bg statistical package for social sciences spss 1 1319

CHAPTER 1: CLASSIFICATION OF DATA, CODING AND DATA ENTRY.. Data can divide into 2 kinds it was qualitative data and quatitative data, colecting by 4 basic scale.. CHAPTER 1: CLASSIFICAT

INDUSTRIAL UNIVERSITY OF HO CHI MINH CITY – IUH

FACULTY OF BUSINESS ADMINISTRATION

Subject: SPSS (Statistical Package for Social

Sciences)

+ Theory 30

+ Practice 30

Lecturer: Ha Trong Quang

Website: www.hatrongquang.com

Phone: 0909 30 8797

Website: www.iuh.edu.vn

SPSS version 20

INTRODUCT OBJECT

• Textbook: Xử lý dữ liệu nghiên cứu với SPSS for

Windows PGS.TS Nguyễn Minh Tuấn, Hà Trọng Quang-trường ĐH CN TP.HCM

• References: Phân tích dữ liệu nghiên cứu với SPSS -

Hoàng Trọng

• References: SPSS for windows step by step, A

simple guide and reference 16.0 Update

• References: SPSS 20 Analisis Deskriptif &

Multivariate

Order Content Quantity Time Distribution

theory Practice test

1 Introdutction 3 3

3 Create new files is SPSS 9 3 6

4 Descriptive Statistics - Charts 6 3 3

6 Analyse qualitative data 6 3 3

7 Analyse quantitative data – Average test 6 3 3

8 Analyse quantitative data – Variance (Anova) 6 3 3

9 Analyse quantitative data – Regression linear 9 3 6

10 Non parameter test 6 3 3

CALENDAR TEACHING

INTRODUCE SPSS 20

• Graphs

• Tables

• Statistics

• Data Analysis

• Hypothesis Testing

• Forecast

CHAPTER 1:

CLASSIFICATION OF DATA, CODING AND DATA ENTRY

1.1 Classification of data

1.2 Types of scales

1.3 Coding and data entry

Data can divide into 2 kinds it was qualitative data and quatitative data, colecting by 4 basic scale

CHAPTER 1:

CLASSIFICATION OF DATA, CODING AND DATA ENTRY

1.1 Classification of data

DATA

Qualitative DATA

NOMINAL SCALE

ORDINAL SCALE

Quantitative DATA

INTERVAL SCALE

RATIO SCALE

CHAPTER 1:

CLASSIFICATION OF DATA, CODING AND DATA ENTRY

1.2 Types of scales

a) Nominal Scale

• Labels or tags for identifying and classifying

objects

• One-to-one correspondence between the numbers and the objects

• Numbers do not reflect the amount of the characteristic Nominal scale is only permitted to count

• Frequency Counts

Example_1

• RECORD GENDER OF RESPONDENT

MALE (1)

FEMALE (2)

• Think about your purchase of laundry

detergent Would you say that you…

Consistently purchase the same brand _(1) Don not consistently purchase the same brand _(2)

a) Nominal Scale

a) Nominal Scale

CHAPTER 1:

CLASSIFICATION OF DATA, CODING AND DATA ENTRY

1.2 Types of scales

• Whether an object has more or less of a characteristic than some other object

• Quality Ranking, Ranking of teams in a tournament, Socioeconomic class &

Occupational Status

• No mathematical computation such as addition

& Subtraction

• Frequency Counts

Think about the taste of the five soft drinks that you just tasted The name of each soft drink is shown below

Please rank the soft drinks to indicate your taste

preference

Seven-Up

coca cola

Dr Thanh

Example_2

b) Ordinal Scale

Example_2

CHAPTER 1:

CLASSIFICATION OF DATA, CODING AND DATA ENTRY

1.2 Types of scales

• Numerically equal distances on the scale represent equal values

• Comparison of the differences between objects

• Zero point is not fixed Both the zero & the units of measurement are arbitrary

• Any positive linear transformation preserve the properties of the scale Statistical techniques that may be used include all of those that can be applied

to nominal and ordinal data

Thoughts on Clear shampoo, when you use

this shampoo, the level of satisfaction you like?

Example_2

2

CHAPTER 1:

CLASSIFICATION OF DATA, CODING AND DATA ENTRY

1.2 Types of scales

• Possesses all the properties of the nominal, ordinal, and interval scales & an absolute zero point.

• Compute ratios of scale values

• y = bx, where b is a positive constant, are allowed All statistical techniques can be applied to ratio

data

Example: sales, costs, profit, height, weight

Level of Measurement

Categorical Scale

to Runners

of Winners

Metric Scale

Rating on a

0 to 10 Scale

Seconds

Third

Finish

Finish

CHAPTER 1:

CLASSIFICATION OF DATA, CODING AND DATA ENTRY

1.3 Coding and data entry

Practice with SPSS

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