In this chapter, you will learn about: Factors to consider in vendor selection, ethics & social responsibility in retail, how & why to reevaluate current vendors, types of vendors to choose from, how management policies impact vendor selection.
Trang 1• Factors to consider in vendor selection
• Ethics & social responsibility in retail
• How & why to reevaluate current vendors
• Types of vendors to choose from
• How management policies impact vendor
selection
Trang 2“Selection Factors” for Choosing Suppliers
• Suitability of
merchandise
• Product differentiation
(how trendy?)
• Timing & delivery
policies
• Distribution (wide,
selective, exclusive?)
• Pricing & payment
policies
• Ethical considerations
• Sales assistance (help with advertising, training aids)
• Recommendations of peers, buying offices
• Convenience
• Compatible technology
• Ability to store merchandise (so you won’t have to)
Trang 3• ‘Buying direct’ from manufacturers is typical of:
clothing retailers those who can purchase in bulk sales of some types of perishable items privatelabel agreements
• Some agreements are restrictive, with large minimum
orders, price guarantees & promotional requirements
to protect the manufacturer
• A manufacturer may prefer to service numerous
accounts in one geographic area
Trang 4• Brokers are agents of and/or contract sales
representatives for manufacturers
• Brokers may represent several non
competing product lines
• They offer wholesale prices & earn
commissions based on net sales
• Their success is judged by how well they
represent the manufacturers’ products
Trang 5Types of Vendors – Wholesale Distributors
• Local or regional business that can service
immediate needs
• Greater flexibility than manufacturers (small
orders, better credit terms)
• Good yearround selection of unique &
seasonal items due to multiple sources
• Serve as consultants on product selection,
merchandising, layouts, store fixtures
• Tend to invest heavily in technology to speed
Trang 6Rack Drop
Jobbers Shippers
• Stocks, prices, tidies
particular areas of store
or product lines
(magazines, greeting
cards, etc.)
• Purchases goods in bulk
from manufacturers or
wholesalers
• Manufacturers who ship directly to consumers who buy from retailer (after seeing floor
samples) OR…
• Companies that perform singleorder shipping
functions for small (often online) retailers and/or manufacturers