CÁC YẾU TỐ ẢNH HƯỞNG ĐẾN TÌNH HÌNH KINH DOANH HOẠT ĐỘNG TẠI CTY Á CHÂU

ÁC YẾU TỐ ẢNH HƯỞNG ĐẾN TÌNH HÌNH KINH DOANH HOẠT ĐỘNG TẠI CTY

MINISTRY OF INDUSTRY AND TRADE

HO CHI MINH CITY INDUSTRY AND TRADE COLLEGE

FOREIGN LANGUAGES FACULTY

INTERNSHIP REPORT NAME OF THE TOPIC SOME ISSUES RAISED IN BUSINESS ACTIVITIES IN A

CHAU COMPANY

Student: VO DUY HIEU

Code: 2116240014

Class: CCQ1624A

Instructor: DO THỊ THANH THUY (MA)

Ho Chi Minh city, 2019

ADKNOWLEDGEMENT

First of all , I would like to express my gratitude to the School Board of the Ho Chi Minh City Industry and Trade College Especially, all teachers of Hitu Foreign Language Faculty during the time when I first started at school and creating many favorable

conditions for me to take my internship

With deep gratitude , I would like to thank the instructor - Ms Đo Thi Thanh Thuy who had enthusiastically instructed me to complete the Internship report on time

Secondly, I sincerely thank to the A Chau English School for creating the best conditionsfor me to work and gain experience during my internship I would like to send my specialthank to my manager - Ms Trinh Thi Hang who gave me useful advices that help me to finish my internship successfully

During the internship, as well as in the process of making a report, even though I tried carefully, it was difficult to avoid mistakes, I hope the teachers sympathize At the same time, because of the theoretical level as well as the ability of scientific research is still limited, I hope to receive the comments of teachers and teachers so that I can improve myknowledge

In short, I really thank to all people helping me to finish this internship report

Sincerely thanks,

Vo Duy Hieu

RATIONALE

In today's integration trend, English has become an indispensable tool in human

communication and business activities Not an exception in the whirlwinds of that time, Vietnam is growing and prevailing in English language as an indispensable need Today English learners no longer count on the fingers but instead count on the fingers of those who do not learn English Starting from that demand, A CHAU International English Company was born to create a professional English learning environment for learners Since its founding until 13 years ago, A CHAU International English Company has made constant efforts and achieved many outstanding achievements in this field of internationallanguage training Thousands of students in schools in Ho Chi Minh City are in need of professional and professional English training Therefore, it is necessary to set the

direction of company development, So what are the urgent issues that need to be raised to expand the scale in combination with the attraction of students and the

management of training quality in the education sector?

With the permission of the English Department of the Ho Chi Minh City Industry And Trade College and the A CHAU International English Board, I had the opportunity to learn and research the Company in a general way Through the internship with the

enthusiastic guidance of Teacher Do Thi Thanh Thuy and all employees in the company, Ihad the opportunity to work and sum up this internship report

The report content consists of 3 parts:

Part 1: Overview of A CHAU

Part 2: Business activities of A CHAU

Part 3: Some issues need to be raised in business activities in A CHAU

TABLE OF CONTENTS

CHAPTER 1 : A BRIEF INTRODUCTION OF A CHAU ENGLISH

SCHOOL

1.1 Introduction……….1

1.1.1 The process of formation and development……… 1

1.1.2 Field of business activities……… 2

1.2 Organizatiom structure……… 6

1.2.1Management structure……… 7

1.2.2 Organization chart……… ……….7

1.2.3 The Functions of department………8

1.3 A CHAU’s Capacity 1.3.1 Facilities………8

1.3.2 Reality of business activities……….9

1.3.3 Reality of maketing activities……… 12

Chapter 2: Internship procedure. 2.1 Position of internship.……….14

2.1.1 Internship activities……… 14

2.1.2 Difficulties and advantages……… 17

2.1.3 Self – evaluation ……… 17

Chapter 3: Some issues raised in business activities in A CHAU. 3.1 Urgent issues need to set out……… 18

3.1.1.Propasal for quality improvement………20

3.1.2 Proposal on management activities……… 20

3.1.3 Proposal on maketing activities……… 21

Chapter 4: Conclusion and recommendations. 4.1 Results of the internship process……… 22

4.2Conclusion……….23

4.3 Recommendations……… 23

CHAPTER 1 : A BRIEF INTRODUCTION OFA CHAUA CHAU

ENGLISH COMPANY.

1.1 Introduction.

Name of company : A ChauA CHAU English Company

Headquarters : 137 – 139 Binh Chieu Ward , Thu Duc District

Phone number : (028) 62552828

1.1.1 The process of formation and development.

A CHAU was established in July 2006 with two campuses, following the American Standard International English model with 50% of foreign teachers having international pedagogical certificates Foreign teachers at A CHAU 100% come from the United States, United Kingdom, Canada A CHAU quickly became a prestigious international English organization in Ho Chi Minh City as a reliable address in developing quality English communication at reasonable cost Studying with foreign teachers is no longer the privilege of students with good economic conditions Through 13 years of operation, the development of Educare not only stops in international communication English, A CHAU continues to develop Toeic training and achieved remarkable achievements in universal Toeic,TOEFL, Cambridge , IELTS to students helps students achieve

certificates with high achievements

“Sutdent - Centered Methodology" is the motto of A CHAU towards students, with

deep effort and dedication of each individual and the whole company, based on deep understanding of students' needs as well As the ability to continuously improve will bring success and efficiency to students by high quality courses and great service

incentives

Mission :

Building a professional English learning environment, meeting the very practical needs

of Vietnamese students - students

Search for the most effective language learning methods, build a modern English

language training technology to develop a better quality community for society

Contributing to helping the young generation of Vietnam quickly and easily integrate into the world through international English training activities

environment and superior curriculum

Offering the lowest tuition for students, A CHAU hopes to help more students to be more successful in the future

The aspiration of A CHAU is to improve the English language ability for Vietnamese students, improve the weaknesses of each student when learning foreign languages such

as listening and speaking skills and reflexes in English, advice on appropriate learning methods match each of you so you can achieve all your English goals

In the next 2 years, A CHAU wishes to become the first name mentioned every time students have the need to develop listening skills at international level and achieve high scores in qualifications such as Toeic and IELTS

1.1.2 Field of business activities.

A CHAU only operates in the field of education

- Kindergarten English-PUPPY: Helping preschoolers from 3-6 years old to learn native English at an early age, building confidence and creating advantages from the beginning to help children learn more effectively future

- Children's English-YLE: Helping children from 6-10 years to maximize creativity, confidence and independent thinking ability

- KET-PET-FCE: English for young people aged 11-17 years who have enough Englishability and are confident to go straight to high schools in the world four listening andspeaking skills, directly trained with foreign teachers.

- Listening and Speaking Training: The course is specially designed to specialize in practicing Listening and Speaking skills to communicate more effectively or achieve success in public speaking in public

- Academic English: General English program for exams for international certification,when developing all 4 skills equally: Listening - Speaking-Reading-Writing

- Toeic: Toeic exam preparation program to practice all kinds of skills and skills to practice Toeic test

- Toefl & IELTS: Provide tips and strategies in the form of exams to help students achieve the best results Systematize grammatical knowledge and vocabulary for exam preparation skills and develop practical skills Train skills to control and use reasonable time through skills, tips to identify the test

Table 1 : Training program at A CHAU English Company :

Kindergarten 4-6 Puppy 1- 6 3 months/Course Help children contact

with native English at an early age, build

confidence for children.

3.75 Months/Course

Help students confident to

go straight to high schools in the world four listening and speaking skills, directly trained with foreign teachers

KET 2A - KET 2B KET 3A – KET 3B

1.2 Organizatiom structure.

Headquarters ( A CHAU School 01 )

Address : 137 – 139 Binh Chieu , Binh Chieu Ward , Thu Duc District

Tel : (028) 62528528

Email : http://www.truongA Chau.edu.vn/

1.2.1 Organization management apparatus.

Đội ngũ nhân sự của công ty hiện có nhiều cán bộ, nhân viên tốt nghiệp Đại học trở lên

Đối với từng hoạt động cụ thể, công ty có đội ngũ nhân viên chuyên nghiệp, sáng tạo và

nhiệt tình Đứng đầu là giám đốc trực tiếp điều hành mọi hoạt động của công ty, quyết

định chiến lược phát triển của Công ty,tiếp theo là trưởng phòng các Ban của công ty:

Phòng Kế toán, Phòng Quản lý đàotạo, Phòng Marketing, Bộ phận Nôi dung, Bộ phận

tuyển sinh, Bộ phận nghiên cứuMarketing, Bộ phận Sales

1.2.2 Organization chart

1.2.3 Function of parts:

Looking at the organizational structure of A CHAU, it can be seen that the management

organization is relatively simple, unified and closely related This is the organization of

online management style - function

Director

Maketing Accounting Department

Training Management

Department

Sales Department

Marketing Research Department

Enrollment Management Department Content

Department

The director is the person with the highest authority, who has full power to make

decisions and is responsible for the entire business of the company, the department heads are responsible for assisting the director in developing the plan and strategy business, at the same time directly in charge of the company's work

Accounting department: Manage the budget, monitor the situation of revenues and

expenditures of the company, manage all invoices and documents of the company, be responsible for reporting the budget situation to the administrator when needed set

Training Management Department: It is tasked to accurately grasp the business

situation of the company in each certain period,

Marketing Department: responsible for media management, advertising, event

organization, brand building and promotion for the company

Content Department: responsible for research and product development through each

specific stage

Enrollment Management Department: consulting courses and arranging schedule;

Assisting students in determining English proficiency and taking courses

Sales department: Implementing the company's products to the most crowded

customers build a business strategy plan

1.3.1 Facilities.

In the field of education, facilities are considered as one of the priority conditions in the development of training, if not, it will negatively affect or unable to well implement teaching and learning activities This is an important factor to ensure the need to improve the quality of education, as well as a guideline throughout the process of strengthening the system at A CHAU

With the growing and growing as well as meeting the needs of customers, A CHAU education system has completed the facilities of international standards Here, you will see the spacious - comfortable - modern - flexible facilities This factor has contributed tomaking students feel comfortable when participating in the study here Since then, it helps students to be more confident, strive for more in learning, increase their value in thefuture to deserve what is perceived That is also the goal that A CHAU always maintains and promotes

- Reception area : The reception area is where you will be consulted enthusiasticallyand professionally by A CHAU's staff

- Classroom of A CHAU : Classrooms are fully equipped with equipment Fresh andspacious space is designed according to international standards with the most

advanced equipment and teaching facilities such as: Projector - Overhead,

Projector, TV, DVD player, cassette player and many other applications other essential learning tools and tutors

- All classrooms are equipped with equipment and tables arranged scientifically, creating a comfortable and relaxing feeling for students throughout the learning process With the goal of helping students absorb the lesson quickly, effectively and well develop the Listening - Speaking skills

- The maximum number for a class is 15 students This will create conditions for teachers and students in the class to easily interact directly with each other

effectively

- In addition, A CHAU library has internet-connected computers, and diverse

resources are carefully synthesized so that students can develop self-study skills inthe best way Free wireless Internet cable (WIFI) system in all areas of the center will be a great utility for students to choose the appropriate learning place

- It can be said that the utilities provided by A CHAU education system will bring effective learning moments with a friendly and comfortable feeling right from the moment you step into A CHAU

1.3.2 Reality of business activities.

Business situation in the last 6 months of 2018.

• Revenue from English courses

In the last 6 months of 2018, A CHAU has opened more than 30 courses, attracting more than 120 students from the General School, University and College in Ho Chi Minh City, bringing significant revenue for company Major English courses include courses for children from preschool to high school, Listening and Communication Practice, General English and TOEIC preparation Specific results are as follows:

Table 2.1:

Results of business situation in the last 6 months.

(Source from A CHAU accounting department)

month

2 fixed costs (renting locations, facilities.) 10.000,000/Month

3 Costs for marketing and business activities 50,000,000/Month

7

Puppy,YLE,Ket,Pet,Fce 120,000,000 IELTS, TOEIC,English

Communication

110,000,000

8

Puppy,YLE,Ket,Pet,Fce 100,000,000 IELTS, TOEIC,English

Communication

90,000,000 9

Puppy,YLE,Ket,Pet,Fce 110,000,000 IELTS, TOEIC,English

Communication

110,000,000 10

Puppy,YLE,Ket,Pet,Fce 120,000,000 IELTS, TOEIC,English

Communication

110,000,000 11

Puppy,YLE,Ket,Pet,Fce 110,000,000 IELTS, TOEIC,English

Communication

100,000,000 12

Puppy,YLE,Ket,Pet,Fce 110,000,000 IELTS, TOEIC,English

Communication

120,000,000 Total revenue 1,310,000,000

(Source from A CHAU accounting department)

Table 2.2 Business expenses payable in 1 month.

1.3.3 Reality of maketing activities.

A CHAU has specific marketing activities to promote the brand and attract more and more students to the center

A CHAU awards scholarships to underprivileged students: With the aim of learning encouragement, finding and awarding scholarships to students and students with special difficulties is a deep concern of the leaders A CHAU International English Company OnOctober 15, 2018, A CHAU awarded 3 full scholarships, totaling 7,000,000 VND to 3 students sponsored by the Children Organization

Impressive Noel at A CHAU and Enjoy a sumptuous party with bold colors of American culture