Get your website and hosting WP Engine 3· Get a Wordpress theme StudioPress Genesis 4.. Get an email service provider Mail Chimp or A weber 5· optional Learn more about your visitors Goo
Trang 1MODULE TWO: Your Audience Z E R 0 T H od
Trang 2This tutorial will show you how to set up your first website Remember- if at any time you feel
confused or lost, visit the software provider's websites for updated FAQ's and help guides By
the end, you'll have a clean website that collects leads
Your Toolkit
1 Buy a domain (Hover)
2 Get your website and hosting (WP Engine)
3· Get a Wordpress theme (StudioPress Genesis)
4 Get an email service provider (Mail Chimp or A weber)
5· (optional) Learn more about your visitors (Google Analytics)
6 (optional) Get access to attractive images (iStock Photos)
7 (optional) Install a "feature box" (Plug Matter)
Get your domain name with Hover
Go to hover.com ~ 1)rpe in a website domain and check if it's available ~ Select one you like
that's available ~ Create an account and buy the domain ($15 I year)
https://www.ho"Qr.com/dom:ainslretiults
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Trang 3Create and host your new website with
WPEngine
1 Go to wpengine.com-+ Click on PLANS (top navigation bar) -+ Buy the PERSONAL option
($29/mo or $290 per year)
2 Log into my.wpengine.com This is the WP Engine dashboard, where you can manage
your hosting
3· Now, go to Installs (top navigation bar) -+ Select DOMAINS (left side menu) -+ Click+ ADD
DOMAIN -+ Enter the domain name you purchased from bover.com -+ Click ADD DOMAIN
https:t/my.wptnglno com/lnstalls/username/domalns
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4 Next, click on the domain that bas a ".wpengine.com" extension, which will take you to
your website Scroll down to the bottom and click LOG IN under META You can log into
your Wordpress site using the same account info as your WP Engine account
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5· This is your Wordpress Admin page Click on WP ENGINE (top lefthand side menu), where
you'll find the "IP address" (highlighted below) for your Wordpress Site Copy this series
6 Head back to your Hover.com account Go to the DOMAINS section ~ Click on your
domain name ~ Open the DNS tab~ Hover over the first row (with the@ and A ) and click
EDIT DNS ~ Paste your IP address from Step 5 ~ Repeat for the second row (with the •
and A) For reference, see image below
7 Congrats! Now, when you type in your domain URL into your browser, you'll be directed
to the Wordpress Site!
Trang 5unapologeticmastery.com
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REPLACE THE ''.WPENGINE.COM" DOMAIN WITH THE ONE YOU BOUGHT FROM HOVER
GENERAL ~ Rename your SITE TITLE and TAG LINE (optional) ~ Enter your domain name from
Trang 6Make your website attractive and simple to
design with Genesis
($59.95) Once you purchase, you'll download a "genesis.X.o.X.zip" file (where the X's
represent version number)
2 Head back to the Word press admin dashboard Go to APPEARANCE (left-hand side
"genesis.X.o.X.zip" file ~ OPEN ~ INSTALL NOW ~ ACTIVATE Now, your website will look
like the following image
3· Next, let's create a navigation bar Navigate to APPEARANCE ~ MENUS ~ create and name
want to appear on your navigation bar, and hit SAVE MENU This is how your website will
now look:
UNAPOLOGETIC MASTERY
Area
Trang 7Collect emails on your website with A Weber
or MaiiChimp
or AWeber.com ($19/month)
"A Weber" or "Mail Chimp" (depending on which one you have)
I ALREADY DID THIS~ ACTIVATE PLUGIN
https 1/www.yourwtbsttt com
A Weber Web Fonn Options
Sidebar Webfonn Settings
Subscribe By Commenting
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Trang 8tole&-c Next, we'll add the signup box to your site's sidebar Go to APPEARANCE ~ WIDGETS ~
Drag the A WEBER WEB FORM box to the PRIMARY SIDEBAR section ~ Click the small
"down arrow" button ~ SELECT EMAIL LIST ~ SELECT A WEB FORM ~ SAVE
aweber.com/videos/build-web-forms.htm Below is an example of how it
https 1 /www.)'ourwebslte com
Post
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Hello world!
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Trang 95· For MailChimp
a Select "MailChimp List Subscribe Form" (first choice) ~ INSTALL NOW ~
to edit the look of your signup box
c Next, let's add an email newsletter signup box to your site's sidebar Go to
APPEARANCE~ WIDGETS~ Drag the MAILCHIMP WIDGET to the PRIMARY
SIDEBAR on the righ t ~ Click the "down arrow" button ~ SAVE
https :// www yourwob s lto c om
Post
Hello world!
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SIGN UP f'OR MY
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you're ambitious, you can optionally add Google Analytics to your website (see walkthrough
Trang 10(Optional) Study your website's visitors with
Google Analytics
1 Go to www.google.com/analytics/ and sign up with your Gmail account by clicking on
ACCESS GOOGLE ANALYTICS (top right)
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Website tracking
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Trang 113· Head back to your Word press Admin page Go to GENESIS -7 THEME SETTINGS -7 paste
your tracking code into the HEADER AND FOOTER SCRIPTS box -7 Scroll down and hit
SAV E SETTINGS
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4· You can now analyze your monthly and real-time traffic data on your website On Google
Analytics, go to REPORTING (top navigation bar)
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