatever format you need in order to create stunning web images

Working with Web

File Formats

Work with Web File Formats

Open a document

Click the File menu, and then click

Save For Web & Devices.

Click the Original, Optimized, 2-Up,

or 4-Up tabs to view the document

using different layouts

Select one of the samples

Click the Optimized File Format list

arrow, and then select a format

from the available options

Select the options you want to use

to change the image compression,

and specify your desired color

profile options

Click Save.

The Save Optimized As dialog box

appears

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Enter a file name in the Save As

box

Click the Save as Type (Win) or

Format (Mac) list arrow, and then

select to save the image in HTML

and Images, Images Only, or HTML

Only

Click the Save As list arrow, and

then select the location in which

to save the file

Click the Settings and Slices list

arrows to further define the output

files (if you save a single image

without slices, you can leave these

settings at their default values)

Click Save.

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Creating an HTML File for an Image

When you save an optimized file using the Save Optimized As com-mand, you can choose to generate an HTML file for the image This file contains all the necessary information to display your image in a web browser

For Your Information

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