The main contents of the chapter consist of the following: Be brief; use of appropriate fonts; use of appropriate colors; create contrast using font size, colors; don’t put everything you present on the slides; don’t use different colors / fonts on every single slide; use bright background colors that will strain your audience''s eyes; use too many animation effects!
Trang 1Lecture 25
Types of Presentations
Trang 2• Be brief
• Use of appropriate fonts
• Use of appropriate colors
• Create contrast using font size, colors
• Don’t Put everything you present on the slides
• Don’t use different colors / fonts on every single slide
• Use bright background colors that will
strain your audience's eyes
• Use too many animation effects! etc
Trang 3our words”
–Napoleon Bonaparte
Trang 4Whether in business or in your personal life, you make dozens
of presentations everyday
Being conscious of each type and how they apply to you will help you be more effective in
getting the outcomes you desire Lets review the types and write notes on how each apply to you Be sure and add any types that may not be listed.
Trang 5Purpose of Presentation
– Presentations are a powerful way to communicate your message to a group They are
an opportunity to gather your audience together to engage in
a two-way dialogue Managers use presentations to:
particular course of action
audience to know
particular audience
controversial or challenging ideas
situation or an idea
to problems
Trang 6Types of Presentations
• Major types of presentation are:
– Solo Presentations
– Group Presentations
Trang 8Types of Presentations
types of presentations and are
used to present research A
student who is defending a thesis
or a non-profit group that did a
research study will use informative speeches to present their findings
Trang 9Types of Presentations
to do something In introduction to
communication classes, these speeches are usually How to
pictures and steps to the process
Trang 10Types of Presentations
speech is trying to change the way you think about a subject or issue If
you’ve come to a health conference you may find yourself listening to why you should change your eating habits or stop drinking
Trang 11Types of Presentations
speeches are designed to make your audience move Also
considered a “motivational”
speech, this is designed to encourage
participants to go after their goals, whatever they may be Inspirational speeches will tell stories and the hope is that the audience will feel an emotional connection to the topic
Trang 12Types of Presentations
Sketches out what an organization plans to do next, or articulates the company's goals
Trang 13Business Presentation Type
– Business development pitches in person or over the phone, as well as attempts to sell a product.
– Communicating information for audience improvement
Trang 14self-Business Presentation Type
– Talks to groups with the purpose of
entertaining or inspiring.
– organizational attempts to move an effort
from Point A to Point B This could be a phone meeting, an in-person meeting, a video
broadcast meeting, etc.
Trang 15Business Presentation Type
– Appearances in front of reporters, cameras,
on the phone, radio interviews etc, to
communicate a message.
– Communicating or influencing via fax, e-mail, PowerPoint, etc.
Trang 16Business Presentation Type
Trang 17Personal Presentation Type
– Any attempt to win someone over to your
point of view.
– Opportunities to impart skills and information
to others, from Little League to Continuing Education.
Trang 18Making Presentations That Audiences Will
Love
Trang 19Use a Template
• Use a set font and color scheme
• Different styles are disconcerting to the audience
• You want the audience to focus on what you present, not the way you present
Trang 20• Choose a clean font that is easy to read
• Roman and Gothic typefaces are easier to read than Script or Comic.
• Stick with one or two types of fonts
Trang 22Bullets & Cueing
• Bullets allow you to “cue” the audience in
on what you are going to say
• Cues can be thought of as a brief “preview.”
• This gives the audience a “framework” to build upon.
Trang 23Caps and Italics
– Makes text hard to read
– Conceals acronyms
– Denies their use for EMPHASIS
– Used for “quotes”
– Used to highlight thoughts or ideas
– Used for book, journal, or magazine titles
Trang 24C o l ors
• Reds and oranges are high-energy but
can be difficult to stay focused on
• Greens, blues, and browns are mellower, but not as attention grabbing
Trang 25for this presentation as:
– The author assumes most users will view the presentation on their own computer.
– Having a darker background on a computer screen reduces glare.
– White on dark background should not be used if the audience is more than 20 feet away.
Trang 26The Color Wheel
with one another
e.g Green and
Yellow
Trang 27To make a slide stand out,
change the font and/or
background
Attention Graber
Trang 28• Use only when needed, otherwise they become distracters instead of communicators
• They should relate to the message and help make a point
• Ask yourself if it makes the message clearer
• Simple diagrams are great communicators
Trang 30Screen Size for Readability
1/4” type shown on a screen size of 6’ can be
seen 30’ away (20 point Times Roman equals
1/4” type)
1/2” type shown on a 10’ screen can be seen 75’ away (40 point Times Roman equals 1/4”
type)
Trang 31• Do not use the media to hide you
• The audience came to see you
• The media should enhance the presentation, not
BE the presentation
• If all you are going to do is read from the slides
or overheads, then just send them the slides
• Remember, only you can prevent
“Death by PowerPoint”
Trang 32Sample Presentation
Trang 35Sample 2