best books on product and brand management

ISSNSM — International Summer School on Network and Service Management pot

ISSNSM — International Summer School on Network and Service Management pot

... link and average time of a packet in the queue for DropTail and RED queuing discipline – Use QueueMonitors and Samples for the respective data Exercise 2.5: Monitoring Flows ‰Based on exercise ... What function needs to be implemented? Trang 72008 Frank Eyermann 9Exercise 2.1: Tracing ‰Based on exercise 1.4 ‰Trace all events on the bottleneck link ‰Create a second trace file for only the ... Exercise 2.2: Monitoring ‰Based on Exercise 1.4 ‰Create a monitor for the central node ‰Use sampleInterval=0.1 to periodically write information to file ‰Do not forget to trigger the monitoring Trang

Ngày tải lên: 29/06/2014, 11:20

14 166 0
Lauching and developing a new product and brand

Lauching and developing a new product and brand

... attention to nutrition and health matter In Ho Chi Minh City, there are not many cafes or brands name in this position The international brands focus on fast food mainly and customers also consider ... most convenient and nutritious meals The second reason to choose the brand is for long term strategy and international business I would like to choose a brand which is easy to remember and impressive ... preparations for success HOME long-term target is to become a national and international brand so marketing is not only important but also long-term: The first strategy in marketing program is positioning

Ngày tải lên: 24/11/2014, 01:32

69 322 0
On reliable and scalable management of wireless sensor networks

On reliable and scalable management of wireless sensor networks

... started Conditional operations Conditional operations allow users to specify multiple execution paths from which one can be chosen at runtime As described earlier, the instrumentation process ... includes management components such as termination detection or health monitoring that send certain types of notification messages to the manager We therefore allow users to specify conditions based on ... reliable and scalable management of wireless sensor networks and as part of MASE, developed components for key management services such as network reconfiguration, health monitoring, termination detection

Ngày tải lên: 05/07/2016, 15:00

187 348 0
Lecture Discovering nutrition - Chapter 10a: Spotlight on obesity and weight management

Lecture Discovering nutrition - Chapter 10a: Spotlight on obesity and weight management

... benefits Weight Management • Thinking and Emotions – Negative emotions can undermine healthy lifestyle – Positive self-talk is encouraged Weight Management • Thinking and Emotions – Stress Management ... Factors – Sex and Age – Race and Ethnicity Factors in the Development of Obesity • Social and Environmental Factors – – Socioeconomic Status • Food insecurity • Level of education Environment • Where ... Management • Thinking and Emotions – Balancing Acceptance and Change • Self-acceptance necessary • Self-acceptance ≠ complacency Weight Management • Weight-Management Approaches – Self-Help Books

Ngày tải lên: 21/01/2020, 07:13

29 58 0
02. 07 Making sense of the impact of the internet of things on Purchasing and Supply Management-A tension perspective

02. 07 Making sense of the impact of the internet of things on Purchasing and Supply Management-A tension perspective

... steppingstones that close the gap between “what we know” and “what we don't know” on how the impact of IoT on the PSM function is managed On the one hand, we contribute to framing future investigations ... Scenario 3: What if PSM focuses on both concurrently? Description of scenario 1 Based on concept and themes Description of scenario 2 based on concept and themes Scenario 3 combines ... utilises literature on tensions and paradox as a theoretical foundation Tensions in organisation theory are char- acterised by conflicting but intertwined demands (Smith and Lewis, 2011) This

Ngày tải lên: 06/09/2020, 19:13

14 4 0
Khóa luận tốt nghiệp a study on accounting and business management students difficulties in learning esp vocabulary at vietnam national university of agriculture

Khóa luận tốt nghiệp a study on accounting and business management students difficulties in learning esp vocabulary at vietnam national university of agriculture

... trend of globalization and development cooperation is inevitable Accordingly, English is considered an international language and a means of international communication commonly used in the world ... in teaching and learning specialized English at the Vietnam Academy of Agriculture and solutions of information and communication technology application, March 2018 International Conference by ... reason to attend to it any more, and it will be forgotten d Consolidation and extension of meaning Learning new words is not an instantaneous process if it were, and if presentation were the only

Ngày tải lên: 13/07/2023, 23:08

64 3 0
Nghiên cứu bài báo khoa học bài báo brave new world on ai and the management of customer relationships

Nghiên cứu bài báo khoa học bài báo brave new world on ai and the management of customer relationships

... HỆ THỐNG THÔNG TIN NGHIÊN CỨU BÀI BÁO KHOA HỌC Bài báo: Brave New World? On AI and the Management of Customer Relationships (Tạm dịch: Thế giới dũng cảm mới? Dùng AI và quản lí quan hệ khách ... hiện các nhiệm vụ CRM Việc triển khai chúng trong tương lai sẽ làm cho các chatbot xuất hiện nhiều hơn con người trong các tương tác dịch vụ (Luo, Tong, Fang, & Qu, 2019) -Tóm lại, chúng tôi ... do con người tạo ra (O'Reilly, 2017) -Một cách tiếp cận được gọi là mạng đối thủ chung là một ví dụ về cách tiếp cận thuật toán đối với AI trong nghệ thuật ( Goodfellow và cộng sự, 2014 ) Trong

Ngày tải lên: 17/08/2023, 10:32

14 3 0
The impact of top management team and organizational culture on product/service and process innovation in Vietnamese banks

The impact of top management team and organizational culture on product/service and process innovation in Vietnamese banks

... between Top Management Team quality and product/service innovation is strongly positive (0.620) and significant Consistent with H2, the relationship between organizational culture and product/service ... decision makers based on the interactions of team members with different cognitive perspectives (Wiersema and Bantel, 1992) Their decisions and actions directly affect organizational innovation and ... (Salge and Vera, 2012, Buschgens et al., 2013) It consists of competitiveness, risk taking, learning capability, innovation capability and operational autonomy (Malik and Wilson, 1995 and Hogan and

Ngày tải lên: 01/02/2020, 22:36

14 97 0
Based on the knowledge you have learned, find out the methods, methods and achievements of a marketing strategy for any product or brand in the market you want to research and learn

Based on the knowledge you have learned, find out the methods, methods and achievements of a marketing strategy for any product or brand in the market you want to research and learn

... quality and standards across its entire product line These consistency strategies highlight the relevance among products based on factors such as production technology, distribution systems, and ... with up-to-date information on promotions, products, and events, enhancing brand visibility and accessibility Additionally, traditional methods such as newspapers, leaflets, and outdoor banners further ... compulsory products and optional products Compulsory products are essential by-products that must be used in conjunction with the main product to ensure effectiveness.For the same product, businesses

Ngày tải lên: 05/02/2025, 11:07

75 1 0
Báo cáo lâm nghiệp: "Effect of site quality and thinning management on the structure of holm oak forests in northeast Spain" pot

Báo cáo lâm nghiệp: "Effect of site quality and thinning management on the structure of holm oak forests in northeast Spain" pot

... quality and dif-ferent type of management, excepting those of high quality in Gualba and Susqueda (tables IV and VI). Relationship among the structural variables considered Another correlation analysis ... differences in mean diameter, and only differed in the mean number of stems per stool between the stand of intense thinning and the stands of conservative thinning and old forest The Trang 7equivalent ... region To distinguish plots which differed in only one of these two fac-tors have been compared. In each area, two adjacent stands with differ-ent thinning management were chosen: one stand,

Ngày tải lên: 08/08/2014, 18:21

14 245 0
Báo cáo y học: "Light chain (AL) amyloidosis: update on diagnosis and management" pps

Báo cáo y học: "Light chain (AL) amyloidosis: update on diagnosis and management" pps

... on age, renal function and cardiac involvement Patients with persistent clonal disease following SCT received consolidation, either thalidomide and dexamethasone or bortezomib and dexamethasone, ... and < 5% clonal plasma cells on bone marrow studies, the definitions of partial response (PR) and very good partial response (VGPR) are based on the difference between involved and uninvolved ... with dexamethasone (MDex) The use of novel agents (thalidomide, lenalidomide and bortezomib) alone and in combination with steroids and alkylating agents has shown efficacy and continues to be

Ngày tải lên: 10/08/2014, 21:23

17 236 0
guidelines on the irritable bowel syndrome - mechanisms and practical management 2007

guidelines on the irritable bowel syndrome - mechanisms and practical management 2007

... MZ and DZ twins, suggesting no significant genetic contribution to IBS.118 Insummary, twin studies suggest a strong environmental contribution to IBS and possibly a minor genetic contribution ... condition which needs early recognition, as such patients respond poorly to conventional treatment and often have severe underlying psychological disturbances.80 IBS is considered a painful condition ... havebeen demonstrated in IBS under study conditions, noneappears to be specific for the condition Small bowel motilityshows marked diurnal variability and hence consistent resultscan only be obtained

Ngày tải lên: 13/08/2014, 09:44

30 450 0
Báo cáo sinh học: "Prediction error variance and expected response to selection, when selection is based on the best predictor for Gaussian and threshold characters, traits following a Poisson mixed model and survival traits" potx

Báo cáo sinh học: "Prediction error variance and expected response to selection, when selection is based on the best predictor for Gaussian and threshold characters, traits following a Poisson mixed model and survival traits" potx

... models, and conditional on random effects, then log Λi (Ti |random effects) follows an extreme value distribution with mean −γE and variance π2 /6 We have considered selection based on the best ... general considerations, next each of the four models are considered and each chapter ends with its own discussion and conclusion The paper ends with a general conclusion THE MODELS Notation Usually ... β2 ), and zi (t), with associated random effects, u2 The dimension of β1 (β2 ) is p1 (p2 ), and the dimension of u2 is q2 The hazard function for survival time Ti is, conditional on random

Ngày tải lên: 14/08/2014, 13:21

27 254 0
Impacts of Changes in Policy and Market Conditions on Land Use, Land Management and Livelihood Among Farmers in Central Highlands of Vietnam

Impacts of Changes in Policy and Market Conditions on Land Use, Land Management and Livelihood Among Farmers in Central Highlands of Vietnam

... following conceptual framework. (Figure 2). The driving forces of land use and management decisions include changes in policies, market conditions, biophysical condition and population. The consequences ... these institutional changes influence land use and land management and the impacts on the environment and the livelihood systems among members of a local community in the uplands of Vietnam. ... Changes in policies and market conditions influence land use and land management decisions of farming households. 2. Changes in land use create new risks to the environment and the livelihood

Ngày tải lên: 13/08/2015, 10:01

19 458 0
Impacts of a firms technological diversification on product diversification and performance

Impacts of a firms technological diversification on product diversification and performance

... diversification shows a one Trang 11interdependency on the relationship between firm technological diversification and product scope On the relationship between technological diversification and firm ... diversification and product diversification (Cantwell and Fai, 1999; Fai and Cantwell, 1999; Fai and von Tunzelmann, 2001; Cantwell, 2004; Suzuki and Kodama, 2004; Miller, 2004; Gambardella and Torrisi, ... al (1988) and Arellano and Bond (1991) to test the dynamic and bidirectional relationship between technological and product diversification I found that technological diversification exhibits

Ngày tải lên: 09/10/2015, 11:06

85 271 0
Training management based on information and communications technology at the private universities in Central Vietnam

Training management based on information and communications technology at the private universities in Central Vietnam

... centers and mass organizations 1.5.2.2 Organisation and management Organization and management based on the functions and responsibilities of universities Trang 13 CHAPTER 2 TRAINING MANAGEMENT ... education innovation, education management need to switch to new management methods Not to mention is the the particularly important role of Information and Communication Technology (ICT) Education ... Part Three: Conclusions and Proposals Trang 7 CHAPTER 1 RATIONALE FOR TRAINING MANAGEMENT AT UNIVERSITIES BASED ON INFORMATION TECHNOLOGY AND COMMUNICATIONS 1.1 Overview on study 1.1.1 In another

Ngày tải lên: 14/04/2016, 09:21

29 419 0
A study on lexical and syntactic features of cosmetic product advertisements in english and their vietnamese equivalents

A study on lexical and syntactic features of cosmetic product advertisements in english and their vietnamese equivalents

... 'at' can function as both a preposition of place and of time, depending on its contexts • Conjunctions: The function of conjunctions is to link together elements of sentences and phrases They ... cosmetic product advertisements in English and their Vietnamese equivalents and mentions the possible implications for using and practicing English The last chapter is Chapter 5, the conclusion of ... prepositions, conjunctions and pronouns • Articles: There are only two articles in English: the definite article, the, and the indefinite article a (n) (Jeffries, 2006, p 96) • Prepositions: Define

Ngày tải lên: 24/06/2016, 21:32

98 625 1
Guidelines on estabilishing a risk management framework and policy

Guidelines on estabilishing a risk management framework and policy

... Risk Limits and Guidelines 13 3.4 Risk Analysis and Reporting 15 3.5 Risk Management and Commercial Decision Making 15 3.6 Remedial Actions 16 IV CONCLUSION 17 APPENDIX A – BEST PRACTICE ... significant risks is not at the discretion of senior management • Consistent application of practices to ensure accurate and consistent measuring and monitoring of value and risk • Creating a living ... within the risk management policy’s scope, objectives and purpose and be addressed in the governance and risk management organizational structure and other sections of the risk management policy

Ngày tải lên: 18/11/2016, 13:53

40 305 0
Brand management research theory and practice

Brand management research theory and practice

... Trang 36Product brandA product brand is a brand linked to the product and not to the corporation anddescribes a situation where each individual product has its own brand Choosing tobrand the ... How Brands become Icons by Douglas B Holt (2004). Brand icon An exclusive elite of valuable brands can claim icon status, which is considered theholy grail of brand management An iconic brand ... how and why the brand is consumed, where brand loyalty answers if the brand is being consumed The background and implications of brand ships are described in chapter 8, this book relation-Brand

Ngày tải lên: 20/02/2017, 14:08

286 344 0
Tài liệu Product and Brand Management doc

Tài liệu Product and Brand Management doc

... Kepferer brand identity prism:  Six Facets of Brand Identity Brand Identity System Brand Identity Brand as Product Brand as Organization Brand as Person Brand as Symbol Value Proposition Credibility Brand- Customer ... established brand name and image  Co-Branding  Using two or more brands on one product to capitalize on the brand equity (customer confidence and trust) of multiple brands  Brands involved ... audience. Brand identity and Brand equity: Brand Identity Brand Associations Brand Equity  This pictorial jargon is also called as consumer-based brand equity pyramid(CBBEP) Brand imagery:...

Ngày tải lên: 12/12/2013, 17:15

16 633 0
w