What Clients are Saying“Sydney Levine, Peter Belsito and Film Finders have a unique relationship to the Marché du Film and provide a great service to the international film business and
Trang 1What Clients are Saying
“Sydney Levine, Peter Belsito and Film Finders have a unique relationship to the Marché du Film and provide a great service to the international film business and to the filmmakers.”
Jérôme Paillard, Directeur Délégué, Cannes Marché du Film
“Sydney Levine and Peter Belsito have been on the front lines of the American independent film scene before the
Sundance Film Festival and any of the current indie companies even existed, and they continue to know what’s going on before anyone else does The web they cast is wide, their contacts are unparalleled, their stature enormous, their services indispensible.”
Todd McCarthy, Senior Film Critic of The Hollywood Reporter
“Sydney and Peter are true industry insiders, always on the scene and in the know International treasures of the film world.”
Rajendra Roy, Head of Museum of Modern Art NYC / MOMA Film Program
“Sydney Levine and Peter Belsito’s service FilmFinders helped me over the years again and again to navigate
successfully through the ever-changing jungle of producers and their films”
Wieland Speck, Senior Programer of Berlinale / Berlin International Film Festival, Panorama
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Trang 2SUNDANCE FILM FESTIVAL BY NUMBERS 2012
Sydney Levine
Published by SydneysBuzz at Smashwords
Copyright 2013 Sydney Levine
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TABLE OF CONTENTS
Trang 3BY NUMBERS REPORT
SUNDANCE BY NUMBERS
NUMBER OF PRODUCER REPS REPPING US RIGHTS
US DISTRIBUTORS BUYING US OR NO AMERICAN RIGHTS
NUMBER OF SALES AGENTS PICKING UP INTERNATIONAL RIGHTS
NUMBER OF FILMS CONSIDERED HOT
INTERNATIONAL SALES AGENTS SEEKING U.S (AND OTHER) SALES
NO ISAS
ABOUT SYDNEY LEVINE
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BY NUMBERS REPORT
Originally this report used a horserace as its metaphor It was designed to see who was ahead of the others and who was lagging behind Specifically the report lists U.S talent agencies were increasingly acting as producer reps and thus
inserting themselves into the sales of U.S rights, something formerly in the exclusive domain of international sales agents who would map their entire international strategy for sales, using the U.S sale as a marketing tool for other sales Now the race between producer reps and international sales agents for representing films, primarily at Sundance and Toronto
is tracked in the By Numbers Report The report tracks which agents and which international sales agents are selling the most films, which titles are selling best, which distributors are buying the most, and any other noteworthy “races”, e.g., how many films are by women, Asians, African-diasporites, or are about such subjects as Jewish, GLBT, poltics,
whatever
Trang 4Over time, the reports spot trends in the business of buying and selling, especially during festivals like Toronto and
Sundance This year’s Cannes saw the number of women directors fall so drastically (from a steady 10 – 13% in festivals during the last few years), that an outcry was heard from professionals in the industry
With time, we may find the number of Asian, Asian-American, African diaspora, Middle-Eastern and female directed films impact the marketplace itself For that reason, these reports will continue to be offered to film professionals The criterion are not set in stone but depend upon the moment
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SUNDANCE BY NUMBERS
Sundance by Numbers, is not by metrics which define measures of quantitative assessment used to track performance or production I don’t think that film, as a general category, fits into metric parameters I do think, however, that Sundance Institute’s performance metric, a measure of its activities and performance, inwardly focusing on the performance of the organization, would show a high value of performance against customer requirements and value Its performance metrics would prove it to be very healthy and consistent with the six criteria: time, cost, resources, scope, quality, and actions Bravo Sundance! On all fronts it is carrying through its original purpose and vision
Other numbers: I have marked films by women with the ♀, African American with the symbol α BlackFilm.com says, “There are about 21 films that feature and are directed by black talent” Latino is marked by the symbol ɤ Jewish by ✡ Asian by ¥, Middle
Eastern l
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Trang 5NUMBER OF PRODUCER REPS REPPING U.S RIGHTS
What shows up most on this scorecard of my own private making, is the prevalence of the talent agencies and other
“producers’ representatives” In those “good old days” of Sundance before Sex, Lies and Videotape alerted Hollywood that there was some capital to be made in Park City, Sundance gave a home to the original visions of a few independent minded filmmakers, and there were no terms to describe “producer reps” International sales agents (when these films had any such representation, which in itself was rare) did their work without deferring to dealmakers in Hollywood And,
as I said, these films usually did not have international representation That is why the newly developed acquisitions executives went to Sundance looking for films which they would not find in the existing markets (Cannes, MIFED or AFM) Anyway, here we are today and here are the numbers:
There are about 12 Producers Reps The newest fold in the relatively new “mini industry” of representing producers to the U.S distribution community is that now, instead of one producer rep per film, often two competitive agencies might rep the U.S rights as you can see in top scorers CAA, WME or UTA’s lineups
Producer reps do their best work in Sundance and in Toronto They usually represent the producer to help make a
lucrative U.S deal After the heat is gone in Sundance and Toronto, the producer reps usually fade away from the deal making, leaving the unpicked up films in a limbo until some distributor finally makes a deal with the producer or the
international sales agent directly This is less true for the real independent producer reps who are hungrier than for the major agencies who must quickly earn their 10% (or not) and move on
Below are the producer reps and international sales agents “by numbers”
Trang 6#1 Submarine along with Preferred Content is one of the truly independent producers reps Their films are usually virgin
and still not picked up by international sales agents because they have not yet been seen by them They are the second generation of this phenom In the old days, there was Jeff Dowd along with John Sloss and a couple of others
1 Black Rock by Katie Aselton ♀ Submarine’s Josh Braun who reps worldwide rights sold No American rights for reportedly more than $1 million to Mickey Liddell’s and David Dinerstein’s fledgling LD Distribution Elle Driver
acquired world rights
2. The Atomic States of America by Don Argott, Sheena M Joyce sold to ro*co for worldwide representation
during Sundance
3. Finding North by Lori Silverbush ♀, Kristi Jacobson ♀
4. Chasing Ice by Jeff Orlowski Sold to to National Geographic Channel for TV rights
5. How to Survive a Plague by David France IFC Film’s sister company Sundance Selects acquired No
America
6 The Queen of Versailles by Lauren Greenfield ♀was sold to Magnolia Pictures for North America
7. Me @ The Zoo by Chris Moukarbel, Valerie Veatch ♀ Submarine (No America); ISA: Memento Films
8. The Comedy by Rick Alverson
9. Nobody Walks by Ry Russo-Young Magnolia Pictures for North America Myriad picked up world sales rights
10.Seaching for Sugar Man by Malik Bendjelloul I Sony Pictures Classics acquired No America ISA:
Protagonist for the rest of the world ♀
11.Price Check by Michael Walker
12.That's What She Said by Carrie Preston ♀
Trang 713.The Imposter by Bart Layton CAA (No America) and Submarine (No America) licensed film to Indomina for U.S and Canada Protagonist Pictures repping worldwide excluding Australia/N.Z
14.Marina Abramović The Artist is Present by Matthew Akers Arthouse has U.S Sold to Madman for Australia,
New Zealand and South Africa
#2 Producer rep is CAA which repped a total of 14 films including the Competition doc Escape Fire, and Premiers Red
Hook Summer α , Bachelorette, Robot and Frank, Play the Favorite, Shadow Dancer It looks like CAA is calling a lot of shots at Sundance Look at the other producer reps and international sales agents from other competitive agencies
sharing the stage with them and think, what does that mean in terms of capital? They say $30 million in deals were
done…If this is true, was it made by the producer reps primarily? What percentage do they get from the deal? Does this mean filmmakers have to have CAA rep them to break out of the gate?
1. Escape Fire : The Fight to Rescue American Healthcare by Matthew Heineman, Susan Froemke ♀ CAA acts alone “Many thanks to the 246 funders who helped us raise over $50,000 to finish Escape Fire [on IndieGoGo]
and prepare it for our premiere at the 2012 Sundance Film Festival! We had an unbelievable experience in Park City, showing the film to five sold-out crowds Sundance Senior Programmer David Courier said ESCAPE FIRE is
"destined to be hailed as the definitive film on American healthcare." At this point, we are speaking with distributors, but want to begin another grassroots effort to raise money for our website and outreach campaign “
2. Red Hook Summer by Spike Lee α CAA acts alone Spike Lee will release the film himself in the fall of 2012.
3. Bachelorette by Leslye Headland ♀ CAA; ISA: Elle Driver repping U.S./North America, Greece, Italy, Africa, Asia (except Thailand) TWC’s Radius acquired No American rights for a reported $2 million
4. Robot and Frank by Jake Schreier CAA; ICM; SPWA and Samuel Goldwyn Films jointly acquired North America for more than $2 million ISA: Exclusive Media acquired international rights at Sundance Sony
Pictures Worldwide Acquisitions has rights in Latin America, Australia, New Zealand, South Africa, Scandinavia and Eastern Europe, Russia Momentum Pictures has acquired U.K and Ireland
5. L ay the Favorit e by Stephen Frears CAA; The Weinstein Co acquired No America for reportedly a little over $2 million ISA: Wild Bunch
Trang 86. Shadow Dancer by James Marsh CAA; ATO acquired No America ISA: Wild Bunch
7. The Imposte r by Bart Layton CAA (No America); Submarine (No America); ISA: Protagonist Pictures repping worldwide Excluding Australia/N.Z., sold to Picturehouse and Revolver jointly for U.K
8. The Surrogate by Ben Lewin CAA acts alone Fox Searchlight paid $6m for worldwide rights
9. For Ellen by So Yong Kim ¥ CAA; ISA: Memento repping worldwide excluding Turkey
10.Simon Killer by Antonio Campos ɤ IFC acquired No America CAA; UTA Rena Ronson also repping worldwide
rights She was in international sales before becoming WMA’s agent for indies In theory, if no ISA comes on board the worldwide territories will still be sold
11.Smashed by James Ponsoldt CAA; UTA Rich Klubeck also repping worldwide rights
12.Save the Date by Michael Mohan CAA; ISA: XYZ repping worldwide rights excluding Australia
13.2 Days In New York by Julie Delpy ♀ CAA; Magnolia acquired U.S ISA: REZO
#3: Cinetic Led by John Sloss, premier N.Y independent attorney who has represented films internationally, acted as
an aggregator of digital rights and acts as a producers rep for North America:
1. Ai Weiwei: Never Sorry by Alison Klayman ♀ Sundance Selects acquired U.S Cinetic acts alone for worldwide
rights Independent acquired world sales rights.
2. Detr opia by Heidi Ewing ♀, Rachel Grady ♀Cinetic acts alone
3. The House I Live In by Eugene JareckiCinetic acts alone
4. The First Time by Jonathan KasdanCinetic acts alone
Trang 95. Safety Not Guaranteed by Colin Trevorrow Cinetic (worldwide); ICM (No America) sold to Film District Independent acquired international rights from Cinetic
6. L uv by Sheldon Candis αCinetic (No.America); ICM (No America) sold to Indomina for No America BET has
TV rights exclusive in U.S., Canada, the Caribbean and certain ancillary rights on other platforms; ISA: Hollywood Studios International
7. For a Good Time, Call… by Jamie Travis Cinetic (No.America) sold to Focus reportedly for $2 million; ISA:
Studio City Pictures
8. Goats by Christopher NeilCinetic; WME Worldwide rights excluding Latin America
9. Compliance by Craig Zobel Cinetic acts alone Magnolia acquired U.S Exciting screening in which the audience
raised a ruckus of disenchantment When the film finished screening, a woman in the audience shouted:
"Sundance, you can do better!" saying that during a year with so many of the festival's films featuring strong female characters, "This is not the year to make violence against women entertaining."
10 Kid Thing by David Zellner Cinetic (No America) acts alone
#4 WME has 7
1. Arbitrage by Nicholas Jarecki WME; ISA: GK Films Roadside and Lionsgate teamed up on the $2.5m
acquisition for U.S VVS acquired for Canada
2. Other Dream Team, The Marius MarkeviciusWMEGil Kruger (WME)Gil Kruger: 917-514-1819 (m); 310-246-3373 (o)
3. Filly Brown Youssef Delara, Michael D Olmos , ɤ WME - Gil Kruger Worldwide Rights
4. Hello I Must Be Going Todd LouisoWME- Gil Kruger Worldwide Rights
5. Beasts of the Southern Wild by Behn Zeitlin WME (No America) sold to Fox Searchlight; ISA: Eone
Trang 106. S hut Up and Play the Hits by Dylan Southern, Will Lovelace WME Worldwide Rights
7. V/H/S Adam Wingard, Glenn McQuaid, Radio Silence, David Bruckner, Joe Swanberg, Ti West WMEWorldwide Rights Magnolia sister company Magnet picked up U.S for more than $1 million Momentum picked up U.K Epic picked up world sales rights
#5 UTA has 7
1. Celeste and Jesse Forever by Lee Toland Krieger UTA repping worldwide rights Sold to SPC for No America,
Latin America and Eastern Europe reportedly for $2 million
2. Red Lights by Rodrigo Cortés ɤ UTA (U.S.) sold to Millenium reportedly for $4 million; ISA: Parlay/ GK Films
repping U.S and Australia, Japan, South Africa, South Korea, and Thailand
3. Predisposed by Phil Dorling, Ron Nyswaner ICM; UTA Worldwide rights available
4. Sleepwalk With Me Mike Birbiglia, Seth BarrishUTARich Klubeck(310) 228-3842 Worldwide Rights
5. Something from Nothing: The Art of Rap by Ice T, Andy Baybuttα UTA sold worldwide rights to Indomina.
6. Simon Killer by Antonio Campo ɤ CAA; UTA Rena Ronson also repping worldwide rights She was in
international sales before becoming WMA’s agent for indies In theory, if no ISA comes on board the worldwide territories will still be sold
7. Smashed by James Ponsoldt CAA; UTA Rich Klubeck also repping worldwide rights
Preferred Content (7 films) is another truly independent producer’s rep started by Kevin Iwashina when he left CAA in
L.A
1. The End of Love by Mark Webber