FROSTBURG STATE UNIVERSITY DEPARTMENT OF EDUCATIONAL PROFESSIONS Course Syllabus EDLP 840: Strategic Planning and Data-Driven Decision-Making Summer 2020 May 26 through August 14, 2020
Trang 1FROSTBURG STATE UNIVERSITY DEPARTMENT OF EDUCATIONAL PROFESSIONS
Course Syllabus EDLP 840: Strategic Planning and Data-Driven Decision-Making
Summer 2020 May 26 through August 14, 2020
Delivered online via Canvas Conferencing
Instructor: Curt Baker, Ed.D
Assistant Professor of Educational Leadership Department of Educational Professions
Contact Information:
Office Phone: TBD
Cell Phone: 610-621-9011 (preferred)
Email: cdbaker@frostburg.edu
Frostburg State University website: www.frostburg.edu
COURSE DESCRIPTION
A case study approach to utilizing data in various leadership functions, including strategic
planning and resource allocations Assessment as a dynamic process in the planning cycle will be examined
PURPOSE
Artist, poet, and playwrite Pablo Picasso is frequently quoted as saying, “Our goals can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which we must vigorously act There is no other route to success.”
This course is designed for aspiring organizational leaders, with the dual objectives of: (i) increasing their abilities as strategic planners within educational settings, and (ii) developing
their skills to think, act, and learn strategically The author of this course’s text, J M Bryson,
defines these skills as follows1:
1 See supplemental reading list: Bryson, J M (2010) Note 1 Page S264
Trang 2 Strategic thinking Strategic thinking is defined as thinking in context about how to pursue
purposes or achieve goals This also includes thinking about what the context is and how it might or should be changed; what the purposes are or should be; and what capabilities or competencies will or might be needed, and how they might be used, to achieve the
purposes
Strategic acting is acting in context in light of future consequences to achieve purposes
and/or to facilitate learning
Strategic learning is any change in a system (which could be an individual) that by
adapting it better to its environment produces a more or less permanent change in its
capacity to pursue its purposes
LEARNING OUTCOMES
Upon completion of this course, students will be able to demonstrate:
KNOWLEDGE OF:
FSU Graduate Learning Goals:
1 Relationships between
strategic planning and
short-, intermediate-, and
long-term organizational
success
a Atlanta Opera Case Study
b Oregon Shakespeare Festival Case Study
c FSU Balanced Scorecard
d Own Organization Proposal
e Partner Critques
2 The most common
reasons why
organizations are (or are
not) successful in
achieving the aspirations
articulated in their
strategic plans
a Oregon Shakespeare Festival Case Study
b Own Organization Proposal
SKILLS IN:
FSU Graduate Learning Goals:
1 Creating the mission,
vision, and strategic
goals of an organization
a Atlanta Opera Case Study
b Own Organization Proposal
1, 2, 3, 4, 5 1, 2, 3
Trang 3Outcomes: Assessments: CPED:
FSU Graduate Learning Goals:
2 Analyzing an
organization’s strengths,
weaknesses,
opportunities, and threats
a Oregon Shakespeare Festival Case Study
b Own Organization Proposal
1, 2, 4, 5 1, 2, 3
3 Developing
measurement systems
that are aligned with the
organization’s strategic
objectives and inform
actions taken to achieve
those objectives
a FSU Balanced Scorecard
3, 4, 5, 6 1, 2, 3
4 Demonstrating the
ability to provide
actionable feedback to
and collaborate with
peers
5 Scholarly writing a Atlanta Opera Case
Study
b Oregon Shakespeare Festival Case Study
DISPOSITIONS TO:
FSU Graduate Learning Goals:
1 Design and lead strategic
planning efforts within
an organization
a Own Organization Proposal
1, 2, 3, 4, 5, 6 1, 2, 3, 4, 5
2 Cultivate stakeholder
support for the vision
and strategic intent of the
organization
a Atlanta Opera Case Study
b Own Organization Proposal
1, 2, 3, 4, 5, 6 1, 2, 3, 4, 5
Trang 4REQUIRED AND SUPPLEMENTAL READING
Required Reading
Course Textbook
Bryson, J M (2018) Strategic planning for public and nonprofit organizations: A guide to
Wiley and Sons, Inc
Case Studies
Knapp, E S., & Meehan III, W F (2014) Oregon Shakespeare Festival (pp 1-30) Boston,
MA: Harvard Business School Publishing
Knapp, E S., & Meehan III, W F (2015) Oregon Shakespeare Festival (B): The 2015-25 Long
Range Plan (pp 1-9) Boston, MA: Harvard Business School Publishing
Tushman, M L., & Herman, K (2018) Tomer Zvulun and the Atlanta Opera: At crossroads (A)
(pp 1–22) Boston, MA: Harvard Business School Publishing
Tushman, M L., & Herman, K (2019) The Atlanta Opera (B): New (and old) challenges (pp
1–6) Boston, MA: Harvard Business School Publishing
Tushman, M L., & Herman, K (2019) The Atlanta Opera (C): A duet (pp 1–3) Boston, MA:
Harvard Business School Publishing
Other Required Reading
Brown, C (2012) Application of the Balanced Scorecard in higher education: Opportunities and
challenges Planning for Higher Education Retrieved from:
https://pdfs.semanticscholar.org/4913/41f480e839cb5c65bc661091eb21a1d62fe1.pdf
Eckel, P & Trower, C (2019) Stop planning! Colleges and universities would be better served
by focusing on the other half of strategic planning: the strategy Inside Higher Ed
Retrieved from
https://www.insidehighered.com/views/2019/02/14/colleges-need-rethink-strategic-planning-opinion
Note: Eckel and Trower reference the Strategic Plan for the College of Education and Social Services at the University of Vermont (For your convenience, here is that link:
https://www.uvm.edu/sites/default/files/media/CESS_Strategic_Plan.pdf)
Frostburg State University (n.d.) Frostburg's Strategic Plan 2018-2023 Retrieved from
https://www.frostburg.edu/about-frostburg/strategic-plan-2018-2023/index.php
Trang 5Hanover Research (2013) Balanced Scorecards for School Districts Retrieved from
https://www.gssaweb.org/wp-content/uploads/2015/04/Balanced-Scorecards-for-School-Districts-1.pdf
Kaplan, R S & Miyake, D N (2010) The Balanced Scorecard The School Administrator,
https://www3.rps205.com/strategicplan/Documents/C%20-%20The%20Balanced%20Scorecard%20-%20Atlanta%20Scorecard.pdf
Kaplan, R S., & Norton, D P (1992) The Balanced Scorecard: Measures that drive
performance Retrieved from https://hbr.org/1992/01/the-balanced-scorecard-measures-that-drive-performance-2
Supplemental Reading
Bennis, W., & Nanus, B (1986) Leaders: Strategies for taking charge New York, NY: Harper
Perennial
Bryson, J M (2010) The future of public and nonprofit strategic planning in the United States
Public Administration Review (Special Issue) Retrieved from
https://pdfs.semanticscholar.org/7bf5/bf15b7eb779b3e09bbb0ac4d2d5a71843726.pdf
Immordino, K M., Gigliotti, R A., Ruben, B D., & Tromp, S (2016) Evaluating the impact of
strategic planning in higher education Educational Planning, 23(1), 35–47 Retrieved
from https://files.eric.ed.gov/fulltext/EJ1208199.pdf
Kaplan, R S., & Norton, D P (2001) The strategy-focused organization: How balanced
scorecard companies thrive in the new business environment Brighton, MA: Harvard
Business School Publishing
Simerson, B K (2011) Strategic Planning: A practical guide to strategy formulation and
execution Santa Barbara, California: Praeger
Steiner, G A (1979) Strategic planning : what every manager must know New York :
London: Free Press; Collier Macmillan
Stewart, A C & Carpenter-Hubin, J (2000) The Balanced Scorecard: Beyond reports and
rankings Planning for Higher Education Retrieved from
https://oaa.osu.edu/sites/default/files/uploads/irp/balancedscorecard.pdf
Trang 6COURSE GRADING
The final course grade will be computed from the assignments listed in the table below:
Assignment
Total Points Possible for Assignment
Weight
(Percentage of Final Grade)
Assignment Due Date
Atlanta Opera Case Study
Oregon Shakespeare
Festival Case Study
Analysis
Frostburg Strategic Plan
Own Organization
course calendar)
The final grade for this course will be awarded using the following point scale:
Grade Points Range Percent of Total Possible
Note: The point requirements above reflect percentages being rounded up from 5
Trang 7DESCRIPTION OF COURSE ASSIGNMENTS
Graded Assignments
1 Atlanta Opera Case Study Analysis (200 points possible)
For this assignment, you will read a case study about Atlanta Opera, then prepare a paper that responds to the following prompt:
Prompt
Given what you know from the case study materials about Atlanta Opera’s recent
progress, and taking into account your course readings to date, what are your views about: (i) the factors Tomer Zvulun might consider when developing Atlanta Opera’s revised vision, mission, and strategic goals; and (ii) the approach Tomer Zvulun might
take to develop enthusiastic stakeholder support for his future aspirations?
The paper should be: (i) double spaced, (ii) no less than three and no more than seven pages in length2, and (iii) presented in accordance with APA standards Grading rubric will be separately provided
2 Oregon Shakespeare Festival Case Study Analysis (200 points possible)
For this assignment, you will read a case study about the Oregon Shakespeare Festival, then prepare a paper that responds to the following prompt:
Prompt
Given what you know from the case study materials about the Oregon Shakespeare Festival, and taking into account your course readings to date: (i) what do you perceive to
be the organization’s most significant strengths, weaknesses, opportunities, and threats; and (ii) how might these influence Oregon Shakespeare Festival’s future strategic
direction?
The paper should be: (i) double spaced, (ii) no less than three and no more than seven pages in length2, and (iii) presented in accordance with APA standards Grading rubric will be separately provided
3 Frostburg State University Strategic Plan Balanced Scorecard (200 points possible)
For this assignment, you will read the Frostburg State University Strategic Plan, as well as
literature relating to strategic measurement systems Working as a team with one or more
classmates, your team will develop a Balanced Scorecard for Frostburg State University that aligns with FSU’s Strategic Plan document Specific instructions and grading rubric will be separately provided
2 All paper length limits exclude any cover page, reference lists, charts, graphs, or tables
Trang 84 Own Organization Strategic Plan Board Proposal (300 points possible)
For this assignment, you will respond to the following prompt:
Prompt
Congratulations! You have just been selected by the Board to lead the effort to develop a
new, ambitious five-year strategic plan for [insert your organization here] Before your
appointment is announced, the Board wants you to provide them with a written proposal for their consideration that describes: (i) the scope of your effort, (ii) the process you intend to follow, (iii) how you will manage that process, (iv) whom you will involve, (v) how you intend to use data to inform plan development, and (vi) your timetable The selection of “your organization” may include the entire organization (e.g., the University or School District), or a subset of the entire organization (e.g., college, department, school, or functional area) If you do not have a current organization, then you may select an organization with which you are familiar (or want to become familiar)
Your proposal should be: (i) double spaced and (ii) no less than five and no more than ten pages
in length2 It need not be written in accordance with APA standards, but it must be suitable for presentation to the Board Grading rubric will be separately provided
Credit / No Credit Assignments
Personal Bio (10 points)
A short personal biography of yourself (Goal is to help the instructor learn a little bit about who you are.) Not to exceed 1 page
Conferences with Instructor (10 points each, maximum of 40 points)
Scheduled live conversations (either through Canvas or by telephone) with the instructor to discuss course-related matters
Partner Critiques (20 points each, maximum of 40 points)
For these assignments, classmate partners will share their submitted Case Study analyses with one another Each partner will read the other’s submitted paper and provide constructive written feedback
(Note: The purpose of partner critiques is to develop skill in giving and receiving
constructive feedback on scholarly work Partner feedback submissions will only be reviewed by the instructor after grades for the corresponding assignment have been awarded Consequently, the feedback exchanges between study partners will have no impact on assignment grades.)
Viewed recorded material (maximum of 10 points)
Points will be awarded based upon the percentage of recorded course materials that you have viewed on or before August 14, 2020
Trang 9COURSE CALENDAR
1 05/26 to 05/31 View week 1 recorded materials
Complete required readings:
Bryson chapters 1 & 2
Atlanta Opera case study (all three parts)
05/31 @ 11:59 p.m Personal Bio
(Credit/No Credit)
2 06/01 to 06/07 View week 2 recorded materials
Complete required readings:
Bryson chapters 3, 4, & 8
Begin crafting Case #1 analysis
3 06/08 to 06/14 Conference #1 with instructor
Complete and submit Case Study #1 analysis
06/14 @ 11:59 p.m.: Case Study #1 analysis (Graded assignment)
Conference #1 with instructor
(Credit/No Credit)
4 06/15 to 06/21 View week 4 recorded materials
Complete required readings:
Bryson chapters 5 & 6
Oregon Shakespeare Festival case study (both parts)
Complete and submit partner critique
of Case Study #1 analysis
06/21 @ 11:59 p.m Partner critique of Case Study #1 analysis (Credit/No Credit)
5 06/22 to 06/28 View week 5 recorded materials
Complete required readings:
Bryson chapters 7 & 9 Begin crafting Case #2 analysis
6 06/29 to 07/05 Conference #2 with instructor
Complete and submit Case Study #2 analysis
07/05 @ 11:59 p.m.: Case Study #2 analysis (Graded assignment)
Conference #2 with instructor
(Credit/No Credit)
Trang 10Week Dates Activities Assignments Due
7 07/06 to 07/12 View week 7 recorded materials
Complete required readings:
Bryson chapter 10
Kaplan & Norton (1992)
Eckel & Trower
FSU Strategic Plan
Complete and submit partner critique
of Case Study #2 analysis
07/12 @ 11:59 p.m.: Partner critique of Case Study #2 analysis (Credit/No Credit)
8 07/13 to 07/19 View week 8 recorded materials
Complete required readings:
Brown
Hanover Research
Kaplan & Miyake (2010)
With partner(s), begin developing FSU Strategic Plan Balanced Scorecard
9 07/20 to 07/26 Conference #3 with instructor
With partner(s), complete and submit Case Study #2 analysis
07/26 @ 11:59 p.m.: FSU Strategic Plan Balanced Scorecard (Graded assignment) Conference #3 with instructor
(Credit/No Credit)
10 07/27 to 08/02 View week 10 recorded materials
Complete required readings:
Bryson chapters 11 & 12
11 08/03 to 08/09 Conference #4 with instructor
Begin crafting Strategic Plan Proposal
Conference #4 with instructor
(Credit/No Credit)
12 08/10 to 08/14 Complete and submit Strategic Plan
Proposal
08/14 @ 11:59 p.m.: Strategic Plan Proposal (Graded assignment)