3 research on customer loyalty in vietnam card industry

... il d 23 SECTION II Customer loyalty concern Please mark a (X) for your selection at the boxes provided 2.1 In your opinion, how have customer loyalty ratings changed at your organization in the ... Improved considerably Improved somewhat Has remained about the same 2.2 Has declined somewhat Has declined considerably Do not know In your opinion, how important is customer loyalty building within ... your organization? It is a high priority It is a mid-level priority It is a low priority Do not know 2.3 In your opinion, has customer loyalty been organization bottom line? Yes No Don’t know ận

Ngày tải lên: 17/07/2023, 10:02

... 2020, reaching approximately $1.53 trillion in 2022, with projections exceeding $1.7 trillion by 2023 In Vietnam, fashion spending averages 13.9%, ranking just behind food and savings However, ... determining sample size: when the population is known and when it is unknown In our research, we focus on individuals residing and working in Ho Chi Minh City who are interested in the fashion industry ... respondents aged 14 to 37 residing in Ho Chi Minh City with an interest in fashion Out of 420 questionnaires distributed, 392 were returned, yielding a response rate of 93.33% However, 7 questionnaires

Ngày tải lên: 14/03/2025, 15:14

... risk control, carbon reduction in operations, international cooperation, and innovation results, the brand actively advocates the concept of harmony, integration, and friendliness, providing professional, ... 1Dissertation submitted in partial fulfillment of the Requirement for the MSc in Finance FINANCE DISSERTATION ON THE IMPACT OF GREEN BANKING INITIATIVES ON CUSTOMER SATISFACTION IN VIETNAM DINH ... Econometric Models for Customer Satisfaction: 22 IV Empirical findings and discussion 23 Descriptive statistics and tests 23 Hypothesis testing 28 Discussion of Findings 30 V Conclusion

Ngày tải lên: 07/11/2024, 13:10

... people think erroneous thinking with discriminatory thoughts in the community "ridiculed in the media and by the entertainment industry The negative portrayals they paint further reinforce ... Finally, there will be opinions from my own personal point of view after I read the documentation as well as capture external information If there are errors in finding documents or my personal ... Stigma and Discrimination 6 2.1 Prejudice about LGBTQ+ ………6 2.2 Stigma and discrimination against LGBTQ+ ………….7 2.3 Psychological influence………8 3 Individual Reflection……….9 Conclusion………11 References……….12

Ngày tải lên: 21/11/2024, 08:17

... hotels’ environmental practices in association with core business and an aspect of brand loyalty - the resulting buying intentions of customers (Ham & Han 2013) In the context of the tobacco industry, ... between events and sponsors (Johar & Pham 1999, Ruth & Simonin 2003) Despite a range of contrasting definitions of CSR, most researchers base their conceptual definition research on Carroll’s CSR ... 53 RESEARCH ON ECONOMIC AND INTEGRATION In this context, the CSR-related strategies implemented by the tobacco industry have always been contentious (Fooks et al 2013) From giant tobacco multinationals,

Ngày tải lên: 03/02/2020, 17:42

... satisfaction 33 3.3.3 Items to measure customer loyalty 35 3.3 Preliminary study 35 3.4 Theoretical Model 37 3.5 Main survey 37 3.5.1 Sampling ... business Among of many cleaning service providers in Vietnam, Pan Pacific is one leading company in this industry, with operating in over 20 cities and provinces nationwide, supplying cleaning service ... 2 2 2 2 3 3 3 3 4 4 4 4 5 5 5 5 24 25 26 27 28 29 30 31 32 33 Using good brand and modern equipments Using good brand chemical Using chemical friendly to environment Using chemical having technical

Ngày tải lên: 01/09/2020, 14:52

... constraints hindering its development, and innovations in retaining customers is one of the most important aspects that hotel industry in Vietnam should manage effectively The tourism has been considered ... emphasize on customer retention than obtaining new ones in order to reduce the expenditures on money and time This strategy will bring a long-term or short-term profit by maintaining a long-term ... and customer delight on consumer loyalty in the mentioned context Somerecommendations based on the findings will benefit both hoteliers and educators in Vietnam 1.2 Research gap Factors affecting

Ngày tải lên: 15/09/2020, 11:16

... satisfaction 33 3.3.3 Items to measure customer loyalty 35 3.3 Preliminary study 35 3.4 Theoretical Model 37 3.5 Main survey 37 3.5.1 Sampling ... business Among of many cleaning service providers in Vietnam, Pan Pacific is one leading company in this industry, with operating in over 20 cities and provinces nationwide, supplying cleaning service ... 2 2 2 2 3 3 3 3 4 4 4 4 5 5 5 5 24 25 26 27 28 29 30 31 32 33 Using good brand and modern equipments Using good brand chemical Using chemical friendly to environment Using chemical having technical

Ngày tải lên: 17/09/2020, 00:26

... hotel industry in Vietnam Since the economic reform in 1986, Vietnam had achieved the dramatic development in all aspects including economy, education and culture The entry into ASEAN in 1995 ... constraints hindering its development, and innovations in retaining customers is one of the most important aspects that hotel industry in Vietnam should manage effectively The tourism has been considered ... emphasize on customer retention than obtaining new ones in order to reduce the expenditures on money and time This strategy will bring a long-term or short-term profit by maintaining a long-term

Ngày tải lên: 17/09/2020, 16:05

... 29 3.1 Research design 29 3.2 Item generation 31 3.3.1 Items to measure Service Quality .32 3.3.2 Items to measure customer satisfaction .33 3.3.3 Items to measure customer ... customer loyalty 35 3.3 Preliminary study 35 3.4 Theoretical Model 37 3.5 Main survey 37 3.5.1 Sampling 37 3.5.2 Sample size 38 3.5.3 Survey ... business Among of many cleaning service providers in Vietnam, Pan Pacific is one leading company in this industry, with operating in over 20 cities and provinces nationwide, supplying cleaning service

Ngày tải lên: 21/09/2020, 19:46

... Recommendations to Build Customer Loyalty in Vietnam Card Industry Based on the literature in chapter and the fact of customer loyalty in Vietnam card industry, chapter gives instructions toward Vietnam ... CARD INDUSTRY 37 3. 1 VIETNAM CARD MARKET OVERVIEW 37 iv 3. 1.1 Vietnam card market 37 3. 1.2 Export opportunities 44 3. 2 RESEARCH ON CUSTOMER LOYALTY IN VIETNAM ... resources on trying to attract new customers.” *Mike Faulkner, 20 03+ Your focus determines how you think and how your customers think of you 36 CHAPTER RESEARCH ON CUSTOMER LOYALTY IN VIETNAM CARD INDUSTRY...

Ngày tải lên: 17/03/2015, 13:26

... 31 .174 31 .548 33 .262 31 .34 5 31 .514 33 .2 83 32.557 0.785 0. 737 0.612 0.724 0.722 0.598 0.674 0.867 0.8 73 0.888 0.874 0.875 0.889 0.880 12 .37 3 12. 439 12.448 12 .37 7 12.401 13. 391 13. 375 13. 604 13. 620 ... ……………… .34 3. 3.2 Questionnaire for proactive improvement factor……… …… .35 3. 3 .3 Questionnaire for the trust factor………… ……………… .36 3. 3.4 Questionnaire for customer loyalty factor………… ……… 37 3. 4 Pretest interview……………………………………… ... age of 30 10 APLL group investments in Vietnam also include Vietnam International Container Terminals (VICT), the first dedicated container port in Ho Chi Minh City Research background Since the...

Ngày tải lên: 12/08/2017, 21:35

... 1.7 23 0.681 0.5 73 PSQ8 PSQ9 7.11 7.97 2 .36 3 2.506 0.618 0.501 0.656 0.771 PSQ10 PSQ11 7 .30 7.59 3. 3 63 3.215 0.854 0.7 63 0. 837 0.916 PSQ12 7 .34 3. 352 0. 836 0.850 PSQ 13 PSQ14 7.29 7.29 1.2 93 1. 53 ... purchase intention In this study, the authors found that satisfaction has a signification effect on purchase intentions H3: Customer satisfaction positively impacts on customer loyalty 2 .3 Conceptual ... (B2B) context It is even difficult to find a clear definition of customer loyalty in B2B market It means that deep research about customer loyalty is obviously rare in a certain section of the industry...

Ngày tải lên: 04/05/2017, 21:35

... advertising In this way, banks can increase customers, that is, the customer is the king High customer satisfaction is important in maintaining a loyal customer base To link the service quality, customer ... insights into the customer loyalty determinants, customer personality and customer loyalty interrelationships Furthermore, the adoption of a longitudinal design could be useful to explain how customer ... research are consequent to the study findings on customer loyalty determinants, customer personality and customer loyalty There are also implication for further research emanating from missed...

Ngày tải lên: 13/11/2017, 08:49

... satisfaction 33 3. 3 .3 Items to measure customer loyalty 35 3. 3 Preliminary study 35 3. 4 Theoretical Model 37 3. 5 Main survey 37 3. 5.1 Sampling ... TAG30 TAG31 TAG32 TAG 33 CQ34 CQ35 CQ36 3. 2 .3 Items to measure customer loyalty In the present study ‘ loyalty ’ are defined those customers who hold favorable attitudes toward an organization, ... service industry Q.2 How the dimensions of service quality effect on customer satisfaction, customer loyalty in cleaning service industry Q .3 Is there any significant relationship between customer...

Ngày tải lên: 03/10/2014, 11:44

... 296 31 9 221 39 4 192 210 1 83 30 151 33 7 70 57 and Rate (%) 48,1 51.9 36 64 31 .2 34 .1 29.8 4.9 24.6 54.8 11.4 9 .3 74 12.0 248 206 56 31 36 6 1 43 39 67 40 .3 33. 5 9.1 5.0 59.5 23. 3 6 .3 10.9 Testing ... evaluation result (after removing some observation variables) 48 .39 1 0.629 Put into official research 3. 3 Official research After implementing quantitative preliminary research, building and evaluating ... Vietnam In this part, the author describes the fashion market in Vietnam Fashion style has strong influence on customer behavior so the author chose the shirt market to conduct research in Vietnam...

Ngày tải lên: 30/10/2014, 11:17

... 46 32 6  87 23 8 9787 6  83 76 32 8 68746974  2656 43 83 65687! 23 6 37 "8674!7"46 867462 "33 6587 432 8 34 7 "37 787 3 46 32 6 87 23 8 978766 32 8 ... 46 32 484867!2 3 67"88674 4887644!528 3 ! 7"628476 23  3" 6 432 8 34 7"2 3 67"8674   3  3 46 32 6 87 23 8 9787876 32 8 687 469746 83 75  66"646 32 2 32 8484 3  3 46 32 ... 687469746 83 7 #$%$& '()(*+,-./()01 23)  484 3 46 32 6 87 23 8 9787876 32 8 687469746 83 75  66 "6 624 93 6787 6 432 8 34 432 8 37  8! 46 32 484867!2 3 67"88674 4887644!528 3 !...

Ngày tải lên: 05/05/2016, 15:29

... 8.760 71.460 3. 235 1. 035 6.087 77.547 3. 597 617 3. 627 81.1 73 572 3. 3 63 84. 536 4 93 2.9 03 87. 438 39 5 2 .32 2 89.760 10 37 5 2.208 91.968 11 2 93 1.722 93. 690 12 250 1.4 73 95.162 13 225 1 .32 6 96.488 14 ... value Cronbach's Alpha : 649 econom09 econom10 econom11 econom12 11.5 435 11.4058 11.2029 11.89 13 3.505 3. 425 4.280 4.185 467 594 34 2 33 1 247 35 6 165 1 43 554 461 637 646 3. 240 3. 1 03 3.462 3. 092 ... 4 .3. 2 Exploratory Factor Analysis 28 4 .3. 3 Discussion on the customer loyalty 31 4 .3. 4 Testing the research model and hypotheses 32 iv 4 .3. 5 Testing the research model 33 ...

Ngày tải lên: 07/04/2017, 11:34

... examining the influencing of relationship quality on customer loyalty in veterinary medicine industry in Vietnam, there are many factors that affect customer loyalty to a veterinary medicine ... may lead to increase the relationship with customer and then increase the customer loyalty in Vietnam veterinary medicine industry H1: Trust has a positive impact on customer loyalty 2 .3. 2 Commitment ... 602 TRUST04 23. 995 7.005 30 1 189 616 TRUST05 23. 6 43 6.8 13 322 220 611 TRUST06 23. 947 6.478 36 4 233 599 TRUST07 23. 807 6. 438 427 228 5 83 TRUST09 24. 130 7.1 53 199 192 642 Commitment CronbachAnpha:...

Ngày tải lên: 12/08/2017, 21:35

... 97.5 43 433 429 787 85 .38 98.865 35 5 30 7 790 Material 85.71 99.409 31 4 32 5 792 Appropriate location 85.41 99.689 2 73 302 7 93 Parking area 85 .37 99.970 270 33 0 7 93 Keeping the promise 86.00 98.079 31 2 ... Physical facilities 30 4 3. 86 798 30 4 4.06 7 83 304 3. 74 7 93 Appropriate location 30 4 4. 03 844 Parking area 30 4 4.08 811 Keeping the promise 30 4 3. 45 970 Customers’ problem solving 30 4 3. 57 906 Perform ... Correlation Correlation Deleted Cronbach's Alpha = 5 93; N of items = Equipment 11.66 3. 0 23 328 109 568 Physical facilities 11 .34 3. 095 459 2 23 457 11. 13 3 .39 5 35 1 141 539 11.45 3. 318 37 2 154 524...

Ngày tải lên: 05/07/2014, 10:08