The interpretation of scientific basis (theory and practice), defined the conditions and proposed solutions to develop the network of modern retail outlets in Phu Tho Province.
Trang 11. Reasons for the study
Nowadays, there are many modern types of the retail trade appearing and developing in Phu Tho Province The appearance of supermarkets, commercial centers, onestop shops, in the province has made the retail trade more competitive; and of course that gives the consumers more benifits and choices of shopping. Beside it, the people in Phu Tho are getting used to buying with the modern network of puchase and high quality of services. On the other hand, it also gives the chances for the companies and factories in the province to broadcast and sell the good and special products of the areas by the mordern network of retail business
Developing network of retail outlets for modern goods in Phu Tho Province in the context of the country in the period of innovation, industrialization, modernization and integration with the region and the world as a demanding objective reality. The development of production and consumption, especially the increase of consumption and the process
of urbanization of Phu Tho Province, along with the prospects of investment in the service sector for the retail distribution of the economic sectors in the province sets out requirements for full stable and harmonious development to the network of modern retail business However, to develop the modern network of the retail trade in Phu Tho Province, we need to have the prerequisites for the formation and growth
of this kind of modern retail business For this reason, the Research Student chose the theme "Developing the network of retail business for modern goods in Phu Tho Province" as a doctoral thesis of economy.
Trang 2* Research goal: The interpretation of scientific basis (theory and practice), defined the conditions and proposed solutions to develop the network of modern retail outlets in Phu Tho Province.
* Research tasks: Researching theoretic basis and the conditions for developing the network of modern retail outlets of a province; Assessing the status of the conditions for developing the network of modern retail outlets of Phu Tho Province in the period 2006 2013; building outlooks, orienting and proposing the solutions to developing the network of modern retail outlets of Phu Tho Province in the coming time
3. The object and scope of the study
3.1 Subject of research: The thesis focuses on the theoretical and
pratical issues on developing the network of modern retail outlets on the area of Phu Tho Province.
3.2. Scope of the study: (1) The scope of time: Reviewed the conditions
for developing the network of modern retail outlets in the period from
2006 to 2013 and proposed solutions to each period to the year 2020. (2) The scope of space: The area of Phu Tho Province in the relationship with the neighboring provinces such as Vinh Phuc, Hanoi (3) The scope of content: Research and develop some common kinds of modern retail outlets in Phu Tho Province (including supermarkets, commercial centers, convenience stores, )
4. Approaches and research methods
4.1. Approach
To solve the problems of the study, doctoral fellow used the practical, systematic, dialectic and general approach.
4.2. Research methodology
Dissertation used synthetic research methods: systemization and generalization, statistics, analysis, synthesis, interpretation, inductive,
Trang 3comparisoncontrast, surveys and forecasts. Simultaneously, doctoral fellow also used the research form at the table associated with the inheritance documentation, data of a number of organizations, individuals.
5. New contributions of the dissertation
Systemized, supplemented and developed the theoretical basis about developing the network of modern retail outlets with respect to a province, gathered to clarify the conditions for developing the network of modern retail outlets, identified the evaluation criteria for the development of the network of modern retail outlets to a specific province.
Practical summary of factors and conditions for developing the network of modern retail outlets of Phu Tho, from that gave out remarks about the advantages, difficulties in developing the network of modern retail outlets on the area of a province.
Building the system of outlooks, orientation for developing the network of modern retail outlets on the area of Phu Tho province in the period towards the year 2020 Proposing a number of solutions to developing the network of modern retail outlets on the area of Phu Tho province by the year 2020
6. The structure of the dissertation
Besides parts: Introduction, index, glossary, tables, an overview
of the research, conclusion, reference and appendices, the content of the dissertation is divided into three chapters:
Chapter 1: Theoretical basis of conditions to develop the network of modern retail outlets on the area of a province;
Chapter 2: Assessing the status, conditions for developing the network of modern retail outlets on the area of Phu Tho province;
Chapter 3: Solutions to develop the network of modern retail trade in Phu Tho province
Trang 4Dr Gerd Wolfram, 2003, “Metro group: Future store initiative”; Coriolis Research, 2004, “Tesco: Case Study in Suppermarket Excellence”; Anitha Y Institute of Information Technology Bangalove Electronic City, 2004, “7 ELEVEN An Enterprise Case Study”; David SimchiLevi, Philip Kaminsky & Edith SimchiLevi, 2004, “Managing the Supply Chain”; Ling Li, Old Dominion University, USA: “Supperly Chain Managerment: Concepts, techniques and Practices Exchangcing Value Throught Collaboration”; Fels, Allan: “The administraion of retail The lesson from the developing countries”, Asia Pacific Business Review, No.1, 2009; Tsinnopoulos, C.
Durham University Bussiness School, Mena, C. Cranfield University, 2010,
“Competing Supply Chain Stratergier: Tesco, Aldi and Liddl”.
1.2. Domestic research:
Up to now, our country has had some researches of the different angles on the retail, retail services, services for modern retail distribution, the types of modern retail organization, Some typical research works related to the topic of the dissertation: Assoc. Ph.D. Le Trinh Minh Chau,
"The solutions to developing the system for Vietnam goods distribution
in the context of international economic integration", the ministrylevel scientific theme, 2002;
Ph.D. Nguyen Thi Nhieu "The status and solutions to developing the system of supermarkets in our country in the current period", the
Trang 5ministrylevel scientific theme in 2005; MA Le Minh Chau, "The solutions to developing the system of transport convenience stores in chain in Vietnam by 2010", the ministrylevel scientific theme in 2005; Ph.D Nguyen Thi Nhieu, "Researching wholesale, retail services of some countries and the ability in applying into Vietnam", the ministrylevel scientific theme in 2007;
Pham Huu Thin, "The solutions to developing different kinds of civilized and modern retail organizations in Vietnam", doctoral thesis in economics, 2008; Ph.D Tu Thanh Thuy, "Finishing the business environment in order to develop wholesale, retail services of Vietnam", the ministrylevel scientific theme, in 2009; Pham Hong Tu, "Developing retail market for consuming goods in rural Vietnam in the period 20102020", doctoral thesis in economics, 2011; Nguyen Thanh Binh,
"Finishing the development policy about distribution services for retail outlets in Vietnam in the period of integration", the doctoral thesis in economics, 2012;
2. Problems still exist in the relevant researches and the direction of dissertation research
Generally, these research works have had the contents related to the research theme of the dissertation. Doctoral fellows can inherit the results of research to solve a number of research contents of the theme such as: the concepts of retailing; modern retail; some problems about the theory and the practicality for developing distribution channels in general, retail and modern retail in personal However, no research works about developing modern retail agencies associated with the socioeconomic conditions of Phu Tho province. This research focus on clarifying the developing path of the network of the modern retail outlets based on the specific conditions of Phu Tho province
Trang 6Chapter 1THEORY ON CONDITIONS TO DEVELOP THE NETWORK OF MODERN RETAIL OUTLETS AGENCIES ON THE MARKET
AREA OF A PROVINCE1.1. The concept and types of modern retail agencies
1.1.1. Some concepts
1.1.1.1. Concept of retail:
Retail is understood that: selling with a small volume, selling directly to consumers, selling goods and services which are concerned, consumers buy to cater for the needs of individuals and households, not for the business, retail is the last part in the circulation to bring the products to consumers, retail at a fixed location, or not fixed and through other services
1.1.1.2. The concept of modern retail:
Modern retail is the type of retail which has high professionalism
in organization and management, business operation, has been applied modern technologies in retail operations in order to satisfy the needs of shopping and the customer's consumption
1.1.1.3. The concept of modern retail agencies:
Modern retail agency was understood as the general name for the units which have necessarily fixed location and space to make retail operations with professionalism in management and business operation as well as the application of modern science and technology to meet the needs of customers.
1.1.1.4. The concept of the network of modern retail establishments:
The network of modern retail agencies was understood to be the basis of the provision of modern retail services on a certain geographical area. Within the scope of this dissertation, the network of modern retail agencies includes: The system of supermarkets, commercial centers, shopping centers and convenience stores
Trang 7The types of modern retail business have been defined including: Convenience stores, supermarkets, trade centers, shopping centers,
1.1.3. Developing a network of modern retail agencies
1.1.3.1. The concept of development of modern retail facilities:
Developing a network of modern retail agencies is the process of promoting all aspects of modern retail agencies, is the tight combination between the growth process in number, scale, diversification of the types with the process of perfecting the characteristics of each type of modern retail to satisfy diversified shopping needs of the consumer objects and ensure effective business operations of the retail enterprises, at the same time, to meet the common objective for the development of society
1.1.3.2. Evaluation criteria for the development of the network of modern retail agencies: (1) In the macro range, the criteria identified includes:
the level of growth, the scale, density and structure of the types of modern retail agencies on the area; implementing the development goals and the impact of modern retail agencies; (2) In the micro range, including the criteria: civilization, modernization of modern retail agencies; the competitiveness of modern retail agencies; the ability to contact with customers of modern retail agencies; the level of completion about the characteristics of modern retail agencies
1.2. The conditions to develop the network of modern retail trade in the market of a province.
1.2.1. Conditions on policies and laws of the state
This is a crucial factor to the formation and development of modern retail agencies. Its role for the development of network of modern retail agencies is expressed as follows: (1) Creating the business environment and competition for the subjects engaged in the retail market; (2) The impact on
Trang 81.2.2. Conditions of economy
Economic development is the prerequisite condition for the development of modern retail service. The economic development of a province is evaluated through the pace of industrialization and urbanization of that province. The development of network of modern retail agencies was attached to the process of industrialization and urbanization of the local area. Economic development will improve the standard of living and income of local consumers, it is an important target for enterprises to decide whether to open the modern retail agencies or not. Total level of retail consumption and services is also the basis for building business agencies to modern retail
1.2.3. Social conditions
The scale, characteristics and speedy growth of population along with the living standard of people is one of the most effective factors on the development of the modern retail service. This is the factor both for labour supply and determinants to demand, consuming level for local goods. Customs or shopping habit is also one of the necessary conditions for developing a network of modern retail agencies in a province. The modern retail agencies often learn carefully shopping trends of the residential areas that they have intention of investing and building retail agencies
1.2.4. The conditions of nature, technical infrastructure
The conditions of nature, technical infrastructure have a direct impact on the selection of the area and defining the space, location to set up the modern retail agency, including the conditions of the terrain, geographic location, economic conditions, traffic conditions, information, the land fund… Infrastructure, natural conditions also impact on the cost of construction investment, business of the modern retail agiencies
Trang 9Scientific factors decide and govern the application of science and technology into the business operation of the modern retail agencies. Business service for modern retail must rely on the basis of science and technology as the application of software management, marketing, promoting products and services,…
The experience of some countries about developing the network of modern retail outlets agencies
The dissertation has carried out researching the experience of China, Thailand, Japan in developing distribution service for modern retail in general, the development of the network of modern retail agencies in particular, from that, to draw five experienced lessons which can be applied in order to develop the network of modern retail outlets agencies on the area of Phu Tho province
Chapter 2ASSESSING THE STATUS AND CONDITIONS FOR
DEVELOPING THE NETWORK OF MODERN RETAIL AGENCIES ON THE
AREA OF PHU THO PROVINCE2.1. Assessing the status and conditions affecting the development of the network of modern retail business in Phu Tho Province
2.1.1. Conditions of nature, geographic location of Phu Tho Province 2.1.1.1. Geographic location, terrain characteristics, climate:
Phu Tho province is located in the mountainous area, the Northern Midland, in the area between the Northeast, Red River Delta and the Northwest. The East borders on Hanoi, Northeastern with Vinh Phuc, Son La in the West, the Northwest borders on Yen Bai, the South by Hoa Binh, the North with
Trang 102.1.1.2. Resources: The resources of Phu Tho are rather abundant. However, the
dissertation only refers to the four groups of the main resources: land resource, forest resource, mineral resource and tourism resource.
2.1.1.3. General evaluation:
a) Advantages: With its geographic location, Phu Tho has
conditions to exploit and expand retail market, to create conditions for developing modern retail agencies The potential of resources is the premise for the development of manufacturing and service, creating conditions for the development of the market of goods and services, and thereby, facilitate to develop the network modern retail agencies
b) Difficulty: Phu Tho's terrain was separated which caused
difficulty for cargo transport, limiting the attraction of investment to build modern retail agencies in the region, especially in the remote areas. Mineral reserves are low, the fertility of the soil is not fertile and high that limits the ability in producing goods of the province. Thus, the resources for the goods supply for modern retail agencies are restricted
2.1.2. Assessing the status of mechanism, policy, law
2.1.2.1. The status of the policy for developing distribution services for modern retail
The policy for developing the netwwork of modern retail agencies includes the system of mechanism, policies of the State and province about developing the distribution service for modern retail, comprising of the groups of the following policies: The policy of open market for retail distribution; trader development policy in the field of retail distribution services; policy, land usage planning for the development of modern retail agencies; the preferential policy and investment support for projects of investment and development of the
Trang 11infrastructure for modern retail distribution service; policies for developing the forms of modern retail distribution service.
2.1.2.2. Assessing the status of policies and laws
a) Success: The issued policy expressed clear trends for retail trade
liberalization, transparency, fair competition, easy prediction; expressing the support resources for developing modern retail distribution service, gradually raised the competitiveness of Vietnam's retail industry. This has spurred the development of the network of modern retail agencies of the country as well as on the area of Phu Tho Province
b) Limitations: haven’t yet handled the relationship between
developing the distribution network for traditional and modern retail; support policies, encouraging infrastructure development for modern retail distribution service is limited and has low feasibility; assigned and defined functions, the task of the State management on retail market is still unreasonable, not obvious, overlapping; the force of a specified number of rules is not high due
to lack of guidance documents about implementing in reality
2.1.3. Economic conditions in Phu Tho Province
2.1.3.1. The economic status of Phu Tho Province
The dissertation has raised economic development status of Phu Tho Province in the 20062013 period on the following specific areas: economic growth, economic structure and per capita income; industryhandicraft; agriculture, forestry and fisheries; the service sector; and commercial activities
Trang 122.1.4.2. Assessing the social conditions of Phu Tho Province
a) Advantages: The shift from rural dwellers to urban ones will alter
the customs as well as consuming habits of a division of the people, will be the premise for modern retail agencies to develop; the abundant supply of manpower for developing modern retail distribution service; the structure of labor is shifting to the industrial sector and service, raising the number of people who have high and stable income from wages and salaries, changing the style of spending of a group of people from the traditional consumers to the modern ones, facilitating the development of modern retail agencies
b) Difficulty: The majority of the population live in rural areas,
mainly in labor sectors of agriculture, forestry, fisheries, low income and living standards, habits and consuming customs still follow the traditional method, will impede the development of network of modern retail agencies in Phu Tho Province; the number of trained workers to meet the requirements of modern retail agencies has limited, which would cause difficulties in the recruitment of workers in modern retail enterprises in the region as well as the development of the network of modern retail agencies in Phu Tho