KRONE is expanding its optical fibre capability as the Australian distributor for Optical Access -a le-ading m-anuf-acturer of next-gener-ation optical wireless solutions.. We’re delight
Trang 1NETWORK news
INFORMATION NETWORKING
PRODUCTS SPEAKERS
BUSINESS CHALLENGES
FUTURE TRENDS
August/September 2001
Trang 2Our HighTIME conference held earlier this year revealed that efficient data throughput is the chief consideration of network managers - not network speed
Presentation after presentation, indicated that network managers were spending far too much of their valuable time on finding network faults
According to research from Gartner Group, 39 per cent of a network manager’s time is spent on managing faults created by slowtime - even though he or she has more important things to do Network managers should be concentrating on planning for future network upgrades, keeping abreast of new technologies and managing the IT team
KRONE is expanding its optical fibre capability
as the Australian distributor for Optical Access
-a le-ading m-anuf-acturer of next-gener-ation optical wireless solutions This article is featured
on page 9
We’re delighted to be able to report that Air Services Australia (ASA), a Government-owned commercial authority responsible for the management of air traffic control over 11 per cent of the world’s surface, has chosen our PremisNET TrueNet Platinum solution as its IT infrastructure to take it through the next stage of its development For all the reasons I mentioned
above, ASA opted for TrueNet and its guarantee
of zero bit error data throughput
From the premises network to the access network - when one of the largest wholly owned Internet Protocol networks on earth, WorldCom, wanted to establish an Australian entity, it was vital the carrier’s cabling infrastructure was able
to support every data service under the sun Communications infrastructure project mana-gement specialist, MK International tells us why
it chose KRONE for WorldCom’s Australian network
We are committed to keeping you, our partners, up to date with industry standards, our products offerings and changes within our organisation
If you have any questions you need answered,
or topics you’d like covered, let us know Call your local KRONE representative or e-mail us at: networknews@krone.com.au We rely on your support and we’re here to help you
Sincerely
Craig Jones CEO
NETWORK MANAGERS CRY OUT FOR
MORE TIME TO MANAGE
Business Articles
3 Ensuring Maximum Return on
Your cabling Investment
Product News
5 KRONE’s Expanded Fibre Range
10 Product Focus
Standards and Industry News
14 Beware of Power Feeding!
KRONE News
8 The Right Solution for all Markets
8 The VIC/TAS PremisNET Team Expands
8 KRONE, a Good Fit for Rexel
9 KRONE Appointed Distributor for Optical Access
12 A look back at the HighTIME
2001 Seminar
15 Club KRONE
Customer Stories
6 Airservices Australia selects KRONE’s TrueNet for Canberra HQ
10 Worldcom Selects KRONE
Website: www.krone.com.au Email: kronehlp@krone.com.au
Copyright © 2001 KRONE Australia Holdings Pty Limited
Trang 3From my many conversations with KRONE end
users about their companies’ dependence on
the information technology (IT) infrastructure, it
is clear that all of them have a near total
dependence on IT across all sectors of business
-whether they be small to large business
enterprises, educational institutions, financial,
health, commercial or government organisations
Imagine if a call centre lost its IT capability, even
for a day!
Research suggests that organisations have
between 80 to 100 per cent dependence on their
IT infrastructure Networks fail either from
downtime (total loss) or, as is more often the
case, ‘slow time’ loss
In the case of downtime, a company’s loss can
be classed as nil productivity (idle staff still getting
paid) and revenue loss (earnings from lost sales)
The Standish Group (USA) estimates that total
LAN downtime can cost a company up to
US$13,000 per minute
However, even though your network is up and
running, it can be draining you of revenue and
productivity The green light on your computer’s
NIC card only means that you have established
an electrical connection It does not
mean that you have sufficient
network throughput
The Infonetics Group (USA)
estimates that of all productivity loss,
only 31 per cent is attributed to
downtime and a huge 69 per cent to
slowtime
WHAT IS SLOWTIME?
Slowtime is when the network is
overloaded with data transmission to
such an extent that the whole
network’s throughput is slowed
down
Broken or inferior cable, poor
connectors or patch cords,
mismatched components, impedance
problems, inadequate standards - all
of these are issues which impact on the effectiveness and efficiency of your cabling infrastructure and can therefore severely impact
on your business
Zona Research (USA) determined that network slowtime cost financial brokers US$33 million per month and travel agencies US$28 million per month Poor load times for Web pages may have resulted in as much as US$4 billion in lost e-commerce sales, Zona estimated
Almost 100% of businesses employ Ethernet
as their preferred data transmission medium
One of the major designers of Ethernet, Robert Metcalfe, said that when only one bit of information is corrupted during transmission, the entire packet of bits of information needs to be retransmitted This slows the network’s data throughput down by 80% Imagine spending a
by Peter Davis Sales and Marketing Manager KRONE Australia
ENSURING MAXIMUM RETURN ON
YOUR CABLING INVESTMENT
“The collection, dissemination and analysis of customer information has
become an essential prerequisite of a modern operation Technology is no
longer just an aid to the strategy It is the heart of the strategy.”
— Paul Anderson, ‘A Call from the 21st Century’
If you have invested a million dollars in your IT infrastructure and you have one per cent retransmissions in your network, you are losing
$200,000 because of poor cabling connectivity.
Trang 4million dollars on IT investments, only to get
$200,000 worth of return because of poor cabling connectivity That’s not a technical problem That’s recipe for a business disaster!
As business evolves in this rapidly changing world so, too, does an enterprise’s reliance on its
IT infrastructure The network must evolve with the strategic future of the business firmly in place
Network designers face the challenge of balancing a number of different factors before specifying any system: current business IT needs, potential expansion, future demand, emerging technologies and industry standards
Instead of getting bogged down with fault-managing, IT managers should be spending their
time on planning and advising business managers
A good high performance solution should be invisible to the IT management team and be warrantied for its performance
If organisations have such a high dependence
on their IT infrastructure, how are network managers spending their time?
According to the Yankee Group, a network manager spends his or her time on: planning - 9 per cent; advising - 12 per cent; upgrading - 12 per cent; managing - 12 per cent; net monitoring
- 16 per cent; and fault monitoring - a massive 39 per cent
Speaking at our recent HighTIME 2001 seminar, Peter Fernie IT Director of market research giant, AC Nielsen, reported on the improvements he has experienced since his company installed the KRONE TrueNet Silver solution in January this year He estimated it has,
so far, allowed him to free up two highly skilled
IT technicians from cable fault-finding duties to undertake other work
At another conference, I heard an IT end user listed his data cabling requirements as:
" the solution should be rated at least to 100Mbps (Note that he is talking in bits which
is a data term and not in Hertzs which is an electrical term.);
"there should be some guarantee of performance;
"there should be longevity;
"it should be able to handle increasing loads from emerging technologies and corporate growth;
Instead of getting bogged down with fault-managing,
IT managers should be spending their time on
planning and advising business managers
Retransmissions
as percent of
network traffic
Realised Mbps (Throughput)
Realised Investment
THE PRICE OF POOR CABLING
Trang 5"the solution should fit within his budget limitations; and
"it should be a structured cabling solution able to be
patched efficiently for easy maintenance
Clearly, he is interested in making sure the data he sends is
transmitted quickly and efficiently but he does not have a
fixation with the electrical parameters of copper cabling
Yes, he expects it to comply to industry standards but his real
interest is efficient data throughput
His requirements mirror the questions you should be
asking of your cabling vendor While the physical layer or
cabling might only comprise 5 per cent of an enterprise’s IT
budget, it can account for 30 percent of a network’s
downtime The structured cabling solution is the vital
foundation for ensuring the Chief Financial Officer or
Managing Director achieves a maximum return on his or her
IT investment
If you have a network that carries mission-critical information vital to your business active testing is the only true measure of performance KRONE’s TrueNet Solutions incorporate active testing before a 5-year guarantee against slow time is issued For further information please contact your nearest KRONE office
KRONE’s range of fibre cable has been
expanded to include outdoor loose tube cables
This cable is available in 4, 6, 8, 12 & 24 core
counts in both Singlemode and Multimode and
is LSOH with nylon jacketing as standard and
with sacrificial sheathing also available
For PremisNET fibre-to-the-desk applications,
a 4 port angled faceplate featuring keystone
mounting is now available The product range
includes the addition of SC Simplex, MTRJ and
ST keystone mount couplers The faceplate also
accepts keystone RJ45 outlets for copper
solutions with the SC,MTRJ & ST adaptors also
fitting the 6 port multimedia box and CEO
boxes
For AccessNET customers, KRONE has added more than 200 different connectors, patch cords and pigtails in E2000, SC APC & FC versions with couplers to suit all variations In-line attenuators
to suit SC,ST & FC also feature in the line up
As the fibre range continues to grow the opportunities for KRONE expand in both the PremisNET and AccesNET markets covering the home, office, and metropolitan networks
The last few months have seen KRONE introduce several new lines of fibre products to further complement our PremisNET & AccessNET portfolios.
EXPANDED FIBRE RANGE
The IT manager is interested in making sure the data he sends is transmitted quickly and efficiently but he does not have a fixation with the electrical parameters of copper cabling
Trang 6Airservices Australia is installing KRONE Australia’s TrueNet Platinum level Cat 6eT end-to-end cabling solution over seven floors of its headquarters in the Alan Woods building in the Canberra CBD
A Government-owned commercial authority responsible for the management of air traffic control over 11 per cent of the world’s surface, Airservices Australia’s growth and the explosion
of technology has lead the organisation to refurbish its headquarters, floor by floor The
$500,000 project which incorporates KRONE’s TrueNet Cat6 cable and Australian-designed HIGHBAND RJ45 data outlets, Patch Panels and Modules, will be completed by the end of 2001
Five years ago, when Airservices Australia was formed as a service provider for the Australian airways, very few people could have envisaged the levels of demand placed upon a communications network A tidal wave of e-mail, Internet, Intranet and multimedia applications challenges this infrastructure every day
Airservices Australia was keen to circumvent any difficulties caused by its own growth and emerging technologies which could endanger its mission-critical network, either by slowtime or downtime Two key departments in the organisation with extremely diverse needs were sharing one computer room: Comserve is a carrier, responsible for connectivity to the world;
and IT Services looks after the enterprise’s computer network in the building and major connections to every capital city in Australia and
remote sites along flight paths
The refurbishment enabled two computer rooms to be built on separate levels and the PABX was also relocated to a more strategic position The new network also allows the IT team to more efficiently and quickly handle the moves, adds and changes that are part of the daily routine in a large organisation Built into the network is a further 25 per cent capacity to handle increases in bandwidth requirements
Already a KRONE customer for its Cat 5 solution, Airservices Australia was impressed by the guarantee that came with the TrueNet solution - it actually promised zero bit error rates
Patrick Fleming, communications specialist responsible for overseeing the data installation at Air Services Australia, said: “We selected KRONE products because of the guarantee There were other competitive bids for the business, but that was really the decider
“KRONE has guaranteed Airservices Australia a zero bit error rate on throughput for five years and the cabling infrastructure has a 20-year warranty for parts and labour
“Testing is a vital part of KRONE’s service It is the key to the TrueNet solution They have developed a methodology which tests the system while it is operating
“We’re just about two thirds of the way through the project and they have tested 10 per cent of the installed cable to ensure it passes their stringent guidelines designed to eliminate data retransmission
“As the refurbishment commences on each floor, they conduct a test Even to the extent that, as gyprock is installed, they test that the segmentation of cables within the walls is correct, prior to the second sheet being erected
“I understand, even at this early stage, slowtime - or time lost by retransmission of information - has been eliminated,” said Mr Fleming
Peter Davis, Sales and Marketing Manager, KRONE Australia, said: “Our customers need to
Zero bit error guarantee means no retransmissions for this mission-critical communications network.
AIRSERVICES AUSTRALIA SELECTS
KRONE’S TRUENET FOR
Comserve is a carrier, responsible for connectivity to
the world; and IT Services looks after the enterprise’s
computer network in the building and major
connections to every capital city in Australia and
remote sites along flight paths
Trang 7be confident that what they’re getting is the best
possible product to cope with present and future
needs
“Mis-matched components in a network
reflect energy at the connection, reducing data
integrity and damaging the frame The delivery
of these frames of information is impeded and
they must be retransmitted, slowing down
network performance
“Whereas, with our TrueNet solution, all the
components are matched, allowing signals to
travel with minimum energy reflection and loss,
minimising retransmission of data and enhancing
efficiency
“The current US and international standard for
cable-to-connector and connector-to-patch leads
connections allows a 30 ohm difference in the
components The recently drafted revised
standard tightens this allowance to 12 ohms
difference We think this is still too high as it
allows an error rate that can mean constant
retransmission of information, severely impacting
business efficiency and communications
effectiveness That’s why our TrueNet solutions
have a maximum of +/-3 ohms difference and it
is why we can confidently give our guarantee to
customers such as Airservices Australia,” he said
CANBERRA HQ
Airservices Australia was impressed by
the guarantee that came with the TrueNet
solution - it actually promised zero bit
error rates.
ABOUT AIRSERVICES AUSTRALIA
Airservices Australia is a Federal Government-owned commercial authority responsible for the management of air traffic control over 11 per cent of the world’s surface
Its principal functions are:
"air traffic control and airspace management;·
"aeronautical information;
"communications;
" radio navigation aids;
"search and rescue alerting; and
" airport rescue and fire-fighting services
Airservices Australia was established in July 1995 under the Air Services Act 1995 and is within the portfolio of the Minister for Transport and Regional Services
For more information, please visit the website at: www.airservices.gov.au
TM
Trang 8PremisNET VIC/TAS SALES
TEAM EXPANDS
Simon McDonald and Peter Katsiaris have joined our Victorian PremisNET team
Simon is a PremisNET sales executive with responsibility for Victoria He brings with him experience as an integrated systems specialist in the area of building management, lighting control, building and home automation
Simon began his career as an apprentice electrical fitter, before completing a a TAFE course as a qualified A grade electrician and currents specialist
He also holds his BCL license for coax, Cat 5 and Fibre Optic
Peter’s sales executive responsibilities cover Victoria and Tasmania He has been involved in the networking cabling industry since 1989 as a sales executive working in the South Australian, Western Australian and Tasmanian region Prior
to joining KRONE, he spent four years as sales and marketing manager for a Victorian-based supplier of networking products, an experience which will certainly add value to his new position
KRONE
A GOOD FIT FOR REXEL
Rexel Australia is our newest distributor for PremisNET products.
“We are a fairly late entrant in the data and communications sector and we are committed to becoming a serious player in the marketplace,” said Russell Coward, General Manager -Marketing, Rexel Australia
“The KRONE set of solutions really completes our product portfolio We see it as a market-leading product that has an extremely good profile and reputation; it is well located within the region and is used by the type of contractor
to whom our business is targeted
“We also see the PremisNET range fitting into other market sectors where we have some expertise
“With the change in video applications, we see
an opportunity with our Rexel Video Systems to provide video over structured cable and fibre,” said Mr Coward
“There is also a huge opportunity for both KRONE’s structured cable and fibre in particular
-in the automation and control area for electronics and industrial applications Mining, petroleum, factory automation, water movement are just some of the industries we will be looking at
“We’re looking forward to an exciting future for both our organisations.”
THE RIGHT SOLUTION FOR ALL MARKETS
by Gerard Pearson,
National Sales
Manager, PremisNET
Whether your enterprise is in the general corporate arena, banking and finance, government, defence, education, healthcare, hospitality and tourism, or call centres, there is a PremisNET solution tailored for your market
For two decades we have been servicing the needs of a variety of markets and worked with our customers to develop and, indeed, customise solutions for their special requirements
These are just some of our valued customers:
Boral Tyres, AC Nielsen
CSIRO
the North)
Deakin University, Griffith University, Pymble Ladies’ College
Ansett Airlines
Primus Telecom, Virgin Blue
We’re conscious of the differing technological needs of each industry or market sector and are putting together specialist sales teams for each category
For more information on your market, visit our website for the Application Paper suited to you
-or call your local KRONE representative
Peter Katsiaris
Simon McDonald
Trang 9Headquartered in Denver, Colorado, Optical
Access is a leading designer, manufacturer
and marketer of next-generation optical wireless
solutions that facilitate a fundamental shift in
access network design Its solutions enable
service providers and carriers to rapidly deploy
high-speed broadband access networks
KRONE Australia, through its HIGHLIGHT
portfolio of products for both public and private
networks has been offering fibre optic
connectivity solutions since the early 1990s
“We are committed to providing the best
possible solutions for both our carrier and
enterprise customers,” said Craig Jones, CEO,
KRONE Australia
“Our partnership with Optical Access will
enable us to integrate optical wireless and
advanced switching and routing techniques with
our well-established KRONE HIGHLIGHT solutions
“Our extended fibre optic portfolio also
complements our HIGHBAND and HIGHWAY
copper ranges,” said Mr Jones, “giving our
customers cost-effective and comprehensive
solutions for achieving the optimum broadband
capacity by utilising both wireless and wireline
products,” said Mr Jones
Koby Bergman, Vice President Sales - Asia/Pacific
for Optical Access, visited KRONE Australia’s Sydney office to sign the Distributor Agreement
“We have successfully worked with resellers and distributors worldwide for many years, and are keen to forge new partnerships with leading communications integrators that will quickly and efficiently deploy Optical Access technology into enterprise networks
“KRONE, for more than twenty years, has been the preferred supplier of wireline products to the major carriers in Australia and, with its own portfolio of fibre optic connectivity products, is the perfect partner to help us achieve our goal in Australia,” said Mr Bergman
KRONE will be representing the complete Optical Access product portfolio which consists of fibre drivers and converters as well as TereScope™, a family of scalable (up to 1.25Gbps full duplex) optical wireless transmission systems, OptiSwitch(tm), a new generation of switching and routing technology designed to enable bandwidth distribution and management for
all-IP networks, and MegaVision, an advanced network management system The products can
be combined to create the Optical Access Mesh,
a highly reliable, scalable broadband access solution for the last mile
Optical Access demonstrated its new TereScope 1000G, a gigabit-speed optical wireless system earlier this month at Networld+Interop, Las Vegas At the same event, it also announced the integration of Power over LAN technology into the OptiSwitch
400 which will enable service providers and enterprises to supply power via local area networks, eliminating the need for a separate power source at each data terminal
Telecommunications design and manufacturing company,
KRONE Australia, is expanding its optical fibre capability
as the Australian distributor for Optical Access, Inc.
KRONE AUSTRALIA APPOINTED DISTRIBUTOR
FOR OPTICAL ACCESS, INC
By Trevor Kleinert Business Development Manager Fibre Optics
“Our partnership with Optical Access will enable us to integrate optical wireless and advanced switching and routing techniques with our well-established KRONE HIGHLIGHT solutions.
Trang 10From everyday phone calls to advanced networks running over the Internet, WorldCom tele-communication services underpin the success of tens of thousands of businesses around the globe
The company offers services ranging from telephone and fax
to Frame Relay and ATM data services, to advanced solutions like IP Virtual Private Networks (IP VPNs) and web hosting
Communications infrastructure project management specialist,
MK International (MKI), was responsible for building World-Com’s Australian network
“We carry out infrastructure builds for WorldCom and numerous other carriers,” said Rod Cassidy, MKI’s Telecom Services Manager, Australia/New Zealand
“We build such things as transport rooms, fibre optic networks, points of presence (POP) rooms, data or web hosting facilities and wireless
networks No job is too small or too large for us - we work on projects ranging from $1000 to
$30 million
“It’s essential that we achieve
a reliable and effective distribution of circuits at a reasonable cost for our customers - and that’s why KRONE products were chosen
“For the WorldCom facility, we used KRONE City 80 (“V” Series V820) frames, HIGHBAND 10-Pair disconnect modules and 15-way 21” backmount recessed frames
“We had the benefit of being familiar with the City 80 frame’s extensive track record with WorldCom throughout Europe for many years It has now become the standard throughout the Asia Pacific region.”
The KRONE products proved
so successful in the WorldCom installation that MK International
is now using them on an ongoing basis
“We use the HIGHBAND
10-When one of the largest wholly
owned IP networks on earth wanted
to establish an Australian entity, it
was vital the carrier’s cabling
infrastructure was able to support
every data service under the sun.
WORLDCOM SELECTS KRONE
FOR RELIABILITY, VALUE AND
21” RECESSED BACKMOUNT FRAME
The 21” Recessed Frames are capable of holding three, nine or fifteen Series 2 or HIGHBAND 10-pair modules They are recessed to allow better clearance for doors on 21” cabinets
“V” Series V820 (formerly City 80)
Frames
The “V” Series Frame is designed to accommodate
up to 1,640 Series 2 or HIGHBAND 10-pair
modules
Ian Robinson, Director of Operations Asia Pacific for WorldCom
and Martin Vries Country Mnanager, Australia/New Zealand
for MK International.