AACSB: Analytic Blooms: Remember Difficulty: 1 Easy Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and well-being.
Trang 1Test Bank For Operations And Supply Chain Management 14th
Edition By F Robert Jacobs, Richard Chase
Completed download:
Chapter 03 Design of Products and Services
True / False Questions
True False
production versions, are usually constructed during the concept development phase of the product development process
True False
Trang 23 A key decision point in the generic development process during "Phase 4: Testing and
Refinement" is concept approval
firms in the Fortune 500
Trang 39 Quality function deployment involves listening to customers to determine the characteristics of a superior product
ensures that various parts of the product are compatible with the needs of the target customer
True False
Trang 4
16 A contract manufacturer is an organization capable of manufacturing and/or purchasing all of the components needed to produce a finished product or device
Trang 523 In the generic product development process, collecting customer needs is accomplished during phase 0 (planning)
True False
the available features
services is called ecodesign
can be of a slightly lesser quality than the market standard
Trang 630 The ecodesign approach focuses exclusively on the design and commercial launch phases of the product's life cycle
Trang 733 Which of the following is primarily used to help design products that will connect product attributes with customer desires?
Trang 8
36 What dimension of competitiveness does time-to-market performance in product design and process selection affect?
Trang 9
39 Concept development assumes a proven technology in which variant of the generic product development process?
variant of the generic product development process?
Trang 1042 Advocates of financial modeling of product design projects argue that:
product development process?
Trang 11
45 The most basic categories of cash flow for a typical new product do not include:
Trang 1248 Quality function deployment (QFD):
A To facilitate house of quality analysis
Trang 13
51 What are the six phases of the generic product development process?
into operating and engineering goals? _
Trang 14
54 In product development, what is the analysis called that works toward simplifying products and processes to achieve equivalent or better performance at lower cost?
Trang 1557 Describe what concurrent engineering teams are and what problems they address
developing a process-intensive product?
Trang 16
Chapter 03 Design of Products and Services Answer Key
True / False Questions
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Design Process
Trang 172 Early prototypes of a new product, using the same geometry and material processes as the production versions, are usually constructed during the concept development phase of the product development process
FALSE
Phase 4: Testing and refinement The testing and refinement phase involves the construction and evaluation of multiple preproduction versions of the product Early prototypes are usually built with parts with the same geometry and material properties as the production version of the product but not necessarily fabricated with the actual processes to be used in production
AACSB: Analytic Blooms: Remember Difficulty: 1 Easy
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Design Process
Refinement" is concept approval
FALSE
Concept approval is not part of the generic development process discussed in the text
AACSB: Analytic Blooms: Remember Difficulty: 2 Medium
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Development Process
Trang 184 A key decision point in the generic development process during "Phase 1: Concept
Development" is project approval
FALSE
Phase 1: Concept Development In this phase, the needs of the target market are identified, alternative product concepts are generated and evaluated, and one or more concepts are selected for further development and testing A concept is a description of the form, function, and features of a product and is usually accompanied by a set of specifications, an analysis of competitive products, and an economic justification of the project Project approval is not mentioned
AACSB: Analytic Blooms: Remember Difficulty: 2 Medium
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Development Process
Trang 195 The generic development process outlined in the textbook is followed by many, if not most, of the firms in the Fortune 500
FALSE
Some firms define and follow a precise and detailed development process, while others may not even be able to describe their processes Every organization employs a process that is different from that of every other organization; in fact, the same organization may follow
different processes for different product groups
AACSB: Analytic Blooms: Remember Difficulty: 2 Medium
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Development Process
Trang 206 Target customers are specified during "Phase 0: Planning" of the generic product development process
TRUE
Phase 0: Planning The planning activity is often referred to as "phase zero" because it
precedes the project approval and launch of the actual product development process This phase begins with corporate strategy and includes assessment of technology developments and market objectives The output of the planning phase is the project mission statement, which specifies the target market for the product, business goals, key assumptions, and
constraints
AACSB: Analytic Blooms: Remember Difficulty: 1 Easy
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Development Process
Trang 217 The main purpose of concurrent engineering is to improve product quality
FALSE
Traditionally, the attitude of designers has been "We design it; you build it." This has now been termed the "over-the-wall approach," where the designer is sitting on one side of the wall and throwing the design over the wall to the manufacturing engineers These manufacturing
engineers then have to deal with the problems that arise because they were not involved in the design effort One way to overcome this problem is to consult the manufacturing engineers during the design stage The resulting teamwork avoids many of the problems that might arise These concurrent engineering teams require analysis tools to help them study proposed
designs and evaluate them from the point of view of manufacturing difficulty and cost
AACSB: Analytic Blooms: Remember Difficulty: 2 Medium
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: Designing Products for Manufacture and Assembly
Trang 228 Quality function deployment is an engineering analysis whose purpose is to simplify products and processes
Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in
that process Topic: Designing for the Customer
a superior product
TRUE
The QFD process begins with studying and listening to customers to determine the
characteristics of a superior product
AACSB: Analytic Blooms: Remember Difficulty: 1 Easy
Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in
Trang 2310 Designing a new product for aesthetics and for the user is generally termed industrial design
TRUE
Designing for aesthetics and for the user is generally termed industrial design
AACSB: Analytic Blooms: Remember Difficulty: 1 Easy
Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in
that process Topic: Designing for the Customer
AACSB: Analytic Blooms: Remember Difficulty: 1 Easy
Learning Objective: 03-03 Discuss how stereotyping; attribution; self-fulfilling prophecy; halo; falseconsensus primacy; and
recency influence the perceptual process Topic: Designing for the Customer
Trang 2412 Value analysis/value engineering has as its objective to increase product quality and reduce costs
FALSE
The purpose of value analysis/value engineering is to simplify products and processes
AACSB: Analytic Blooms: Remember Difficulty: 1 Easy
Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in
that process Topic: Designing for the Customer
TRUE
How does design for manufacturing and assembly (DFMA) work?
AACSB: Analytic Blooms: Remember Difficulty: 1 Easy
Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in
that process Topic: Designing Products for Manufacture and Assembly
Trang 2514 In a concurrent engineering approach to product design and development, an integration team ensures that various parts of the product are compatible with the needs of the target customer
FALSE
Detail design of the components is a highly parallel process, often referred to as concurrent engineering, with many separate development teams working at once
AACSB: Analytic Blooms: Remember Difficulty: 2 Medium
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Development Process
Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in
that process Topic: Designing Products for Manufacture and Assembly
Trang 2616 A contract manufacturer is an organization capable of manufacturing and/or purchasing all of the components needed to produce a finished product or device
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Design Process
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
Trang 27well-18 Core competencies are those things that everyone in the firm must be able to do well
FALSE
A company's core competency is the one thing that it can do better than its competitors
AACSB: Analytic Blooms: Remember Difficulty: 1 Easy
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Design Process
TRUE
A core competency must have three characteristics: 3 It is hard for competitors to imitate
AACSB: Analytic Blooms: Remember Difficulty: 2 Medium
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Design Process
Trang 2820 One goal of having a core competency is to do something better than anyone else
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Design Process
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Development Process
Trang 2922 In the generic product development process, phase 2 (system-level design) begins with
corporate strategy and incorporates market objectives
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Development Process
Learning Objective: 03-01 Describe the elements of self concept and explain how they affect an individual's behavior and
well-being Topic: The Product Development Process
Trang 3024 Most purchasers of electronic products cannot fully operate them and use only a small number
of the available features
TRUE
Most purchasers of electronic products cannot fully operate them and use only a small number
of the available features This has occurred because computer chips are inexpensive and adding more controls has negligible cost
AACSB: Analytic Blooms: Remember Difficulty: 1 Easy
Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in
that process Topic: Designing for the Customer
operating or engineering goals
TRUE
By building a house of quality matrix, the cross-functional QFD team can use customer
feedback to make engineering, marketing, and design decisions The matrix helps the team translate customer requirements into concrete operating or engineering goals
AACSB: Analytic
Trang 3126 One of the major benefits of DFMA is that products are designed that customers will want
FALSE
The greatest improvements related to DFMA arise from simplification of the product by
reducing the number of separate parts This has little or nothing to do with making the products more attractive to customers except in the sense that the cost of manufacture will be less
AACSB: Analytic Blooms: Remember Difficulty: 1 Easy
Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in
that process Topic: Designing Products for Manufacture and Assembly
services is called ecodesign
Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in
that process Topic: Ecodesign
Trang 3228 Ecodesign replaces one or more of the other requirements considered in the design process
FALSE
Ecodesign is an extension of the other important requirements considered in the design
process such as quality, costs, manufacturability, functionality, durability, ergonomics, and aesthetics
AACSB: Analytic Blooms: Remember Difficulty: 1 Easy
Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in
that process Topic: Ecodesign
they can be of a slightly lesser quality than the market standard
Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in
Trang 3330 The ecodesign approach focuses exclusively on the design and commercial launch phases of the product's life cycle
FALSE
The whole life cycle of the product or service is considered
AACSB: Analytic Blooms: Remember Difficulty: 2 Medium
Learning Objective: 03-02 Outline the perceptual process and discuss the effects of categorical thinking and mental models in
that process Topic: Ecodesign
Multiple Choice Questions