BÁO cáo HIỆN TRẠNG và kế HOẠCH ỨNG DỤNG CÔNG NGHỆ THÔNG TIN TRONG QUẢN lý và KINH DOANH e

BÁO CÁO HIỆN TRẠNG VÀ KẾ HOẠCH ỨNG DỤNG CÔNG NGHỆTHÔNG TIN TRONG QUẢN LÝ VÀ KINH DOANH REPORT ON THE STATUS AND PLANNING APPLICATIONS INFORMATION TECHNOLOGIES IN MANAGEMENT AND BUSINESS

BÁO CÁO HIỆN TRẠNG VÀ KẾ HOẠCH ỨNG DỤNG CÔNG NGHỆ

THÔNG TIN TRONG QUẢN LÝ VÀ KINH DOANH

REPORT ON THE STATUS AND PLANNING APPLICATIONS

INFORMATION TECHNOLOGIES IN MANAGEMENT AND BUSINESS

The development of science and technology are making increasing use of technology in the operation of the business This means asking about the quality of the product, the information technology services (information technology) should also be adequately advanced, applications must support more diverse, more fully the activities

of the business

The customer is the source of all business, no customers no company can survive With the importance of survival so should most of the businesses are constantly promoting his image in advertising campaigns, promotional scale as well as improving the quality of products and services to customers

However, with the wealth of valuable resources on their customers, most businesses do not care about how to manage and exploit the most effective How to get

a comprehensive view of its customers? How to exploit the data warehouse has about its customers to search more new customers and forecast or evaluate market trends? How to assess the level of effectiveness of the Sales Department? … Lots of questions left open affecting the sustainable development of enterprises

The combination of information technology and management experience which has allowed managers to optimize the operation processes as per standard management

system A system with network, thus requiring the development people must have deep huge vision, generalization is not only about information technology but also strategic vision in management

1 Enterprise introduction

Company name: VIPCO HALONG COMPANY LIMITED

Trading name: VIPCO HẠ LONG

VIPCO Ha Long Company Limited (formerly Branch of Waterway petroleum Transportation Company I "VIETPETROCO") based in Halong city with industries to provide marine services to ships In 2006, VIPCO was founded with the model is a subsidiary of independent subsidiary (directly belongs to the Vietnam Petroleum Transport Joint Stock Company - VIPCO) Currently, VIPCO Halong concentrated in two main business areas are marine fuel supply services (bunkering) and maritime agency services The total number of employees have 60 people in that office with 20 people including: the Director, Deputy Director, Business Department, Shipping Agency Department, finance and accounting, General and 40 employees working on

05 bunkering barge,

The vision

Become one of the leading service providers in Vietnam in the field of bunker and is the hub of the ship agent for transport companies

Mission

VIPCO Halong has the mission to build the brand through the fuel supply services and the maritime agency services with professionalism, quality and high-efficiency, eco-friendly environment

Core Values

 Diligent and thoughtfulness in providing services

 To provide the services in accordance with with international environmental protection laws as well as in local

 Appreciate the time value of customers when planning services for ships

Key to success

Based on the criteria always improve the quality of services and long-term business history with good reputation makes the current success of VIPCO Halong

Organizational model diagram

2 Status of applications of information technology, information systems, electronic commerce (e-commerce) in the company

2.1 The status of applications of information technology, information systems

All staff working on the office of the company is equipped with low configuration computer due to equipped in 2009 The company has built an intranet with the server having the Exchange email system The staff recruited to work at the corporate offices are in informatics for office, Internet using skills, communication proficiency in English, reading, listening, writing, pretty or more depending on the position work (For example: Business and Shipping Agency Dept.)

Information technology applications, enterprise information system as follows:

 Informatics in office: MS Word, Excel, Exchange, digitized documents for business, management and storage service

Chairman

Deputy Director

Director

Board of Directors

Shipping Agency Dept.

Financial and Accounting

Business

Dept.

General Dept.

Barges

1 TH 01

2 TH 08

3 TH 09

4 TH 10

5 H 24

 Information processing dealing with customers via email, Skype, Yahoo Messenger

 Data mining (via the internet): partners, customers, competitors, conferences, journals, reference information, research materials, expertise, etc

 Administration: statistics, data reporting, business operations management of goods, import exists, the accounting profession, the fixed assets The company

is currently using dedicated software PBM - Accounting Business Administration petroleum by Petrolimex Informatics Center (now is informatics and telecommunications Petrolimex JSC) deployment

 There is also the mandatory application of the tax authorities, Customs, port authorities (shipping procedures), Border Guard and other state authorities

2.2 The reality of e-commerce applications

 So far the company posted the promotion of company information on some the websites as http://doitac24h.com http://www.quangninh24h.vn http://www.thuongmai.vn http://diachitot.net

http://quangninh.vietnamnay.com

 The company has registered the domain name http://vipcohalong.com.vn/ ; http://vipcohalong.com/ but not to build a website to promote the company's image, services, products as well as not applying Infomation technology strategy in implementing B2B e-commerce, eMarketing, customer relationship management, supply chain management and human resources management

 The company is in the development stage information Trade (i-Commerce)

 No person in charge of recruitment plans Infomation technology

3 SWOT analysis (related to information technology, information system, e-commerce)

SWOT analysis is one of the five steps of the business strategy of an enterprise

To establish the development strategy of information technology, information systems, e-commerce,businesses have analyzed the strengths, weaknesses, challenges, and opportunities from which to build model suitable for the application of information technology in inmanagement and business

 Most of the officials and employees

of the company have qualified pretty

evenly, responsible, dedicated and

passionate about the work The

relevant skills, experienceare

well-educated

 Director broad has solid relationships

with PETROLIMEX Group and

partner companies

 Capable of quick response sensitivity

for the job and market

 Computer system synchronized,

stable operation

Weaknesses

 Top management companies do not have management experience or experience inappropriate, understanding Infomation technology and English too little hospitality management formal training, basically

 Restrictions on the relationships with foreign customers

 The company lacks direction, no clear goals, no specific strategy in times of crisis

 Professional skills of the Business Manager are not high

 The financial situation is difficult because of the prolonged debt clients, or inability to pay (due to the shipping industry is going down, low rates )

 No officers are dedicated to the field of information technology

Opportunities

 For several years information

technology is one of the industry to

achieve the highest growth rate in the

economy of Vietnam During the

past decade, the average growth rate

of the industry is 20 - 25%, in the

field of software growth of 30 - 35%

During the current crisis, the demand

for applications in production and

Infomation technology business is not

affected, even more favorable by

Challenge

 The merger and restructuring organizational model companies generate more surplus labor

 Transport market is quiet; this difficult situation can last for a few years

 The competition of professional brokerage companies in the same industry, even suppliers

 Customers in countries not yet ready for the technological development of cognitive psychological habit

Infomation technology is one of the

effective measures to cut costs,

improves efficiency of production and

business activities

 Promotional information on the

internet is widely popular Demand

for payment of the products or

services through the network are

growing

 The company is approaching the

foreign clients therefore e-commerce

is also one of the factors that create

trust, convenience for the clients in

transactions and is a trend in the

integration period

 The Government of Vietnam has

many incentive policies to promote

the development of e-commerce

 Rare bank or business that stands out as

a financial guarantee of the seller and buyer, to prevent risk in trading e-commerce

 Legal corridor is uncompleted, difficult

to implement

4 Compare with its competitors and the industry

Identify and reviews competition:

4.1 The Vietnam Ocean Shipping Agency (VOSA)

 VOSA is the oldest Maritime Agency (established in 1957) has much strength

in business lines with long experience in the market of transport and has the support from senior state management organs in the field of marine affairs As the hub agent is known by many ship owners and have branches in most of the ports

 Their computer system is modern and just uses the email for transaction

 Website of VOSA company: http://www.vosa.com.vn

Website with introduction of information, little update on the status of the market,

the deal may reasonable be some internal information.

4.2 Fratelli Cosulich Bunkers ( HK ) Ltd

 This is one of the big brokers in the industry for bunkering The company inherited the customer relationship from the parent company that is based

in Italy The parent company is the family company was founded 150 years ago with a lot of experience and multidisciplinary activities in the field of transport

 There are branches in the U.S., Hong Kong, Singapore, India and Vietnam

 Internal IT system is rather good, in business applications such as receiving orders, order processing at all branches

 The company has no own Website but often promote on specialized sites, including http://www.bunkerworld.com; http://www.bunkerindex.com; http://www.vesseltracker.com

 The Website of the company Fratelli Cosulich: http://www.cosulich.it

4.3 B12 Petroleum Company (B12).

 B12 is a very big company in the petroleum business on land with long experience in the oil industry is the most supplier of the northern region (B12 Company - founded in 1973)

 Abundant resources, the computer system is equipped and upgraded regularly The application of information technology to manage the business, with PETROLIMEX- ERP and implementing by FPT Company

 Has high competitive ability due to they can adjustable their sale price

 Website: http://b12.petrolimex.com.vn/

Website of B12 is updated regularly on the status of the market, business and

internal information.

5 Analysis of experiences, lessons learned from other companies at home and abroad

So far the demand the application of information technology in business operations, analysis, monitoring customer needs, receive orders, process orders is essential

- Vietnam Petroleum Corporation (PETROLIMEX) system has been operating

successfully Petrolimex - ERP and implemented in most of the member companies nationwide The system helps corporate leaders understand the situation of goods, market demand assessment thereby making the right decisions and accuracy in business and management

- Adaptec Group improved production activities through e-commerce.When

buyers purchase requirements, the program will launch their new system and send orders to suppliers The process takes only a few minutes compared to 4-6 days as before Annual savings of inventory costs up to $ 10 million, giving the company the ability to change the technical standards easier, improve business relations (References - Information Systems Management - PGSM)

In addition, foreign bunkering broker firms have succeeded in the application of information technology

6 Search the solution applications of information technology in the industry

The company also has research to promote business solutions, search, service, customer care Construction plans for human resource management system, customer relationship management, suppliers, finance and accounting, restructuring the organization model, the labor re-edit, layout, labor recruitment consistent with the management, business and system development infomation technology Current business situation and financial are having difficulties, so our company will consider partial deployment plan

7 Application strategy of information technology and e-commerce to the

2013-2016, 2020

The company plans to mobilize from many different sources in order to implement IT applications in company operations efficiency and cost savings

The application and exploitation of results information technology, develop their full potential, the advantage to proceed to the e-commerce development in order to enhance the competitiveness of enterprises, the implementation of the promotion, referral and search the market for the goods and products in the context of international economic integration

Expected the remainder of the year 2014 will upgrade the internet line, the company computer network system for consistent standards Training in information technology, e-commerce and foreign languages for the field staff involved Establish business strategy in line with the market situation, the establishment and development

of the information technology strategy-oriented technology and business Study, learn and regularly updated information technology trends in the future to invest in the right direction

Iphone 2020

Follow the principle: " Thinking Big - Start Small - Quick Action"

2020 - To fulfill the application of ERP systems and the application of new technologies to serve company business and management

8 Action plans and goals

Overall goal:

 Every step of the wide application of information technology in the company activities to enhance the capacity, performance, management, fast, convenient, save, more efficient