Operations and supply management is defined as the design, operation, and improvement of the systems that create and deliver the firm's primary products and services.. Operations and sup
Trang 1Chapter 01 Operations and Supply Chain Management
Learning Objectives for Chapter 1
1 Understand why it is important to study operations and supply chain management
2 Define efficient and effective operations
3 Categorize operations and supply chain processes
4 Contrast differences between services and goods producing
True / False Questions
1 Efficiency means doing the right things to create the most value for the company
True False
2 Effectiveness means doing the right things to create the most value for the company True False
3 A doctor completes a surgical procedure on a patient without error The patient dies
anyway In operations management terms, we could refer to this doctor as being efficient but not effective
True False
Trang 24 A worker can be efficient without being effective
True False
5 A process can be effective without being efficient
True False
6 Operations and supply management is defined as the design, operation, and improvement
of the systems that create and deliver the firm's primary products and services
True False
7 The term "value" refers to the relationship between quality and the price paid by the consumer
True False
Trang 38 Attempting to balance the desire to efficiently use resources while providing a highly effective service may create conflict between the two goals
12 "Concept-to-cash" refers to the idea of generating revenue from licensing of patent rights
or other intellectual property
Trang 415 The supply network as can be thought of as a pipeline through which cash, material and information flows
Trang 522 Supply and demand planning involves forecasting demand, making intermediate term plans for how demand will be met, controlling different types of inventory, but not the
detailed weekly scheduling of processes
Trang 629 Returning involves processes for receiving worn-out, defective, and excess products back from customers but does not involve support for customers who have problems with the product
True False
30 Delivering is not considered in supply chain analysis when outside carriers are contracted
to move products to customers
Trang 737 Servitization refers to a company building service activities into its product offerings for current users
True False
38 Servitization is a nonsense word invented to describe the disappearance of manufacturing from the US economy
True False
39 In contrast to careers in finance and marketing, careers in OSM involve hands-on
involvement with people and processes
Trang 845 The approach that advocates making revolutionary changes as opposed to evolutionary changes is called creation theory
True False
46 The approach that advocates making revolutionary changes as opposed to evolutionary changes is called "business process reengineering."
True False
47 Business process reengineering is contrasted to total quality management which
commonly advocates incremental change
Trang 9Multiple Choice Questions
51 A reason for studying operations management (OSM) is which of the following?
A OSM is essential for understanding organizational behavior
B Most business graduates do OSM work regardless of their job title
C All managers should understand the basic principles that guide the design of
transformation processes
D OSM is a required course in all business degree programs
E OSM is the most rigorous business discipline
52 The Goods-Services Continuum consists of which set of the following categories?
A No goods, some goods, even mix, some service, no service
B Pure goods, core goods, core services, pure services
C No service, some service, good service, excellent service
D Self-service, help desk service, face-to-face service, service-with-a-smile
E None of the above
53 Which of the following are defined as core goods?
A Chemicals
B Airlines
C Data storage systems
D Hotels
E None of the above
54 Current issues in OSM do not include:
A Coordinating relationships between organizations
B Making senior management aware that OSM can be a competitive weapon
C The triple bottom line
D Managing customer touch points
E Increasing global servitization networks
Trang 1055 Which of the following are not listed in the text as jobs in OSM?
A Department store manager
B Project manager
C Hospital administrator
D Chief Information Officer
E Call center manager
56 Which of the following is not a characteristic that distinguishes services from goods?
A Service jobs are unskilled
B A service is intangible.
C Services are perishable
D Services are heterogeneous
E None of the above
57 Which of the following is not a way that operations and supply processes are categorized?
Fill in the Blank Questions
59 The ability to maintain balance in a system is referred to as _
Trang 11
60 Processes that are used to transform the resources into products are called
Fill in the Blank Questions
62 Doing something at the lowest possible cost is called:
Trang 1265 List five OSM job titles.
Trang 13Chapter 01 Operations and Supply Chain Management Answer Key
True / False Questions
1 Efficiency means doing the right things to create the most value for the company
Topic: Differences Between Services and Goods
2 Effectiveness means doing the right things to create the most value for the company
Topic: Differences Between Services and Goods
3 A doctor completes a surgical procedure on a patient without error The patient dies anyway In operations management terms, we could refer to this doctor as being efficient but not effective
Trang 144 A worker can be efficient without being effective
Topic: Differences Between Services and Goods
5 A process can be effective without being efficient
Topic: Differences Between Services and Goods
6 Operations and supply management is defined as the design, operation, and improvement
of the systems that create and deliver the firm's primary products and services
Topic: What is Operations and Supply Management?
7 The term "value" refers to the relationship between quality and the price paid by the consumer
Trang 158 Attempting to balance the desire to efficiently use resources while providing a highly effective service may create conflict between the two goals
Topic: Differences Between Services and Goods
9 Central to the concept of operations strategy are the notions of operations focus and offs
Topic: What is Operations and Supply Management?
10 Fashion retailers, in particular, need to have plenty of inventory on hand because demand
Topic: Differences Between Services and Goods
11 Today's leading retailers use operations and supply chain management techniques to match supply and demand as closely and quickly as possible
Trang 1612 "Concept-to-cash" refers to the idea of generating revenue from licensing of patent rights
or other intellectual property
Topic: What is Operations and Supply Management?
13 OSM is concerned with management of the trickiest parts of the system that produces a good or delivers a service
Topic: What is Operations and Supply Management?
14 OSM is a functional field of business with clear line management responsibilities
Topic: What is Operations and Supply Management?
15 The supply network as can be thought of as a pipeline through which cash, material and information flows
Trang 1716 Supply networks can not be constructed for every product or service
Topic: What is Operations and Supply Management?
17 "Operations" refers to manufacturing and service processes used to transform resources employed by a firm into products desired by customers
Topic: What is Operations and Supply Management?
18 "Supply" refers to supply chain processes that move information and material to and from the manufacturing and service processes of the firm
Topic: What is Operations and Supply Management?
19 "Supply" includes inbound freight and inventory only
Trang 1820 It is critical that a sustainable strategy meet the needs of shareholders and employees It is also highly desirable that it preserves the environment
Topic: What is Operations and Supply Management?
21 Supply and demand planning is needed to coordinate the manufacturing, service, and supply chain processes
Topic: What is Operations and Supply Management?
22 Supply and demand planning involves forecasting demand, making intermediate term plans for how demand will be met, controlling different types of inventory, but not the
detailed weekly scheduling of processes
Topic: What is Operations and Supply Management?
23 All managers should understand the basic principles that guide the design of
Trang 1924 OSM changes constantly because of the dynamic nature of competing in global business and the constant evolution of information technology
Topic: Careers in Operations and Supply Management
25 Internet technology has made the sharing of reliable real-time information expensive
Topic: Careers in Operations and Supply Management
26 Use of systems like point-of-sale, radio-frequency identification tags, bar-code scanners, and automatic recognition has made it more difficult to understand what all the information is saying
Topic: Careers in Operations and Supply Management
27 Operations and supply processes can be conveniently categorized as planning, sourcing, making, and delivering
Trang 2028 A major aspect of planning involves developing a set of metrics to monitor the supply chain
Topic: What is Operations and Supply Management?
29 Returning involves processes for receiving worn-out, defective, and excess products back from customers but does not involve support for customers who have problems with the product
Topic: What is Operations and Supply Management?
30 Delivering is not considered in supply chain analysis when outside carriers are contracted
to move products to customers
Topic: What is Operations and Supply Management?
31 Services are intangible processes that cannot be weighed or measured
Trang 2132 Service innovations can be patented
Topic: Differences Between Services and Goods
33 Services are homogeneous
Topic: Differences Between Services and Goods
34 Services are defined and evaluated as a package of features that affect the five senses
Topic: Differences Between Services and Goods
35 Automobiles and appliances are classified as "pure goods."
Trang 2236 Core service providers integrate tangible goods into their product
Topic: Differences Between Services and Goods
37 Servitization refers to a company building service activities into its product offerings for current users
Topic: Differences Between Services and Goods
38 Servitization is a nonsense word invented to describe the disappearance of manufacturing from the US economy
Topic: Differences Between Services and Goods
39 In contrast to careers in finance and marketing, careers in OSM involve hands-on
involvement with people and processes
Trang 2340 A bank branch manager position is not an OSM-type of job
Topic: Careers in Operations and Supply Management
41 A supply chain manager is an OSM job while a purchasing manager is not
Topic: Careers in Operations and Supply Management
42 Just in time (JIT) production was a major breakthrough in manufacturing philosophy pioneered by the Japanese
Topic: Historical Development of Operations and Supply Management
43 Lean manufacturing refers to just in time production coupled with total quality control
Trang 2444 The Baldrige National Quality Award was started under the direction of the National Institute of Standards and Technology
Topic: Historical Development of Operations and Supply Management
45 The approach that advocates making revolutionary changes as opposed to evolutionary changes is called creation theory
Topic: Historical Development of Operations and Supply Management
46 The approach that advocates making revolutionary changes as opposed to evolutionary changes is called "business process reengineering."
Topic: Historical Development of Operations and Supply Management
47 Business process reengineering is contrasted to total quality management which
commonly advocates incremental change
Trang 2548 The "triple bottom line" relates to the economic, employee, and environmental impact of afirm's strategy
Topic: Historical Development of Operations and Supply Management
49 Sustainability is the ability to maintain profits in a system
Topic: Historical Development of Operations and Supply Management
50 Raising senior management awareness of operations as a competitive weapon is not an issue on OSM
Trang 26Multiple Choice Questions
51 A reason for studying operations management (OSM) is which of the following?
A OSM is essential for understanding organizational behavior
B Most business graduates do OSM work regardless of their job title
C All managers should understand the basic principles that guide the design of
transformation processes
D OSM is a required course in all business degree programs
E OSM is the most rigorous business discipline
AACSB: Analytic
Difficulty: Easy
Learning Objective: 1
Taxonomy: Knowledge
Topic: What is Operations and Supply Management?
52 The Goods-Services Continuum consists of which set of the following categories?
A No goods, some goods, even mix, some service, no service
B Pure goods, core goods, core services, pure services
C No service, some service, good service, excellent service
D Self-service, help desk service, face-to-face service, service-with-a-smile
E None of the above
AACSB: Analytic
Difficulty: Medium
Learning Objective: 4
Taxonomy: Application
Topic: Differences Between Services and Goods
53 Which of the following are defined as core goods?
Trang 2754 Current issues in OSM do not include:
A Coordinating relationships between organizations
B Making senior management aware that OSM can be a competitive weapon
C The triple bottom line
D Managing customer touch points
E Increasing global servitization networks.
AACSB: Analytic
Difficulty: Medium
Learning Objective: 5
Taxonomy: Application
Topic: Careers in Operations and Supply Management
55 Which of the following are not listed in the text as jobs in OSM?
A Department store manager
B Project manager
C Hospital administrator
D Chief Information Officer
E Call center manager
AACSB: Analytic
Difficulty: Medium
Learning Objective: 5
Taxonomy: Application
Topic: Careers in Operations and Supply Management
56 Which of the following is not a characteristic that distinguishes services from goods?
A Service jobs are unskilled.
B A service is intangible
C Services are perishable
D Services are heterogeneous
E None of the above
Trang 2857 Which of the following is not a way that operations and supply processes are categorized?
Topic: What is Operations and Supply Management?
58 One of the package of features that make up a service are:
Topic: Differences Between Services and Goods
Fill in the Blank Questions
59 The ability to maintain balance in a system is referred to as _